Greatplacetowork.com - SEO Checker

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Visión general del análisis SEO
Metadatos
100% 
Calidad de la página
75% 
Estructura
70% 
Enlazado
70% 
Servidor
78% 
Factores externos
100% 
Puntuación SEO
Tiempo de carga
1,45 s
Tamaño HTML
105,30 kB
Palabras
908
Medios
72
Cantidad de enlaces
144 internos / 11 externos

Lista de tareas pendientes para mejorar tu SEO

Metadatos

Título
(Extremadamente importante)
Home | Great Place To Work®
La longitud del título es óptima (275 píxeles de una longitud máxima de 580 píxeles).
No se repite ninguna palabra en el título.
Meta descripción
(Extremadamente importante)
Learn how to build a high-trust workplace culture, quantify your employee experience and improve employee engagement
La longitud de la meta descripción es óptima (747 píxeles de una longitud máxima de 1000 píxeles).
Rastreabilidad
(Extremadamente importante)
No se detectan problemas para acceder al sitio web.
Redirección canónica
(Importante)
https://www.greatplacetowork.com/
La página tiene una redirección canónica correcta.
Idioma
(Poco importante)
Idioma reconocido automáticamente en el contenido: en
Idioma declarado en el código HTML: en-us
Ubicación geográfica del servidor: Estados Unidos de América
El idioma ha sido correctamente declarado en el código HTML: en-us.
Enlaces Alternate/Hreflang
(Poco importante)
No se ha encontrado ningún enlace alternativo (alternate) en esta página.
Otras Metaetiquetas
(Poco importante)
No se detecta ninguna metaetiqueta de paginación rel next en la página.
No se detecta ninguna metaetiqueta de paginación rel prev en la página.
Dominio
(Poco importante)
El dominio no es un subdominio.
La longitud del nombre del dominio es buena.
El dominio no contiene caracteres especiales.
URL de la página
(Poco importante)
No se detecta ningún parámetro dinámico en la URL.
No se detecta ningún ID de sesión en la URL.
La URL no contiene demasiados subdirectorios.
Codificación de caracteres
(Poco importante)
La codificación de caracteres (UTF-8) ha sido declarada correctamente.
Doctype
(Deseable)
La etiqueta doctype HTML 5 está configurada correctamente.
La declaración del doctype se ubica al inicio del código HTML.
Favicon
(Deseable)
El favicon está enlazado correctamente.

Metaetiquetas

NombreValor
msapplication-TileColor#FF1628
msapplication-TileImage/templates/gptw15/images/ms-icon-144x144.png
theme-color#FF1628
authorGreat Place To Work
descriptionLearn how to build a high-trust workplace culture, quantify your employee experience and improve employee engagement
viewportwidth=device-width, initial-scale=1
langen-us
twitter:cardsummary_large_image
twitter:site@gptw_us
twitter:titleGreat Place To Work
twitter:descriptionLearn how to build a high-trust workplace culture, quantify your employee experience and improve employee engagement
og:titleGreat Place To Work
og:typecompany
og:imagehttps://www.greatplacetowork.com/images/media/GPTW-Home-OG-2023.webp
og:urlhttps://www.greatplacetowork.com/
og:site_nameGreat Place To Work®
og:descriptionLearn how to build a high-trust workplace culture, quantify your employee experience and improve employee engagement
X-UA-CompatibleIE=EDGE
content-typetext/html; charset=UTF-8

