Bergstromauto.com - SEO Checker

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Overview of the SEO Check
Meta information
77% 
Page quality
85% 
Page structure
62% 
Link structure
25% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.15 s
File size
387.70 kB
Words
742
Media files
39
Number of links
107 internal / 22 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Bergstrom Automotive - Wisconsin's Largest Automotive Marketplace
The page title should be shorter than 580 pixels. It is 615 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Bergstrom Automotive is Wisconsin's largest automotive marketplace with upfront pricing on new and used cars for sale. We also offer expert car service on all makes.
The meta description is too long: 1024 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.bergstromauto.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionBergstrom Automotive is Wisconsin's largest automotive marketplace with upfront pricing on new and used cars for sale. We also offer expert car service on all makes.
format-detectiontelephone=no
robotsindex,follow,noydir,noodp
ICBM44.186355590820312,-88.460220336914062
geo.position44.186355590820312,-88.460220336914062
geo.placenameNeenah
geo.regionUS-WI
viewportwidth=device-width, initial-scale=1.0, height=device-height, minimum-scale=1.0
DC.titleBergstrom Automotive - Wisconsin's Largest Automotive Marketplace
google-site-verificationSRwFKRNtOyNFemTYOFer8ggNP_teCe5mM6PlSjJp2lk
langen
twitter:cardsummary
og:titleBergstrom Automotive - Wisconsin's Largest Automotive Marketplace
og:typewebsite
og:urlhttps://www.bergstromauto.com/
og:image/static/dealer-28990/bg-flags.jpg
og:descriptionBergstrom Automotive is Wisconsin's largest automotive marketplace with upfront pricing on new and used cars for sale. We also offer expert car service on all makes.
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 742 words. That's ok.
34.4% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
7 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.9 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0, height=device-height, minimum-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 15 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
The HTML has geoposition information: 44.186355590820312,-88.460220336914062
The HTML has georegion information: Neenah
The HTML has geoname information: US-WI
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/static/dealer-28990/logo.pngBergstrom Automotive Neenah, WIBergstrom Automotive
/static/dealer-28990/logo.pngBergstrom Automotive Neenah, WIBergstrom Automotive
/assets/logos/transparent/acura.pngAcura Logo
/assets/logos/transparent/alfaromeo.pngAlfa Romeo Logo
/assets/logos/transparent/audi.pngAudi Logo
/assets/logos/transparent/bmw.pngBMW Logo
/assets/logos/transparent/buick.pngBuick Logo
/assets/logos/transparent/Cadillac.pngCadillac Logo
/assets/logos/transparent/Chevrolet.pngChevrolet Logo
/assets/logos/transparent/Chrysler.pngChrysler Logo
/assets/logos/transparent/Dodge.pngDodge Logo
/assets/logos/transparent/FIAT.pngFIAT Logo
/assets/logos/transparent/Ford.pngFord Logo
/assets/logos/transparent/Genesis.pngGenesis Logo
/assets/logos/transparent/GMC.pngGMC Logo
/assets/logos/transparent/Honda.pngHonda Logo
/assets/logos/transparent/Hyundai.pngHyundai Logo
/assets/logos/transparent/INFINITI.pngINFINITI Logo
/assets/logos/transparent/Jaguar.pngJaguar Logo
/assets/logos/transparent/Jeep.pngJeep Logo
/assets/logos/transparent/Kia.pngKia Logo
/assets/logos/transparent/LandRover.pngLand Rover Logo
/assets/logos/transparent/Lexus.pngLexus Logo
/assets/logos/transparent/Lincoln.pngLincoln Logo
/assets/logos/transparent/Maserati.pngMaserati Logo
/assets/logos/transparent/Mazda.pngMazda Logo
/assets/logos/transparent/Mercedes-Benz.pngMercedes-Benz Logo
/assets/logos/transparent/Mitsubishi.pngMitsubishi Logo
/assets/logos/transparent/Nissan.pngNissan Logo
/assets/logos/transparent/Porsche.pngPorsche Logo
/assets/logos/transparent/RAM.pngRAM Logo
/assets/logos/transparent/Sprinter.pngSprinter Logo
/assets/logos/transparent/Subaru.pngSubaru Logo
/assets/logos/transparent/Toyota.pngToyota Logo
/assets/logos/transparent/Volkswagen.pngVolkswagen Logo
/assets/logos/transparent/Volvo.pngVolvo Logo
/static/dealer-28990/logo.png?width=250Bergstrom Automotive in Neenah WI
...ets/logos/DealerOn/DealerOn_darkgray.pngDealerOn LogoDealerOn

