Folgerscoffee.com - SEO Checker

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Overview of the SEO Check
Meta information
81% 
Page quality
45% 
Page structure
50% 
Link structure
92% 
Server
45% 
External factors
100% 
SEO Score
Response time
0.08 s
File size
65.10 kB
Words
388
Media files
15
Number of links
67 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Folgers Coffee
The page title is too short. (131 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
That’s right, it’s Folgers®. Discover your irresistible variety of the coffee that’s loved by millions.
The length of the meta description is perfect. (589 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.folgerscoffee.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Server location: Germany
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionThat’s right, it’s Folgers®. Discover your irresistible variety of the coffee that’s loved by millions.
msapplication-TileColor#FFFFFF
msapplication-config/assets/folgers/static/favicons/browserconfig.xml
theme-color#FFFFFF
page_typecontent
fb:app_id340567636301299
og:titleFolgers® Coffee
og:descriptionThat’s right, it’s Folgers®. Discover your irresistible variety of the coffee that’s loved by millions.
og:image/folgers/logos/86249/image-thumb__86249___auto_40cd750bba9870f18aada2478b24840a/multi_banner_resize_folgers.6bcfa79f.jpg
og:image:width1200
og:image:height630
og:typewebsite
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
Only 2 paragraph/s was/were found on this page.
There are only 388 words on this page. Good pages should have about 800 words of useful content.
33% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
13 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...gers/logos/folgers-campaign-logo-red.svg/assets
...sponsive_1_JPEG/hero-mobile.9ed6955e.jpgNo alt attribute provided
...175_Anniversary-hero-mobile.52128e4d.jpgNo alt attribute provided
...ck-silk_00025500304397_C1C1.40d5624c.jpgNo alt attribute provided
...ck-silk_00025500356112_C1L1.c355b624.jpgNo alt attribute provided
...c-roast_00025500304045_C1C1.cab044a4.jpgNo alt attribute provided
...e_1_JPEG/homepage-recipe-bg.7f2bc477.jpgNo alt attribute provided
...sive_1_JPEG/homepage-recipe.53d42bd6.jpgNo alt attribute provided
...ow-to-measure-coffee-mobile.71d773de.jpgNo alt attribute provided
.../how-to-make-a-latte-mobile.a038031f.jpgNo alt attribute provided
...to-make-french-press-mobile.01ed4a7e.jpgNo alt attribute provided
...sponsive_1_JPEG/nola-mobile.363f523c.jpgNo alt attribute provided
...5067__responsive_1_JPEG/bpp.2a2b82ce.jpgNo alt attribute provided
...EG/lifestyle-gallery-mobile.34c73ce2.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
That's Right It's Folgers®
Too many H1 headings
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 That's Right It's Folgers®
H1 Celebrate 175 Years
H2 Browse Favorites
H2 Craft Your Next Cup
H2 Learn Your Coffee Basics
H2 Proudly Roasted in New Orleans
H2 Folgers Best Part Promise®
H4 How to Measure Coffee
H4 How to Make a Latte
H4 How to Make French Press Coffee
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 10 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.folgerscoffee.com/IMG-ALT /assets
A-TITLE Return to Home Page
/coffee/groundGround Coffee
A-TITLE Ground Coffee
/coffee/k-cupsK-Cup® pods
A-TITLE K-Cup® pods
/coffee/instantInstant Coffee
A-TITLE Instant Coffee
/coffee/single-serveSingle Serve Packets
A-TITLE Single Serve Packets
/coffee/light-roastMild
A-TITLE Mild
/coffee/medium-roastMedium
A-TITLE Medium
/coffee/medium-dark-roastMedium-Dark
A-TITLE Medium-Dark
/coffee/dark-roastDark
A-TITLE Dark
/coffee/decafDecaf
A-TITLE Decaf
/coffee/stomach-friendlyStomach Friendly
A-TITLE Stomach Friendly
/coffee/flavoredFlavored
A-TITLE Flavored
/coffee/latte-mixLatte Mixes
A-TITLE Latte Mixes
/coffee/18501850®
A-TITLE 1850®
/coffee/black-silkBlack Silk
A-TITLE Black Silk
/coffeeView All Coffees
A-TITLE View All Coffees
/coffee/learn/measureHow to Measure Coffee
A-TITLE How to Measure Coffee
/coffee/learn/storeHow to Store Coffee
A-TITLE How to Store Coffee
/coffee/learn/recycleHow to Recycle Coffee
A-TITLE How to Recycle Coffee
/coffee/how-to-guides/make-coffeeHow to Make Coffee
A-TITLE How to Make Coffee
/coffee/how-to-guides/use-a-fr...How to Use a French Press
A-TITLE How to Use a French Press
/coffee/how-to-guides/use-kcupsHow to Brew K-Cup® pods
A-TITLE How to Brew K-Cup® pods
/coffee/how-to-guides/make-ice...How to Make Iced Coffee
A-TITLE How to Make Iced Coffee
/coffee/how-to-guides/make-ins...How to Make Instant Coffee
A-TITLE How to Make Instant Coffee
/coffee/how-to-guides/make-col...How to Make Cold Brew
A-TITLE How to Make Cold Brew
/coffee/how-to-guides/pour-overHow to Make Pour Over Coffee
A-TITLE How to Make Pour Over
/coffee/how-to-guides/make-latteHow to Make a Latte
A-TITLE How to Make a Latte
/coffee/how-to-guides/make-cap...How to Make a Cappuccino
A-TITLE How to Make a Cappuccino
/coffee/how-to-guidesView All How-To Guides
A-TITLE View All How-To Guides
/coffee/learnView All Learn Topics
A-TITLE View All Learn Topics
/coffee/recipes/iced-coffeeIced Coffee
A-TITLE Iced Coffee
/coffee/recipes/cold-brewCold Brew Coffee
A-TITLE Cold Brew Coffee
/coffee/recipes/holiday-seasonalHoliday & Seasonal
A-TITLE Holiday & Seasonal
/coffee/recipesView All Recipes
A-TITLE View All Recipes
/where-we-roastWhere We Roast
A-TITLE Where We Roast
/historyOur History
A-TITLE Our History
/our-craftOur Craft
A-TITLE Our Craft
/best-part-promiseBest Part Promise
A-TITLE Best Part Promise
/contact-usContact Us
A-TITLE Contact Us
/frequently-asked-questionsFAQs
A-TITLE FAQs
/coffee/articles/types-of-coffeeTypes of Coffee
A-TITLE Types of Coffee
/coffee/articles/macchiato-vs-...Macchiato v. Latte
A-TITLE Macchiato v. Latte
/coffee/articles/what-is-black...What is Black Coffee?
A-TITLE What is Black Coffee?
/coffee/articles/what-is-cappu...What is a Cappuccino?
A-TITLE What is Cappuccino?
/coffee/articles/what-is-a-mochaWhat is a Mocha?
A-TITLE What is Mocha?
/coffee/articles/what-is-espressoWhat is Espresso?
A-TITLE What is Expresso?
/coffee/articles/what-is-a-mac...What is a Macchiato?
A-TITLE What is Macchiato?
/coffee/articlesView All Articles
A-TITLE View All Articles
/contact-usText duplicate A-TITLE Contact Us
/where-to-buyA-TITLE Where To Buy
/coffee/ground/175-classic-roastFind Product
A-TITLE Find Product
/coffee/ground/black-silkBlack Silk Coffee
/coffee/k-cups/black-silkBlack Silk K-Cup® pods
/coffee/ground/classic-roastClassic Roast Coffee
/coffeeView All Products
A-TITLE Our Coffees
/coffee/recipesView Coffee Recipes
A-TITLE View Coffee Recipes
/coffee/learn/measureText duplicate A-TITLE How to Measure Coffee
/coffee/learn/measureLearn More
A-TITLE How to Measure Coffee
/coffee/how-to-guides/make-latteA-TITLE Make a Latte
/coffee/how-to-guides/make-latteText duplicate Learn More
A-TITLE Make a Latte
/coffee/how-to-guides/use-a-fr...A-TITLE Use a French Press
/coffee/how-to-guides/use-a-fr...Text duplicate Learn More
A-TITLE Use a French Press
/where-we-roastText duplicate Learn More
A-TITLE Where We Roast
/best-part-promiseText duplicate Learn More
A-TITLE Folgers Best Part Promise
https://www.instagram.com/folg...New window External Subdomain Instagram
A-TITLE Instagram
https://www.facebook.com/folgersNew window External Subdomain Facebook
A-TITLE Facebook
https://www.tiktok.com/@folgersNew window External Subdomain TikTok
A-TITLE TikTok
/contact-usText duplicate Contact Us
A-TITLE Contact Us
/where-to-buyText duplicate Where To Buy
A-TITLE Where To Buy
/frequently-asked-questionsText duplicate FAQs
A-TITLE FAQs
https://shop.smucker.com/shop-...New window External Subdomain Shop Smucker
A-TITLE Shop Smucker
https://s3.us-east-2.amazonaws...New window External Subdomain California Transparency in Supply Chains Act
A-TITLE California Transparency in Supply Chains Act
https://www.jmsmucker.com/abou...New window External Subdomain About Our Ads
A-TITLE About Our Ads
https://www.jmsmucker.com/termsNew window External Subdomain Terms of Use
A-TITLE Terms of Use
https://www.jmsmucker.com/priv...New window External Subdomain Privacy Policy
A-TITLE Privacy Policy
https://www.jmsmucker.com/priv...New window External Subdomain Anchor Notice at Collection
A-TITLE Notice at Collection
https://consumer-privacy.jmsmu...New window External Subdomain Your Privacy Choices
A-TITLE Your Privacy Choices

