Chas.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
75% 
Page structure
96% 
Link structure
31% 
Server
88% 
External factors
100% 
SEO Score
Response time
0.47 s
File size
412.80 kB
Words
1646
Media files
55
Number of links
169 internal / 20 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
CHAS: The UK Leader in Compliance & Risk Management
The length of the page title is perfect. (524 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Join CHAS to demonstrate you meet industry compliance certificate standards and reduce supply chain risk.
The length of the meta description is perfect. (664 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.chas.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionJoin CHAS to demonstrate you meet industry compliance certificate standards and reduce supply chain risk.
google-site-verificationANps64wwoJZQbBzFDSBiseCml596gsqCY1KWJhSAl5U
viewportwidth=device-width, initial-scale=1
theme-color#e0e0e0
generatorPowered by WPBakery Page Builder - drag and drop page builder for WordPress.
msapplication-TileImagehttps://www.chas.co.uk/wp-content/uploads/2019/12/favicon-96x96-1.png
article:modified_time2025-06-12T15:37:29+00:00
langen-gb
twitter:cardsummary_large_image
og:localeen_GB
og:typewebsite
og:titleCHAS: The UK Leader in Compliance & Risk Management
og:descriptionJoin CHAS to demonstrate you meet industry compliance certificate standards and reduce supply chain risk.
og:urlhttps://www.chas.co.uk/
og:site_nameCHAS
og:imagehttps://www.chas.co.uk/wp-content/uploads/2022/05/CHAS-link-share.png
og:image:width900
og:image:height500
og:image:typeimage/png
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are 2 text duplicates on this page:
  • Duplicate: Join our latest webinar regarding The Common Assessment Standard: How ...
This page contains 1646 words. That's ok.
26.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
26 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 18.13 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 255 characters this one is longer than 70 characters:
"our entry-level membership option, chas standard, includes a health and safety assessment and meets ss..."
The following tag is repeated too often: from
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ntent/uploads/2023/11/veriforce-chas.pngchas logo
...24/01/AdobeStock_638492209-1024x683.jpegEngineer supervisor technical staff in reflective jacket working facility management. Real estate maintenance management on site service with modern technology and real time device monitoring.
...VFONE-Featured-article-2024-1024x576.pngVFONE logo
...22/02/logo_cancer_research_uk-100x60.pngCancer Research UK Brand Logo
...nt/uploads/2022/02/logo_engie-100x60.pngEngie Brand Logo
...tent/uploads/2022/02/logo_eca-100x60.pngECA Brand Logo
...t/uploads/2022/02/logo_gentoo-100x60.pngGentoo Brand Logo
...ent/uploads/2022/02/logo_kier-100x60.pngKier Brand Logo
...022/02/logo_manchester_united-100x60.pngManchester United Logo
...ds/2022/02/logo_mercedes_benz-100x60.pngMercedes Benz Brand Logo
...tent/uploads/2022/02/logo_nfb-100x60.pngNFB Brand Logo
...uploads/2022/02/logo_md_group-100x60.pngMD Group Brand Logo
.../uploads/2022/02/logo_skanska-100x60.pngSkanska Brand Logo
...ads/2022/02/logo_virgin_media-100x60.pngVirgin Media Brand Logo
...s/2022/02/logo_willmott_dixon-100x60.pngWilmott Dixon Brand Logo
...ploads/2022/05/Persimmon-logo-100x60.pngPersimmon logo
...022/05/gratte-brothers-logo-3-100x60.pnggratte brothers logo
...022/05/MicrosoftTeams-image-7-100x60.pngClancy logo
...5/pyramidplus-logo-300x180-v3-100x60.pngpyramidplus logo
...mccarthystone-logo-300x180-v3-100x60.pngmccarthystone logo
...ontent/uploads/2023/11/bg-arrow-left.pngbg arrow left
...ntent/uploads/2022/04/Standard-Badge.pngstandard chas badge
...ntent/uploads/2022/04/Advanced-Badge.pngadvanced chas badge
/wp-content/uploads/2022/04/Elite-Badge.pngelite chas badge
...ontent/uploads/2023/11/bg-arrow-left.pngbg arrow left
...ent/uploads/2023/11/veriforce-chas-x.pngveriforce chas logo
...ntent/uploads/2022/04/Standard-Badge.pngstandard chas badge
...ntent/uploads/2022/04/Advanced-Badge.pngadvanced chas badge
...oads/2023/04/industry-leading-yellow.pngimage
/wp-content/uploads/2022/04/Elite-Badge.pngelite chas badge
...uploads/2023/11/bg-arrow-left-bigger.pngarrow left
...uploads/2023/11/bg-arrow-left-bigger.pngarrow left
...oads/2023/08/veriforce-chas-call-img.pngveriforce chas arrow
...oads/2022/02/shutterstock_1892591401.jpgfactory
...2026/05/AdobeStock_378798917-scaled.jpegNo alt attribute provided
.../2026/02/AdobeStock_88564596-scaled.jpegNo alt attribute provided
...026/02/AdobeStock_1612820088-scaled.jpegNo alt attribute provided
...2026/03/AdobeStock_482404253-scaled.jpegNo alt attribute provided
.../2026/02/AdobeStock_88564596-scaled.jpegNo alt attribute provided
...s/2025/12/risk-regulations-paperwork.jpgrisk regulation paperwork
...s/2025/12/reputational-risk-planning.jpgreputational risk planning
...tent/uploads/2025/12/warehouse-staff.jpgwarehouse staff
...r-Supply-Chain-CHAS-blog-min-scaled1.jpgCost
...takes-in-Your-Supply-Chain-CHAS-blog.jpgbreaking chain - avoid mistakes in your supply chain - CHAS
...2025/12/AdobeStock_170433141-scaled.jpegNo alt attribute provided
...ploads/2023/11/globe-mobile-1024x750.jpgimage
...ent/uploads/2023/11/veriforce-chas-x.pngveriforce chas logo
...loads/2019/12/SSIP-Founder-Member_v2.jpgSSIP
...ent/uploads/2023/11/cas-black-100x61.pngcas logo
...loads/2023/11/BUILD-UK-LOGO-1-100x32.pngbuild uk logo
...uploads/2019/11/Rospa-e1593609145760.pngRospa
...ent/uploads/2023/11/bsf-black-100x42.pngbsf logo
...SO27001_Black_UKAS_SystemCert_COLOUR.jpglogos

