Cityoflondon.police.uk - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
96% 
Page structure
70% 
Link structure
87% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.25 s
File size
176.20 kB
Words
645
Media files
10
Number of links
62 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | City of London Police
The length of the page title is perfect. (261 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Online services for City of London Police; report a crime, get help and advice and read the latest news and appeals.
The length of the meta description is perfect. (709 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
descriptionOnline services for City of London Police; report a crime, get help and advice and read the latest news and appeals.
format-detectiontelephone=no
keywordsReport,Tell us about,Request,Apply or register,Thanks and complaints,Feedback,Contact us
msapplication-TileColor#FFFFFF
msapplication-TileImage/SysSiteAssets/media/images/brand/city-of-london/city-of-london-favicon-192.png?w=144&h=144
google-site-verificationaCtvLi_KUqZtXDREXdr63tWzm093hqHGAFBCNtAIEDc
langen-gb
twitter:cardsummary_large_image
twitter:titleHome
twitter:descriptionYour local police force - online. Report a crime, contact us and other services, plus crime prevention advice, crime news, appeals and statistics.
twitter:imagehttps://www.cityoflondon.police.uk/SysSiteAssets/media/images/brand/city-of-london/open-graph/open-graph-default.jpg?crop=(15,0,585,300)&w=600&h=300&scale=both
twitter:image:altHome
og:urlhttps://www.cityoflondon.police.uk/
og:titleHome
og:descriptionYour local police force - online. Report a crime, contact us and other services, plus crime prevention advice, crime news, appeals and statistics.
og:imagehttps://www.cityoflondon.police.uk/SysSiteAssets/media/images/brand/city-of-london/open-graph/open-graph-default.jpg?crop=(15,0,585,300)&w=600&h=300&scale=both
og:typewebsite
og:localeen_GB
x-ua-compatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: Your cookie preferences have been saved. You can update your cookie se...
This page contains 645 words. That's ok.
34.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 18.06 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...rand/city-of-london/home-1920x593-v2.jpgNo alt attribute provided
...y-of-london/city-header-logo-white-1.pngGo to City of London Police homepage
.../campaigns/2020/homepage-latest-news.jpgNews
...london/home-page/another-attempt-min.jpgCareers
...ty-of-london/home-page/nhp_home_tile.jpgNeighbourhood Policing
...ome-page/national-lead-force-640x320.jpgNational Lead Force
.../2020/servator/city-servator-640x394.jpgProject Servator
.../central/services/report-rti-640x394.jpgView from inside a car looking out to a road with traffic
...of-london/campaigns/safe-in-the-city.jpgTwo officers in the City
...don/campaigns/2020/counter-terrorism.jpgCounter Terrorism Security Advisers