Page structure

H1 heading
(Critically important)
Bergstrom Automotive
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Bergstrom Automotive
H1 Fast & Efficient
H1 Earning Your Trust
H2 Wisconsin's #1 Automotive Marketplace
H2 Shop By Brand
H2 Shop All of Our Brands
H2 Shop New Cars
H2 Shop Used Cars
H2 Service & Parts
H3 Limited Time: 4.44% APR for 72 mo on Thousands of Vehicles
H3 Upfront & Transparent Pricing
H3 Price Match Guarantee
H3 Negotiation-Free Buying
H3 Complete Peace Of Mind
H3 Find Your Vehicle
H3 Sell Your Vehicle
H3 Schedule Service
H3 Quick Links
H4 Bergstrom Automotive Duplicate text
H4 Bergstrom Automotive Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 22 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.bergstromauto.com/IMG-ALT Bergstrom Automotive Neenah, WI
/locations.htmlOur Locations
https://www.bergstromauto.com/Text duplicate IMG-ALT Bergstrom Automotive Neenah, WI
/searchnew.aspxNew
/searchnew.aspxView All New Vehicles
/searchnew.aspx?yearrange=2024...2024 Model Year Sale
/searchnew.aspx?BodyType=Truck...Shop New Trucks
/searchnew.aspx?BodyType=SUVShop New SUVs
/searchnew.aspx?BodyType=Conve...Shop New Cars
/searchnew.aspx?Fueltype=E,ele...Shop Electric/Hybrid
/upfront-pricingUpfront Pricing
/searchused.aspxPre-Owned
/searchused.aspxView All Used Vehicles
/certified-pre-owned.htmlCertified Pre-Owned Vehicles
/searchused.aspx?pricerange=0-...Priced Under $20k
/upfront-pricingText duplicate Upfront Pricing
https://www.bergstromauto.com/Shop By Brand
/sellSell/Trade
/serviceService & Repairs
/body-shopCollision & Body Shop
/fleetFleet Management
/locations.htmlLocations
/about-bergstromOur Company
/why-buy-from-bergstromWhy Buy Bergstrom
/careersCareers
/newsNews
https://www.bergstromauto.com/Anchor Text duplicate New
/searchnew.aspxText duplicate New
/searchnew.aspxText duplicate View All New Vehicles
/searchnew.aspx?yearrange=2024...Text duplicate 2024 Model Year Sale
/searchnew.aspx?BodyType=Truck...Text duplicate Shop New Trucks
/searchnew.aspx?BodyType=SUVText duplicate Shop New SUVs
/searchnew.aspx?BodyType=Conve...Text duplicate Shop New Cars
/searchnew.aspx?Fueltype=E,ele...Text duplicate Shop Electric/Hybrid
/upfront-pricingText duplicate Upfront Pricing
https://www.bergstromauto.com/Anchor Text duplicate Pre-Owned
/searchused.aspxText duplicate Pre-Owned
/searchused.aspxText duplicate View All Used Vehicles
/certified-pre-owned.htmlText duplicate Certified Pre-Owned Vehicles
/searchused.aspx?pricerange=0-...Text duplicate Priced Under $20k
/upfront-pricingText duplicate Upfront Pricing
https://www.bergstromauto.com/Text duplicate Shop By Brand
/sellText duplicate Sell/Trade
https://www.bergstromauto.com/Anchor Our Services
/serviceText duplicate Service & Repairs
/body-shopText duplicate Collision & Body Shop
/fleetText duplicate Fleet Management
/locations.htmlText duplicate Locations
https://www.bergstromauto.com/Anchor About
/about-bergstromText duplicate Our Company
/why-buy-from-bergstromText duplicate Why Buy Bergstrom
/careersText duplicate Careers
/newsText duplicate News
/searchused.aspxShop Now
/searchnew.aspxSearch New Inventory
/searchused.aspxSearch Used Inventory
/all-acuraIMG-ALT Acura Logo
/all-alfa-romeoIMG-ALT Alfa Romeo Logo
/all-audiIMG-ALT Audi Logo
/all-bmwIMG-ALT BMW Logo
/all-BuickIMG-ALT Buick Logo
/all-CadillacIMG-ALT Cadillac Logo
/all-ChevroletIMG-ALT Chevrolet Logo