Page structure

H1 heading
(Critically important)
Veriforce CHAS
The H1 heading is too short (14 characters). It should be at least 20 Characters long.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Veriforce CHAS
H2 Award-winning compliance services & verifications
H2 Leading supply chain risk management solutions
H2 Trusted by some of the world’s largest supply chains
H2 What is Veriforce CHAS?
H2 Why Join CHAS?
H2 What we do
H2 Book a callback to learn more about our compliance and supply chain risk management services.
H2 Latest Insights
H3 Simplify your compliance and prequalification processes
H3 Connect Contractors And Clients
H3 Get access to money-saving member benefits
H3 Efficient Supply Chain Management
H3 CHAS: Prequalification for Contractors
H3 CHAS: Supply Chain Risk Management For Clients
H3 Request A Callback
H4 Increase Compliance Standards
H4 Save Time, Money and Avoid Duplication
H4 Win New Clients
H4 FREE Membership
H4 Dedicated CHAS Client Portal
H4 Find Suitably Compliant Contractors
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
6 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 20 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.chas.co.uk/IMG-ALT chas logo
/contractors/products-packages/Contractors
/contractors/products-packages/Membership
/contractors/common-assessment...Elite
/contractors/membership-benefits/Benefits
/contractors/pas91/Advanced
/contractors/health-safety-ass...Standard
/contractor-products/Products
https://www.chas.co.uk/protect/Insurance
/chas-rams-powered-by-handshq/RAMS
/care-services/CARE
/suppliers/supplier-packages/Text duplicate Membership
/suppliers/supplier-packages/Membership Packages
/suppliers/supplier-benefits/Membership Benefits
/supplier-products/Text duplicate Products
https://www.chas.co.uk/protect/Text duplicate Insurance
/chas-rams-powered-by-handshq/Text duplicate RAMS
/care-services/Text duplicate CARE
/clients/client-services/Client Services
/clients/client-portal/Client Portal
/clients/client-services/Contractor Management
/industry-sectors/Industry Sectors
/industry-sectors/construction/Construction
/industry-sectors/education/Education
/industry-sectors/industries-p...Public Sector
/industry-sectors/industries-t...Transport Distribution
/industry-sectors/facilities-m...Facilities Management
/industry-sectors/industries-m...Manufacturing
/blog/chas-and-towergate-launc...IMG-ALT Engineer supervisor technical staff in reflective jacket working facility management. Real estate maintenance management on site service with modern technolo...
/blog/five-key-risks-facing-fa...Five Key Risks Facing Facilities Managers in 2024
https://www.chas.co.uk/about/Company
https://www.chas.co.uk/about/About
https://www.chas.co.uk/careers/Careers
https://www.chas.co.uk/contact/Contact
/partnerships/Partnerships
https://www.chas.co.uk/resources/Resources
https://www.chas.co.uk/blog/Industry Insights
https://www.chas.co.uk/ebooks/eBooks
https://www.chas.co.uk/Contractor Search Tool
/case-studies/Case Studies
https://www.chas.co.uk/podcasts/Webinar & Podcasts
/blog/veriforce-chas-launches-...IMG-ALT VFONE logo
/blog/veriforce-chas-launches-...Veriforce CHAS launches global supply chain risk management platform VeriforceONE in UK
/lp-veriforce-one-chas/Login
https://veriforceone.com/ident...External Renew
https://app.veriforceone.com/s...External Subdomain Join CHAS
https://app.veriforceone.com/s...External Subdomain Join
https://veriforceone.com/External Text duplicate Renew
https://veriforceone.com/New window External VeriforceOne
https://veriforceone.com/New window External Text duplicate Client Portal
https://www.chas.co.uk/about/Veriforce CHAS
/contractors/health-safety-ass...Safety Schemes in Procurement (SSIP)
/contractors/common-assessment...Common Assessment Standard