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Calidad de la página

Contenido
(Extremadamente importante)
Algunas palabras del encabezado H1 no se repiten en el cuerpo del texto.
El número total de palabras en la página es bueno: 908 palabras.
Un 27.9% del contenido está constituido por palabras vacías.
Las palabras clave del título también se repiten en el texto del cuerpo.
La página contiene un listado, lo que indica una buena estructuración del contenido.
Se han encontrado 3 párrafos en esta página.
No se detecta ningún placeholder de texto ni imagen.
No se detecta contenido duplicado.
La cantidad media de palabras por frase es buena: 17.2 palabras.
Frames
(Extremadamente importante)
Esta página no utiliza ningún frameset.
Optimización para móviles
(Poco importante)
El valor de la etiqueta viewport es correcto: (width=device-width, initial-scale=1).
Al menos un icono de Apple-Touch ha sido especificado.
Etiquetas Bold y Strong
(Poco importante)
Algunas etiquetas de negritas son demasiado largas (más de 70 caracteres). Con 91 caracteres:
"top companies know that culture powers profits. learn how we help you improve your culture.".
Optimización de imágenes
(Poco importante)
No se detecta ninguna descripción del atributo ALT en 23 imágenes. El contenido de los atributos ALT también es evaluado como texto por los buscadores y es muy importante para la búsqueda de imágenes.
Redes Sociales
(Deseable)
Esta página apenas ofrece posibilidades de compartir el contenido en redes sociales. Con la integración de widgets puedes conseguir que tus contenidos se popularicen en redes.
Etiquetas markup adicionales
(Deseable)
No se detecta ninguna etiqueta markup (de Schema.org) adicional.
HTTPS
(Poco importante)
El sitio utiliza HTTPS para transferir datos de forma segura.
Todos los archivos incluidos se transfieren a través de HTTPS.

Lista de medios

URLAtributo ALTTítulo
/images/logos/GPTW_Logo_2017.svgGreat Place To Work
...dia.greatplacetowork.com/icons/close.svgCarece de atributo ALT
/images/flags/flag.webpCarece de atributo ALT
/images/logos/GPTW_Logo_2017.svgGreat Place To Work
/images/icons/nav/Popular_Lists.svgicon
/images/icons/nav/Best_Workplace_Lists.svgicon
/images/icons/nav/Employee_Surveys.svgicon
/images/icons/nav/Article.svgicon
/images/nav/Earn-Certification.webpWhy Great Place To Work:
...ons/nav/View_all_Certified_companies.svgicon
/images/icons/nav/View_all_lists.svgicon
/images/icons/nav/Best_Workplace_Lists.svgicon
/images/icons/nav/Popular_Lists.svgicon
/images/nav/Best-workplaces.webpInterested in Making a Best Workplaces list?
/images/icons/nav/Article.svgicon
/images/icons/nav/Reports__Analysis.svgicon
/images/icons/nav/Case_Studies.svgicon
/images/icons/nav/Podcast.svgicon
/images/icons/nav/On-Demand_Webinars.svgicon
/images/icons/nav/video.svgicon
...report_Featured_Thumbnail2x_1_1_1_1.webpHow High-Trust Culture Drives Business Success
/images/icons/nav/For_All_Summit.svgicon
/images/icons/nav/Upcoming_Webinar.svgicon
...s/icons/nav/Certification_Nation_Day.svgicon
/images/icons/nav/Article.svgicon
...ebinars/Webinar_Owned_Ads_OpenGraph.webpIs your workplace ready to stand out?
/images/Hero-A.webpCarece de atributo ALT
...Owned_Ads_Email_Banner_Newsletter90.webpWebinar
.../2021/Homepage/emprising_platform@2x.pngCarece de atributo ALT
...tification/USA_Marketing_Badge_2025.webpCarece de atributo ALT
/images/lists/GPTW-List_Badges.webpList Deadline Graphic2x
.../blog-images/2025/07/FAS-OG-Sign-up.webpCarece de atributo ALT
/images/lists/BW-Regional_Open-Graph.gifCarece de atributo ALT
...k.com/icons/gptw1.5/CertCompany+Icon.svgCarece de atributo ALT
...25/02/report_Featured_Thumbnail2x_1.webpCarece de atributo ALT
...towork.com/icons/gptw1.5/Report+Icon.svgCarece de atributo ALT
...blog-images/2025/02/ai-report-thumb.webpCarece de atributo ALT
...towork.com/icons/gptw1.5/Report+Icon.svgCarece de atributo ALT
...log-images/ads/CND25_Midpage_banner.webpCertification Nation Day 2025
...ion-Page-2020/GPTW_CSH_logos_hilton.webpHilton Logo
...tion-Page-2020/GPTW_CSH_logos_cisco.webpCisco Logo
...-Page-2020/GPTW_CSH_logos_accenture.webpAccenture Logo
...ion-Page-2020/GPTW_CSH_logos_target.webpTarget Logo
...-Page-2020/GPTW_CSH_logos_synchrony.webpSychrony Logo
...ion-Page-2020/GPTW_CSH_logos_nvidia.webpNVidia Logo
...images/Certification-Page-2020/hulu.webpHulu Logo
...px-Trek_Bicycle_Corporation_logosvg.webpTrek Logo
...ion-Page-2020/GPTW_CSH_logos_rocket.webpRocket Companies Logo
...ation-Page-2020/GPTW_CSH_logos_amex.webpAmerican Express (Amex) Logo
...a7f-9013-7565d01b33f9-1646172767391.webpErgatta Logo
...age-2020/2560px-Roblox_logo_2017svg.webpRoblox Logo
...es/profiles/7081003/company_image_1.webpCarece de atributo ALT
...k.com/icons/gptw1.5/CertCompany+Icon.svgCarece de atributo ALT
...es/profiles/1221006/company_image_1.webpCarece de atributo ALT
...k.com/icons/gptw1.5/CertCompany+Icon.svgCarece de atributo ALT
...es/profiles/1000217/company_image_1.webpCarece de atributo ALT
...k.com/icons/gptw1.5/CertCompany+Icon.svgCarece de atributo ALT
.../solutions/Logos/WWT_Logo_RGB_Color.webpWorld Wide Technology Logo
...lacetowork.com/logos/salesforce-logo.pngSalesforce Logo
...-images/Stryker_Corporation_logosvg.webpStryker Logo
/templates/gptw15/images/IN-WHT.svgCarece de atributo ALT
/templates/gptw15/images/FB-WHT.svgCarece de atributo ALT
/templates/gptw15/images/X-WHT.svgCarece de atributo ALT
/templates/gptw15/images/IG-WHT.svgCarece de atributo ALT
/templates/gptw15/images/YT-WHT.svgCarece de atributo ALT
...ges/21972-312_SOC_NonCPA.webp?169946585721972 312 SOC NonCPA
/images/icons/nav/Popular_Lists.svgicon
/images/icons/nav/Popular_Lists.svgicon
/images/icons/nav/Popular_Lists.svgicon
/images/icons/nav/Popular_Lists.svgicon
/images/icons/nav/Popular_Lists.svgicon
/images/icons/nav/Popular_Lists.svgicon

