Fielmann.at - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
50% 
Page structure
60% 
Link structure
68% 
Server
49% 
External factors
100% 
SEO Score
Response time
0.37 s
File size
1,226.80 kB
Words
1127
Media files
39
Number of links
95 internal / 24 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Deine Brille: Fielmann. Dein Optiker – online und vor Ort.
The length of the page title is perfect. (508 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Große Auswahl an Brillen, Sonnenbrillen & Kontaktlinsen✓ Geld-zurück-Garantie✓ Zufriedenheitsgarantie✓ Kostenloser Sehtest✓
The length of the meta description is perfect. (799 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.fielmann.at/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de-at
Server location: Ireland
The following language is defined by HTML: de-at
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionGroße Auswahl an Brillen, Sonnenbrillen & Kontaktlinsen✓ Geld-zurück-Garantie✓ Zufriedenheitsgarantie✓ Kostenloser Sehtest✓
robotsindex,follow
langde-at
twitter:cardsummary
twitter:descriptionGroße Auswahl an Brillen, Sonnenbrillen & Kontaktlinsen✓ Geld-zurück-Garantie✓ Zufriedenheitsgarantie✓ Kostenloser Sehtest✓
twitter:titleDeine Brille: Fielmann. Dein Optiker – online und vor Ort.
og:titleDeine Brille: Fielmann. Dein Optiker – online und vor Ort.
og:descriptionGroße Auswahl an Brillen, Sonnenbrillen & Kontaktlinsen✓ Geld-zurück-Garantie✓ Zufriedenheitsgarantie✓ Kostenloser Sehtest✓
charsetutf-8

