Toolstream.com - SEO Checker

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Overview of the SEO Check
Meta information
75% 
Page quality
45% 
Page structure
41% 
Link structure
25% 
Server
94% 
External factors
100% 
SEO Score
Response time
0.52 s
File size
104.10 kB
Words
286
Media files
62
Number of links
83 internal / 3 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Toolstream Ltd | Toolstream Ltd
There are word repetitions in the page title.
The length of the page title is perfect. (281 pixels out of 580 max pixel length)
Meta description
(Critically important)
Toolstream, suppliers of over 6,000 hand and power tools from exclusive brands such as Silverline, Scruffs and Triton. Supporting retailers with a range of online tools and dedicated sales team.
The meta description is too long: 1184 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Server location: Sweden
The language is not specified in the HTML markup.
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0, maximum-scale=1
descriptionToolstream, suppliers of over 6,000 hand and power tools from exclusive brands such as Silverline, Scruffs and Triton. Supporting retailers with a range of online tools and dedicated sales team.
keywordsSupplier over over 6000 hand and power tools from 18 exclusive brands
charsetutf-8

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Page quality

Content
(Critically important)
Only 1 paragraph/s was/were found on this page.
There are only 286 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 26 words is high.
14.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1.0, maximum-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
34 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...dotcom/flags/languages_uk_1.png?width=24en-GB
...dotcom/flags/languages_uk_1.png?width=24English (United Kingdom)
...ags/languages_deutschland_1.png?width=24Deutsch (Deutschland)
...om/flags/languages_espana_1.png?width=24español (España, alfabetización internacional)
...om/flags/languages_france_1.png?width=24français (France)
...om/flags/languages_italia_1.png?width=24italiano (Italia)
.../flags/Languages_Netherland.png?width=24Nederlands (Nederland)
...om/flags/languages_polska_1.png?width=24polski (Polska)
...06b172fc44a039ac355953d749f5f/logo-1.pngToolstream
...com/home/en/logged-out/hero_banner2x.pngNo alt attribute provided
...home/en/logged-out/hero_banner_mob2x.pngNo alt attribute provided
.../en/logged-out/market-leading_brands.pngNo alt attribute provided
...t/home_page_all_the_support_you_need.jpgNo alt attribute provided
...n/logged-out/market-leading_brands2x.pngNo alt attribute provided
...ome/en/logged-out/support_you_need2x.pngNo alt attribute provided
...om/home/en/logged-out/create_account.pngNo alt attribute provided
.../en/logged-out/create_account_mobile.pngNo alt attribute provided
...triton/51/516693_enwtrpro1.png?width=380Model_111683
...ilver/26/264569_enwtrpro12.png?width=380Model_114027
...cruffs/t5/t54755_enwtrpro1.png?width=380Model_113363
...vault/s1/s10810_enwtrpro12.png?width=380Model_421392
...triton/83/837520_enwtrpro1.png?width=380Model_113437
...silver/26/264895_enwtrpro1.png?width=380Model_112306
...cruffs/t5/t55036_enwtrpro1.png?width=380Model_430290
...nvault/s1/s10880_enwtrpro1.png?width=380Model_421398
...ilver/26/262705_enwtrpro12.png?width=380Model_112304
...ruffs/t5/t55116_enwtrpro12.png?width=380Model_326605
...m/home/en/logged-out/scruffs_desktop.jpgNo alt attribute provided
.../brands/home_page_silverline_desktop.jpgNo alt attribute provided
...om/home/en/logged-out/triton_desktop.jpgNo alt attribute provided
...home/en/logged-out/van_vault_desktop.jpgNo alt attribute provided
.../home/en/logged-out/defender_desktop.jpgNo alt attribute provided
...otcom/home/en/logged-out/scruffs_mob.jpgNo alt attribute provided
...m/brands/home_page_silverline_mobile.jpgNo alt attribute provided
...dotcom/home/en/logged-out/triton_mob.jpgNo alt attribute provided
...com/home/en/logged-out/van_vault_mob.jpgNo alt attribute provided
...tcom/home/en/logged-out/defender_mob.jpgNo alt attribute provided
...tcom/home/en/logged-out/toolpoints2x.pngNo alt attribute provided
...om/home/en/logged-out/media_centre2x.pngNo alt attribute provided
...om/home/en/logged-out/product_info2x.pngNo alt attribute provided
...mdotcom/home/en/logged-out/samples2x.pngNo alt attribute provided
...com/become-a-stockist/media_centre2x.pngNo alt attribute provided
...com/become-a-stockist/product_info2x.pngNo alt attribute provided
.../become-a-stockist/toolpoints_qtr--3.jpgNo alt attribute provided
...amdotcom/become-a-stockist/samples2x.pngNo alt attribute provided
...oolstreamdotcom/home/meet_the_team2x.pngNo alt attribute provided
...ets/_toolstreamdotcom/home/careers2x.pngNo alt attribute provided
...oolstreamdotcom/home/meet_the_team2x.pngNo alt attribute provided
...ets/_toolstreamdotcom/home/careers2x.pngNo alt attribute provided
...ws/professionalbuilderlogo.jpg?width=380No alt attribute provided
...ws-and-reviews/vde-pliers2.png?width=380No alt attribute provided
...-grit/toughgritteaserimage.jpg?width=380No alt attribute provided
...reviews/aeproductaward2022.png?width=380No alt attribute provided
...dotcom/flags/languages_uk_1.png?width=24en-GB
...dotcom/flags/languages_uk_1.png?width=24English (United Kingdom)
...ags/languages_deutschland_1.png?width=24Deutsch (Deutschland)
...om/flags/languages_espana_1.png?width=24español (España, alfabetización internacional)
...om/flags/languages_france_1.png?width=24français (France)
...om/flags/languages_italia_1.png?width=24italiano (Italia)
.../flags/Languages_Netherland.png?width=24Nederlands (Nederland)
...om/flags/languages_polska_1.png?width=24polski (Polska)
...06b172fc44a039ac355953d749f5f/logo-1.pngToolstream

