Farmrio.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
68% 
Page structure
95% 
Link structure
2% 
Server
97% 
External factors
100% 
SEO Score
Response time
0.46 s
File size
497.60 kB
Words
612
Media files
55
Number of links
204 internal / 43 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
FARM Rio | Dress in Happiness | Women's Clothing Store Online
The length of the page title is perfect. (579 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Shop FARM Rio, Brazil’s beloved women's clothing & lifestyle brand. Free shipping on orders above £50 + free returns. Printed dresses, bottoms, tops & more!
The length of the meta description is perfect. (976 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://farmrio.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1,viewport-fit=cover
theme-color#FFFFFF
descriptionShop FARM Rio, Brazil’s beloved women's clothing & lifestyle brand. Free shipping on orders above £50 + free returns. Printed dresses, bottoms, tops & more!
robotsindex, follow
google-site-verificationjTtCmGj3Xqw9pBeluOlTasgK6u59wJlDV5LpXT8lTrI
shopify-digital-wallet/75030888762/digital_wallets/dialog
shopify-checkout-api-token8ef07055537b180815bfd90405bcdf6f
langen
twitter:cardsummary_large_image
twitter:titleFARM Rio | Dress in Happiness | Women's Clothing Store Online
twitter:descriptionShop FARM Rio, Brazil’s beloved women's clothing & lifestyle brand. Free shipping on orders above £50 + free returns. Printed dresses, bottoms, tops & more!
og:site_nameFARM Rio
og:urlhttps://farmrio.uk/
og:titleFARM Rio | Dress in Happiness | Women's Clothing Store Online
og:typewebsite
og:descriptionShop FARM Rio, Brazil’s beloved women's clothing & lifestyle brand. Free shipping on orders above £50 + free returns. Printed dresses, bottoms, tops & more!
og:imagehttp://farmrio.uk/cdn/shop/files/farmrio_logo_400x200_b5850ac2-bf6a-4f7c-bbea-65c8989a359a.png?v=1706565546
og:image:secure_urlhttps://farmrio.uk/cdn/shop/files/farmrio_logo_400x200_b5850ac2-bf6a-4f7c-bbea-65c8989a359a.png?v=1706565546
og:image:width400
og:image:height200
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 1 paragraph/s was/were found on this page.
This page contains 612 words. That's ok.
22.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 10 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width,initial-scale=1,viewport-fit=cover" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...gs/gb.svg?crop=center&height=24&width=24United Kingdom

Page structure

H1 heading
(Critically important)
The H1 heading is empty
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Empty heading
H2 Sign up for FARM Rio updates
H3 Sale
Some anchor texts are used more than once.
19 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (43) on this page.

