Victorinox.com - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
58% 
Page structure
91% 
Link structure
98% 
Server
78% 
External factors
38% 
SEO Score
Response time
1.32 s
File size
196.20 kB
Words
210
Media files
12
Number of links
46 internal / 6 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Victorinox Germany & Austria | Official Onlineshop
The length of the page title is perfect. (448 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Explore the world of perfect Swiss quality online. Home of the Original Swiss Army knife. Order online.
The length of the meta description is perfect. (627 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.victorinox.com/en-DE/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-de
Server location: India
The following language is defined by HTML: en-de
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex,follow
descriptionExplore the world of perfect Swiss quality online. Home of the Original Swiss Army knife. Order online.
next-head-count63
langen-de
fb:app_id506150912906518
og:titleVictorinox Germany & Austria | Official Onlineshop
og:descriptionExplore the world of perfect Swiss quality online. Home of the Original Swiss Army knife. Order online.
og:urlhttps://www.victorinox.com/en-DE/
og:typewebsite
og:imagehttps://media.victorinox.com/transform/a0bf4bb8-b783-46a8-a993-9904b6cfa69b/ENGRAVING-CHARACTERS
og:site_nameVictorinox
charsetutf-8

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Page quality

Content
(Critically important)
There are only 210 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
Only 1 paragraph/s was/were found on this page.
28.6% of the text are stop words.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 11 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
Prepared to open anything
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Prepared to open anything
H2 Our categories
H2 Empty heading
H2 About Victorinox
H3 Victorinox was founded in 1884 and we haven’t stopped evolving ever since.
H3 Functionality. Quality. Precision.
H3 Our beliefs and clearly-defined brand attributes.
H3 What we do for sustainability.
H3 From the makers of the original swiss army knife ™
H4 Swiss Army Knife™ & Tools
H4 CUTLERY
H4 WATCHES
H4 TRAVEL GEAR
H4 FRAGRANCES
H4 BESTSELLERS
H4 Products
H4 About Victorinox Duplicate text
H4 Info & Support
H5 Prepared to Celebrate
H5 Our History
H5 Our Design Approach
H5 What we stand for
H5 Sustainability
H5 Stay up to date
H6 Official Website
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 6 external links on this page.
LinkAttributesAnchor text
/en-DE/Products/Swiss-Army-Kni...Discover our new Companion Collection
https://www.victorinox.com/en-DE/No Text
/en-DE/Products/Swiss-Army-Kni...Swiss Army Knife™ & Tools
IMG-ALT Swiss Army Knife™ & Tools
/en-DE/Products/Cutlery/c/CUT/CUTLERY
IMG-ALT CUTLERY
/en-DE/Products/Watches/c/TP/WATCHES
IMG-ALT WATCHES
/en-DE/Products/Travel-Gear/c/...TRAVEL GEAR
IMG-ALT TRAVEL GEAR
/en-DE/Products/Fragrances/c/FRA/FRAGRANCES
IMG-ALT FRAGRANCES
/en-DE/Our-Bestsellers/cms/bes...BESTSELLERS
IMG-ALT BESTSELLERS
/en-DE/Swiss-National-Day/cms/...Discover Selection
/en-DE/All-about-Victorinox/Hi...Our History Victorinox was founded in 1884 and we haven’t stopped evolving ever since.
IMG-ALT About our history
/en-DE/All-about-Victorinox/Ou...Our Design Approach Functionality. Quality. Precision.
IMG-ALT Swiss Champ Pocket Knives
/en-DE/All-about-Victorinox/Ou...What we stand for Our beliefs and clearly-defined brand attributes.
IMG-ALT About values
/en-DE/All-about-Victorinox/Su...Sustainability What we do for sustainability.
IMG-ALT Sustainability
/en-DE/Products/Swiss-Army-Kni...Text duplicate Swiss Army Knife™ & Tools
/en-DE/Products/Cutlery/c/CUT/Cutlery
/en-DE/Products/Watches/c/TP/Watches
/en-DE/Products/Travel-Gear/c/...Travel Gear
/en-DE/Products/Fragrances/c/FRA/Fragrances
/en-DE/Personalize-your-Victor...Personalization
/en-DE/All-about-Victorinox/Hi...Our History
/en-DE/All-about-Victorinox/Ou...What We Stand For
/en-DE/All-about-Victorinox/Ou...Our Design Approach
/en-DE/All-about-Victorinox/Su...Sustainability
/en-DE/All-about-Victorinox/Qu...Quality and Materials
/en-DE/All-about-Victorinox/Ho...How We Make Our Products
/en-DE/Victorinox/Welcome/Job-...Careers
/en-DE/press/Press
/en-DE/Victorinox/Victorinox-S...Our Stores
/en-DE/Country-Representatives...Country Representatives
/en-DE/My-Victorinox-Product-I...Submit Your Product Idea
/en-DE/Swiss-Army-Knives/Servi...Contact
/en-DE/storeFinder/Store Finder
/en-DE/Frequently-Asked-Questi...Frequently Asked Questions
/en-DE/Product-support/cms/pro...Product Support
/en-DE/storeFinder/Service Centres
/en-DE/Our-Global-Warranties/c...Our Warranties
/en-DE/myVictorinox/myProfile/My Victorinox Account
/en-DE/Frequently-Asked-Questi...Online Orders
/en-DE/Product-Safety/cms/prod...Product Safety
https://www.facebook.com/Victo...New window External Subdomain A-TITLE Follow on Facebook
https://x.com/VictorinoxNew window External A-TITLE Follow on X
https://www.instagram.com/vict...New window External Subdomain A-TITLE Follow on Instagram
https://www.youtube.com/user/V...New window External Subdomain A-TITLE Follow on YouTube
https://www.linkedin.com/compa...New window External Subdomain A-TITLE Follow on LinkedIn
https://www.pinterest.ch/victo...New window External Subdomain A-TITLE Follow on Pinterest
/en-DE/Terms-and-Conditions/cm...General Terms & Conditions
/en-DE/FAQ-Shipping/cms/servic...Shipping
/en-DE/Questions-about-Returns...Returns
/en-DE/Privacy-Policy/cms/priv...Privacy Policy
/en-DE/Legal-Notice/cms/legal-...Legal Notice
/en-DE/Victorinox-Trademark-Pr...Brand Protection
/en-DE/Victorinox-Accessibilit...Accessibility Statement