/contractors/health-safety-ass...Find Out More
A-TITLE CHAS Standards
/contractors/pas91/Text duplicate Find Out More
A-TITLE PAS91
/contractors/common-assessment...Text duplicate Find Out More
A-TITLE Common Assessment Standard | CHAS Elite
/clients/client-portal/VeriforceONE Client Portal
https://app.veriforceone.com/s...External Subdomain Sign Up
https://app.veriforceone.com/s...External Subdomain Text duplicate Sign Up
https://app.veriforceone.com/s...External Subdomain Text duplicate Sign Up
/contractors/products-packages/Become a CHAS Contractor
/clients/client-portal/Text duplicate VeriforceONE Client Portal
/clients/client-portal/Text duplicate VeriforceONE Client Portal
/clients/client-services/Become a FREE CHAS Client
/blog/how-to-build-a-robust-su...IMG-ALT factory
/blog/category/blog/BLOG
/blog/category/blog/Text duplicate BLOG
/blog/how-to-build-a-robust-su...How to build a robust supply chain compliance syst…
/blog/how-to-build-a-robust-su...Read Now
/blog/how-to-build-a-robust-su...Text duplicate Read Now
/blog/guide-to-the-building-sa...No Text
/blog/category/blog/Text duplicate BLOG
/blog/category/blog/Text duplicate BLOG
/blog/guide-to-the-building-sa...Guide to the Building Safety Act (2026 update)
/blog/guide-to-the-building-sa...Text duplicate Read Now
/blog/guide-to-the-building-sa...Text duplicate Read Now
/blog/the-hidden-risk-on-site-...No Text
/blog/category/blog/Text duplicate BLOG
/blog/category/blog/Text duplicate BLOG
/blog/the-hidden-risk-on-site-...The hidden risk on site: Why mental health is a sa…
/blog/the-hidden-risk-on-site-...Text duplicate Read Now
/blog/the-hidden-risk-on-site-...Text duplicate Read Now
/blog/from-risks-to-results-ma...No Text
/blog/category/blog/Text duplicate BLOG
/blog/category/blog/Text duplicate BLOG
/blog/from-risks-to-results-ma...From risks to results: Mastering contractor compli…
/blog/from-risks-to-results-ma...Text duplicate Read Now
/blog/from-risks-to-results-ma...Text duplicate Read Now
/blog/pas-91-vs-ssip-vs-cas-wh...No Text
/blog/category/blog/Text duplicate BLOG
/blog/category/blog/Text duplicate BLOG
/blog/pas-91-vs-ssip-vs-cas-wh...PAS 91 vs SSIP vs CAS: Which assessment do you nee…
/blog/pas-91-vs-ssip-vs-cas-wh...Text duplicate Read Now
/blog/pas-91-vs-ssip-vs-cas-wh...Text duplicate Read Now
/blog/investing-in-the-next-ge...No Text
/blog/category/blog/Text duplicate BLOG
/blog/category/blog/Text duplicate BLOG
/blog/investing-in-the-next-ge...Investing in the next generation – how appre…
/blog/investing-in-the-next-ge...Text duplicate Read Now
/blog/investing-in-the-next-ge...Text duplicate Read Now
/blog/risk-regulation-and-comp...IMG-ALT risk regulation paperwork
/blog/category/blog/Text duplicate BLOG
/blog/category/blog/Text duplicate BLOG
/blog/risk-regulation-and-comp...Understanding Risk Regulation: Managing Compliance…
/blog/risk-regulation-and-comp...Text duplicate Read Now
/blog/risk-regulation-and-comp...Text duplicate Read Now
/blog/what-is-reputational-ris...IMG-ALT reputational risk planning
/blog/category/blog/Text duplicate BLOG
/blog/category/blog/Text duplicate BLOG
/blog/what-is-reputational-ris...What Is Reputational Risk (And How To Manage It Pr…
/blog/what-is-reputational-ris...Text duplicate Read Now
/blog/what-is-reputational-ris...Text duplicate Read Now
/blog/supplier-risk-management...IMG-ALT warehouse staff
/blog/category/blog/Text duplicate BLOG
/blog/category/blog/Text duplicate BLOG
/blog/supplier-risk-management...Supplier Risk Management: Building A Stronger, Saf…
/blog/supplier-risk-management...Text duplicate Read Now
/blog/supplier-risk-management...Text duplicate Read Now
/blog/lean-supply-chain/IMG-ALT Cost
/blog/category/blog/Text duplicate BLOG
/blog/category/blog/Text duplicate BLOG
/blog/lean-supply-chain/The Cost To Your Business Of Duplication In Your S…
