Emerald.com - SEO Checker

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Overview of the SEO Check
Meta information
75% 
Page quality
81% 
Page structure
79% 
Link structure
75% 
Server
80% 
External factors
100% 
SEO Score
Response time
0.63 s
File size
55.30 kB
Words
417
Media files
6
Number of links
42 internal / 17 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Emerald Publishing
The page title is too short. (172 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.emerald.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Germany
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=10
format-detectiontelephone=no
msapplication-config//emer.silverchair-cdn.com/Themes/Client/app/img/favicons/v-638866557078447029/browserconfig.xml
theme-color#002f65
langen
og:site_nameEmerald Publishing
og:titleEmerald Publishing
og:descriptionEmerald Publishing
og:typewebsite
og:urlhttps://www.emerald.com/
og:updated_timeEmpty
Content-Typetext/html; charset=UTF-8
X-UA-CompatibleIE=Edge

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Page quality

Content
(Critically important)
There are only 417 words on this page. Good pages should have about 800 words of useful content.
17.5% of the text are stop words.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 19.4 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, maximum-scale=10" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...s/Live/Images/umbrella/umbrella-logo.svgEmerald Insight logo
...s/Live/Images/umbrella/umbrella-logo.svgEmerald Insight logo
...s/Live/Images/umbrella/umbrella-logo.svgEmerald Insight logo
...s/Live/Images/umbrella/umbrella-logo.svgEmerald Insight logo
...ry/inslght-logo-white.svg?versionId=2772emerald insight logo
...y/emerald-footer-logo.png?versionId=3973Emerald Publishing logo

Page structure

H1 heading
(Critically important)
emerald insight logo
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 emerald insight logo
H3 Journals
H3 Books
H3 Case Studies
H3 Collections
H5 This Feature Is Available To Subscribers Only
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 17 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.emerald.com/Anchor Skip to Main Content
https://www.emerald.com/IMG-ALT Emerald Insight logo
https://www.emerald.com/Text duplicate IMG-ALT Emerald Insight logo
https://www.emerald.com/journalsJournals
https://www.emerald.com/booksBooks
/case-studiesCase Studies
/emerald-collectionsCollections
/open-accessOpen Access
/citation-managerCitation Manager
https://www.emerald.com/Text duplicate IMG-ALT Emerald Insight logo
https://www.emerald.com/journalsText duplicate Journals
https://www.emerald.com/booksText duplicate Books
/case-studiesText duplicate Case Studies
/emerald-collectionsText duplicate Collections
/open-accessText duplicate Open Access
/citation-managerText duplicate Citation Manager
/advanced-searchAdvanced Search
/store/cartNofollow Subdomain Cart
/store/cartNofollow Subdomain Text duplicate Cart
/my-account/register?siteId=1&...Register
/advanced-searchText duplicate Advanced Search
https://www.emerald.com/journalsText duplicate Journals
https://www.emerald.com/booksText duplicate Books
/case-studiesText duplicate Case Studies
/emerald-collectionsText duplicate Collections
/jensu/article/178/3/218/12478...Impact of urban morphology on dwellings carbon emissions at the district scale
/cms/article/doi/10.1108/CMS-0...Exploring the effect of socially responsible human resource management on team cooperation: a social information processing theory perspective
/gkmc/article/doi/10.1108/GKMC...Catalyzing change: how corporate social entrepreneurship fuels social entrepreneurial intentions in the IT industry through social inclusion
/ilt/article/doi/10.1108/ILT-0...Enhancing interfacial adhesion and tribological properties of PTFE/Nomex fabric composite via oxygen plasma modification
/itse/article/doi/10.1108/ITSE...Healthcare educators’ perspectives on artificial intelligence driven virtual patients for teaching communication skills
/books/edited-volume/17099/The...Subdomain The Generative AI Impact: Reframing Innovation in Society 5.0
/books/monograph/17387/The-Dar...Subdomain The Dark Triad: Psychopaths, Narcissists and Machiavellians in the Workplace
/books/monograph/17106/AI-Empo...Subdomain AI Empowered: Pioneering African American Entrepreneurship in the Digital Age
/books/monograph/17107/Effecti...Subdomain Effective Internal Control Practices in Banks: A Practitioner's Aid
/books/edited-volume/17101/Sec...Subdomain Security Intelligence in the Age of AI: Navigating Legal and Ethical Frameworks
https://bsky.app/profile/emera...New window External Bluesky
https://www.facebook.com/Emera...New window External Subdomain Facebook
https://www.linkedin.com/compa...New window External Subdomain LinkedIn
https://www.youtube.com/user/E...New window External Subdomain YouTube
https://www.instagram.com/emer...New window External Subdomain Instagram
https://www.emeraldgrouppublis...New window External Subdomain Authors
https://www.emeraldgrouppublis...New window External Subdomain Editors
https://www.emeraldgrouppublis...New window External Subdomain Librarians
https://www.emeraldgrouppublis...New window External Subdomain Researchers
https://www.emeraldgrouppublis...New window External Subdomain Reviewers
/open-accessText duplicate Open Access
https://www.emeraldgrouppublis...New window External Subdomain How-to Guides
https://www.emeraldgrouppublis...New window External Subdomain Emerald Publishing Services
https://www.emeraldgrouppublis...New window External Subdomain Contact us
https://emeraldpublishinggroup...New window External Subdomain Help
https://www.emeraldgrouppublis...New window External Subdomain About Emerald
https://www.emeraldgrouppublis...New window External Subdomain Working for Emerald
/pages/cookie_policyCookie Policy
https://www.emeraldgrouppublis...External Subdomain Accessibility
/pages/site_policiesSite policies
/pages/privacy_noticePrivacy notice
/pages/modern_slavery_actModern Slavery Act
/sign-in?returnUrl=/Sign In
/my-account/register?siteId=1&...Create an Account

