Americanindian.si.edu - SEO Checker

Overview of the SEO Check
Meta information
99% 
Page quality
34% 
Page structure
72% 
Link structure
56% 
Server
0% 
External factors
100% 
SEO Score
Response time
0.98 s
File size
56.30 kB
Words
371
Media files
29
Number of links
66 internal / 26 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home Page | National Museum of the American Indian
The length of the page title is perfect. (484 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The NMAI fosters a richer shared human experience through a more informed understanding of Native peoples.
The length of the meta description is perfect. (685 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
p:domain_verifya247986e57d19cfea37b693287409a5d
descriptionThe NMAI fosters a richer shared human experience through a more informed understanding of Native peoples.
keywordsNational Museum of the American Indians, NMAI, American Indian Museum, American Indians, Native people, Native cultures, Native values, Native life, museums
facebook-domain-verificationn7466fdymhfqqrg9qkpmr4xu2qbb1z
langen
twitter:cardsummary_large_image
twitter:urlhttps://americanindian.si.edu/
twitter:site@SmithsonianNMAI
twitter:creator@SmithsonianNMAI
twitter:descriptionThe NMAI fosters a richer shared human experience through a more informed understanding of Native peoples.
twitter:titleHome Page | National Museum of the American Indian
twitter:imagehttps://americanindian.si.edu/img/homepage/home-hero-2.jpg?4362984378
og:urlhttps://americanindian.si.edu/
og:typewebsite
og:titleHome Page | National Museum of the American Indian
og:site_nameNational Museum of the American Indian
og:imagehttps://americanindian.si.edu/img/homepage/home-hero-2.jpg?4362984378
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Only 1 paragraph/s was/were found on this page.
There are only 371 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 6.67 words is low.
11.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
This page loads 19 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 7 tags for this page.
Image SEO
(Somewhat important)
21 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/img/homepage/smithsonian-logo-nav.svgSmithsonian logo
/img/homepage/logo-stacked-horiz-white.svgNational Musem of the American Indian logo
/img/homepage/home-hero-thumbnail.jpgChief of the undersea mask
/img/homepage/icons/left-arrow--yellow.svgNo alt attribute provided
/img/homepage/icons/left-arrow--yellow.svgNo alt attribute provided
/img/homepage/icons/left-arrow--yellow.svgNo alt attribute provided
/img/homepage/icons/left-arrow--yellow.svgNo alt attribute provided
...ibitions-events--so-surreal--750x517.jpgNo alt attribute provided
...ons-events--summer-solstice--750x517.jpgNo alt attribute provided
...xhibitions-events--elisapie--750x517.jpgNo alt attribute provided
...ns-events--dy-begay-weaving--750x517.jpgNo alt attribute provided
...exhibitions-events--insight--750x517.jpgNo alt attribute provided
...exhibition--native-new-york--750x517.jpgNo alt attribute provided
/img/homepage/icons/left-arrow--yellow.svgNo alt attribute provided
...e--american-indian-magazine--750x516.jpgCode talkers holding hands
...-online--collections-search--750x516.jpgNo alt attribute provided
...nline--past-online-events-3--750x516.jpgNo alt attribute provided
.../whats-online--for-families--750x516.jpgNo alt attribute provided
/img/homepage/icons/left-arrow--yellow.svgNo alt attribute provided
...e-during-the-mission-period--750x516.jpgcollage of collection items, photographs, document and illustration
...ring-the-mission-period-4th--750x516.jpgcollage of collection items, photographs, and illustration
...teach-and-learn--mission-pd--750x516.jpga presentor with projection screes showing maps stands before a seated group of people
...age/teach-and-learn--iac-ny--750x516.jpgNo alt attribute provided
...t--american-indian-magazine--750x516.jpgNo alt attribute provided
...epage/support--ways-to-give--750x516.jpgNo alt attribute provided
...page/support--host-an-event--750x516.jpgNo alt attribute provided
/img/homepage/nmai-stacked-logo-sm.svgNational Museum of the American Indian
/img/icons/icon-location-pin.svgNo alt attribute provided
/img/icons/icon-location-pin.svgNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 28 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 One museum, two locations
H2 Stay connected
H2 Exhibitions & Events
H2 What’s Online
H2 Teach & Learn
H2 National Native American Veterans Memorial
H2 Support the Museum
H3 Plan your visit
H3 Washington, DC
H3 New York, NY
H3 So Surreal: Behind the Masks
H3 Solstice Saturday
H3 Native Sounds Downtown with Elisapie
H3 Sublime Light: Tapestry Art of DY Begay
H3 InSight: Photos and Stories from the Archives
H3 Native New York
H3 American Indian Magazine
H3 Collections Search
H3 Online Exhibitions
H3 For Families
H3 California Native American Survival and Resilience During the Mission Period: Middle & High School Edition
H3 California Native American Survival and Resilience During the Mission Period: 4th Grade Edition
H3 California Native American Survival and Resilience During the Mission Period: A Source Investigation
H3 NY student groups: imagiNATIONS Activity Center
H3 Become a Member
H3 Make a Donation
H3 Host an Event
H5 Connect
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are too many external links (26) on this page.
LinkAttributesAnchor text
https://www.si.edu/New window External Subdomain IMG-ALT Smithsonian logo
/calendarCalendar
/visit/washington/nnavmMemorial
/aboutAbout
/online-resourcesOnline Resources
/shopShop
