Observer.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
58% 
Page structure
100% 
Link structure
33% 
Server
45% 
External factors
100% 
SEO Score
Response time
0.19 s
File size
206.50 kB
Words
909
Media files
42
Number of links
89 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Observer | News, culture and style
The length of the page title is perfect. (348 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Independent journalism | News, culture & style | Investigations, analysis, features, ideas, recipes, newsletters & podcasts that make sense of the world
The length of the meta description is perfect. (922 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://observer.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsmax-image-preview:large
descriptionIndependent journalism | News, culture & style | Investigations, analysis, features, ideas, recipes, newsletters & podcasts that make sense of the world
langen
twitter:cardsummary_large_image
twitter:titleThe Observer | News, culture and style
twitter:descriptionIndependent journalism | News, culture & style | Investigations, analysis, features, ideas, recipes, newsletters & podcasts that make sense of the world
twitter:imagehttps://observer.co.uk/imgs/observer-og-image.webp
twitter:image:altThe Observer | News, culture and style
og:urlhttps://observer.co.uk
og:titleThe Observer | News, culture and style
og:descriptionIndependent journalism | News, culture & style | Investigations, analysis, features, ideas, recipes, newsletters & podcasts that make sense of the world
og:imagehttps://observer.co.uk/imgs/observer-og-image.webp
og:image:altThe Observer | News, culture and style
og:image:secure_urlhttps://observer.co.uk/imgs/observer-og-image.webp
og:site_nameThe Observer
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
The average number of words per sentence of 52.25 words is high.
This page contains 909 words. That's ok.
33.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
10 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 18 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
https://observer.co.uk/imgs/logo.svgObserver logo
..._ea4902963a17758e74bd5767a7bec542261.jpgEven the brightest stars are mortal
...r.co.uk/media/original_images/34699.jpegIt’s a crying shame for the chancellor
...r.co.uk/media/original_images/34696.jpegThe only way out for Keir Starmer and Rachel Reeves is to show sheer audacity
...ed2beb5a7b98684ae31ef9c20854bf96ed0e.jpgThe US stands on the cusp of a great regression
...r.co.uk/media/original_images/34706.jpegThe hot commies are coming to save summer
...r.co.uk/media/original_images/34256.jpegThe man in seat 11A
...r.co.uk/media/original_images/33807.jpegBaby it's you: tales of motherhood in four countries
...l_Life_Alternative_af5cba516aa665acc.jpgNigel Slater’s kitchen diary: gherkins and gooseberries
...gazine_x_Melissa_Febos_-_Portra_0001.jpgCelibacy set me free: why pausing my sex life let me flourish
...r.co.uk/media/original_images/33786.jpegThe Highland Laddie, a place of thrilling finesse
...ginal_images/WEB_SM_DisabilityCuts_1.jpgLabour’s welfare rebellion is a pyrrhic victory for Keir Starmer
...r.co.uk/media/original_images/33085.jpegIt's Truss v the blob in the hidden corners where conspiracies thrive
...f6292f16c20f10a551d73f5dd2b225d5aaac.jpgBritain’s newest terror threat is a protest group
...r.co.uk/media/original_images/33897.jpegDiary of a 55-year-old festival goer
...r.co.uk/media/original_images/33975.jpegStop treating disabled people as a political football
...r.co.uk/media/original_images/34105.jpegThis Bob Vylan furore is a distraction from finding an end to the bloodshed
...r.co.uk/media/original_images/33798.jpegSummer is always a shock, and we never learn
...r.co.uk/media/original_images/33534.jpegIf we want less crime, we need to lock up fewer people
...48782040760876329a4f8075d5ce2110abbf.jpgDay four: Evans' fate underpins a classic first week
