Brightpay.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
60% 
Page structure
79% 
Link structure
77% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.38 s
File size
46.60 kB
Words
893
Media files
22
Number of links
20 internal / 41 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Payroll Software | RTI & HMRC recognised | Auto Enrolment Functionality
The page title should be shorter than 580 pixels. It is 658 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Payroll software with unlimited employees & free support. RTI compliant & HMRC recognised. Free Auto Enrolment & Payslips. Book a Demo. 60 day Trial
The length of the meta description is perfect. (950 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.brightpay.co.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionPayroll software with unlimited employees & free support. RTI compliant & HMRC recognised. Free Auto Enrolment & Payslips. Book a Demo. 60 day Trial
langen
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
There are 3 text duplicates on this page:
  • Duplicate: Sign up to our newsletter to hear about industry updates, free webinar...
This page contains 893 words. That's ok.
34.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
18 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 15.76 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 18 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/i/brightpay-white.svgBrand
...for Webpages/BrightPay Online Screen.pngBrightPay Cloud Payroll Software
...ightsg.com/hubfs/BrightPay_Logo_CMYK.jpgBrightPay Logo
...s for Webpages/BrightPay Awards 2023.pngAward Winning Payroll Software
https://www.brightpay.ie/i/images/83.pngTick
https://www.brightpay.ie/i/images/83.pngTick
https://www.brightpay.ie/i/images/83.pngTick
https://www.brightpay.ie/i/images/83.pngTick
https://www.brightpay.ie/i/images/83.pngTick
https://www.brightpay.ie/i/images/83.pngTick
https://www.brightpay.ie/i/images/83.pngTick
https://www.brightpay.ie/i/images/83.pngTick
/i/images/327.pngNo alt attribute provided
...s/Bright/Logos/Bright Logo+Strap_Clr.pngBright - Simply Brilliant Software
/i/social-media/twitter.pngTwitter
/i/social-media/facebook.pngFacebook
/i/social-media/linked-in.pngLinkedIn
/i/social-media/you-tube.pngYouTube
/i/social-media/vimeo.pngVimeo
/i/social-media/google-plus.pngGoogle+
/i/bright-white.svgBright Software Group
/i/bright-id-flat-on-dark.svgBright ID

