Bt.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
48% 
Page structure
58% 
Link structure
0% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.38 s
File size
108.80 kB
Words
0
Media files
0
Number of links
0 internal / 0 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Broadband, TV Packages, TNT Sports & Mobile Deals | BT
The length of the page title is perfect. (525 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
From Ultra Fast Full Fibre broadband to TV & Mobile, BT helps UK families, communities & companies reach their potential. Find more BT products here.
The length of the meta description is perfect. (942 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.bt.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language defined in HTML: en
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width
robotsindex,follow
googlebotindex,follow
next-head-count5
templatepage-basic
descriptionFrom Ultra Fast Full Fibre broadband to TV & Mobile, BT helps UK families, communities & companies reach their potential. Find more BT products here.
preconnecthttps://img01.bt.co.uk
google-site-verificationgLgdcTtnrC4QGclTOvi2JoZ4o1le4SnaYJrQNqzrtes
langen
content-typetext/html charset=UTF-8
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are only 0 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
No paragraphs were detected.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

No media files were found.

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
There are no headings specified on the page. Headings are important for search engine optimization and help to structure your content.

Heading structure

No headings were found.
This page seems to be an entry page, because only very few links were found.
There are no external links on this page.

Found links on this page

No internal links were found.

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.bt.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.38 seconds.
The file size of the HTML document is fine (109 kB).

HTTP Response Header

NameValue
dateSun, 25 May 2025 19:28:11 GMT
content-typetext/html; charset=utf-8
serverCloudFront
apigw-requestidLI5T7hywoAMEa8Q=
x-frame-optionsSAMEORIGIN
x-powered-byNext.js
etagW/"1b2e0-oRnctkCqQt+wKxzFNBcpTQarxrc"
cache-controlprivate, no-cache, no-store, max-age=0, must-revalidate
content-encodinggzip
varyAccept-Encoding
x-cacheHit from cloudfront
via1.1 c307613fe3146dad6950808dc74f82f6.cloudfront.net (CloudFront)
x-amz-cf-popIAD89-C2
x-amz-cf-id6qhnz4jK14LEvmhOgAE1wi5j2T77OVkedGWgwDZmRbc0mAD452_MuQ==
age257
strict-transport-securitymax-age=31536000; includeSubDomains; preload
feature-policygeolocation 'self'
set-cookie180 Characters
x-cdnImperva
content-security-policyframe-ancestors 'self' *.adobe.com; default-src blob: https: data: *.sprinklr.com wss://*.sprinklr.com *.liveperson.net wss://*.liveperson.net 'unsafe-inline' 'unsafe-eval';
x-iinfo56-251531042-251531051 NNNN CT(103 102 0) RT(1748201291689 41) q(0 0 2 1) r(3 3) U12
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 2,054 referring domains.
This page has 257,208 backlinks.
This page has backlinks from 1,521 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# BT robots.txt. file
User-agent: *
Allow: /
Disallow: /dev/
Disallow: */order-
Disallow: */existing
Disallow: *affiliate
Disallow: */closed/
Disallow: */sim-ordersummary/
Disallow: *acq1
Disallow: *uinf1
Disallow: *uinf2
Disallow: *acq1
Disallow: *acq2
Disallow: *ec1
Disallow: *ec2
Disallow: */retention
Disallow: /lookup-pages
Disallow: /modals/
Disallow: /local-navigation/
Disallow: /campaign/
Disallow: /pricing/
Disallow: /help/tv/now-tv-on-bt-tv
Disallow: /help/tv/ocean/*
Disallow: /newjoiners
Disallow: /mydonate

Sitemap: https://www.bt.com/sitemap.xml

Similar sites

Search preview

www.bt.com
Broadband, TV Packages, TNT Sports & Mobile Deals | BT
From Ultra Fast Full Fibre broadband to TV & Mobile, BT helps UK families, communities & companies reach their potential. Find more BT products here.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
broadband23%Check
Mobile22%Check
Fibre Broadband17%Check
Mobile Deals17%Check
TV Packages17%Check
TNT Sports Mobile14%Check
Sports Mobile Deals13%Check
TNT Sports Mobile Deals12%Check
Packages11%Check
TNT11%Check
Show more keywords and terms

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