Bundespublikationen.admin.ch - SEO Checker

Overview of the SEO Check
Meta information
89% 
Page quality
68% 
Page structure
48% 
Link structure
88% 
Server
84% 
External factors
59% 
SEO Score
Response time
3.41 s
File size
262.60 kB
Words
300
Media files
19
Number of links
25 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Bundespublikationen
The page title is too short. (186 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
Publikationen Shop der schweizerischen Eidgenossenschaft
The length of the meta description is perfect. (369 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.bundespublikationen.admin.ch/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: Netherlands
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
occ-backend-base-urlhttps://api.commerce.bbl.admin.ch
media-backend-base-urlMEDIA_BACKEND_BASE_URL_VALUE
theme-color#2f4356
descriptionPublikationen Shop der schweizerischen Eidgenossenschaft
robotsINDEX, FOLLOW
langde
charsetutf-8

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Page quality

Content
(Critically important)
There are only 300 words on this page. Good pages should have about 800 words of useful content.
35.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.2 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 4 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Bundespublikationen
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (19 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Bundespublikationen
H1 Die Publikationen des Bundes
H2 Empty heading
H2 Unser Angebot
H2 Empty heading
H3 Für Privatkunden
H3 Für Geschäftskunden
H3 Neuheiten
H3 Publikationen
H3 Bestseller
H3 Gesetze
H3 Kampagnen
H3 Abonnemente
H3 Medienkompetenz - Empfehlungen
H3 Die schweizerische Altersvorsorge
H3 Kluger Rat - Notvorrat
H3 die umwelt Nr. 4/2024
H3 Klimatipps – Klebezettel
H3 Im Auftrag der Sicherheit SPARC
H3 Bundesverfassung Schweiz BV, 3.3.2024
H3 Die obligatorische Krankenversicherung
H3 Über uns
H3 Bleiben Sie informiert
H3 Weitere Informationen
Baselink: /
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 3 external links on this page.
LinkAttributesAnchor text
/de/No Text
/de/cartNo Text
/de/loginAnmelden
/de/c/neuheitenNeuheiten
/de/aboAbonnemente
/de/c/neuheitenText duplicate Neuheiten
/de/aboText duplicate Abonnemente
/de/contactKontakt
/de/homepageNo Text
http://www.b2b.bundespublikati...New window External Subdomain Shop für Geschäftskunden
/de/product/000000000862722883...Medienkompetenz - Empfehlungen 318.850.D kostenlos
IMG-ALT Medienkompetenz - Empfehlungen
/de/product/000000000862722306...Die schweizerische Altersvorsorge 318.005.1D kostenlos
IMG-ALT Die schweizerische Altersvorsorge
/de/product/000000000862725146...Kluger Rat - Notvorrat 750.143.D kostenlos
IMG-ALT Kluger Rat - Notvorrat
/de/product/000000000862717248...die umwelt Nr. 4/2024 810.500.4-24D kostenlos
IMG-ALT die umwelt Nr. 4/2024
/de/product/000000000862683322...Klimatipps – Klebezettel 810.400.137.D kostenlos
IMG-ALT Klimatipps – Klebezettel
/de/product/000000000862726523...Im Auftrag der Sicherheit SPARC 86.091.52.D kostenlos
IMG-ALT Im Auftrag der Sicherheit SPARC
/de/product/000000000862720090...Bundesverfassung Schweiz BV, 3.3.2024 101.D kostenlos
IMG-ALT Bundesverfassung Schweiz BV, 3.3.2024
/de/product/000000000862727443...Die obligatorische Krankenversicherung 316.950.D kostenlos
IMG-ALT Die obligatorische Krankenversicherung
https://x.com/efd_dff?s=11&t=Y...New window External IMG-ALT Twitter - X
https://www.youtube.com/channe...New window External Subdomain IMG-ALT Youtube
/de/contactNew window Text duplicate Kontakt
/de/faqNew window FAQ
/de/returnNew window Retouren
/de/productcategoriesNew window Publikationskategorien
/de/legalNew window Rechtliches
/de/impressumNew window Impressum
/helpNew window No Text
/de/agbNew window AGB

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.bundespublikationen.admin.ch/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (3.41 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
This page loads 4 JavaScript files. This may affect the load time negatively.
This page only loads 1 CSS files. That's ok.
The file size of the HTML document is fine (263 kB).

HTTP Response Header

NameValue
dateFri, 20 Jun 2025 15:21:41 GMT
server*
strict-transport-securitymax-age=15724800
content-typetext/html; charset=utf-8
x-powered-byExpress
etagW/"41a73-4xSbQHQWlYQm1H5e4A1uuWgHHAA-gzip"
x-content-type-optionsnosniff
varyAccept-Encoding,User-Agent
content-encodinggzip
set-cookie71 Characters
x-sap-pad39851028
x-frame-options
transfer-encodingchunked
statuscode200
http_versionHTTP/1.1

External factors

This page has only a few links from other websites.
This page only has backlinks from 18 referring domains.
This page only has 43 backlinks.
This page only has few backlinks from 15 different ip addresses.
This page is referenced by wikipedia.

Robots.txt

User-agent: *
# Warenkorb (Cart)
Disallow: /de/cart
Disallow: /fr/cart
Disallow: /it/cart
Disallow: /en/cart

# Login
Disallow: /de/login
Disallow: /fr/login
Disallow: /it/login
Disallow: /en/login

# Checkout (inkl. /checkout-login und ähnliche Unterpfade)
Disallow: /de/checkout
Disallow: /fr/checkout
Disallow: /it/checkout
Disallow: /en/checkout

# Suche (z. B. /search, /search?query=...)
Disallow: /de/search
Disallow: /fr/search
Disallow: /it/search
Disallow: /en/search

# Mein Konto (my-account, inkl. Unterseiten wie /my-account-details etc.)
Disallow: /de/my-account
Disallow: /fr/my-account
Disallow: /it/my-account
Disallow: /en/my-account

Search preview

www.bundespublikationen.admin.ch
Bundespublikationen
Publikationen Shop der schweizerischen Eidgenossenschaft

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Publikationen93%Check
Bundes81%Check
Bundespublikationen75%Check
Schweiz56%Check
Shop52%Check
schweizerische52%Check
Geschäftskunden43%Check
Privatkunden43%Check
Gesetze42%Check
Kampagnen42%Check

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