...3a26580288ee22aaed115717b0fe130a3ce8.jpgDay three: Fonseca is the teen sensation with global superstar potential
...7fa8d2099090abde6bd07a6aeeeca3d46141.jpgWimbledon: Mpetshi Perricard serves up a new record but Fritz comes out on top
...r.co.uk/media/original_images/33894.jpegOn day one of Wimbledon, Brits bring the heat
...r.co.uk/media/original_images/30592.jpegScroll with it
...r.co.uk/media/original_images/34638.jpegHow we found a queer haven on the East Sussex shore
...r.co.uk/media/original_images/34643.jpegAs rainbow capitalism falters, Pride organisers are returning to their roots
...r.co.uk/media/original_images/34334.jpegAfter thousands flout his Pride ban, Orbán faces threats to his leadership from all sides
...r.co.uk/media/original_images/24770.jpegMunroe Bergdorf meets the moment
...r.co.uk/media/original_images/33427.jpegDefence companies facing uphill battle for financing
...r.co.uk/media/original_images/33687.jpegTrump’s top crypto investor closes in on American power
...r.co.uk/media/original_images/33561.jpegEnergy tycoons in lobbying war over zonal pricing policy
...r.co.uk/media/original_images/33411.jpegLooking for the Upside: YouTube creators seek ventures to grow
...r.co.uk/media/original_images/33730.jpegEngland U21 3-2 Germany U21: Carsley’s crew prove he should be next in top job
...r.co.uk/media/original_images/33728.jpeg“It was a real shock to lose Mary and Millie but players must focus”
...r.co.uk/media/original_images/33123.jpegTadej Pogačar will have to conquer his demons in brutal Tour de France
...r.co.uk/media/original_images/33322.jpegAndy Zaltzman: England win condemns India to the Inverted Podium of Rabbitery
...ages/Crossword_cover_images_everyman.pngPuzzles
...nal_images/Lucky_Boy_Tile_aw_HFzLpOb.jpgLucky Boy
..._images/Series_39_Master-Neil_Gaiman.jpgMaster
..._images/Series_40_dangerous-memories.jpgDangerous Memories
...iginal_images/Series_41_Elons-spiies.jpgElon’s Spies
https://observer.co.uk/imgs/white-logo.svgLogo

Page structure

H1 heading
(Critically important)
Even the brightest stars are mortal
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Even the brightest stars are mortal
H2 Today
H2 The man in seat 11A
H2 Newsletter
H2 Lifestyle
H2 National
H2 Opinion and ideas
H2 Wimbledon 2025
H2 Scroll with it
H2 Pride
H2 Business
H2 Sport
H2 Puzzles
H2 Tortoise Investigates
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
1 links don't have an anchor text.
There are 6 links with a trivial anchor text.
The number of internal links is ok.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
/sign-up?referer=/Register
/newslettersNewsletters
https://observer.co.uk/IMG-ALT Observer logo
https://observer.co.uk/searchNo Text
https://observer.co.uk/newsNews
https://observer.co.uk/cultureCulture
https://observer.co.uk/styleLifestyle
/topics/opinion-and-ideasIdeas
/topics/sportSport
/topics/foodFood
https://observer.co.uk/listenListen
https://observer.co.uk/puzzlesPuzzles
https://observer.co.uk/join-usJoin
/sign-up?referer=/Text duplicate Register
/newslettersText duplicate Newsletters
https://observer.co.uk/newsText duplicate News
https://observer.co.uk/cultureText duplicate Culture
https://observer.co.uk/styleText duplicate Lifestyle
/topics/opinion-and-ideasText duplicate Ideas
/topics/sportText duplicate Sport
/topics/foodText duplicate Food
https://observer.co.uk/listenText duplicate Listen
https://observer.co.uk/puzzlesText duplicate Puzzles
https://observer.co.uk/join-usText duplicate Join
/news/sport/article/diogo-jota...Even the brightest stars are mortal
/news/opinion-and-ideas/articl...Opinion It’s a crying shame for the chancellor Churchill was a prolific weeper and Obama’s propensity to cry in public did him no harm. If only Rachel Reeves...
IMG-ALT It’s a crying shame for the chancellor
/news/politics/article/the-onl...Opinion The only way out for Keir Starmer and Rachel Reeves is to show sheer audacity The welfare reform battle and the chancellor’s perceived vulnerability ...