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.victorinox.com/en-DE/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.32 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (196 kB).

HTTP Response Header

NameValue
dateSat, 26 Jul 2025 11:30:46 GMT
content-typetext/html; charset=utf-8
set-cookie220 Characters
serverAppTrana
age230
cache-controlpublic,max-age=0,must-revalidate
cache-status"Netlify Durable"; hit; ttl=670, "Next.js"; fwd=miss, "Netlify Edge"; fwd=stale
content-encodingbr
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External factors

This page has only a few links from other websites.
This page only has backlinks from 11 referring domains.
This page only has 14 backlinks.
This page only has few backlinks from 7 different ip addresses.
This page is referenced by wikipedia.

Robots.txt

User-agent: *
Disallow: */cart*
Disallow: */checkout*
Disallow: */login*
Disallow: */register*
Disallow: */myvictorinox*
Disallow: */myorders*
Disallow: */myprofile*
Disallow: */myaddress*
Disallow: */myreviews*
Disallow: */mypayment*
Disallow: */myproducts*
Disallow: */myorders*
Disallow: */search*
Disallow: */custom*
Disallow: */maintenance*
Disallow: */cp/*

User-agent: CazoodleBot
Disallow: /

User-agent: MJ12bot
Disallow: /

User-agent: dotbot/1.0
Disallow: /

User-agent: Gigabot
Disallow: /

User-agent: FacebookBot
Disallow: /

Host: https://www.victorinox.com/

Sitemap: https://www.victorinox.com/sitemap/en.xml
Sitemap: https://www.victorinox.com/sitemap/es.xml
Sitemap: https://www.victorinox.com/sitemap/fr.xml
Sitemap: https://www.victorinox.com/sitemap/it.xml
Sitemap: https://www.victorinox.com/sitemap/de-CH.xml
Sitemap: https://www.victorinox.com/sitemap/de-DE.xml
Sitemap: https://www.victorinox.com/sitemap/en-BR.xml
Sitemap: https://www.victorinox.com/sitemap/en-CA.xml
Sitemap: https://www.victorinox.com/sitemap/en-CH.xml
Sitemap: https://www.victorinox.com/sitemap/en-CL.xml
Sitemap: https://www.victorinox.com/sitemap/en-CN.xml
Sitemap: https://www.victorinox.com/sitemap/en-DE.xml
Sitemap: https://www.victorinox.com/sitemap/en-FR.xml
Sitemap: https://www.victorinox.com/sitemap/en-GB.xml
Sitemap: https://www.victorinox.com/sitemap/en-HK.xml
Sitemap: https://www.victorinox.com/sitemap/en-JP.xml
Sitemap: https://www.victorinox.com/sitemap/en-KR.xml
Sitemap: https://www.victorinox.com/sitemap/en-MX.xml
Sitemap: https://www.victorinox.com/sitemap/en-PE.xml
Sitemap: https://www.victorinox.com/sitemap/en-PL.xml
Sitemap: https://www.victorinox.com/sitemap/en-TW.xml
Sitemap: https://www.victorinox.com/sitemap/en-US.xml
Sitemap: https://www.victorinox.com/sitemap/es-CL.xml
Sitemap: https://www.victorinox.com/sitemap/es-MX.xml
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Sitemap: https://www.victorinox.com/sitemap/fr-CA.xml
Sitemap: https://www.victorinox.com/sitemap/fr-CH.xml
Sitemap: https://www.victorinox.com/sitemap/fr-FR.xml
Sitemap: https://www.victorinox.com/sitemap/it-CH.xml
Sitemap: https://www.victorinox.com/sitemap/ja-JP.xml
Sitemap: https://www.victorinox.com/sitemap/ko-KR.xml
Sitemap: https://www.victorinox.com/sitemap/pl-PL.xml
Sitemap: https://www.victorinox.com/sitemap/pt-BR.xml
Sitemap: https://www.victorinox.com/sitemap/zh-CN.xml
Sitemap: https://www.victorinox.com/sitemap/zh-HK.xml
Sitemap: https://www.victorinox.com/sitemap/zh-TW.xml

Search preview

www.victorinox.com › en-DE
Victorinox Germany & Austria | Official Onlineshop
Explore the world of perfect Swiss quality online. Home of the Original Swiss Army knife. Order online.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Victorinox62%Check
Swiss58%Check
Swiss Army57%Check
Knife56%Check
Online56%Check
Prepared56%Check
Swiss Quality56%Check
Swiss Army Knife56%Check
original swiss army56%Check
Quality Online53%Check

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