Edinburghmotors.com - SEO Checker

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Overview of the SEO Check
Meta information
69% 
Page quality
45% 
Page structure
79% 
Link structure
72% 
Server
59% 
External factors
12% 
SEO Score
Response time
0.72 s
File size
222.20 kB
Words
438
Media files
17
Number of links
37 internal / 0 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Edinburgh Motors
The page title is too short. (158 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://edinburghmotors.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no
og:image/wp-content/uploads/sites/2054/2024/03/test1emlogo.png
robotsmax-image-preview:large
generatorWordPress 6.0.9
article:published_time2018-07-25T10:12:07+00:00
article:modified_time2024-03-19T11:25:56+00:00
langen-gb
twitter:cardsummary
twitter:titleEdinburgh Motors
og:urlhttps://edinburghmotors.com/
og:titleEdinburgh Motors
og:localeen_GB
og:site_nameEdinburgh Motors | Quality Cars Located in Edinburgh
og:typearticle
Content-Typetext/html; charset=UTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 438 words on this page. Good pages should have about 800 words of useful content.
30.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 14 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
.../uploads/sites/2054/2024/03/edinlgoo.pngNo alt attribute providedEdinburgh Motors
...loads/sites/2054/2024/03/test1emlogo.pngNo alt attribute providedEdinburgh Motors
...content/plugins/dweb/images/tiny_img.bmpFord Fiesta TITANIUM
...content/plugins/dweb/images/tiny_img.bmpFord Fiesta ST-LINE
...content/plugins/dweb/images/tiny_img.bmpVolkswagen Polo SE
...content/plugins/dweb/images/tiny_img.bmpVolkswagen Polo SE
...content/plugins/dweb/images/tiny_img.bmpVolkswagen Polo BEATS TSI
...content/plugins/dweb/images/tiny_img.bmpFord Transit Custom 280 BASE P/V L1 H2
...content/plugins/dweb/images/tiny_img.bmpSuzuki Alto SZ
...content/plugins/dweb/images/tiny_img.bmpVauxhall Vivaro L2H1 2900 SPORTIVE CDTI BITURBO S/S
...content/plugins/dweb/images/tiny_img.bmpVauxhall Vivaro L2H1 2900 SPORTIVE CDTI BITURBO S/S
...content/plugins/dweb/images/tiny_img.bmpVolkswagen Polo MATCH
.../sites/2054/2023/06/Transparent-Copy.pngNo alt attribute provided
...used-images-widget//images/hpi-light.pngNo alt attribute provided
...es-widget//images/credit-cards-light.pngNo alt attribute provided
...Cars_Dealership_Marketing_V1_300x250.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
π”šπ”’π”©π” π”¬π”ͺ𝔒 𝔱𝔬 π”ˆπ”‘π”¦π”«π”Ÿπ”²π”―π”€π”₯ 𝔐𝔬𝔱𝔬𝔯𝔰
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 π”šπ”’π”©π” π”¬π”ͺ𝔒 𝔱𝔬 π”ˆπ”‘π”¦π”«π”Ÿπ”²π”―π”€π”₯ 𝔐𝔬𝔱𝔬𝔯𝔰
H3 We are extremely proud to be part of the AA Dealer Promise, our joint commitment to Gold Standard customer service.
H3 Head office
H3 Opening Hours
H5 USED VEHICLE MAKES CURRENTLY IN STOCK
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are no external links on this page.

Found links on this page

LinkAttributesAnchor text
https://edinburghmotors.com/No Text
https://edinburghmotors.com/No Text
https://edinburghmotors.com/Home
A-TITLE Home
/vehicle/Vehicles
A-TITLE Vehicles
/part-exchange/Part Exchange
A-TITLE Part Exchange
/finance/Finance
A-TITLE Finance
/pick-up-delivery/Pick Up & Delivery
A-TITLE Pick Up & Delivery
/mechanical-services/Mechanical Services
A-TITLE Mechanical Services
/detail-paint-correction/Detail Paint Correction
A-TITLE Detail Paint Correction
/aa-dealer-promise/AA Dealer Promise
A-TITLE AA Dealer Promise
/contact-us/Contact Us
A-TITLE Contact Us
https://edinburghmotors.com/Anchor No Text
https://edinburghmotors.com/Anchor No Text
/vehicle/search/min_price/0/View all
/vehicle/name/ford-fiesta-tita...IMG-ALT Ford Fiesta TITANIUM
/vehicle/name/ford-fiesta-st-l...IMG-ALT Ford Fiesta ST-LINE
/vehicle/name/volkswagen-polo-...IMG-ALT Volkswagen Polo SE
/vehicle/name/volkswagen-polo-...Text duplicate IMG-ALT Volkswagen Polo SE
/vehicle/name/volkswagen-polo-...IMG-ALT Volkswagen Polo BEATS TSI
/vehicle/name/ford-transit-cus...IMG-ALT Ford Transit Custom 280 BASE P/V L1 H2
/vehicle/name/suzuki-alto-sz/IMG-ALT Suzuki Alto SZ
/vehicle/name/vauxhall-vivaro-...IMG-ALT Vauxhall Vivaro L2H1 2900 SPORTIVE CDTI BITURBO S/S
/vehicle/name/vauxhall-vivaro-...Text duplicate IMG-ALT Vauxhall Vivaro L2H1 2900 SPORTIVE CDTI BITURBO S/S
/vehicle/name/volkswagen-polo-...IMG-ALT Volkswagen Polo MATCH
/make/audi/Used AUDI
/make/bmw/Used BMW
/make/citroen/Used CITROEN
/make/fiat/Used FIAT
/make/ford/Used FORD
/make/land-rover/Used LAND ROVER
/make/renault/Used RENAULT
/make/suzuki/Used SUZUKI
/make/vauxhall/Used VAUXHALL
/make/volkswagen/Used VOLKSWAGEN
https://edinburghmotors.com/Anchor A-TITLE Scroll back to top
https://edinburghmotors.com/Edinburgh Motors
/privacy/Privacy Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://edinburghmotors.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.72 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 14 JavaScript files. This may affect the load time negatively.
This page only loads 3 CSS files. That's ok.
The file size of the HTML document is fine (222 kB).

HTTP Response Header

NameValue
dateTue, 05 Aug 2025 07:30:18 GMT
serverdna
link<https://edinburghmotors.com/wp-json/>; rel="https://api.w.org/", <https://edinburghmotors.com/wp-json/wp/v2/pages/3>; rel="alternate"; type="application/json", <https://edinburghmotors.com/>; rel=shortlink
strict-transport-securitymax-age=31536000; includeSubDomains;
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
cache-controlmax-age=0
expiresTue, 05 Aug 2025 07:30:18 GMT
varyAccept-Encoding
content-encodinggzip
referrer-policyno-referrer-when-downgrade
content-length42165
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/1.1

External factors

This page has only a few links from other websites.
This page only has backlinks from 4 referring domains.
This page only has 5 backlinks.
This page only has few backlinks from 4 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: MJ12bot
Disallow: /

User-agent: PetalBot
Disallow: /

User-agent: dotbot
Disallow: /

Similar sites

Search preview

edinburghmotors.com
Edinburgh Motors

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Edinburgh59%Check
Motors59%Check
Edinburgh Motors59%Check
π”šπ”’π”©π” π”¬π”ͺ𝔒55%Check
π”ˆπ”‘π”¦π”«π”Ÿπ”²π”―π”€π”₯55%Check
𝔐𝔬𝔱𝔬𝔯𝔰55%Check
edinburghmotors46%Check
used40%Check
Dealer40%Check
Custom40%Check
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