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Page quality

Content
(Critically important)
There are 14 text duplicates on this page:
  • Duplicate 1: Zusammen 50 € günstiger: Brille + Sonnenbrille mit dünneren und leicht...
  • Duplicate 2: Kinderhände, Regentropfen, Tennisbälle: Der Brillenalltag steckt volle...
  • Duplicate 3: Bestelle deine individuelle Lieblingssonnenbrille mit Stärke jetzt onl...
  • Duplicate 4: Von klassisch bis extravagant: Entdecke unsere Auswahl beliebter Desig...
  • Duplicate 5: Damit kannst du rechnen: Hunderte kostenlose Fassungen zur Auswahl und...
  • Duplicate 6: Deine Zufriedenheit ist uns sehr wichtig. Nicht nur beim Brillenkauf, ...
  • Duplicate 7: Entdecke hier unsere vielfältige Auswahl an Fertiglesebrillen in den g...
This page contains 1127 words. That's ok.
35.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
24 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 13 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (1226.8 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: vor ort oder im online-shop
Some tags are too long. With 87 characters this one is longer than 70 characters:
"jetzt für den fielmann newsletter anmelden und 10 % rabatt¹ auf brillen online sichern."
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...taerke-at-hero-l_desktop_1920x760_at.pngZwei Brillenpaare: eine mit runden Metallgestellen und eine mit blauen Fassungen, dargestellt mit einem Preis von 208 € auf gelbem Hintergrund.
...campaign_hero_large_desktop_1920x760.jpgMann mit roter Brille und dunklen Haaren, ein Kind ist leicht zu sehen, wie es versucht, nach der Brille zu greifen.
...742fdffadc/hero-l_desktop_1920x760-2.jpgFrau mit Sonnenbrille steht vor Bäumen und einem blauen Himmel.
...idth=544&height=726&quality=75&bg=ffffffFielmann MC 616 CL MADDOX Fielmann
...idth=544&height=726&quality=75&bg=ffffffFielmann MC 571 CL ENZO Fielmann
...idth=544&height=726&quality=75&bg=ffffffFielmann BD 350 PANTO CL Fielmann
...idth=544&height=726&quality=75&bg=ffffffFielmann MC 588 CL Fielmann
...idth=544&height=726&quality=75&bg=ffffffFielmann BD 352 PANTO CL JONA Fielmann
...idth=544&height=726&quality=75&bg=ffffffFielmann BD 352 PANTO CL JONA Fielmann
...idth=544&height=726&quality=75&bg=ffffffFielmann MC 588 CL Fielmann
...idth=544&height=726&quality=75&bg=ffffffFielmann BD 352 PANTO CL JONA Fielmann
...esigner_fielmann_hero_medium_desktop.jpgFrau mit Sonnenbrille
...5da3f69/grid-format-double-desktop-1.jpgBild mit zwei Personen, beide tragen Brillen.
...06d8c672a/grid-format-double-desktop.jpgZwei Personen mit Sonnenbrillen liegen auf einer grünen Fläche.
...idth=544&height=726&quality=75&bg=ffffffSunny Cords Lilly Blue Sunny Cords
...idth=544&height=726&quality=75&bg=ffffffJohans Brillenputztuch Body Johans
...idth=544&height=726&quality=75&bg=ffffffVictoria Collection Etui Canvas Victoria Collection
...idth=544&height=726&quality=75&bg=ffffffSunny Cords Classy C Sunny Cords
...idth=544&height=726&quality=75&bg=ffffffChades Popcord Leo Chades
...idth=544&height=726&quality=75&bg=ffffffIphoria Etui Solid Iphoria
...idth=544&height=726&quality=75&bg=ffffffIphoria Brillenkette Powerful Iphoria
...b62afdc4/at-nulltarif-hero-m-desktop.jpgMehrere Brillen in verschiedenen Stilen und Farben.
...d4e5514/luca_004_hero_medium_desktop.pngFrau mit Brille und Smartphone.
...actlenses_portrait_robin_001_384x520.jpgEine Frau mit braunen Haaren
...ontactlenses_sport_still_023_384x520.jpgDrei Packungen Atrea Kontaktlinsen
...sktop_careproducts_still_018_384x520.jpgDrei Packungen Atrea Kontaktlinsenpflegemittel
...len_desktop_small_hero_1920x560px_01.jpgPerson mit lockigem Haar und Brille sitzt auf einer Fensterbank, trägt einen hellen Pullover und beige Hose, mit einer Holzpaneel-Wand.
data:[...] Base64No alt attribute provided
....com/f/141260/x/a1fc4787c5/instagram.svgInstagram
data:[...] Base64No alt attribute provided
...k.com/f/141260/x/a54baf5f26/facebook.svgFacebook
data:[...] Base64No alt attribute provided
....com/f/141260/x/51853e4d59/pinterest.svgPinterest
data:[...] Base64No alt attribute provided
...ok.com/f/141260/x/7f9b11206c/youtube.svgYoutube
data:[...] Base64No alt attribute provided
.../f/141260/30x30/4976d97a20/tiktok-2x.svgTikTok
data:[...] Base64No alt attribute provided
...1260/24x24/5d2f8c2de3/linkedin_color.svgLinkedIn

