Beerinstitute.org - SEO Checker

Overview of the SEO Check
Meta information
78% 
Page quality
52% 
Page structure
71% 
Link structure
25% 
Server
68% 
External factors
100% 
SEO Score
Response time
1.07 s
File size
722.00 kB
Words
622
Media files
16
Number of links
163 internal / 15 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Beer Institute
The page title is too short. (190 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.beerinstitute.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: Canada
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
msapplication-TileImage/wp-content/uploads/2017/07/cropped-BI_emoji-270x270.png
article:modified_time2025-05-06T17:26:08+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHome - Beer Institute
og:urlhttps://www.beerinstitute.org/
og:site_nameBeer Institute
og:imagehttps://www.beerinstitute.org/wp-content/uploads/2023/02/beers-with-logo.png
og:image:width1024
og:image:height637
og:image:typeimage/png
charsetutf-8

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Page quality

Content
(Critically important)
No paragraphs were detected.
This page contains 622 words. That's ok.
19.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (722 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
11 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ploads/2022/10/advocate_menu-300x177.jpgNo alt attribute provided
.../05/2025-05-06-131202-e1746552205567.pngLarge group of beer industry professionals and advocates standing on the steps of the U.S. Capitol, participating in a Hill Day event to promote the economic impact of the beer industry.
...s/2025/05/2025-05-06-131212-1024x668.pngBeer industry representatives meet in Capitol Hill office to discuss legislative priorities.
/wp-content/uploads/2022/11/industry.jpgNo alt attribute provided
...5/05/BI_CheersAct_Logo_Green-300x300.pngCheers Act logo
...oads/2023/02/beers-with-logo-300x187.pngNo alt attribute provided
...e-clinking-glasses-with-beer-300x169.jpgNo alt attribute provided
...oads/2023/02/beers-with-logo-300x187.pngNo alt attribute provided
...-v-Kelce-Post-1024-x-1024-px-300x300.pngNo alt attribute provided
...oads/2023/02/beers-with-logo-300x187.pngNo alt attribute provided
.../uploads/2024/06/CHEERS-Act-1024x453.pngNo alt attribute provided
...ads/2025/04/Beer-and-people-1024x684.jpgPeople drinking beers and eating food
...-clinking-glasses-with-beer-1024x576.jpgNo alt attribute provided
...loads/2024/11/voting-booth-1024x540.jpegNo alt attribute provided
...ASINO-011924-26-2000x1200-1-1024x614.jpgNo alt attribute provided
Video URLWidthHeight
.../beer-institute-featured-video-optim.mp4

