Zweifel.swiss - SEO Checker

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Overview of the SEO Check
Meta information
77% 
Page quality
43% 
Page structure
17% 
Link structure
81% 
Server
90% 
External factors
65% 
SEO Score
Response time
0.37 s
File size
694.10 kB
Words
396
Media files
11
Number of links
50 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Zweifel Chips & Snacks Switzerland
The length of the page title is perfect. (321 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Zweifel Chips & Snacks steht für den passenden Snack für jeden Snack-Moment. Innovation gepaart mit Schweizer Tradition und Qualität stehen für unser Unternehmen deshalb an höchster Stelle – sei es auf Produkt-, Unternehmens- oder Vertriebsebene.
The meta description is too long: 1574 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.zweifel.swiss/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United States of America
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
Language for link pointing to page itself inaccurate
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionZweifel Chips & Snacks steht für den passenden Snack für jeden Snack-Moment. Innovation gepaart mit Schweizer Tradition und Qualität stehen für unser Unternehmen deshalb an höchster Stelle – sei es auf Produkt-, Unternehmens- oder Vertriebsebene.
google-site-verificationXvN9A17oqYM-TS0iu_zRaa2B4OKAxROl2HXweTqTaUk
viewportwidth=device-width, initial-scale=1
generatorWix.com Website Builder
format-detectiontelephone=no
skype_toolbarskype_toolbar_parser_compatible
langde
twitter:cardsummary_large_image
twitter:titleZweifel Chips & Snacks Switzerland
twitter:descriptionZweifel Chips & Snacks steht für den passenden Snack für jeden Snack-Moment. Innovation gepaart mit Schweizer Tradition und Qualität stehen für unser Unternehmen deshalb an höchster Stelle – sei es auf Produkt-, Unternehmens- oder Vertriebsebene.
twitter:imagehttps://static.wixstatic.com/media/aabd9e_2789639eb40d4c799b79071c611522ab%7Emv2.jpg/v1/fit/w_2500,h_1330,al_c/aabd9e_2789639eb40d4c799b79071c611522ab%7Emv2.jpg
og:titleZweifel Chips & Snacks Switzerland
og:descriptionZweifel Chips & Snacks steht für den passenden Snack für jeden Snack-Moment. Innovation gepaart mit Schweizer Tradition und Qualität stehen für unser Unternehmen deshalb an höchster Stelle – sei es auf Produkt-, Unternehmens- oder Vertriebsebene.
og:imagehttps://static.wixstatic.com/media/aabd9e_2789639eb40d4c799b79071c611522ab%7Emv2.jpg/v1/fit/w_2500,h_1330,al_c/aabd9e_2789639eb40d4c799b79071c611522ab%7Emv2.jpg
og:image:width2500
og:image:height1330
og:urlhttps://www.zweifel.swiss
og:site_nameZweifel Chips&Snacks
og:typewebsite
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
There are only 396 words on this page. Good pages should have about 800 words of useful content.
These Typos were found:
  • grosse => große
  • geniessen => genießen
  • aussen => außen
36.9% of the text are stop words.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11.92 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (694.1 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...2aa49329f4ec4b4ab8a0f53b7167f99b~mv2.jpgZweifel-Juni24-274_ed2.jpg
...caf62a8ecb5e47feb5dff78346e32c3b~mv2.jpgNo alt attribute provided
...1,enc_avif,quality_auto/aargau_preis.jpgaargau_preis.jpg
..._0.01,enc_avif,quality_auto/promarca.jpgpromarca.jpg
...enc_avif,quality_auto/1743070268185.jpeg1743070268185.jpeg
...aaa22bb383c54f77a24cba2c6bd0f6e9~mv2.jpg200224_PhFunke_Zweifel_aussen_VOLL_20838.jpg
...de228259d27e4ca9b6fc15b85e811309~mv2.jpgZweifel-Juni24-153_Teaser_Home_edited.jpg
...,quality_auto/Portrait_Pascal_Wernli.jpgPortrait_Pascal_Wernli.jpg
...0a7e58338245412da50c0cee4a9593a0~mv2.pngHeader-Marken_edited.png
...83db3cb154b6402cbb20eab190290c6d~mv2.jpgHeader-Marken_Kezz_2025.jpg
...647c23950609414fbf89085061a082bb~mv2.jpgsmith_art-8589_ed3_ed.jpg