/support/giving?form=FUNXCXRRC...Donate
/pressPress
https://americanindian.si.edu/IMG-ALT National Musem of the American Indian logo
/visit/dcWashington, DC
/visit/nyNew York, NY
/explore/exhibitions/washingtonText duplicate Washington, DC
/explore/exhibitions/upcomingUpcoming
/explore/exhibitions/onlineOnline
/explore/exhibitions/newyorkText duplicate New York, NY
/explore/exhibitions/pastPast
/explore/exhibitions/travelingTraveling
/explore/collections/searchCollections Search
/explore/collections/accessingCollections Access
/explore/researchResearch
/explore/collections/object-co...Object Collections
/explore/collections/archiveArchive Center
/explore/repatriationRepatriation
/explore/collections/historyCollections History
/explore/collections/conservationConservation
/explore/collections/shared-st...Shared Stewardship
/nk360Native Knowledge 360°
/nk360/lessons-resources/searc...Lessons & Resources
/nk360/professional-developmen...Professional Development
/nk360/about/native-knowledge-360About NK360°
/support/membership/Membership
/support/giving/Ways to Give
/support/specialeventsHost an Event
/visit/dcText duplicate Washington, DC
/visit/nyText duplicate New York, NY
https://support.si.edu/site/SP...External Subdomain Sign up for email updates
https://www.facebook.com/Smith...New window External Subdomain Facebook
https://www.instagram.com/smit...New window External Subdomain Instagram
https://www.youtube.com/user/S...New window External Subdomain YouTube
https://www.pinterest.com/smit...New window External Subdomain Pinterest
https://www.linkedin.com/compa...New window External Subdomain Linkedin
https://twitter.com/Smithsonia...New window External X
https://www.smithsonianmag.com...New window External Subdomain Blog
/calendarEvent Calendar
/explore/exhibitions/washingtonDC
/explore/exhibitions/newyorkNY
/explore/exhibitions/onlineText duplicate Online
/events/?trumbaEmbed=view=even...So Surreal: Behind the Masks June 20, 2025 Event | New York, NY
/events/?trumbaEmbed=view=even...Solstice Saturday June 21, 2025 Event | Washington, DC
/events/?trumbaEmbed=view=even...Native Sounds Downtown with Elisapie July 11, 2025 Event | New York, NY
/explore/exhibitions/item?id=1006Sublime Light: Tapestry Art of DY Begay Through July 13, 2025 Exhibition | Washington, DC
/explore/exhibitions/item?id=1013InSight: Photos and Stories from the Archives Ongoing Exhibition | Washington, DC
/explore/exhibitions/item?id=981Native New York Ongoing Exhibition | New York
/online-resourcesText duplicate Online Resources
https://www.americanindianmaga...New window External Subdomain American Indian Magazine
IMG-ALT Code talkers holding hands
/explore/collections/searchText duplicate Collections Search
/explore/exhibitions/onlineOnline Exhibitions
/online-resources/topic-listin...For Families
/nk360Text duplicate Native Knowledge 360°
/nk360/resources/California-Na...California Native American Survival and Resilience During the Mission Period: Middle & High School Edition Source Investigation
IMG-ALT collage of collection items, photographs, document and illustration
/nk360/resources/California-Na...California Native American Survival and Resilience During the Mission Period: 4th Grade Edition Source Investigation
IMG-ALT collage of collection items, photographs, and illustration
/nk360/professional-developmen...California Native American Survival and Resilience During the Mission Period: A Source Investigation Online Professional Development
IMG-ALT a presentor with projection screes showing maps stands before a seated group of people
/visit/ny/group-reservationsNY student groups: imagiNATIONS Activity Center Reservations Available
/visit/washington/nnavmNational Native American Veterans Memorial
/support/membershipBecome a Member
https://support.si.edu/site/Do...New window External Subdomain Make a Donation
/support/specialeventsText duplicate Host an Event
https://www.google.com/maps?q=...New window External Subdomain No Text
https://www.google.com/maps?q=...New window External Subdomain National Museum of the American Indian National Mall Fourth Street & Independence Avenue, SW Washington, DC 20560
/visit/dcDaily 10 AM–5:30 PM
https://www.google.com/maps?q=...New window External Subdomain No Text
https://www.google.com/maps?q=...New window External Subdomain National Museum of the American Indian New York Alexander Hamilton U.S. Custom House One Bowling Green New York, NY 10004
/visit/nyDaily 10 AM–5 PM
/about/contact/Contact Us
/explore/collections/archiveArchives
/support/giving/Text duplicate Ways to Give
/support/specialevents/Text duplicate Host an Event
/about/volunteer/Volunteer
/about/internships/Internships
/explore/exhibitions/washington/Exhibitions
/explore/repatriation/Text duplicate Repatriation
https://www.americanindianmaga...New window External Subdomain Magazine
https://support.si.edu/site/SP...New window External Subdomain Email Signup
https://www.smithsonianmag.com...New window External Subdomain Text duplicate Blog
https://www.facebook.com/Smith...New window External Subdomain Text duplicate Facebook
https://www.instagram.com/smit...New window External Subdomain Text duplicate Instagram
https://www.youtube.com/user/S...New window External Subdomain Text duplicate YouTube
https://www.pinterest.com/smit...New window External Subdomain Text duplicate Pinterest
https://www.linkedin.com/compa...New window External Subdomain Text duplicate Linkedin
https://twitter.com/Smithsonia...New window External Text duplicate X
https://www.si.edu/privacy/?ex...New window External Subdomain Privacy
https://www.si.edu/termsofuse/...New window External Subdomain Terms of Use