IMG-ALT The only way out for Keir Starmer and Rachel Reeves is to show sheer audacity
/news/the-sensemaker/article/t...Economy The US stands on the cusp of a great regression Donald Trump’s signature policy bill narrowly passed the Senate and is back before the House
IMG-ALT The US stands on the cusp of a great regression
/news/columnists/article/the-h...Humour The hot commies are coming to save summer Swap your bikini for a budenovka – collectivism is sexy again. And it’s all thanks to Zohran Mamdani
IMG-ALT The hot commies are coming to save summer
/style/features/article/the-ma...Trivial anchor text
Read more
/policy/privacyPrivacy Policy
/search?topics=styleText duplicate Lifestyle
/search?topics=styleView more
/style/features/article/baby-i...Mothers Baby it's you: tales of motherhood in four countries
IMG-ALT Baby it's you: tales of motherhood in four countries
/style/food/article/nigel-slat...Recipes Nigel Slater’s kitchen diary: gherkins and gooseberries
IMG-ALT Nigel Slater’s kitchen diary: gherkins and gooseberries
/culture/interviews/article/ce...First person Celibacy set me free: why pausing my sex life let me flourish
IMG-ALT Celibacy set me free: why pausing my sex life let me flourish
/style/restaurants/article/the...Restaurants The Highland Laddie, a place of thrilling finesse
IMG-ALT The Highland Laddie, a place of thrilling finesse
/topics/nationalNational
/topics/nationalText duplicate Trivial anchor text
Read more
/news/the-sensemaker/article/l...Welfare Labour’s welfare rebellion is a pyrrhic victory for Keir Starmer
IMG-ALT Labour’s welfare rebellion is a pyrrhic victory for Keir Starmer
/news/national/article/its-tru...UK politics It's Truss v the blob in the hidden corners where conspiracies thrive
IMG-ALT It's Truss v the blob in the hidden corners where conspiracies thrive
/news/the-sensemaker/article/b...Counterterrorism Britain’s newest terror threat is a protest group
IMG-ALT Britain’s newest terror threat is a protest group
/culture/music/article/glaston...Glastonbury Diary of a 55-year-old festival goer
IMG-ALT Diary of a 55-year-old festival goer
/search?topics=opinion-and-ideasOpinion and ideas
/search?topics=opinion-and-ideasText duplicate View more
/news/opinion-and-ideas/articl...Politics Stop treating disabled people as a political football Melanie Reid
IMG-ALT Stop treating disabled people as a political football
/news/opinion-and-ideas/articl...Glastonbury This Bob Vylan furore is a distraction from finding an end to the bloodshed David Aaronovitch
IMG-ALT This Bob Vylan furore is a distraction from finding an end to the bloodshed
/news/columnists/article/summe...Heatwave Summer is always a shock, and we never learn Eva Wiseman
IMG-ALT Summer is always a shock, and we never learn
/news/opinion-and-ideas/articl...Crime If we want less crime, we need to lock up fewer people Martha Gill
IMG-ALT If we want less crime, we need to lock up fewer people
/collections/wimbledon-2025Wimbledon 2025
/collections/wimbledon-2025Text duplicate Trivial anchor text
Read more
/news/sport/article/wimbledon-...Day four: Evans' fate underpins a classic first week Dan Evans was beaten 6-3 6-2 6-0 by Novak Djokovic on Centre Court, but Emma Raducanu is an underdog sti...
IMG-ALT Day four: Evans' fate underpins a classic first week
/news/sport/article/wimbledon-...Day three: Fonseca is the teen sensation with global superstar potential
IMG-ALT Day three: Fonseca is the teen sensation with global superstar potential
/news/sport/article/wimbledon-...Wimbledon: Mpetshi Perricard serves up a new record but Fritz comes out on top As the rest of London battled the heat, two players had to pause their rivalry...
IMG-ALT Wimbledon: Mpetshi Perricard serves up a new record but Fritz comes out on top
/news/sport/article/on-day-one...On day one of Wimbledon, Brits bring the heat Oliver Tarvet stands out in a sweltering day full of storylines
IMG-ALT On day one of Wimbledon, Brits bring the heat
https://observer.co.uk/tags/oasisText duplicate Trivial anchor text
Read more
/collections/pridePride
/collections/prideView all
/news/opinion-and-ideas/articl...How we found a queer haven on the East Sussex shore The dramatic shore of East Sussex has always had a special allure. Now its resort towns are having a rebi...