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 27 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 Representing the $471 billion beer industry to support 7,752 brewers and 2.42 million American jobs.
H2 Welcome to the Beer Institute
H2 Get the Latest
H2 Featured Stories from the Beer Institute
H3 About Us
H3 Policy
H3 Responsibility Initiatives
H3 Bipartisan, Bicameral CHEERS Act Aims to Revitalize Bars, Restaurants and Entertainment Venues Nationwide
H3 Beer Institute Releases March 2025 Taxable Removals Estimate
H3 New Report: Beer Industry is a Cornerstone of Local Economies, Supporting More Than 2.4 Million American Jobs Nationwide
H3 Beer Institute CEO Releases Statement on Retirement Announcement of Molson Coors CEO Gavin Hattersley
H3 Beer Institute Releases February 2025 Taxable Removals Estimate
H3 Travis Kelce Outscores Jason as Fans’ Top Super Bowl Beer Buddy
H3 Beer Institute Releases December 2024 Domestic Tax Paid Estimate
H3 POLL: Beer Still King of Dry January
H3 CHEERSAct.org Launches in Support of Bipartisan Initiative to Boost Economic Relief for Local Retail Partners and Their Employees
H3 Alcohol Awareness Month: Advancing Responsibility in the Beer Industry 
H3 How Beer Redefined Dry January
H3 Dispatch from Washington: A Red Wave Few Predicted
H3 OPINION: CHEERS to football season and new legislation that can boost Nevada’s economy
H3 Get industry updates from the Beer Institute
H4 About Us Duplicate text
H4 Policy & Responsibility
H4 Data & Economic Impact
H4 Newsroom
H4 Beer Culture
H4 Membership & Login
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
There are 3 links with a trivial anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 15 external links on this page.
LinkAttributesAnchor text
https://www.beerinstitute.org/Anchor Skip to content
https://www.beerinstitute.org/Subdomain No Text
/about-us/become-an-advocate/Subdomain Become an Advocate
/events/Subdomain Events
/membership-login/members/Member Login
/about-us/contact/Subdomain Contact Us
/about-us/Subdomain About Us
/about-us/staff/Subdomain Staff
/about-us/leadership/Subdomain Leadership
/annual-report/Annual Reports
/about-us/become-an-advocate/Subdomain Text duplicate Become an Advocate
/about-us/apply-for-membership/Subdomain Apply For Membership
/about-us/contact/Subdomain Text duplicate Contact Us
/policy-responsibility/Subdomain Policy & Responsibility
/policy-responsibility/policy/...Subdomain Equalization / Differentiation
https://www.cheersact.org/External Subdomain The CHEERS Act
/policy-responsibility/policy/...Subdomain Aluminum
/policy-responsibility/policy/...Subdomain Dietary Guidelines
/policy-responsibility/policy/...Subdomain Voluntary Disclosure Initiative
/policy-responsibility/policy/...Subdomain Tax and Trade Bureau
/policy-responsibility/policy/...Subdomain Federal Excise Tax
/policy-responsibility/policy/...Subdomain Intoxicating Hemp and Cannabis
/policy-responsibility/policy/...Subdomain Proposition 65
/policy-responsibility/policy/...Subdomain Sustainability
/policy-responsibility/respons...Subdomain Advertising & Marketing Code
/policy-responsibility/respons...Subdomain Initiatives and Partnerships
/policy-responsibility/respons...Subdomain Code Compliance Review Board
/about-us/become-an-advocate/Subdomain Become an Find out how
/data-economic/Subdomain Data & Economic Impact
/data-economic/economic-impact/Subdomain Economic Impact
/data-economic/taxes-paid/Subdomain Taxable Removals
/data-economic/import-export/Subdomain Import / Export
/data-economic/packaging-mix/Subdomain Packaging Mix
https://beerservesamerica.org/External Beer Serves America
/newsroom/Subdomain Newsroom
/press-releases/Press Releases
/newsroom/blog/Subdomain Blog
/newsroom/press-contact/Subdomain Press Contact
/beer-culture/Subdomain Beer Culture
/beer-culture/faces/Subdomain Faces of Beer
https://buildingbeerbridges.com/External Building Bridges
/beer-culture/meet-beer-employ...Subdomain Meet Beer Employees
/beer-culture/beer-world-history/Subdomain Beer & World History
/beer-culture/beer-american-hi...Subdomain Beer & U.S. History
/recipes/Cooking with Beer
/beer-culture/tips/Subdomain Beer Tips
/beer-culture/women-in-beer/Subdomain Women In Beer
/beer-culture/veterans-in-beer/Subdomain Veterans in Beer
/membership-login/members/Membership & Login
/membership-login/members/Subdomain Members-Only Website
/about-us/apply-for-membership/Subdomain Text duplicate Apply For Membership
/about-us/become-an-advocate/Subdomain Text duplicate Become an Advocate
/about-us/staff/Subdomain Text duplicate Staff
/about-us/leadership/Subdomain Text duplicate Leadership
/annual-report/Text duplicate Annual Reports
/about-us/become-an-advocate/Subdomain Text duplicate Become an Advocate
/about-us/apply-for-membership/Subdomain Text duplicate Apply For Membership
/about-us/contact/Subdomain Text duplicate Contact Us
/policy-responsibility/Policy
/policy-responsibility/policy/...Subdomain Text duplicate Equalization / Differentiation
https://www.cheersact.org/External Subdomain Text duplicate The CHEERS Act
/policy-responsibility/policy/...Subdomain Text duplicate Aluminum
/policy-responsibility/policy/...Subdomain Text duplicate Dietary Guidelines
/policy-responsibility/policy/...Subdomain Text duplicate Voluntary Disclosure Initiative
/policy-responsibility/policy/...Subdomain Text duplicate Tax and Trade Bureau
/policy-responsibility/policy/...Subdomain Text duplicate Federal Excise Tax
/policy-responsibility/policy/...Subdomain Text duplicate Intoxicating Hemp and Cannabis
/policy-responsibility/policy/...Subdomain Text duplicate Proposition 65
/policy-responsibility/policy/...Subdomain Text duplicate Sustainability
/policy-responsibility/Responsibility
/policy-responsibility/respons...Subdomain Text duplicate Advertising & Marketing Code
/policy-responsibility/respons...Subdomain Text duplicate Initiatives and Partnerships
/policy-responsibility/respons...Subdomain Text duplicate Code Compliance Review Board
/about-us/become-an-advocate/Subdomain Text duplicate Become an Advocate
/data-economic/economic-impact/Subdomain Text duplicate Economic Impact
/data-economic/taxes-paid/Subdomain Text duplicate Taxable Removals
/data-economic/import-export/Subdomain Text duplicate Import / Export
/data-economic/packaging-mix/Subdomain Text duplicate Packaging Mix
https://beerservesamerica.org/External Text duplicate Beer Serves America
/press-releases/Text duplicate Press Releases
/newsroom/blog/Subdomain Text duplicate Blog
/newsroom/press-contact/Subdomain Text duplicate Press Contact
/beer-culture/faces/Subdomain Text duplicate Faces of Beer
https://buildingbeerbridges.com/External Text duplicate Building Bridges
/beer-culture/meet-beer-employ...Subdomain Text duplicate Meet Beer Employees
/beer-culture/beer-world-history/Subdomain Text duplicate Beer & World History