Page structure

H1 heading
(Critically important)
Welcome to the City of London Police website
The H1 heading contains the words Welcome to! Use important keywords instead.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Welcome to the City of London Police website
H2 Cookies
H2 Welcome
H2 Close announcement bar
H2 What's happening in your area?
H2 Footer navigation
H3 Find your area
H3 News
H3 Careers
H3 Neighbourhood Policing
H3 National lead force for fraud
H3 Project Servator
H3 Report a road traffic incident
H3 Keep safe in the City
H3 Counter Terrorism Security Advisers
H3 City of London Police
H3 Information and services
H3 Partners
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.google.co.uk/External Subdomain Leave this site
/link/577c7b8f31e941f0b0d05266...Cookies notice
/hyg/c/cookies/Accept cookies
/hyg/c/cookies/Reject cookies
/hyg/c/cookies/Customise cookies
/hyg/c/cookies/cookies page
/hyg/c/cookies/Text duplicate cookies page
/Anchor Skip to main content
/Anchor Skip to main navigation
/notices/2025/plane-crash-in-a...What to do if you have concerns about friends or family
/IMG-ALT Go to City of London Police homepage
A-TITLE home page
/ro/report/ocr/af/how-to-repor...Crime
/advice/advice-and-information...Road traffic incident
/ro/report/asb/asb-v3/report-a...Report antisocial behaviour
/ro/report/mp/v1/report-missin...Report a missing person
/ro/report/fo/v1/fraud/Fraud
/ro/report/report-spiking/v2/r...Spiking
/ro/report/lp/lost-or-found-pr...Lost or found property
/ro/report/lsv/report-lost-or-...Lost or stolen vehicles
/ro/report/hate-crime/informat...Hate crime
/ro/report/See all reporting services
/tua/tell-us-about/ath/possibl...Tell us about possible terrorist activity
/tua/tell-us-about/soh/seen-or...How to tell us about something you've seen or heard
/tua/tell-us-about/cor/tell-us...An existing case or report
/tua/tell-us-about/eo/af/event...A procession or event you are planning
/car/careers/Careers and volunteering
/ar/applyregister/ccl/af/chari...Charity collection licences
/ar/applyregister/vc/compensat...Compensation for victims of crime
/ar/applyregister/fao/af/fal-v...Firearm, shotgun or explosives certificate
/advice/advice-and-information...Attend a misconduct hearing
/rqo/request/cr/v1/request-col...A collision report
/rqo/request/ipl/request-intel...Intellectual property (IP) licence
/rqo/request/comp/request-comp...Compensation for something the police have done
/rqo/request/fp/city/request-y...Request your fingerprints
/rqo/request/ri/request-inform...Information: about the police, about yourself or someone else
/fo/feedback/fw/feedback-about...Feedback about the website
/fo/feedback/complaints/compla...Complaints
/fo/feedback/thanks/forms/v1/t...Say thanks
/news/city-of-london/news/News See the latest news and appeals across the City of London News
IMG-ALT News
/police-forces/city-of-london-...Careers Find out about working for the City of London Police and how to apply to current vacancies. Careers
IMG-ALT Careers
/police-forces/city-of-london-...Neighbourhood Policing Neighbourhood Policing aims to keep those who live, work and visit the City safe and feeling safe by focusing on long-term problem sol...
IMG-ALT Neighbourhood Policing
/police-forces/city-of-london-...National lead force for fraud From investigating some of the country’s most complex frauds to hosting the National fraud and cybercrime reporting centre, Act...
IMG-ALT National Lead Force
/advice/advice-and-information...Project Servator Disrupting criminal activity with your help.
IMG-ALT Project Servator
/ro/report/rti/rti-a/report-a-...Report a road traffic incident If you've seen a problem or been involved in an incident or a collision on the roads, report it using our quick and simple onl...
IMG-ALT View from inside a car looking out to a road with traffic
/police-forces/city-of-london-...Keep safe in the City If you feel vulnerable then help is available to keep safe at night or wherever you feel we need to be. Campaigns
IMG-ALT Two officers in the City
/police-forces/city-of-london-...Counter Terrorism Security Advisers Counter Terrorism Security Advisers provide awareness training to the public, businesses, representatives of trade organi...
IMG-ALT Counter Terrorism Security Advisers
/contact/af/contact-us/Contact us
/police-forces/city-of-london-...About us
https://careers.cityoflondon.p...External Subdomain Careers
https://cityoflondonpolice.tal...External Subdomain Become a police constable
/news/city-of-london/news/News
/contact/find-a-police-station/Find a police station
/police-forces/city-of-london-...Campaigns
/hyg/city/privacy-notice/Privacy Notice
/hyg/c/cookies/Cookies
/hyg/terms-conditions/Terms and conditions
/advice/advice-and-information/Advice and information
/cp/crime-prevention/Crime prevention advice
/police-forces/city-of-london-...Stats and data
/foi-ai/af/accessing-information/Accessing information
/ro/report/Report
/tua/tell-us-about/Tell us about
/ar/applyregister/Apply or register
/rqo/request/Request
/fo/feedback/Feedback
https://www.police.uk/New window External Police.uk
https://www.askthe.police.uk/New window External Subdomain Ask the Police
https://www.cityoflondon.gov.u...New window External Subdomain City of London Corporation
http://www.facebook.com/cityof...New window External Subdomain No Text
http://www.twitter.com/citypoliceNew window External Subdomain No Text
http://www.youtube.com/cityofl...New window External Subdomain No Text
https://www.instagram.com/city...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.cityoflondon.police.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.25 seconds.
The file size of the HTML document is fine (176 kB).

HTTP Response Header

NameValue
dateThu, 19 Jun 2025 04:59:43 GMT
content-typetext/html; charset=utf-8
cf-ray9520756c39cb9ed8-CDG
cf-cache-statusHIT
age643
cache-controlpublic, no-cache="Set-Cookie", max-age=900
expiresThu, 19 Jun 2025 05:04:00 GMT
last-modifiedThu, 19 Jun 2025 04:49:00 GMT
strict-transport-securitymax-age=31536000; includeSubDomains; preload
vary*, Accept-Encoding
content-security-policyframe-ancestors 'none'
q11RnSm
referrer-policystrict-origin-when-cross-origin
x-content-type-optionsnosniff
x-frame-optionsDENY
set-cookie292 Characters
servercloudflare
content-encodingbr
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 602 referring domains.
This page has 237,166 backlinks.
This page has backlinks from 499 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

user-agent: *
Disallow: /mediacentre
Disallow: /?u=media
Disallow: /DownloadEvent?
Disallow: /GetPdf/?
Disallow: /ExportPdf/?
Disallow: /Complete?
Disallow: /GetPaginatedResults/?
Disallow: *.aspx$
Disallow: /500.html
Disallow: /api/*
Disallow: /aPI/*
Disallow: /aPi/*
Disallow: /apI/*
Disallow: /Api/*
Disallow: /API/*
Disallow: /APi/*
Disallow: /ApI/*
Disallow: /cy-gb/*
Disallow: /cy-gB/*
Disallow: /cy-Gb/*
Disallow: /cy-GB/*
Disallow: /cY-gb/*
Disallow: /cY-gB/*
Disallow: /cY-Gb/*
Disallow: /cY-GB/*
Disallow: /Cy-gb/*
Disallow: /Cy-gB/*
Disallow: /Cy-Gb/*
Disallow: /Cy-GB/*
Disallow: /CY-gb/*
Disallow: /CY-gB/*
Disallow: /CY-Gb/*
Disallow: /CY-GB/*
Sitemap: /sitemap.xml

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Search preview

www.cityoflondon.police.uk
Home | City of London Police
Online services for City of London Police; report a crime, get help and advice and read the latest news and appeals.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
City93%Check
London93%Check
City London93%Check
City London Police92%Check
Police91%Check
News54%Check
Welcome54%Check
Report52%Check
site52%Check
services52%Check
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