Found links on this page

LinkAttributesAnchor text
/collections/saleSummer Sale
/collections/new-inNew In
/collections/new-inAll New Arrivals
/collections/summer-25Summer 25
/collections/spring-summerSpring Summer 25
/collections/adidasFARM Rio ♡ adidas
/collections/havaianasFARM Rio ♡ Havaianas
/collections/artisanal-editArtisanal Styles
/collections/matching-setsMatching Sets
/collections/belted-stylesBelted Styles
/collections/responsible-materialResponsible Materials
/collections/solid-stylesSolid Styles
/collections/unisexUnisex capsule
/collections/warm-getawayWarm Getaway
/collections/wedding-guestWedding Guest
/collections/summer-eveningsSummer Evenings
/collections/festival-seasonFestival-Ready
/collections/wardrobe-essentialsWardrobe Essentials
/collections/garden-partyGarden Party
/collections/new-inShop New Arrivals
/collections/summer-25Shop Summer 25
https://farmrio.uk/account/loginMy Account
https://farmrio.uk/pages/faqsHelp
https://www.facebook.com/farmr...New window External Subdomain No Text
https://www.instagram.com/farm...New window External Subdomain No Text
https://br.pinterest.com/farmr...New window External Subdomain No Text
https://open.spotify.com/user/...New window External Subdomain No Text
/collections/shopShop
/collections/shopShop All Styles
/products/gift-cardGift Card
/collections/giftsShop Gifts
/collections/wardrobe-essentialsText duplicate Wardrobe Essentials
/collections/dressesView All
/collections/maxi-dressesMaxi Dresses
/collections/midi-dressesMidi Dresses
/collections/mini-dressesMini Dresses
/collections/topsText duplicate View All
/collections/t-shirtT-shirts
/collections/crop-topsCrop Tops
/collections/blousesBlouses
/collections/bodysuitsBodysuits
/collections/jumpsuits-rompersText duplicate View All
/collections/jumpsuitsJumpsuits
/collections/rompersRompers
/collections/bottomsText duplicate View All
/collections/skirtsSkirts
/collections/pantsPants
/collections/shortsShorts
/collections/accessoriesText duplicate View All
/collections/giftsGifts
/collections/bagsBags
/collections/happiness-a-la-tableHappiness a La Table
/collections/outerwearText duplicate View All
/collections/puffer-jacketsPuffer Jackets
/collections/coatsCoats
/collections/blazersBlazers
/collections/raincoats-umbrellasRaincoats & Umbrellas
/collections/teddy-coatsTeddy Coats
/collections/sweaters-and-knit...Text duplicate View All
/collections/sweaters-sweatshirtsSweaters & Sweatshirts
/collections/cardigansCardigans
/collections/swimwearText duplicate View All
/collections/bikinisBikinis
/collections/shoesText duplicate View All
/collections/boots-sneakersBoots & Sneakers
/collections/loafers-mulesLoafers & Mules
/collections/sandalsSandals
/collections/adidasadidas
/collections/havaianasHavaianas
https://farmrio.uk/account/loginText duplicate My Account
https://farmrio.uk/pages/faqsText duplicate Help
https://www.facebook.com/farmr...New window External Subdomain No Text
https://www.instagram.com/farm...New window External Subdomain No Text
https://br.pinterest.com/farmr...New window External Subdomain No Text
https://open.spotify.com/user/...New window External Subdomain No Text
/collections/dressesDresses
/collections/dressesAll Dresses
/collections/maxi-dressesText duplicate Maxi Dresses
/collections/midi-dressesText duplicate Midi Dresses
/collections/mini-dressesText duplicate Mini Dresses
/collections/maxi-dressesText duplicate Maxi Dresses
/collections/midi-dressesText duplicate Midi Dresses
/collections/mini-dressesText duplicate Mini Dresses
https://farmrio.uk/account/loginText duplicate My Account
https://farmrio.uk/pages/faqsText duplicate Help
https://www.facebook.com/farmr...New window External Subdomain No Text
https://www.instagram.com/farm...New window External Subdomain No Text
https://br.pinterest.com/farmr...New window External Subdomain No Text
https://open.spotify.com/user/...New window External Subdomain No Text
/collections/farm-rio-iconsFARM Rio Icons