Page structure

H1 heading
(Critically important)
Dein perfektes Sommer-Duo
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 28 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Dein perfektes Sommer-Duo
H1 Fassung € 0, du zahlst nur die Gläser.
H1 Deine Brille: Fielmann. Dein Optiker – online und vor Ort.
H2 Dein perfektes Sommer-Duo Duplicate text
H2 DEIN DESIGNER-LOOK
H2 Brillen
H2 Sonnenbrillen
H2 Brillenaccessoires
H2 Leistungen & Garantien
H2 Kontaktlinsen
H2 Atrea Kontaktlinsen
H2 Atrea Pflegemittel
H2 Einladung zum kostenlosen Hörtest
H2 Fertiglesebrillen
H2 Mode, Qualität und faire Preise
H2 Große Auswahl
H2 Kostenloser Sehtest bei Ihrem Optiker
H2 Garantiert günstige Kontaktlinsen bei Ihrem Augenoptiker
H2 Mehr verstehen. Der Hörakustik-Service von Fielmann.
H2 Entdecke unsere internationalen Online-Shops
H3 Unser Sortiment
H3 Kundenservice
H3 Allgemein
H3 Fielmann
H3 Zahlungsarten
H3 Unsere Leistungen
H3 Fielmann in deiner Nähe
H3 Social Media
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 24 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.fielmann.at/No Text
https://www.fielmann.at/brillen/Brillen
/sonnenbrillen/Sonnenbrillen
/designer-highlights/Designer
/kontaktlinsen/Kontaktlinsen
/hoerakustik/Hörakustik
https://www.fielmann.at/service/Beratung
https://appointments.fielmann....External Subdomain Termin buchen
/niederlassungen/No Text
https://www.fielmann.at/signin/No Text
https://www.fielmann.at/wishlist/No Text
https://www.fielmann.at/basket/No Text
/sommer-duo/Mehr erfahren
https://www.fielmann.at/brillen/Online kaufen
https://appointments.fielmann....New window External Subdomain Text duplicate Termin buchen
https://www.fielmann.at/brillen/Text duplicate Online kaufen
https://appointments.fielmann....New window External Subdomain Text duplicate Termin buchen
/deine-brille/Jetzt Services entdecken
https://www.fielmann.at/brillen/Text duplicate Online kaufen
https://appointments.fielmann....New window External Subdomain Text duplicate Termin buchen
https://www.fielmann.at/brillen/Text duplicate Online kaufen
https://appointments.fielmann....New window External Subdomain Text duplicate Termin buchen
/sonnenbrillen/sonnenbrillen-m...Jetzt online kaufen
https://appointments.fielmann....New window External Subdomain Text duplicate Termin buchen
/niederlassungen/Niederlassung finden
https://appointments.fielmann....New window External Subdomain Text duplicate Termin buchen
/niederlassungen/Text duplicate Niederlassung finden
https://www.fielmann.at/brillen/Text duplicate Jetzt online kaufen
/p/fielmann-mc-616-cl-maddox-s...IMG-ALT Fielmann MC 616 CL MADDOX Fielmann
/p/fielmann-mc-616-cl-maddox-s...Fielmann Fielmann MC 616 CL MADDOX ab€ 18,50 inkl. Basic-Gläser in Sehstärke
/p/fielmann-mc-571-cl-enzo-lg-...IMG-ALT Fielmann MC 571 CL ENZO Fielmann
/p/fielmann-mc-571-cl-enzo-lg-...Fielmann Fielmann MC 571 CL ENZO ab€ 18,50 inkl. Basic-Gläser in Sehstärke
/p/fielmann-bd-350-panto-cl-00...IMG-ALT Fielmann BD 350 PANTO CL Fielmann
/p/fielmann-bd-350-panto-cl-00...Fielmann Fielmann BD 350 PANTO CL ab€ 18,50 inkl. Basic-Gläser in Sehstärke
/p/fielmann-mc-588-cl-slk01-sc...IMG-ALT Fielmann MC 588 CL Fielmann
/p/fielmann-mc-588-cl-slk01-sc...Fielmann Fielmann MC 588 CL ab€ 18,50 inkl. Basic-Gläser in Sehstärke
/p/fielmann-bd-352-panto-cl-jo...IMG-ALT Fielmann BD 352 PANTO CL JONA Fielmann
/p/fielmann-bd-352-panto-cl-jo...Fielmann Fielmann BD 352 PANTO CL JONA ab€ 18,50 inkl. Basic-Gläser in Sehstärke
/p/fielmann-bd-352-panto-cl-jo...Text duplicate IMG-ALT Fielmann BD 352 PANTO CL JONA Fielmann
/p/fielmann-bd-352-panto-cl-jo...Text duplicate Fielmann Fielmann BD 352 PANTO CL JONA ab€ 18,50 inkl. Basic-Gläser in Sehstärke
/p/fielmann-mc-588-cl-slb52-br...Text duplicate IMG-ALT Fielmann MC 588 CL Fielmann
/p/fielmann-mc-588-cl-slb52-br...Text duplicate Fielmann Fielmann MC 588 CL ab€ 18,50 inkl. Basic-Gläser in Sehstärke
/p/fielmann-bd-352-panto-cl-jo...Text duplicate IMG-ALT Fielmann BD 352 PANTO CL JONA Fielmann
/p/fielmann-bd-352-panto-cl-jo...Text duplicate Fielmann Fielmann BD 352 PANTO CL JONA ab€ 18,50 inkl. Basic-Gläser in Sehstärke
/designer-highlights/Text duplicate Jetzt online kaufen
https://www.fielmann.at/brillen/Text duplicate Online kaufen
