Citymarket.store.freshchoice.co.nz - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
37% 
Page structure
79% 
Link structure
65% 
Server
95% 
External factors
24% 
SEO Score
Response time
2.55 s
File size
149.50 kB
Words
202
Media files
2
Number of links
35 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Click & Collect | FreshChoice City Market Shop Online
The length of the page title is perfect. (485 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Save time and shop online with FreshChoice City Market.
The length of the meta description is perfect. (352 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://citymarket.store.freshchoice.co.nz/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Australia
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionSave time and shop online with FreshChoice City Market.
csrf-paramauthenticity_token
csrf-tokenmL6V8CWL_J3zZWSrEIStdpHE9Oqa-VLnTZTwjCYuAB0tlryN9UoFKBAghKPV8aoec9AYgVyT9Dtp721CpCwroQ
msapplication-confignone
langen
og:site_nameFreshChoice City Market
og:titleFreshChoice City Market
og:urlhttps://citymarket.store.freshchoice.co.nz/
og:descriptionFreshChoice supermarkets are all locally owned and operated. Our supermarkets are served by local people. We are proud of being local and value being part of the local communities we operate in. With stores across New Zealand including Christchurch, Auckland, Queenstown, Dunedin and more. Because we are in so many different locations around New Zealand we change our range to suit what our locals need. What is common to all FreshChoice supermarkets is the high standards of friendly service and the uncompromising high standards of fresh produce. We support this with our replace and refund guarantee.
og:imagehttps://dtgxwmigmg3gc.cloudfront.net/images/5ca40a3e42cdd746650014df
charsetutf-8

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Page quality

Content
(Critically important)
There are only 202 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
Only 1 paragraph/s was/were found on this page.
11.9% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 10.5 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No viewpoint tag is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ront.net/images/5c74cd0952ba0b68be03e535No alt attribute provided
...ront.net/images/589ce31452ba0b231902325fNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H3 Shop Home
H3 {{current.name}}
H3 Nearby
H3 {{refineHeader}}
H3 About our store
H3 Opening hours
H3 Contact
H3 Legal
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
5 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
/No Text
https://store.freshchoice.co.n...External Subdomain City Market
A-TITLE Select a store
/specialsSpecials
/account/contactAccount
/signinSign In
/trolley$0.00 Shop Now
A-TITLE View Shopping Cart
/category/bakeryBakery
/category/fruit-vegetablesFruit & Veg
/category/meatMeat
/category/deliDeli
/category/seafoodSeafood
/category/dairy-eggsDairy & Eggs
/category/groceriesGroceries
/category/snacksSnacks
/Text duplicate City Market
/signinText duplicate Sign In
/trolleyNo Text
/category/catering?promo_id=5d...A-TITLE Catering Available
https://www.freshchoice.co.nz/...External Subdomain No Text
https://www.freshchoice.co.nz/...External Subdomain No Text
/pages/b-155-jed-s-socks?promo...No Text
/category/milk?promo_id=genera...No Text
/category/fruit-vegetables?pro...A-TITLE Shop Fruit & Vegetables
/category/deli?promo_id=genera...No Text
/category/beer-wine-cider?prom...No Text
/orders/current/delivery/editChoose Delivery or Pickup
/couponAdd Coupon
https://store.freshchoice.co.n...External Subdomain City Market Change store
https://www.facebook.com/Fresh...External Subdomain A-TITLE Facebook
https://www.instagram.com/fres...External Subdomain A-TITLE Instagram freshchoicenz
/timetableCollection & Delivery Timetable
https://freshchoice.co.nz/tags...External Anchor FreshChoice News
/pages/business-boxBusiness Box
/pages/catering-terms-conditionsCatering FAQs & Conditions
/pages/liquor-licenseLiquor License
/pages/frequently-asked-questionsFrequently Asked Questions
/pages/latest-mailerLatest Mailer
/pages/opening-hoursOpening Hours
/mailing_listStay in touch
http://maps.google.com/?q=71+L...External Subdomain Anchor 71 Lichfield Street, Christchurch Central, Christchurch, Canterbury, 8011, New Zealand
/terms_and_conditionsTerms & Conditions
/privacy_policyPrivacy Policy
/pages/country-of-originCountry of Origin
https://www.facebook.com/fresh...External Subdomain Text duplicate A-TITLE Facebook
https://nz.linkedin.com/compan...External Subdomain A-TITLE LinkedIn
https://www.instagram.com/fres...External Subdomain Text duplicate A-TITLE Instagram freshchoicenz
https://www.freshchoice.co.nz/New window External Subdomain Return to main website
https://www.myfoodlink.com.au/...External Subdomain Myfoodlink

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://citymarket.store.freshchoice.co.nz/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (2.55 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (150 kB).