Estructura de la página

Encabezado H1
(Extremadamente importante)
Great Workplace Culture. Greater Profitability.
Más de un encabezado H1.
Encabezados
(Importante)
Los encabezados H están perfectamente ordenados.

Estructura de los encabezados

Jerarquía de encabezadosContenido
H1 Great Workplace Culture. Greater Profitability.
H1 6%
H1 15x
H1 2x
H2 Our offerings
H2 Featured content
H2 Join the ranks of Great Place To Work Certified workplaces
H2 Recently Certified companies
H3 Great Place To Work Certified companies outperform their competitors
H3 Want to love where you work? Start your search here.
H3 Get company culture advice in your inbox.
H4 For All Summit™ Leadership Resources
H4 better stock performance
H4 more likely to be picked by job seekers
H4 higher employee retention
H4 About Us
H5 One data-focused platform to build high-trust workplace cultures that boost performance, innovation, and retention.
H5 Employee Survey Platform
H5 Great Place To Work Certification™
H5 Best Workplaces™ Lists
H5 See the 2025 Regional Best Workplaces™ List Finalists
H5 How High-Trust Culture Drives Business Success
H5 Winning the AI Race: Strategies That Drive Employee Performance and Financial Growth
Algunos textos ancla son demasiado largos.
Algunos textos ancla se repiten más de una vez en varios enlaces.
9 enlaces cerecen de un texto ancla.
La cantidad de enlaces internos es adecuada.
Ningún enlace interno contiene parámetros dinámicos.
Hay 11 enlaces externos en esta página.