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://americanindian.si.edu/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.98 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 7 CSS files. This may affect the page load time negatively.
This page loads 19 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (56 kB).

HTTP Response Header

NameValue
cache-controlprivate
content-typetext/html; charset=utf-8
x-aspnetwebpages-version3.0
access-control-allow-originhttps://americanindian.si.edu
access-control-allow-headerscontent-type
x-frame-optionsSAMEORIGIN
x-content-type-optionsnosniff
content-security-policyframe-ancestors 'self'
strict-transport-securitymax-age=31536000; includeSubDomains
dateTue, 17 Jun 2025 10:03:50 GMT
connectionclose
content-length57689
statuscode200
http_versionHTTP/1.1

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,817 referring domains.
This page has 8,557 backlinks.
This page has backlinks from 1,282 different ip addresses.

Robots.txt

# robotstxt.org/

#2/25/19: comment the following
#User-agent: *
#User-agent: SemrushBot-SA
#Disallow:
#User-agent: SemrushBot
#Disallow:

#2/20/19: add for new search engine
User-agent: *
Disallow: /searchcollections/
Disallow: /calendar/
Disallow: //why-we-serve-test/
Disallow: /nk360/code-talkers-test/

Search preview

americanindian.si.edu
Home Page | National Museum of the American Indian
The NMAI fosters a richer shared human experience through a more informed understanding of Native peoples.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
American Indian74%Check
American73%Check
Museum American Indian67%Check
National Museum American Indian65%Check
Native American64%Check
museum61%Check
National Museum60%Check
Native56%Check
National56%Check
California Native50%Check

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