Page structure

H1 heading
(Critically important)
The same easy-to-use payroll software you know and love... but better
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 The same easy-to-use payroll software you know and love... but better
H2 Award-winning payroll software that's used to pay 3.5 million employees every month
H2 It looks like BrightPay, it feels like BrightPay, but now it's fully cloud-based
H2 Making the move to BrightPay's cloud solution
H2 A software provider you can rely on...
H2 What are you waiting for? Make the move to BrightPay's cloud payroll solution today and start reaping the benefits.
H2 Thanks!
H2 Thanks! Duplicate text
H2 Thanks! Duplicate text
H2 Thanks! Duplicate text
H2 Thanks! Duplicate text
H2 Thanks! Duplicate text
H3 Are you new to BrightPay? Click here to start a free trial.
H4 Complete the form below to register interest in a BrightPay demo.
H4 Complete the form below to register interest in a BrightPay Connect demo.
H4 Complete the form below to contact our sales team.
H4 Complete the form below to contact our support team.
H4 Complete the form below to sign up to the BrightPay mailing list.
H4 Complete the form below to refer a friend to BrightPay.
There are 1 links with a trivial anchor text.
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (41) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.brightpay.co.uk/IMG-ALT Brand
https://brightsg.com/brightpay...External BrightPay Payroll
/pages/product-comparison/Cloud vs. Desktop
/pages/BrightPayforEmployers/BrightPay for Employers
/pages/BrightPayforBureaus/BrightPay for Accountants
https://brightsg.com/brightpay...New window External Start Free Trial (Cloud Version)
https://brightsg.com/brightpay...New window External Sign Up For BrightPay (Cloud Version)
https://brightsg.com/en-gb/bri...New window External BrightPay Pricing (Cloud Version)
/download/Download BrightPay Desktop (Existing Users)
https://www.brightcontracts.co...New window External Subdomain Purchase Bright Contracts
https://rvinternational.ie/ord...New window External Purchase Payslip Stationery
/support/Contact Support Team
/docs/bpol/Subdomain BrightPay (Cloud) Support
https://www.brightpay.co.uk/docs/BrightPay (Desktop) Support
/pages/connect-support/BrightPay Connect Support
https://brightsg.com/en-gb/vid...New window External BrightPay (Cloud) - Video Tutorials
/tutorials/BrightPay (Desktop) - Video Tutorials
https://hello.brightsg.com/hub...New window External Subdomain Moving to BrightPay (Cloud)
https://brightsg.com/en-gb/abo...New window External About Bright
https://brightsg.com/en-gb/car...New window External Careers at Bright
https://brightsg.com/en-gb/blogNew window External Blogs
https://brightsg.com/en-gb/web...New window External Webinars
https://brightsg.com/en-gb/whi...New window External Guides & eBooks
/testimonials/Testimonials
/pages/success-stories/Case Studies
https://uk-25-26.brightpay.com/New window External Subdomain Log in to BrightPay (2025/26)
https://uk-24-25.brightpay.com/New window External Subdomain Log in to BrightPay (2024/25)
https://uk-23-24.brightpay.com/New window External Subdomain Log in to BrightPay (2023/24)
https://employee.brightpay.com/New window External Subdomain Log in to Employee Portal
https://brightpay.cloud/New window External Log in to Connect (Employer)
https://brightpay.cloud/employ...New window External Log in to Connect (Employee)
https://brightsg.com/en-gb/bri...New window External Book a demo
https://brightsg.com/en-gb/bri...New window External Sign up today
https://brightsg.com/brightpay...New window External Trivial anchor text
Click here
/pages/product-comparison/Subdomain Text duplicate Trivial anchor text
Click here
https://hello.brightsg.com/hub...External Subdomain simple three-step process
https://hello.brightsg.com/hub...New window External Subdomain Step-by-step guide
https://brightsg.com/en-gb/bri...New window External Text duplicate Sign up today
/docs/bpol/New window Subdomain Customer support
https://brightsg.com/en-gb/bri...New window External Webinars & resources
https://brightsg.com/en-gb/New window External IMG-ALT Bright - Simply Brilliant Software
https://brightsg.com/en-gb/bri...New window External Text duplicate Sign up today
https://brightsg.com/en-gb/bri...New window External Text duplicate Book a demo
https://twitter.com/BrightPayUKNew window Nofollow External IMG-ALT Twitter
https://www.facebook.com/Brigh...New window Nofollow External Subdomain IMG-ALT Facebook
https://www.linkedin.com/compa...New window Nofollow External Subdomain IMG-ALT LinkedIn
https://www.youtube.com/user/B...New window Nofollow External Subdomain IMG-ALT YouTube
https://vimeo.com/thesaurussof...New window Nofollow External IMG-ALT Vimeo
https://plus.google.com/+Brigh...New window Nofollow External Subdomain IMG-ALT Google+
https://brightsg.com/about-brightNew window External Text duplicate About Bright
https://brightsg.com/en-gb/car...New window External Text duplicate Careers at Bright
https://brightsg.com/en-gb/pri...New window External Privacy Policy
/pages/cookie-policy/Cookie Policy
/cdn-cgi/l/email-protectionEmail us[email protected]
https://id.brightsg.com/sign-u...External Subdomain sign up here
/tutorials/New window Subdomain Anchor video tutorial
/docs/24-25/bright-id/order-br...New window Subdomain help documentation
/cdn-cgi/l/email-protectionget in touch
https://id.brightsg.com/licenc...External Subdomain Log In
/pages/product-comparison/Help: Cloud vs Desktop
https://brightsg.com/en-gb/bri...External Cloud Pricing

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.brightpay.co.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.38 seconds.
The file size of the HTML document is fine (47 kB).

HTTP Response Header

NameValue
dateFri, 25 Jul 2025 15:18:32 GMT
content-typetext/html; charset=utf-8
cache-controlprivate
report-to{"group":"cf-nel","max_age":604800,"endpoints":[{"url":"https://a.nel.cloudflare.com/report/v4?s=qMYjfLUMnv5JVwmYPMl8ryizAZT%2BoPaM7BScePnhV7SJIijK16OvQpX0jRgDzNFe4717mnqBExNLSbjvJTeJ2kYaQglpvZQ2N%2FVwTgDhoItSPj0%3D"}]}
varyAccept-Encoding
servercloudflare
x-aspnet-version4.0.30319
cf-cache-statusDYNAMIC
nel{"report_to":"cf-nel","success_fraction":0.0,"max_age":604800}
content-encodingzstd
cf-ray964ca1660c3c9ed8-CDG
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 247 referring domains.
This page has 7,551 backlinks.
This page has backlinks from 219 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Allow: /

SITEMAP: https://www.brightpay.co.uk/sitemap.xml

Similar sites

Search preview

www.brightpay.co.uk
Payroll Software | RTI & HMRC recognised | Auto Enrolment Funct...
Payroll software with unlimited employees & free support. RTI compliant & HMRC recognised. Free Auto Enrolment & Payslips. Book a Demo. 60 day Trial

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Payroll79%Check
software79%Check
Payroll Software79%Check
Cloud Software62%Check
HMRC58%Check
RTI58%Check
Auto Enrolment58%Check
Payroll Processing58%Check
enrolment56%Check
demo54%Check
Show more keywords and terms

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