Enlaces detectados en esta página

EnlacePropiedadesTexto ancla
https://www.greatplacetowork.com/IMG-ALT Great Place To Work
https://my.greatplacetowork.com/Nueva ventana Externo Subdominio Customer Login
/searchSearch
https://www.greatplacetowork.com/Texto duplicado IMG-ALT Great Place To Work
/our-modelOur Model →
/solutions/certificationCertification
/solutions/certificationDiscover how earning Great Place To Work Certification™ can elevate your brand and attract top talent.
/solutions/recognitionBest Workplaces Lists
/solutions/recognitionExplore the Fortune 100 Best Companies to Work For® and the rest of our famous Best Workplaces™ lists.
/solutions/employee-surveysEmployee Surveys
/solutions/employee-surveysMeasure culture with employee surveys and benchmark results against top-ranked Best Workplaces.
/solutions/certification-faqFAQs
/solutions/certification-faqFind the answers to the most frequently asked questions.
/get-certified-webinarIMG-ALT Why Great Place To Work:
/get-certified-webinarTexto duplicado Why Great Place To Work:
/get-certified-webinarWatch this 5-minute video to learn the two-step process for earning Great Place To Work Certification
/solutions/certificationGet Started →
/certified-companiesView all Certified companies
/certified-companiesExplore organizations that have earned Great Place To Work Certification™ and see what sets them apart.
/best-workplacesView all lists
/best-workplacesDiscover top workplaces with our trusted and widely respected Best Workplaces lists.
/best-workplaces-internationalInternational Lists
/best-workplaces-internationalExplore top workplaces around the globe
/best-workplacesPopular Lists
/best-companies-to-work-forFortune 100 Best Companies To Work For®
/best-companies-in-the-usSubdominio Best Companies To Work For In The US
/best-workplaces-industrySubdominio Best Workplaces By Industry
/companies-that-careSubdominio People Companies That Care®
/best-workplaces-international...World's Best Workplaces™
/list-calendarSubdominio List Publication Dates
/best-workplaces/get-on-a-listIMG-ALT Interested in Making a Best Workplaces list?
/best-workplaces/get-on-a-listTexto duplicado Interested in Making a Best Workplaces list?
/best-workplaces/get-on-a-listGet the premier distinction that helps you attract the best talent, build brand recognition, and secure a competitive advantage.
/resourcesAll Resources →
/resources/blogBlog
/resources/blogInsights on how top workplaces create thriving cultures and address challenges.
/resources/reportsReports & Analysis
/resources/reportsExpert research on workplace trends and benchmarks.
/resources/case-studiesCase Studies
/resources/case-studiesHow top companies build high-trust cultures and drive business impact.
/resources/podcastPodcast
/resources/podcastThoughtful conversations on culture with real-world workplace leaders.
/resources/upcoming-webinarsOn-Demand Webinars
/resources/upcoming-webinarsExpert insights from workplace culture leaders.
/resources/videosVideos
/resources/videosVideos from culture experts, CEOs, and employees at top workplaces.
/resources/reports/the-busines...IMG-ALT How High-Trust Culture Drives Business Success
/resources/reports/the-busines...Texto duplicado How High-Trust Culture Drives Business Success
/resources/reports/the-busines...Tips and strategies for connecting employee experience to the bottom line.
/for-all-summitExplore Events →
/for-all-summitFor All Summit
/for-all-summitGain insights, network with leaders, and elevate your workplace with actionable strategies.
/resources/upcoming-webinarsUpcoming Webinars
/resources/upcoming-webinarsLearn from experts in live sessions to build a thriving, high-trust culture.
/certification-nation-dayCertification Nation Day
/certification-nation-daySee how Certified™ companies celebrate culture and recognition on this special day.
/newsletterNewsletter
/newsletterSubscribe for our latest research, advice and ideas to help you become an employer of choice.
https://learn.greatplacetowork...Externo Subdominio IMG-ALT Is your workplace ready to stand out?
https://learn.greatplacetowork...Externo Subdominio Texto duplicado Is your workplace ready to stand out?
https://learn.greatplacetowork...Externo Subdominio Discover how Great Place To Work® Certification™ helps your workplace stand out for trust & engagement.
/newsletterSUBSCRIBE
/contact-usCONTACT US
/solutions/employee-surveysSubdominio Get Started