/beer-culture/beer-american-hi...Subdomain Text duplicate Beer & U.S. History
/recipes/Text duplicate Cooking with Beer
/beer-culture/tips/Subdomain Text duplicate Beer Tips
/beer-culture/women-in-beer/Subdomain Text duplicate Women In Beer
/beer-culture/veterans-in-beer/Subdomain Text duplicate Veterans in Beer
/membership-login/members/Subdomain Text duplicate Members-Only Website
/about-us/apply-for-membership/Subdomain Text duplicate Apply For Membership
/about-us/become-an-advocate/Subdomain Text duplicate Become an Advocate
/about-us/become-an-advocate/Subdomain Text duplicate Become an Advocate
/events/Subdomain Text duplicate Events
/membership-login/members/Text duplicate Member Login
/about-us/contact/Subdomain Text duplicate Contact Us
/about-us/become-an-advocate/Text duplicate Become an Advocate
/annual-reports/Annual Report
/about-us/apply-for-membership/Become a Member
/policy-responsibility/Policy Initiatives
/about-us/Trivial anchor text
More
/policy-responsibility/policy/...Text duplicate Equalization / Differentiation
/policy-responsibility/policy/...Text duplicate Aluminum
http://policy-responsibility/p...External Text duplicate Federal Excise Tax
/policy-responsibility/Text duplicate Trivial anchor text
More
/advertising-marketing-code/Advertising and Marketing Code
/policy-responsibility/respons...Subdomain Text duplicate Code Compliance Review Board
/policy-responsibility/respons...Research and Partnerships
/policy-responsibility/Text duplicate Trivial anchor text
More
/newsroom/Text duplicate Newsroom
/press-releases/bipartisan-bic...Subdomain Bipartisan, Bicameral CHEERS Act Aims to Revitalize Bars, Restaurants and Entertainment Venues Nationwide Read More
IMG-ALT Cheers Act logo
/press-releases/beer-institute...Subdomain Beer Institute Releases March 2025 Taxable Removals Estimate Read More
/press-releases/new-report-bee...Subdomain New Report: Beer Industry is a Cornerstone of Local Economies, Supporting More Than 2.4 Million American Jobs Nationwide Read More
/press-releases/beer-institute...Subdomain Beer Institute CEO Releases Statement on Retirement Announcement of Molson Coors CEO Gavin Hattersley Read More
/press-releases/beer-institute...Subdomain Beer Institute Releases February 2025 Taxable Removals Estimate Read More
/press-releases/travis-kelce-o...Subdomain Travis Kelce Outscores Jason as Fans’ Top Super Bowl Beer Buddy Read More
/press-releases/beer-institute...Subdomain Beer Institute Releases December 2024 Domestic Tax Paid Estimate Read More
/press-releases/poll-beer-stil...Subdomain POLL: Beer Still King of Dry January Read More
/press-releases/cheersact-org-...Subdomain CHEERSAct.org Launches in Support of Bipartisan Initiative to Boost Economic Relief for Local Retail Partners and Their Employees
/alcohol-awareness-month-advan...Subdomain Alcohol Awareness Month: Advancing Responsibility in the Beer Industry 
IMG-ALT People drinking beers and eating food
/how-beer-redefined-dry-january/Subdomain How Beer Redefined Dry January
/dispatch-from-washington-a-re...Subdomain Dispatch from Washington: A Red Wave Few Predicted
/opinion-cheers-to-football-se...Subdomain OPINION: CHEERS to football season and new legislation that can boost Nevada’s economy
/about-us/become-an-advocate/Subdomain Text duplicate Become an Advocate
/events/Subdomain Text duplicate Events
/membership-login/members/Text duplicate Member Login
/about-us/contact/Subdomain Text duplicate Contact Us
/about-us/staff/Subdomain Text duplicate Staff
/about-us/leadership/Subdomain Text duplicate Leadership
/annual-report/Text duplicate Annual Reports
/about-us/become-an-advocate/Subdomain Text duplicate Become an Advocate
/about-us/apply-for-membership/Subdomain Text duplicate Apply For Membership
/about-us/contact/Subdomain Text duplicate Contact Us
/policy-responsibility/Text duplicate Policy
/policy-responsibility/policy/...Subdomain Text duplicate Equalization / Differentiation
https://www.cheersact.org/External Subdomain Text duplicate The CHEERS Act
/policy-responsibility/policy/...Subdomain Text duplicate Aluminum
/policy-responsibility/policy/...Subdomain Text duplicate Dietary Guidelines
/policy-responsibility/policy/...Subdomain Text duplicate Voluntary Disclosure Initiative
/policy-responsibility/policy/...Subdomain Text duplicate Tax and Trade Bureau
/policy-responsibility/policy/...Subdomain Text duplicate Federal Excise Tax
/policy-responsibility/policy/...Subdomain Text duplicate Intoxicating Hemp and Cannabis
/policy-responsibility/policy/...Subdomain Text duplicate Proposition 65
/policy-responsibility/policy/...Subdomain Text duplicate Sustainability
/policy-responsibility/Text duplicate Responsibility
/policy-responsibility/respons...Subdomain Text duplicate Advertising & Marketing Code
/policy-responsibility/respons...Subdomain Text duplicate Initiatives and Partnerships
/policy-responsibility/respons...Subdomain Text duplicate Code Compliance Review Board
/about-us/become-an-advocate/Subdomain Text duplicate Become an Advocate
/data-economic/economic-impact/Subdomain Text duplicate Economic Impact
/data-economic/taxes-paid/Subdomain Text duplicate Taxable Removals
/data-economic/import-export/Subdomain Text duplicate Import / Export
/data-economic/packaging-mix/Subdomain Text duplicate Packaging Mix
https://beerservesamerica.org/New window External Text duplicate Beer Serves America
/press-releases/Text duplicate Press Releases
/newsroom/blog/Subdomain Text duplicate Blog
/newsroom/press-contact/Subdomain Text duplicate Press Contact
/beer-culture/faces/Subdomain Text duplicate Faces of Beer
https://buildingbeerbridges.com/External Text duplicate Building Bridges
/beer-culture/meet-beer-employ...Subdomain Text duplicate Meet Beer Employees
/beer-culture/beer-world-history/Subdomain Text duplicate Beer & World History
/beer-culture/beer-american-hi...Subdomain Text duplicate Beer & U.S. History
/recipes/Text duplicate Cooking with Beer
/beer-culture/tips/Subdomain Text duplicate Beer Tips
/beer-culture/women-in-beer/Subdomain Text duplicate Women In Beer
/beer-culture/veterans-in-beer/Subdomain Text duplicate Veterans in Beer
/membership-login/members/Subdomain Text duplicate Members-Only Website
/about-us/apply-for-membership/Subdomain Text duplicate Apply For Membership
/about-us/become-an-advocate/Subdomain Text duplicate Become an Advocate
https://www.facebook.com/BeerI...New window External Subdomain No Text
https://www.instagram.com/beer...New window External Subdomain No Text
https://twitter.com/beerinstituteNew window External No Text
https://www.youtube.com/channe...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
/privacy-policy/Privacy Policy
/terms-and-conditions/Terms and Conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.beerinstitute.org/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.07 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is very large (722 kB).