/collections/3d-styles3D Dresses
/collections/artisanal-editText duplicate Artisanal Styles
/collections/t-shirtText duplicate T-shirts
/collections/belted-stylesText duplicate Belted Styles
/collections/farm-rio-iconsSee FARM Rio Icons
https://farmrio.uk/account/loginText duplicate My Account
https://farmrio.uk/pages/faqsText duplicate Help
https://www.facebook.com/farmr...New window External Subdomain No Text
https://www.instagram.com/farm...New window External Subdomain No Text
https://br.pinterest.com/farmr...New window External Subdomain No Text
https://open.spotify.com/user/...New window External Subdomain No Text
/collections/saleText duplicate Summer Sale
/collections/saleAll Sale Styles New
/collections/sale-bottomsSale Bottoms
/collections/sale-topsSale Tops
/collections/sale-rompers-jump...Sale Rompers & Jumpsuits
/collections/sale-matching-setsSale Matching Sets
/collections/sale-swimwearSale Swimwear
/collections/sale-outerwearSale Outerwear
/collections/sale-knitwearSale Knitwear
/collections/sale-shoesSale Shoes
/collections/sale-dressesAll Sale Dresses
/collections/sale-maxi-dressesSale Maxi Dresses
/collections/sale-midi-dressesSale Midi Dresses
/collections/sale-mini-dressesSale Mini Dresses
/collections/sale-100-and-underSale £100 & Under
/collections/sale-150-and-underSale £150 & Under
/collections/sale-200-underSale £200 & Under
/collections/saleShop Sale Styles
https://farmrio.uk/account/loginText duplicate My Account
https://farmrio.uk/pages/faqsText duplicate Help
https://www.facebook.com/farmr...New window External Subdomain No Text
https://www.instagram.com/farm...New window External Subdomain No Text
https://br.pinterest.com/farmr...New window External Subdomain No Text
https://open.spotify.com/user/...New window External Subdomain No Text
/pages/our-commitmentSustainability
/pages/our-commitmentRead Our Commitment
/pages/transparencyTransparency
/pages/circularityCircularity
https://farmrio.uk/pages/cultureCulture
https://farmrio.uk/pages/natureNature
https://farmrio.uk/pages/peoplePeople
/pages/responsible-materialsText duplicate Responsible Materials
/pages/care-guideCare Guide
/pages/fitted-by-sojoFitted by SOJO
/pages/1000-trees-a-day-every-dayRead About 1000 Trees a Day, Every Day
/pages/report-24Read Sustainability Report
/pages/b-certifiedB-Certified
/pages/fitted-by-sojoText duplicate Fitted by SOJO
https://farmrio.uk/account/loginText duplicate My Account
https://farmrio.uk/pages/faqsText duplicate Help
https://www.facebook.com/farmr...New window External Subdomain No Text
https://www.instagram.com/farm...New window External Subdomain No Text
https://br.pinterest.com/farmr...New window External Subdomain No Text
https://open.spotify.com/user/...New window External Subdomain No Text
https://farmrio.uk/pages/aboutAbout
https://farmrio.uk/pages/aboutWho we are
https://farmrio.uk/pages/collabsCollabs
https://farmrio.uk/pages/storesStores
/pages/farm-rio-meetsMeet our community
/pages/farm-rio-friendsFARM Rio & Friends
https://farmrio.uk/pages/faqContact Us
/pages/nature-loversNature Lovers
/pages/spring-summer-2024Spring Summer 24
/collections/fall-winter-2023Fall Winter 23
https://farmrio.uk/pages/storesText duplicate Stores
/pages/from-sand-to-snowDiscover more
https://farmrio.uk/account/loginText duplicate My Account
https://farmrio.uk/pages/faqsText duplicate Help
https://www.facebook.com/farmr...New window External Subdomain No Text
https://www.instagram.com/farm...New window External Subdomain No Text
https://br.pinterest.com/farmr...New window External Subdomain No Text
https://open.spotify.com/user/...New window External Subdomain No Text
https://farmrio.uk/account/loginText duplicate My Account
https://farmrio.uk/pages/faqsText duplicate Help
https://www.facebook.com/farmr...New window External Subdomain No Text
https://www.instagram.com/farm...New window External Subdomain No Text
https://br.pinterest.com/farmr...New window External Subdomain No Text