/all-ChryslerIMG-ALT Chrysler Logo
/all-DodgeIMG-ALT Dodge Logo
/all-FIATIMG-ALT FIAT Logo
/all-FordIMG-ALT Ford Logo
/all-GenesisIMG-ALT Genesis Logo
/all-GMCIMG-ALT GMC Logo
/all-HondaIMG-ALT Honda Logo
/all-HyundaiIMG-ALT Hyundai Logo
/all-INFINITIIMG-ALT INFINITI Logo
/all-JaguarIMG-ALT Jaguar Logo
/all-JeepIMG-ALT Jeep Logo
/all-KiaIMG-ALT Kia Logo
/all-Land-RoverIMG-ALT Land Rover Logo
/all-LexusIMG-ALT Lexus Logo
/all-LincolnIMG-ALT Lincoln Logo
/all-MaseratiIMG-ALT Maserati Logo
/all-MazdaIMG-ALT Mazda Logo
/all-Mercedes-BenzIMG-ALT Mercedes-Benz Logo
/all-MitsubishiIMG-ALT Mitsubishi Logo
/all-NissanIMG-ALT Nissan Logo
https://www.porschefoxvalley.c...New window External Subdomain IMG-ALT Porsche Logo
/all-RAMIMG-ALT RAM Logo
/all-SprinterIMG-ALT Sprinter Logo
/all-SubaruIMG-ALT Subaru Logo
/all-ToyotaIMG-ALT Toyota Logo
/all-VolkswagenIMG-ALT Volkswagen Logo
/all-VolvoIMG-ALT Volvo Logo
/searchall.aspxFind Your Vehicle Find the perfect car for your budget and lifestyle.
/sellSell Your Vehicle Sell us your car without buying another.
/locations.htmlSchedule Service Expert service on all makes and models.
/why-buy-from-bergstromGet Started
https://dealer28990.dealeron.c...External Subdomain cars for sale
/searchnew.aspx?Bodystyle=car,...Subdomain cars
/searchall.aspx?Bodystyle=Truc...Subdomain trucks
/searchnew.aspx?Bodystyle=SUV,suvSubdomain SUVs
https://dealer28990.dealeron.com/External Subdomain Anchor top automotive brands
http://dealer28990.dealeron.co...External Subdomain new
http://dealer28990.dealeron.co...External Subdomain used
https://dealer28990.dealeron.c...External Subdomain certified pre-owned
https://dealer28990.dealeron.c...External Subdomain dealership locations
https://dealer28990.dealeron.c...External Subdomain 34 brands
https://dealer28990.dealeron.c...External Subdomain sedans
https://dealer28990.dealeron.c...External Subdomain coupes
/searchall.aspx?Bodystyle=Truc...Subdomain Text duplicate trucks
https://dealer28990.dealeron.c...External Subdomain SUVs and Crossovers
https://dealer28990.dealeron.c...External Subdomain locations
https://dealer28990.dealeron.c...External Subdomain used cars
https://dealer28990.dealeron.c...External Subdomain Text duplicate trucks
https://dealer28990.dealeron.c...External Subdomain Text duplicate SUVs
/searchnew.aspxNew Vehicles
/searchused.aspxPre-Owned Vehicles
/searchused.aspx?pricerange=0-...Under 20K
/sellText duplicate Sell/Trade
/locations.htmlSchedule Service
/about-bergstromText duplicate About
/locations.htmlText duplicate Locations
https://www.facebook.com/bergs...New window External Subdomain A-TITLE Facebook: Click to visit our Facebook page
https://twitter.com/bergstromautoNew window External A-TITLE Twitter: Click to visit our Twitter page
https://www.youtube.com/@bergs...New window External Subdomain A-TITLE YouTube: Click to visit our YouTube page
https://www.linkedin.com/compa...New window External Subdomain A-TITLE LinkedIn: Click to visit our LinkedIn page
https://www.instagram.com/berg...New window External Subdomain A-TITLE Instagram: Click to visit our Instagram page
https://www.dealeron.com/do-in...New window External Subdomain IMG-ALT DealerOn Logo
A-TITLE DealerOn Homepage
https://www.dealeron.com/do-in...New window External Subdomain DealerOn
A-TITLE DealerOn Home Page
/sitemap.aspxSubdomain Sitemap
/privacy.aspxSubdomain Privacy
/privacy.aspxLearn More

