Cambio.missouri.edu - SEO Checker

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Overview of the SEO Check
Meta information
66% 
Page quality
83% 
Page structure
87% 
Link structure
92% 
Server
40% 
External factors
100% 
SEO Score
Response time
1.77 s
File size
86.10 kB
Words
524
Media files
5
Number of links
30 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Cambio Center
The page title is too short. (136 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://cambio.missouri.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
robotsmax-image-preview:large
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
format-detectiontelephone=no
apple-mobile-web-app-titleEmpty
application-nameEmpty
msapplication-TileImagehttps://cambio.missouri.edu/wp-content/themes/miz-hybrid-base/assets/images/favicons/apple-touch-icon.png
msapplication-TileColor#F1B82D
descriptionEmpty
langen-us
twitter:cardsummary
twitter:site@Mizzou
twitter:titleHome
twitter:imagehttps://cambio.missouri.edu/wp-content/uploads/2024/07/060524-2024CambioDeColores-Day-1-MK44.jpg
twitter:image:altTwo people talking and shaking hands
og:site_nameCambio Center
og:urlhttps://cambio.missouri.edu/
og:titleHome
og:image:urlhttps://cambio.missouri.edu/wp-content/uploads/2024/07/060524-2024CambioDeColores-Day-1-MK44.jpg
og:image:altTwo people talking and shaking hands
x-ua-compatibleie=edge
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 524 words. That's ok.
31.7% of the text are stop words.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.18 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...oads/2023/03/Cafecito_Home-1024x1024.png6 graduate students taking a break from studying to pose for a picture. There are 4 women smiling and one man while sitting in front of their laptops and books that are placed over a colorful fabric table runner. In the background, an office with a large picture of Cesar Chavez and beautiful large flowers made of paper. Image is framed by a gold circular accent.
.../2025/06/Dorner-2-1024x601-1-300x176.jpgNo alt attribute provided
...oads/2025/03/MHC_Logo_square-300x300.jpgNo alt attribute provided
...er-Voices-Latinas-in-History-300x258.pngNo alt attribute provided
...uploads/2025/02/MICA-Project-300x161.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Cambio Center
The H1 heading is too short (13 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Cambio Center
H2 Cambio Center Duplicate text
H2 Stay Connected
H2 Inspiring Discovery through Mentorship
H2 Missouri Humanities Council Grant Expands Cambio de Colores Conference
H2 An(Other) Voices – Other Stories
H2 Resources for our Times
H2 Contact us
H3 Cambio Center Duplicate text
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 11 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://cambio.missouri.edu/Anchor Skip to navigation
https://cambio.missouri.edu/Anchor Skip to content
https://missouri.edu/External University of Missouri Homepage
https://missouri.edu/External Text duplicate University of Missouri Homepage
/outreach/cambio-de-colores-co...Subdomain About Cambio de Colores Conference
https://mizzougivedirect.misso...External Subdomain Give to Cambio Center
https://cambio.missouri.edu/Cambio Center
A-TITLE Cambio Center
/about/mission/Subdomain Mission
/about/our-history/Subdomain History
/about/our-team/Subdomain Our Team
/about/our-team/our-board/Subdomain Advisory Board
/about/our-team/our-fellows/Subdomain Meet Our Fellows
/about/hispanic-latin-latinx-o...Subdomain Hispanic, Latin@, Latinx or Latine?
/our-land-acknowledgement/Subdomain Our Land Acknowledgement
/research/overview/Subdomain About Our Research
/research/projects/Subdomain Research Projects
/research/digital-library/Subdomain Digital Library
/cambio-de-colores-2025/Subdomain Cambio de Colores 2025
/outreach/cambio-de-colores-co...Subdomain Text duplicate About Cambio de Colores Conference
/outreach/sponsor-cambio-de-co...Subdomain Sponsorship
/spark-change/Subdomain Spark Change Award
/services/language-service-pro...Subdomain Language Service Program
/services/trainings/Subdomain Trainings
/upcoming-events/Subdomain Upcoming Events
/news/newsletter/Subdomain Newsletter
/updates/Subdomain Updates
/about/mission/Subdomain Our Mission
/services/language-service-pro...Subdomain Our Services
/news-2/newsletter/Subdomain Text duplicate Newsletter
/2025/06/12/inspiring-discover...Subdomain June 12, 2025 Inspiring Discovery through Mentorship June 12, 2025 This past academic year, the Cambio Center and Director Lisa Dorner joined a mentorship pr...
/2025/03/31/missouri-humanitie...Subdomain March 31, 2025 Missouri Humanities Council Grant Expands Cambio de Colores Conference March 31, 2025 $25,000 grant supports the addition of conference’s firs...
/2025/03/04/another-voices-oth...Subdomain March 4, 2025 An(Other) Voices – Other Stories March 12, 2025 On March 12, at 4:00 pm, Arts & Sciences Building 114, Cambio Fellows Guadalupe Pérez-Anzaldo a...
/2025/02/07/resources-for-our-...Subdomain Feb. 7, 2025 Resources for our Times February 7, 2025 For decades, Cambio Fellows have done research on the experiences of and responses to demographic chang...
https://missouri.edu/External Text duplicate University of Missouri Homepage
https://missouri.edu/External Text duplicate University of Missouri Homepage
https://www.facebook.com/Cambi...External Subdomain No Text
https://www.youtube.com/channe...External Subdomain No Text
https://www.umsystem.edu/ums/h...External Subdomain equal opportunity employer
https://www.umsystem.edu/External Subdomain Curators of the University of Missouri
https://missouri.edu/copyright/External DMCA and other copyright information
https://missouri.edu/privacy/External Privacy policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://cambio.missouri.edu/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is very slow (1.77 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (86 kB).

HTTP Response Header

NameValue
cache-controlmax-age=3600, s-maxage=1800, stale-if-error=7200, stale-while-revalidate=7200
content-typetext/html; charset=UTF-8
dateWed, 30 Jul 2025 09:07:20 GMT
link<https://cambio.missouri.edu/wp-json/>; rel="https://api.w.org/"
permissions-policyinterest-cohort=()
strict-transport-securitymax-age=31536000
traceresponse00-1856fc3c16b0ec4f702002b1d18c226b-e61c762468e49d99-01
x-content-type-optionsnosniff
x-debug-infoeyJyZXRyaWVzIjowfQ==
x-frame-optionsSAMEORIGIN
x-platform-cacheMISS
x-platform-clusterwn6s73h5sdgi2-master-7rqtwti
x-platform-processoruoc64hu45y7mnfz36y6eu46kp4
x-platform-routerpihkvzwhiyieafacpjznec6kai
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 88 referring domains.
This page has 101 backlinks.
This page has backlinks from 27 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp/wp-admin/
Allow: /wp/wp-admin/admin-ajax.php

Sitemap: https://cambio.missouri.edu/wp-sitemap.xml

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cambio.missouri.edu
Cambio Center

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Cambio77%Check
Cambio Center72%Check
Center66%Check
Cambio Fellows54%Check
Missouri52%Check
Cambio de Colores50%Check
Cambio de Colores Conference46%Check
Missouri Humanities45%Check
Missouri Humanities Council42%Check
expand38%Check
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