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.emerald.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.63 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (55 kB).

HTTP Response Header

NameValue
dateTue, 22 Jul 2025 21:00:55 GMT
content-typetext/html; charset=utf-8
cache-controlprivate
varyAccept-Encoding
set-cookie100 Characters
x-aspnetmvc-version5.2
x-aspnet-version4.0.30319
x-powered-byASP.NET
x-scm-server-numberSCM10WEB05
access-control-allow-origin*
access-control-allow-headersaccept, cache-control, content-type, authorization
access-control-allow-methodsGET, POST, PUT, DELETE, OPTIONS
x-frame-optionsSAMEORIGIN
content-security-policyframe-ancestors 'self'
cf-cache-statusDYNAMIC
servercloudflare
cf-ray9635deccfd67e0ad-CDG
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 776 referring domains.
This page has 211,598 backlinks.
This page has backlinks from 329 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: 008
Disallow: /

User-agent: *
Disallow: /bin/
Disallow: /config/
Disallow: /app_data/
Disallow: /dlls/
Disallow: /App_Themes/
Disallow: /signin.aspx
Disallow: /searchresults.aspx
Disallow: /advancedsearch.aspx
Disallow: /DownloadFile/
Disallow: /downloadimage.aspx
Disallow: /Citation/Download
Disallow: /Shibboleth.sso/
Disallow: /SignInShibboleth.aspx
Disallow: /lookup/external-ref
Disallow: /user/logout
Disallow: /cgi/pmidlookup
Disallow: /Themes/Client/app/img/favicons/manifest.json
Disallow: /lookup/google-scholar
Disallow: /store/*
Allow: /cassette.axd/stylesheet/
Allow: /cassette.axd/script/
Allow: /cassette.axd/manifest.xml
Disallow: /*.axd
Disallow: /specificToClient1/
Sitemap:https://www.emerald.com/data/sitemap/sitemap_Collections.xml
Sitemap: https://www.emerald.com/data/sitemap/Site_1/sitemap_books_site1.xml
Sitemap: https://www.emerald.com/data/sitemap/sitemap.xml

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www.emerald.com
Emerald Publishing

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Emerald77%Check
Emerald Publishing62%Check
Publishing48%Check
Publishing Services41%Check
Books38%Check
Case38%Check
Studies38%Check
Journals38%Check
collection38%Check
Case Studies38%Check
Show more keywords and terms

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