/sonnenbrillen/Text duplicate Online kaufen
https://www.fielmann.at/zubehoer/Text duplicate Online kaufen
/p/sunny-cords-lilly-blue-29132/IMG-ALT Sunny Cords Lilly Blue Sunny Cords
/p/sunny-cords-lilly-blue-29132/Sunny Cords Sunny Cords Lilly Blue € 49,90
/p/johans-brillenputztuch-body...IMG-ALT Johans Brillenputztuch Body Johans
/p/johans-brillenputztuch-body...Johans Johans Brillenputztuch Body € 12,90
/p/victoria-collection-etui-ca...IMG-ALT Victoria Collection Etui Canvas Victoria Collection
/p/victoria-collection-etui-ca...Victoria Collection Victoria Collection Etui Canvas € 10,90
/p/sunny-cords-classy-c-29137/IMG-ALT Sunny Cords Classy C Sunny Cords
/p/sunny-cords-classy-c-29137/Sunny Cords Sunny Cords Classy C € 34,90
/p/chades-popcord-leo-27304/IMG-ALT Chades Popcord Leo Chades
/p/chades-popcord-leo-27304/Chades Chades Popcord Leo € 8,90
/p/iphoria-etui-solid-11900/IMG-ALT Iphoria Etui Solid Iphoria
/p/iphoria-etui-solid-11900/Iphoria Iphoria Etui Solid € 49,90
/p/iphoria-brillenkette-powerf...IMG-ALT Iphoria Brillenkette Powerful Iphoria
/p/iphoria-brillenkette-powerf...Iphoria Iphoria Brillenkette Powerful € 24,90
/brillen/einstiegs-kollektion/Text duplicate Online kaufen
/newsletter/Zur Newsletter-Anmeldung
https://www.fielmann.at/service/Text duplicate Mehr erfahren
/kontaktlinsen/Text duplicate Online kaufen
/kontaktlinsen/marken/atrea/Text duplicate Online kaufen
/kontaktlinsen/kontaktlinsenpf...Text duplicate Online kaufen
https://appointments.fielmann....External Subdomain Jetzt Termin buchen
/brillen/fertiglesebrillen/Text duplicate Online kaufen
/service/nulltarifversicherung/Mehr zur Nulltarifversicherung
/kontaktlinsen/kontaktlinsenpf...Kontaktlinsen-Pflegemitteln
/kontaktlinsen/tageslinsen/Tageslinsen
/kontaktlinsen/monatslinsen/Monatslinsen
/hoerakustik/hoergeraete/Mehr über Hörgeräte bei Fielmann
https://www.fielmann.de/External Subdomain Fielmann.de
https://www.fielmann.ch/External Subdomain Fielmann.ch
https://www.fielmann.pl/External Subdomain Fielmann.pl
https://www.fielmann.cz/External Subdomain Fielmann.cz
/sonnenbrillen/damensonnenbril...Damensonnenbrillen
/sonnenbrillen/herrensonnenbri...Herrensonnenbrillen
/sonnenbrillen/kindersonnenbri...Kindersonnenbrillen
/kontaktlinsen/tageslinsen/Text duplicate Tageslinsen
/kontaktlinsen/wochenlinsen/Wochenlinsen
/kontaktlinsen/monatslinsen/Text duplicate Monatslinsen
/kontaktlinsen/kontaktlinsenpf...Kontaktlinsenpflegemittel
/brillen/damenbrillen/Damenbrillen
/brillen/herrenbrillen/Herrenbrillen
/hoerakustik/service/hoerakust...Text duplicate Hörakustik
https://kundenservice.fielmann...External Subdomain Zum Kontaktformular
https://kundenservice.fielmann...External Subdomain Fragen & Antworten
/service/retoure/Rückgabe/Retoure
/niederlassungen/Niederlassungssuche
/service/termin-vereinbaren/Termin vereinbaren
/service/auftragsstatus/Brillen-Auftragsstatus
/impressum/Impressum
/datenschutz/Datenschutz
/?cmpscreenDatenschutz-Einstellungen
https://www.fielmann.at/agb/AGB
https://www.fielmann-group.com...External Subdomain Über uns
https://www.fielmann-group.com...External Subdomain Presse
https://www.fielmann-group.com...External Subdomain Investor Relations
https://jobs.fielmann.com/de/s...External Subdomain Anchor Karriere
/service/nulltarifversicherung/Nulltarif-Versicherung
/service/kostenloser-sehtest/Kostenloser Sehtest
/service/geld-zurueck-garantie/Geld-zurück-Garantie
/service/drei-jahres-garantie/Drei-Jahres-Garantie
/service/zufriedenheitsgarantie/Zufriedenheitsgarantie
/niederlassungen/stadt/sa/salz...Optiker in Salzburg
/niederlassungen/stadt/wi/wien/Optiker in Wien
/niederlassungen/stadt/ti/inns...Optiker in Innsbruck
/niederlassungen/stadt/oo/linz/Optiker in Linz
/niederlassungen/Weitere Städte anzeigen
https://www.instagram.com/fiel...New window External Subdomain Instagram
IMG-ALT Instagram
https://www.facebook.com/fielm...New window External Subdomain Facebook
IMG-ALT Facebook
https://de.pinterest.com/fielm...New window External Subdomain Pinterest
IMG-ALT Pinterest
https://www.youtube.com/channe...New window External Subdomain Youtube
IMG-ALT Youtube
https://www.tiktok.com/@fielmannNew window External Subdomain TikTok
IMG-ALT TikTok
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
IMG-ALT LinkedIn