/blog/lean-supply-chain/Text duplicate Read Now
/blog/lean-supply-chain/Text duplicate Read Now
/blog/how-to-avoid-common-supp...IMG-ALT breaking chain - avoid mistakes in your supply chain - CHAS
/blog/category/blog/Text duplicate BLOG
/blog/category/blog/Text duplicate BLOG
/blog/how-to-avoid-common-supp...How to Avoid Commonly Made Supply Chain Mistakes
/blog/how-to-avoid-common-supp...Text duplicate Read Now
/blog/how-to-avoid-common-supp...Text duplicate Read Now
/blog/autumn-budget-2025-what-...No Text
/blog/category/blog/Text duplicate BLOG
/blog/category/blog/Text duplicate BLOG
/blog/autumn-budget-2025-what-...Autumn Budget 2025: What It Means for the Construc…
/blog/autumn-budget-2025-what-...Text duplicate Read Now
/blog/autumn-budget-2025-what-...Text duplicate Read Now
https://www.chas.co.uk/blog/See More Insights
A-TITLE Insights
/cdn-cgi/l/email-protection[email protected]
/cdn-cgi/l/email-protectionText duplicate [email protected]
/cdn-cgi/l/email-protectionText duplicate [email protected]
https://www.google.com/maps/pl...New window External Subdomain CHAS, Merton Civic Centre, London Rd, Morden, SM4 5DX, United Kingdom
/contractors/products-packages/Text duplicate Membership Packages
/contractors/common-assessment...CHAS Elite
/contractors/pas91/CHAS Advanced
/contractors/health-safety-ass...CHAS Standard
/contractors/membership-benefits/Text duplicate Membership Benefits
/contractors/how-to-join-chas/How to Join CHAS
https://veriforce.com/terms-of...External Contractor Terms & Conditions
/suppliers/supplier-packages/Supplier Packages
/suppliers/supplier-benefits/Supplier Benefits
/suppliers/how-to-join-chas/How to Join Verified Supplier
https://veriforce.com/terms-of...External Supplier Terms & Conditions
/clients/client-services/CHAS Contractor Management
/clients/client-portal/Text duplicate VeriforceONE Client Portal
/client-terms-conditions/Client Terms & Conditions
https://www.chas.co.uk/blog/Text duplicate Industry Insights
/case-studies/Text duplicate Case Studies
https://www.chas.co.uk/ebooks/Text duplicate eBooks
https://www.chas.co.uk/podcasts/Text duplicate Webinar & Podcasts
/industry-sectors/Industries
https://www.chas.co.uk/faq/FAQs
/request-logo-stickers/Request Logo & Stickers
https://www.chas.co.uk/about/Text duplicate About
https://www.chas.co.uk/contact/Text duplicate Contact
https://www.chas.co.uk/careers/Text duplicate Careers
/partnerships/Text duplicate Partnerships
/chas-feedback-complaints/Feedback, Complaints & Appeals
/privacy-policy/Privacy Notice & Cookie Notice
/wp-content/uploads/2026/05/Vo...Modern Slavery Statement
https://veriforceone.com/External Log In
https://app.veriforceone.com/s...External Subdomain Text duplicate Join CHAS
https://www.chas.co.uk/resources/Help & Guidance
https://www.chas.co.uk/protect/Text duplicate Insurance
/chas-rams-powered-by-handshq/Text duplicate RAMS
/care-services/Care Services
/wp-content/uploads/2019/12/SS...IMG-ALT SSIP
/wp-content/uploads/2023/11/ca...IMG-ALT cas logo
/wp-content/uploads/2023/11/BU...IMG-ALT build uk logo
/wp-content/uploads/2019/11/Ro...IMG-ALT Rospa
/wp-content/uploads/2023/11/bs...IMG-ALT bsf logo
/wp-content/uploads/2022/11/20...IMG-ALT logos
/privacy-policy/Privacy Policy
https://www.linkedin.com/compa...New window Nofollow External Subdomain No Text
https://www.facebook.com/CHAS2...New window Nofollow External Subdomain No Text
/privacy-policy/Text duplicate Privacy Policy
https://www.linkedin.com/compa...New window Nofollow External Subdomain No Text
https://www.facebook.com/CHAS2...New window Nofollow External Subdomain No Text
https://us06web.zoom.us/webina...New window External Subdomain Register Now
https://us06web.zoom.us/webina...New window External Subdomain Text duplicate Register Now