Page structure

H1 heading
(Critically important)
2
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (1 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 2
H1 x
H1 >
H1 500
H1 > Duplicate text
H1 65
H3 Willkommen bei Zweifel Chips & Snacks
H4 Eine grosse Ehre und ein starker Vertrauensbeweis für unsere Marke. Wir sind enorm stolz darauf:
H4 Über uns
H4 Arbeitswelt
H4 Marken
H4 Offene Stellen
H4 Nachhaltigkeit
H5 Wir tun alles für genussvolle und bleibende Erlebnisse.
Some anchor texts are used more than once.
6 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.zweifel.swiss/Subdomain No Text
https://www.akb.ch/w/news/verl...New window External Subdomain Wir haben den Publikumspreis beim Aargauer Unternehmenspreis 2025 gewonnen.
https://www.akb.ch/w/news/verl...New window External Subdomain Zum Artikel
https://www.akb.ch/w/news/verl...New window External Subdomain No Text
https://www.akb.ch/w/news/verl...New window External Subdomain →
https://www.promarca.ch/awards...New window External Subdomain Wir wurden als Siegerin des Promarca Brand of the Year 2025 ausgezeichnet.
https://www.promarca.ch/awards...New window External Subdomain Text duplicate Zum Artikel
https://www.promarca.ch/awards...New window External Subdomain No Text
https://www.promarca.ch/awards...New window External Subdomain Text duplicate →
https://nielseniq.com/global/d...New window External Wir haben im Reputation-Ranking des GfK Business Reflectors unseren zweiten Platz verteidigt.
https://nielseniq.com/global/d...New window External Zum Artikel →
https://www.zweifel.swiss/aboutSubdomain Mehr erfahren
/arbeitsweltSubdomain Text duplicate Mehr erfahren
https://www.zweifel.swiss/No Text
https://www.zweifel.swiss/No Text
https://www.zweifel.swiss/No Text
https://www.zweifel.swiss/No Text
https://www.zweifel.swiss/No Text
https://www.zweifel.swiss/No Text
https://www.zweifel.swiss/No Text
https://www.zweifel.swiss/No Text
https://www.zweifel.swiss/markenSubdomain Text duplicate Mehr erfahren
/arbeitsweltSubdomain Text duplicate Mehr erfahren
/nachhaltigkeitSubdomain Text duplicate Mehr erfahren
/frischserviceSubdomain No Text
/frischserviceSubdomain No Text
/frischserviceSubdomain Frisch-Service
/frischserviceSubdomain Wir sind stolz auf unser Qualitätsversprechen, unsere Kunden geniessen landesweite Lieferung unserer Produkte.
/arbeitsweltSubdomain No Text
/arbeitsweltSubdomain No Text
/arbeitsweltSubdomain Berufsbildung
/arbeitsweltSubdomain Unsere Ausbildungen in vier Berufsfeldern an drei verschiedenen Standorten bieten dir jede Menge Vielfalt.
https://www.zweifel.swiss/medienSubdomain No Text
https://www.zweifel.swiss/medienSubdomain No Text
https://www.zweifel.swiss/medienSubdomain Presse
https://www.zweifel.swiss/medienSubdomain Fakten und Zahlen zu unserem Unternehmen sowie ein Download-Bereich für Pressematerial.
https://www.zweifel.swiss/Subdomain Home
https://www.zweifel.swiss/aboutSubdomain Über uns
https://www.zweifel.swiss/aboutSubdomain Familienunternehmen
https://www.zweifel.swiss/aboutSubdomain Geschichte
https://www.zweifel.swiss/aboutSubdomain Besuchen
/arbeitsweltSubdomain Arbeitswelt
/arbeitsweltSubdomain Wirken bei Zweifel
/arbeitsweltSubdomain Offene Stellen
/arbeitsweltSubdomain Text duplicate Berufsbildung
https://www.zweifel.swiss/markenSubdomain Marken
https://www.zweifel.swiss/markenSubdomain Marke Zweifel
https://www.zweifel.swiss/markenSubdomain Marke Berger
https://www.zweifel.swiss/markenSubdomain Markenvertretung
/nachhaltigkeitSubdomain Nachhaltigkeit
/nachhaltigkeitSubdomain Natur schützen
/nachhaltigkeitSubdomain Genuss verantworten
/nachhaltigkeitSubdomain Spirit leben
https://www.zweifel.swiss/medienSubdomain Medien
https://www.zweifel.swiss/medienSubdomain Text duplicate Presse
https://www.zweifel.swiss/medienSubdomain Downloads
https://www.zweifel.swiss/medienSubdomain Kurzportrait
https://www.zweifel.swiss/kontaktSubdomain Kontakt
https://www.google.com/maps/d/...New window External Subdomain zur Karte
https://www.google.com/maps/d/...New window External Subdomain Text duplicate zur Karte
/datenschutzSubdomain Datenschutz
/impressumSubdomain Impressum
https://www.linkedin.com/compa...New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.zweifel.swiss/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The file size of the HTML document is very large (694 kB).
The page response time is excellent with 0.37 seconds.