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.fielmann.at/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The file size of the HTML document is very large (1,227 kB).
The page response time is excellent with 0.37 seconds.

HTTP Response Header

NameValue
dateThu, 24 Jul 2025 02:18:53 GMT
content-typetext/html;charset=utf-8
servernginx/1.29.0
varyAccept-Encoding
last-modifiedThu, 24 Jul 2025 02:09:21 GMT
etagW/"ibgRVVq3Ar"
cache-controlmax-age=600
x-powered-bySCAYLE Storefront by SCAYLE Commerce Engine - www.scayle.com
set-cookie89 Characters
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 53 referring domains.
This page has 523 backlinks.
This page has backlinks from 41 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: *
Disallow: */checkout/
Disallow: */success/
Disallow: /account/
Disallow: /wishlist/
Disallow: /basket/
Disallow: /order/
Disallow: /search/
Sitemap: https://www.fielmann.at/sitemap_index.xml
User-agent: BLEXBot
User-agent: dotbot
User-agent: MJ12bot
User-agent: Barkrowler
User-agent: Optimizer
Disallow: /

Similar sites

Search preview

www.fielmann.at
Deine Brille: Fielmann. Dein Optiker – online und vor Ort.
Große Auswahl an Brillen, Sonnenbrillen & Kontaktlinsen✓ Geld-zurück-Garantie✓ Zufriedenheitsgarantie✓ Kostenloser Sehtest✓

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Fielmann74%Check
Brille74%Check
Brille Sonnenbrille65%Check
Brillen63%Check
Ort59%Check
Brillen online59%Check
Online58%Check
Brillen und Sonnenbrillen58%Check
Brillen und Kontaktlinsen58%Check
Fielmann BD58%Check
Show more keywords and terms

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