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.chas.co.uk/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.47 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (413 kB).

HTTP Response Header

NameValue
dateSun, 21 Jun 2026 20:50:57 GMT
content-typetext/html; charset=UTF-8
servercloudflare
varyAccept-Encoding
expiresThu, 19 Nov 1981 08:52:00 GMT
link<https://www.chas.co.uk/wp-json/>; rel="https://api.w.org/"
pragmano-cache
x-powered-byWP Engine
x-cacheableSHORT
cache-controlmax-age=600, must-revalidate
x-cacheHIT: 1
x-cache-groupnormal
last-modifiedSun, 21 Jun 2026 20:50:57 GMT
set-cookie310 Characters
cf-cache-statusHIT
x-orig-cache-controlno-store, no-cache, must-revalidate
content-encodingbr
cf-raya0f5e377ca3d5fcb-CDG
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 1,928 referring domains.
This page has 203,927 backlinks.
This page has backlinks from 1,399 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://www.chas.co.uk/sitemap_index.xml

Similar sites

Search preview

www.chas.co.uk
CHAS: The UK Leader in Compliance & Risk Management
Join CHAS to demonstrate you meet industry compliance certificate standards and reduce supply chain risk.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
CHAS97%Check
Veriforce CHAS78%Check
Join CHAS78%Check
risk73%Check
CHAS clients72%Check
CHAS Advanced72%Check
CHAS Elite72%Check
CHAS membership72%Check
compliance70%Check
CHAS Contractor70%Check
Show more keywords and terms

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