HTTP Response Header

NameValue
x-content-type-optionsnosniff
x-xss-protection1
x-fw-version5.0.0
x-fw-dynamicTRUE
link<https://www.beerinstitute.org/wp-json/>; rel="https://api.w.org/"
referrer-policyno-referrer-when-downgrade
x-fw-serverFlywheel/5.1.0
content-typetext/html; charset=UTF-8
content-encodinggzip
x-fw-hashc6h3lnasmk
serverFlywheel/5.1.0
x-cacheableYES
fastly-restarts1
accept-rangesbytes
dateTue, 27 May 2025 07:22:50 GMT
x-served-bycache-fra-etou8220046-FRA, cache-fra-etou8220143-FRA
x-cacheMISS, MISS
x-cache-hits0, 0
x-timerS1748330570.889773,VS0,VE671
varyAccept-Encoding
x-fw-serveTRUE
x-fw-staticNO
x-fw-typeFLYWHEEL_BOT
content-length232640
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 155 referring domains.
This page has 286 backlinks.
This page has backlinks from 144 different ip addresses.

Robots.txt

# Default robots file version:2
User-agent: *
Disallow: /calendar/action*
Disallow: /events/action*
Disallow: /cdn-cgi*
Disallow: /*.pdf$
Allow: /*.css
Allow: /*.js
Disallow: /*?
Crawl-delay: 3

Search preview

www.beerinstitute.org
Home - Beer Institute

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Institute66%Check
Beer61%Check
Beer Institute61%Check
Beer Institute Releases54%Check
beer industry51%Check
industry46%Check
CHEERS46%Check
Act46%Check
CHEERS Act46%Check
Economic44%Check

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