https://open.spotify.com/user/...New window External Subdomain No Text
https://farmrio.uk/No Text
https://farmrio.uk/account/loginNo Text
https://farmrio.uk/account/loginAccount Log in
/collections/saleNo Text
/collections/saleShop Now
/collections/new-inNo Text
/collections/new-inDiscover Now
/products/flowers-arch-black-l...No Text
/products/flowers-arch-black-l...Black Flowers Arch LENZING™ ECOVERO™ Euroflax™ Blouse £124.00
/products/flowers-arch-black-k...No Text
/products/flowers-arch-black-k...Black Flowers Arch Knit Skirt £80.00
/products/flowers-arch-black-m...No Text
/products/flowers-arch-black-m...Black Flowers Arch LENZING™ ECOVERO™ Euroflax™ Mini Dress £137.00
/products/midnight-macaw-fiest...No Text
/products/midnight-macaw-fiest...Black Midnight Macaw Fiesta LENZING™ ECOVERO™ Euroflax™ Mini Dress £142.00
/products/banana-aquarela-gree...No Text
/products/banana-aquarela-gree...Green Banana Aquarela LENZING™ ECOVERO™ Viscose Shirt £85.00
/products/amazonia-forest-blue...No Text
/products/amazonia-forest-blue...Blue Amazonia Forest Mini Dress £127.00
/products/alice-flowers-black-...No Text
/products/alice-flowers-black-...Black Alice Flowers Maxi Dress £151.00
/products/tropical-flower-embr...No Text
/products/tropical-flower-embr...Tropical Flower Embroidered Sand Maxi Dress £217.00
/collections/saleNew window View More
/collections/responsible-materialNo Text
/collections/responsible-materialText duplicate Shop Now
/collections/bagsNo Text
/collections/bagsText duplicate Shop Now
/collections/dressesNo Text
/collections/matching-setsNo Text
/collections/rompersNo Text
https://www.instagram.com/farmrioNew window External Subdomain No Text
https://farmrio.uk/pages/storesNo Text
https://farmrio.uk/pages/storesCheck our locations
https://farmrio.uk/pages/aboutNo Text
https://farmrio.uk/pages/aboutCome meet us
/pages/1000-trees-a-day-every-dayNo Text
/pages/1000-trees-a-day-every-dayKnow more
https://farmrio.uk/pages/faqText duplicate Contact Us
https://farmrio.uk/pages/faqAbout your order
https://farmrio.uk/pages/faqSizing
https://farmrio.uk/pages/faqDamages and defects
https://farmrio.uk/pages/faqPrice adjustments
https://farmrio.uk/pages/faqFAQ
https://farmrio.uk/pages/faqOrder Status
https://farmrio.uk/pages/faqDelivery time
https://farmrio.uk/pages/faqRestrictions
https://farmrio.uk/pages/faqReturns and exchanges
https://farmrio.uk/pages/faqText duplicate Who we are
https://farmrio.uk/pages/storesText duplicate Stores
https://www.azzas2154.com.br/External Subdomain AZZAS 2154
/pages/b-certifiedText duplicate Discover more
https://www.facebook.com/farmr...External Subdomain No Text
https://www.instagram.com/farm...External Subdomain No Text
https://br.pinterest.com/farmr...External Subdomain No Text
https://open.spotify.com/user/...External Subdomain No Text
https://farmrio.uk/pages/faqText duplicate Contact Us
https://farmrio.uk/pages/faqText duplicate About your order
https://farmrio.uk/pages/faqText duplicate Sizing
https://farmrio.uk/pages/faqText duplicate Damages and defects
https://farmrio.uk/pages/faqText duplicate Price adjustments
https://farmrio.uk/pages/faqText duplicate FAQ
https://farmrio.uk/pages/faqText duplicate Order Status
https://farmrio.uk/pages/faqText duplicate Delivery time
https://farmrio.uk/pages/faqText duplicate Restrictions
https://farmrio.uk/pages/faqText duplicate Returns and exchanges
https://farmrio.uk/pages/faqText duplicate Who we are
https://farmrio.uk/pages/storesText duplicate Stores
https://www.azzas2154.com.br/External Subdomain Text duplicate AZZAS 2154
/pages/b-certifiedText duplicate Discover more
https://www.facebook.com/farmr...External Subdomain No Text
https://www.instagram.com/farm...External Subdomain No Text
https://br.pinterest.com/farmr...External Subdomain No Text
https://open.spotify.com/user/...External Subdomain No Text
/pages/cookies-policyCookies Policy
/policies/privacy-policyPrivacy Policy
/policies/terms-of-serviceTerms & Conditions
https://farmrio.uk/© 2023, FARM Rio