IMG-ALT How we found a queer haven on the East Sussex shore
/news/business/article/as-rain...As rainbow capitalism falters, Pride organisers are returning to their roots A backlash on corporate DEI policies and tighter company budgets has led to sign...
IMG-ALT As rainbow capitalism falters, Pride organisers are returning to their roots
/news/international/article/af...After thousands flout his Pride ban, Orbán faces threats to his leadership from all sides The largest protest in Budapest since the fall of the communism has...
IMG-ALT After thousands flout his Pride ban, Orbán faces threats to his leadership from all sides
/news/profile/article/munroe-b...Munroe Bergdorf meets the moment Outspoken and highly influential, the model, author and activist is a force for our times
IMG-ALT Munroe Bergdorf meets the moment
/topics/businessBusiness
/topics/businessText duplicate Trivial anchor text
Read more
/news/business/article/nb2906d...Banks Defence companies facing uphill battle for financing
IMG-ALT Defence companies facing uphill battle for financing
/news/international/article/ju...Crypto Trump’s top crypto investor closes in on American power
IMG-ALT Trump’s top crypto investor closes in on American power
/news/business/article/nb2906e...Energy Energy tycoons in lobbying war over zonal pricing policy
IMG-ALT Energy tycoons in lobbying war over zonal pricing policy
/news/business/article/looking...Creator economy Looking for the Upside: YouTube creators seek ventures to grow
IMG-ALT Looking for the Upside: YouTube creators seek ventures to grow
/collections/sportText duplicate Sport
/collections/sportText duplicate Trivial anchor text
Read more
/news/sport/article/england-ge...Football England U21 3-2 Germany U21: Carsley’s crew prove he should be next in top job
IMG-ALT England U21 3-2 Germany U21: Carsley’s crew prove he should be next in top job
/news/sport/article/sue-smith-...Football “It was a real shock to lose Mary and Millie but players must focus”
IMG-ALT “It was a real shock to lose Mary and Millie but players must focus”
/news/sport/article/tadej-poga...Cycling Tadej Pogačar will have to conquer his demons in brutal Tour de France
IMG-ALT Tadej Pogačar will have to conquer his demons in brutal Tour de France
/news/sport/article/andy-zaltz...Cricket Andy Zaltzman: England win condemns India to the Inverted Podium of Rabbitery
IMG-ALT Andy Zaltzman: England win condemns India to the Inverted Podium of Rabbitery
https://observer.co.uk/crosswordText duplicate View more
/collection-groups/tortoise-in...Tortoise Investigates
/collection-groups/tortoise-in...Text duplicate View more
/listen/lucky-boyLucky Boy
/listen/masterMaster
/listen/dangerous-memoriesDangerous Memories
/listen/elons-spiesElon’s Spies
https://observer.co.uk/IMG-ALT Logo
/newslettersMore newsletters
https://observer.co.uk/readRead
https://observer.co.uk/listenText duplicate Listen
https://observer.co.uk/join-usText duplicate Join
https://observer.co.uk/timelineAbout us
https://x.com/observerukNew window Nofollow External No Text
https://www.instagram.com/theo...New window Nofollow External Subdomain No Text
https://www.facebook.com/peopl...New window Nofollow External Subdomain No Text
https://www.linkedin.com/compa...New window Nofollow External Subdomain No Text
https://bsky.app/profile/theob...New window Nofollow External No Text
https://x.com/ObsMagazineNew window Nofollow External No Text
https://www.instagram.com/obsm...New window Nofollow External Subdomain No Text
https://x.com/ObsNewReviewNew window Nofollow External No Text
https://www.instagram.com/obsn...New window Nofollow External Subdomain No Text
https://x.com/ObsFoodNew window Nofollow External No Text
https://www.instagram.com/obsf...New window Nofollow External Subdomain No Text
/policy/termsTerms and conditions
/policy/privacyPrivacy
https://policies.google.com/pr...New window Nofollow External Subdomain Text duplicate Privacy Policy
https://policies.google.com/termsNew window Nofollow External Subdomain Terms of Service

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://observer.co.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is excellent with 0.19 seconds.
The file size of the HTML document is fine (207 kB).

HTTP Response Header

NameValue
servernginx/1.24.0 (Ubuntu)
content-typetext/html
etag"1d1fhp"
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