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
link<https://static.parastorage.com/>; rel=preconnect; crossorigin;,<https://static.parastorage.com/>; rel=preconnect;,<https://static.wixstatic.com/>; rel=preconnect; crossorigin;,<https://static.wixstatic.com/>; rel=preconnect;,<https://siteassets.parastorage.com>; rel=preconnect; crossorigin;,
x-envoy-upstream-service-time709
html-cacheabletrue
etagW/"c4dc9864d5b8e9035deb2c1e8cf70487"
content-languageen-US
strict-transport-securitymax-age=86400
age365978
x-wix-request-id1754255169.37097326046421584597
set-cookie91 Characters
cache-controlprivate,max-age=0,must-revalidate
serverPepyaka
x-content-type-optionsnosniff
content-encodingbr
accept-rangesbytes
dateSun, 03 Aug 2025 21:06:09 GMT
x-served-bycache-fra-eddf8230101-FRA
x-cacheMISS
varyAccept-Encoding
server-timingcache;desc=hit, varnish;desc=hit_miss, dc;desc=fastly_ireland-pub_g
x-seen-byyvSunuo/8ld62ehjr5B7kA==,yI4PPEXc3bvXNWfpzSkUarxkNjrXdwdgtu6E0yACibU=,yI4PPEXc3bvXNWfpzSkUarxkNjrXdwdgtu6E0yACibU=,m0j2EEknGIVUW/liY8BLLhltI8UMiPPDOVwaTrPHXCH8v8cBhCntPM7PcrIAnRiP,2d58ifebGbosy5xc+FRalsPFcnKjvlmRT+ZSf+OlQvU4HOakGzv+Gl54IjKxxkzaEUbF2EDmVXCEqXLdIoHVEw==,2UNV7KOq4oGjA5+PKsX47IZDoIWn0KvgFcU0prNOlQwyIvXDwAgQnMaS/gEZIOGh
via1.1 google
glb-x-seen-bybS8wRlGzu0Hc+WrYuHB8QIg44yfcdCMJRkBoQ1h6Vjc=
alt-svch3=":443"; ma=2592000,h3-29=":443"; ma=2592000
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 20 referring domains.
This page only has 72 backlinks.
This page only has few backlinks from 20 different ip addresses.
This page is referenced by wikipedia.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Allow: /
User-agent: Googlebot
Disallow: *?lightbox=
Disallow: /_api/*

# Optimization for Google Ads Bot
User-agent: AdsBot-Google-Mobile
User-agent: AdsBot-Google
Disallow: /_partials*
Disallow: /pro-gallery-webapp/v1/galleries/*

# Block PetalBot
User-agent: PetalBot
Disallow: /

# Crawl delay for overly enthusiastic bots
User-agent: dotbot
Crawl-delay: 10
User-agent: AhrefsBot
Crawl-delay: 10

Sitemap: https://www.zweifel.swiss/sitemap.xml
Sitemap: https://www.zweifel.swiss/fr_fr-sitemap.xml

# Auto generated, go to SEO Tools > Robots.txt Editor to change this

Similar sites

Search preview

www.zweifel.swiss
Zweifel Chips & Snacks Switzerland
Zweifel Chips & Snacks steht für den passenden Snack für jeden Snack-Moment. Innovation gepaart mit Schweizer Tradition und Qualität stehen für unser Unternehmen deshalb an höchster Stelle – sei es auf Produkt-, Unternehmens- oder Vertriebsebene.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Zweifel75%Check
Zweifel Chips68%Check
Zweifel Chips Snacks66%Check
Chips62%Check
Snacks62%Check
Chips Snacks62%Check
Zweifel Spirit55%Check
passenden Snack54%Check
Zweifel Chips Snacks Switzerland52%Check
Stelle50%Check
Show more keywords and terms

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