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://farmrio.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.46 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (498 kB).

HTTP Response Header

NameValue
dateTue, 29 Jul 2025 21:28:55 GMT
content-typetext/html; charset=utf-8
x-sorting-hat-podid375
x-sorting-hat-shopid75030888762
x-storefront-renderer-rendered1
set-cookie76 Characters
link<https://cdn.shopify.com>; rel="preconnect", <https://cdn.shopify.com>; rel="preconnect"; crossorigin
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content-encodingbr
shopify-complexity-score0
x-frame-optionsDENY
content-security-policyblock-all-mixed-content; frame-ancestors 'none'; upgrade-insecure-requests;
strict-transport-securitymax-age=7889238
x-shopid75030888762
x-shardid375
varyAccept
content-languageen-GB
powered-byShopify
server-timingprocessing;dur=270;desc="gc:32", db;dur=64, render;dur=178, asn;desc="24940", edge;desc="CDG", country;desc="DE", knownbot, theme;desc="177329111416", pageType;desc="index", servedBy;desc="4rvf", requestID;desc="2ebbe1b5-5818-460d-89ac-99d4525bb376-1753824535", _y;desc="00000000-0000-0000-5000-000000000000", _s;desc="00000000-0000-0000-5000-000000000000"
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cf-cache-statusDYNAMIC
report-to{"endpoints":[{"url":"https:\/\/a.nel.cloudflare.com\/report\/v4?s=Z97Z2OyUCy3gpWs01RXqYR%2Ba3%2BiaUaDV0FKE4ytdYFlYbGBVLybSNmbpF3KcvWfh9JCh8adnF5%2FOatiDTjx2u8qJqokUqDzlwK69JS5oDHDBp2CipJv28c95DDM%3D"}],"group":"cf-nel","max_age":604800}
nel{"success_fraction":0.01,"report_to":"cf-nel","max_age":604800}
x-xss-protection1; mode=block
x-content-type-optionsnosniff
x-permitted-cross-domain-policiesnone
x-download-optionsnoopen
shopify-edge-ip23.227.38.65
servercloudflare
cf-ray966fb5702bb9301f-CDG
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 47 referring domains.
This page has 73 backlinks.
This page has backlinks from 46 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# we use Shopify as our ecommerce platform

#  ┏━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━┓
#  ┃  Robots & Agent policy                                               ┃
#  ┣━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━┫
#  ┃  Checkouts are for humans.                                           ┃
#  ┃  * Automated scraping, “buy-for-me” agents, or any end-to-end flow   ┃
#  ┃    that completes payment without a final human review step is not   ┃
#  ┃    permitted.                                                        ┃
#  ┃  * Legitimate integrators must use the official Checkout Kit:        ┃
#  ┃      https://www.shopify.com/checkout-kit                            ┃
#  ┃                                                                      ┃
#  ┃  Terms of Service: https://www.shopify.com/legal/terms               ┃
#  ┃  Contact: bots@shopify.com                                           ┃
#  ┗━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━┛

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Disallow: /collections/*+*
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Disallow: */collections/*filter*&*filter*
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Disallow: /.well-known/shopify/monorail
Disallow: /cdn/wpm/*.js
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Sitemap: https://farmrio.uk/sitemap.xml

# Google adsbot ignores robots.txt unless specifically named!
User-agent: adsbot-google
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User-agent: Nutch
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User-agent: AhrefsBot
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farmrio.uk
FARM Rio | Dress in Happiness | Women's Clothing Store Online
Shop FARM Rio, Brazil’s beloved women's clothing & lifestyle brand. Free shipping on orders above £50 + free returns. Printed dresses, bottoms, tops & more!

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
FARM75%Check
Rio75%Check
FARM Rio75%Check
FARM Rio Icons61%Check
Shop48%Check
Mini Dress47%Check
Maxi Dress47%Check
Dresses46%Check
Tops46%Check
Bottoms46%Check
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