HTTP Response Header

NameValue
servernginx
dateWed, 06 Aug 2025 03:21:26 GMT
content-typetext/html; charset=utf-8
x-frame-optionsSAMEORIGIN
x-xss-protection0
x-content-type-optionsnosniff
x-download-optionsnoopen
x-permitted-cross-domain-policiesnone
referrer-policystrict-origin-when-cross-origin
link<https://dtgxwmigmg3gc.cloudfront.net/assets/pictos_base64-58ca6575137cb9a7ea21209ae8931fb33c4a19c7dcf5acc878c2aa15dface912.css>; rel=preload; as=style; nopush,<https://dtgxwmigmg3gc.cloudfront.net/assets/shopfront-31a42dbb214cb57bdb30301c2a9733fad323a0050f7220a4def799b8784d063b.css>; rel=preload; as=style; nopush,<https://dtgxwmigmg3gc.cloudfront.net/decor/desktop/595ef52252ba0b437e0040db/1968388805641077247>; rel=preload; as=style; nopush,<https://dtgxwmigmg3gc.cloudfront.net/assets/shopfront-application-f84e5e5dab24f9e0cf77f103e2520b5616f019f93f195a0d5de4bfd970ce376a.js>; rel=preload; as=script; nopush
strict-transport-securitymax-age=63072000; preload
etagW/"65fa7396f14a075585e8b837931dc762"
cache-controlmax-age=0, private, must-revalidate
set-cookie106 Characters
x-request-id1319bda2-8eb2-4550-8ecd-333548083c3c
x-runtime0.532518
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 8 referring domains.
This page only has 11 backlinks.
This page only has few backlinks from 8 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# See http://www.robotstxt.org/wc/norobots.html for documentation on how to use the robots.txt file
#
# To ban all spiders from the entire site uncomment the next two lines:
# User-Agent: *
# Disallow: /

User-agent: SemrushBot
Disallow: /

User-agent: SiteAuditBot
Disallow: /

User-agent: SplitSignalBot
Disallow: /

User-agent: Rogerbot
Disallow: /

User-agent: Exabot
Disallow: /

User-agent: DotBot
Disallow: /

User-agent: MJ12bot
Disallow: /

User-agent: AhrefsBot
Disallow: /

User-agent: wine-searcherbot
Disallow: /

User-agent: BLEXBot
Disallow: /

User-agent: anthropic-ai
Disallow: /

User-agent: ClaudeBot
Disallow: /

User-agent: ImagesiftBot
Disallow: /

User-agent: Amazonbot
Disallow: /

User-agent: PetalBot
Disallow: /

User-agent: DataForSeoBot
Disallow: /

User-agent: barkrowler
Disallow: /

User-agent: GeedoProductSearch
Disallow: /

User-agent: AwarioRssBot
Disallow: /

User-agent: AwarioSmartBot
Disallow: /

User-agent: AwarioBot
Disallow: /

User-agent: meta-externalagent
Disallow: /

User-agent: Timpibot
Disallow: /

User-Agent: *
Disallow: /lmg/
Disallow: /order_lines/
Disallow: /feedback

Similar sites

Search preview

citymarket.store.freshchoice.co.nz
Click & Collect | FreshChoice City Market Shop Online
Save time and shop online with FreshChoice City Market.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
City74%Check
City Market74%Check
Market73%Check
FreshChoice City72%Check
FreshChoice City Market72%Check
FreshChoice City Market Shop70%Check
FreshChoice69%Check
City Market Shop Online67%Check
Shop61%Check
Shop Online60%Check
Show more keywords and terms

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