https://learn.greatplacetowork...Externo Subdominio IMG-ALT Webinar
/solutions/employee-surveysSin texto
/solutions/employee-surveysEmployee Survey Platform
/certificationSin texto
/certificationGreat Place To Work Certification™
/solutions/recognitionIMG-ALT List Deadline Graphic2x
/solutions/recognitionBest Workplaces™ Lists
/newsletter-leadership-resourcesSubdominio Sin texto
/newsletter-leadership-resourcesSubdominio For All Summit™ Leadership Resources
/best-companies-in-the-usSin texto
/best-companies-in-the-usSee the 2025 Regional Best Workplaces™ List Finalists
/resources/reports/the-busines...Sin texto
/resources/reports/the-busines...Texto duplicado How High-Trust Culture Drives Business Success
/resources/reports/winning-the...Sin texto
/resources/reports/winning-the...Winning the AI Race: Strategies That Drive Employee Performance and Financial Growth
/certification-nation-daySubdominio IMG-ALT Certification Nation Day 2025
/certified-company/7081003Sin texto
/certified-company/7081003ND GLOBAL CONSULTING SERVICES INC
A-TITLE ND GLOBAL CONSULTING SERVICES INC
/certified-company/1221006Sin texto
/certified-company/1221006Power Home Remodeling
A-TITLE Power Home Remodeling
/certified-company/1000217Sin texto
/certified-company/1000217Baird
A-TITLE Baird
/certified-companiesView All Companies
/newsletterTexto duplicado SUBSCRIBE
/solutions/certificationOfferings
/solutions/certificationGreat Place To Work Certification
/solutions/recognitionEmployer Awards
/solutions/employee-surveysTexto duplicado Employee Surveys
/for-all-summitTexto duplicado For All Summit
/reviewsCustomer Reviews
/solutions/certificationBest workplaces
/certified-companiesCertified companies
/best-workplacesRecent list publications
/list-calendarUpcoming list publications and deadlines
/best-workplacesPopular lists
/best-companies-to-work-forFortune 100 Best Companies to Work For®
/companies-that-carePEOPLE® Companies that Care
/best-small-medium-workplacesBest Small & Medium Workplaces™
/best-workplaces-womenFortune Best Workplaces for Women™
/worlds-best-workplacesWorld's Best Workplaces
/best-workplaces/Millennials/2024Best Workplaces for Millennials™
/resourcesInsights
/resources/blogTexto duplicado Blog
/resources/podcastBetter podcast
/resources/reportsFree reports
/resources/articlesNews articles
/press-releasesPress releases
/resources/upcoming-webinarsWebinars
/newsletterNewsletter sign-up
/resourcesPopular Resources
/employee-wellbeingEmployee well-being report
/resources/blog/11-benefits-of...11 Benefits of Getting Great Place To Work Certified
/resources/blog/talent-managem...What Is Talent Management? Definition, Strategy, Processes and Models
/resources/blog/talent-acquisi...How to Build a Successful Talent Acquisition Strategy
/resources/blog/creating-a-cul...Creating a Culture of Recognition
/aboutAbout us
/aboutOur mission
/our-modelOur model
/teamOur team
/bookOur book: A Great Place To Work For All
/careersCareers
https://www.linkedin.com/compa...Nueva ventana Externo Subdominio Sin texto
http://www.facebook.com/GreatP...Nueva ventana Externo Subdominio Sin texto
https://x.com/gptw_usNueva ventana Externo Sin texto
http://instagram.com/gptw_us?r...Nueva ventana Externo Sin texto
http://www.youtube.com/user/Gr...Nueva ventana Externo Subdominio Sin texto
/terms-and-conditionsTerms and Conditions
/privacy-security-noticePrivacy & Security Notice
/careersTexto duplicado Careers
/certification-best-workplaces...Certification & Lists Terms
/press-releasesPress
/certification-brand-guideNueva ventana Subdominio Certification Badge Usage Guide
/national-list-badge-guideNational List Badge Guide
/regional-list-badge-guideRegional List Badge Guide
/category-list-badge-guideCategory List Badge Guidelines
/best-workplaces-list-guidelin...U.S. Best Workplaces™ List Guidelines
/master-services-agreementMaster Services Agreement
https://www.greatplacetowork.com/Texto ancla Manage Cookies
https://www.aicpa.org/soc4soNueva ventana Externo Subdominio IMG-ALT 21972 312 SOC NonCPA
/aboutMission
/aboutLearn about our purpose and core values.
/our-modelModel
/our-modelOur approach to building great workplaces.
/bookBook
/bookDiscover our culture-building strategies.
/michael-c-bushCEO
/michael-c-bushInsights and leadership from our CEO.
/teamTeam
/teamMeet the people who make it happen.
/careersTexto duplicado Careers
/careersJoin our team and grow with us.