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.folgerscoffee.com/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
Performance
(Somewhat important)
The page response time is excellent with 0.08 seconds.
The file size of the HTML document is fine (65 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
dateSat, 07 Jun 2025 12:17:00 GMT
servernginx/1.22.1
x-powered-byPHP/8.2.27
cache-controlmax-age=30, public
content-languageen
expiresSat, 07 Jun 2025 08:17:30 -0400
x-pimcore-cache-date2025-06-07T08:17:00-04:00
x-cacheHit from cloudfront
via1.1 12c16baed6578bf50fb0eaa233f2bc84.cloudfront.net (CloudFront)
x-amz-cf-popFRA53-C1
x-amz-cf-idSMaTYIsF3RIW1W9aSefXZyC6K14Rtdw7kSjuzVEDicmRy70iQdkBPQ==
age971
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 663 referring domains.
This page has 2,047 backlinks.
This page has backlinks from 410 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow:

Similar sites

Search preview

www.folgerscoffee.com
Folgers Coffee
That’s right, it’s Folgers®. Discover your irresistible variety of the coffee that’s loved by millions.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Folgers95%Check
Folgers Coffee87%Check
Coffee79%Check
Right62%Check
Make Coffee62%Check
Coffee Basics60%Check
favorite coffee60%Check
Black Coffee59%Check
Brew Coffee58%Check
Coffee Company58%Check
Show more keywords and terms

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