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.bergstromauto.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.15 seconds.
The file size of the HTML document is fine (388 kB).

HTTP Response Header

NameValue
servernginx
content-typetext/html; charset=utf-8
request-contextappId=
x-sourcePROD-WEBBOTS-1
x-dealeron-surrogate-keysPlatform-www.bergstromauto.com
x-powered-byASP.NET
expiresSat, 26 Jul 2025 13:06:55 GMT
cache-controlmax-age=14400, public, stale-while-revalidate=1209600, stale-if-error=1209600
x-dealeronPROD-NGINX-2-Platform
strict-transport-securitymax-age=7776000; includeSubDomains
content-encodinggzip
x-cache-keyDAA3AFD10AE42C2CDAB6CD7A15FA02BD935FF65D5255A47022EF83FBC78CB491
via1.1 varnish, 1.1 varnish
accept-rangesbytes
age12353
dateSat, 26 Jul 2025 12:32:48 GMT
x-dealeron-backendshield_iad_va_us client_director (null)
x-dealeron-original-url/ / (null)
x-served-bycache-iad-kiad7000118-IAD, cache-fra-etou8220048-FRA
x-cacheHIT, HIT
x-cache-hits17, 0
x-timerS1753533168.379213,VS0,VE2
varyFastly-SSL, Accept-Encoding,Fastly-SSL
content-length81442
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 165 referring domains.
This page has 17,660 backlinks.
This page has backlinks from 119 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-Agent: *
Crawl-delay: 10
Disallow: /api/*
Disallow: /rss-newinventory.aspx
Disallow: /rss-usedinventory.aspx
Disallow: /vehicle-ajax.aspx
Disallow: /home-ajax.aspx
Disallow: /dealeron-js.aspx
Disallow: /print-email-vehicledetails.aspx
Disallow: /print-email-vehicledetailsvin.aspx
Disallow: /rebates.aspx
Disallow: /iframespecials.aspx
Allow: /*.js?*
Allow: /*.css?*
Allow: /quote.aspx?*
Allow: /testdrive.aspx?*
Allow: /findmycar.aspx?*
Disallow: /thankyou.aspx
Disallow: /ScriptResource.axd
Disallow: /WebResource.axd
Disallow: /*.axd$
Disallow: /fdcampaign-do.aspx
Disallow: /iframevideodisplay.aspx
Allow: /*.jpg?*
Allow: /*.png?*
Allow: /*.gif?*
Allow: /*.svg?*
Allow: /*.ico?*
Allow: /*.pdf?*
Sitemap: https://www.bergstromauto.com/sitemap.xml

Similar sites

Search preview

www.bergstromauto.com
Bergstrom Automotive - Wisconsin's Largest Automotive Marketpl...
Bergstrom Automotive is Wisconsin's largest automotive marketplace with upfront pricing on new and used cars for sale. We also offer expert car service on all makes.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Bergstrom93%Check
Bergstrom Automotive87%Check
Automotive81%Check
Automotive Marketplace73%Check
Wisconsin62%Check
Marketplace61%Check
automotive brands61%Check
Automotive Dealership59%Check
largest automotive marketplace56%Check
Service54%Check
Show more keywords and terms

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