Configuración del servidor

Redirecciones HTTP
(Extremadamente importante)
Esta página redirige a "https://www.greatplacetowork.com/".
Cabecera HTTP
(Importante)
La versión del servidor web se especifica dentro de la cabecera HTTP.
La cabecera X-Powered-by no se envía en la cabecera de la página.
El servidor web transmite la página web (HTML) comprimida.
Rendimiento
(Poco importante)
Con 1,45 segundos, el tiempo de respuesta de la página es superior al límite recomendado de 0,4 segundos. Un tiempo de respuesta elevado ralentiza innecesariamente el rastreo de los buscadores y propicia una mala experiencia de uso.
El tamaño HTML de la página es adecuado: 105 kB.

Cabecera HTTP

NombreValor
dateFri, 01 Aug 2025 15:58:45 GMT
content-typetext/html; charset=utf-8
serverApache/2.4.62 (Amazon Linux) OpenSSL/3.2.2
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
x-content-type-optionsnosniff
referrer-policyno-referrer-when-downgrade
strict-transport-securitymax-age=31536000; includeSubDomains; preload
p3pCP="NOI ADM DEV PSAi COM NAV OUR OTRo STP IND DEM"
content-security-policy; frame-ancestors 'self'
content-encodinggzip
varyAccept-Encoding,User-Agent
expiresWed, 17 Aug 2005 00:00:00 GMT
cache-controlno-store, no-cache, must-revalidate, post-check=0, pre-check=0
pragmano-cache
set-cookie77 Caracteres
last-modifiedFri, 01 Aug 2025 15:58:45 GMT
statuscode200
http_versionHTTP/2

Factores externos

Wikipedia enlaza esta página en sus fuentes.
Esta página recibe enlaces de calidad de otros sitios web.
Esta página recibe backlinks de 1.892 dominios de referencia.
Esta página recibe un total de 127.397 backlinks.
Esta página recibe backlinks de 1.407 direcciones IP distintas.

Backlinks desde Wikipedia

Descubre más links en la función de búsqueda de Wikipedia

Robots.txt

# If the Joomla site is installed within a folder such as at
# e.g. www.example.com/joomla/ the robots.txt file MUST be
# moved to the site root at e.g. www.example.com/robots.txt
# AND the joomla folder name MUST be prefixed to the disallowed
# path, e.g. the Disallow rule for the /administrator/ folder
# MUST be changed to read Disallow: /joomla/administrator/
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/orig.html
#
# For syntax checking, see:
# http://tool.motoricerca.info/robots-checker.phtml

User-agent: *
Disallow: /administrator/
Disallow: /bin/
Disallow: /cache/
Disallow: /cli/
Disallow: /components/
Disallow: /includes/
Disallow: /installation/
Disallow: /language/
Disallow: /layouts/
Disallow: /libraries/
Disallow: /logs/
Disallow: /tmp/
Disallow: /thank-you/
Disallow: /toolkits/
Disallow: /toolkit/



User-agent: MJ12bot
Disallow: /

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Snippet (vista previa de los resultados de búsqueda)

www.greatplacetowork.com
Home | Great Place To Work®
Learn how to build a high-trust workplace culture, quantify your employee experience and improve employee engagement

Palabras clave más importantes

Se han encontrado las siguientes palabras clave. Comprueba si esta página está bien optimizada para cada palabra clave en concreto.

Palabra claveResultadoComprobar
Place97%Check
Work93%Check
Great Place92%Check
Great86%Check
earning Great Place75%Check
workplace74%Check
Workplace Culture73%Check
CULTURE72%Check
Work Certified70%Check
Work Certification65%Check
Mostrar más palabras clave

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