Page structure

H1 heading
(Critically important)
Toolstream
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (10 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 28 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Toolstream
H2 Scruffs Tried & Tested Campaign Win
H2 Auto Express Best Buy Winner!
H2 All new from Tough Grit this winter!
H2 Award Winning Product!
H2 Support
H2 Our Company
H2 Toolstream Duplicate text
H3 Triton 450W Oscillating Spindle Sander
H3 Silverline 1200W Sander Polisher 180mm
H3 Scruffs Pro Flex Plus Holster Trousers Black
H3 Van Vault 2 Secure Tool Storage Box 48kg
H3 Triton 750W Unlimited Rebate Planer 82mm
H3 Silverline 1500W Plunge Router 1/2"
H3 Scruffs Hydra Safety Boots Teal
H3 Van Vault Slim Slider
H3 Silverline 1400W Compound Mitre Saw 210mm
H3 Scruffs Trade Air-Layer Hoodie Charcoal
H4 1 option available
H4 1 option available Duplicate text
H4 17 options available
H4 1 option available Duplicate text
H4 1 option available Duplicate text
H4 1 option available Duplicate text
H4 6 options available
H4 1 option available Duplicate text
H4 1 option available Duplicate text
H4 5 options available
Some anchor texts are used more than once.
30 links don't have an anchor text.
There are 4 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 3 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.toolstream.com/English
IMG-ALT English (United Kingdom)
https://www.toolstream.com/de-deDeutsch
IMG-ALT Deutsch (Deutschland)
https://www.toolstream.com/es-esEspañol
IMG-ALT español (España, alfabetización internacional)
https://www.toolstream.com/fr-frFrançais
IMG-ALT français (France)
https://www.toolstream.com/it-itItaliano
IMG-ALT italiano (Italia)
https://www.toolstream.com/nl-nlNederlands
IMG-ALT Nederlands (Nederland)
https://www.toolstream.com/pl-plPolski
IMG-ALT polski (Polska)
https://www.toolstream.com/IMG-ALT Toolstream
https://www.toolstream.com/loginMy Account Sign In / Register
https://www.toolstream.com/brandsBrands
/become-a-stockistBecome a Stockist
/about-usAbout Us
/contact-usContact
http://www.toolsparesonline.com/External Subdomain Tool Spares
https://www.toolstream.com/loginNo Text
https://www.toolstream.com/loginNo Text
https://www.toolstream.com/brandsNo Text
/become-a-stockistNo Text
https://www.toolstream.com/brandsNo Text
/become-a-stockistNo Text
/create-accountNo Text
/create-accountNo Text
/shop/power-tools/sanders--pol...Triton 450W Oscillating Spindle Sander 1 option available List Price £191.16
IMG-ALT Model_111683
/shop/power-tools/sanders--pol...View product
/shop/power-tools/sanders--pol...Silverline 1200W Sander Polisher 180mm 1 option available List Price £70.75
IMG-ALT Model_114027
/shop/power-tools/sanders--pol...Text duplicate View product
/shop/workwear--safety/clothin...Scruffs Pro Flex Plus Holster Trousers Black 17 options available List Price £64.13
IMG-ALT Model_113363
/shop/workwear--safety/clothin...Text duplicate View product
/shop/ladders--storage/van-vau...Van Vault 2 Secure Tool Storage Box 48kg 1 option available List Price £352.81
IMG-ALT Model_421392
/shop/ladders--storage/van-vau...Text duplicate View product
/shop/power-tools/planers/plan...Triton 750W Unlimited Rebate Planer 82mm 1 option available List Price £169.07
IMG-ALT Model_113437
/shop/power-tools/planers/plan...Text duplicate View product
/shop/power-tools/routers/rout...Silverline 1500W Plunge Router 1/2" 1 option available List Price £102.97
IMG-ALT Model_112306
/shop/power-tools/routers/rout...Text duplicate View product
/shop/workwear--safety/safety-...Scruffs Hydra Safety Boots Teal 6 options available List Price £74.95
IMG-ALT Model_430290
/shop/workwear--safety/safety-...Text duplicate View product
/shop/ladders--storage/van-vau...Van Vault Slim Slider 1 option available List Price £549.46
IMG-ALT Model_421398
/shop/ladders--storage/van-vau...Text duplicate View product
/shop/power-tools/power-saws/p...Silverline 1400W Compound Mitre Saw 210mm 1 option available List Price £94.46
IMG-ALT Model_112304
/shop/power-tools/power-saws/p...Text duplicate View product
/shop/workwear--safety/clothin...Scruffs Trade Air-Layer Hoodie Charcoal 5 options available List Price £37.46
IMG-ALT Model_326605
/shop/workwear--safety/clothin...Text duplicate View product
/brands/scruffsNo Text
/brands/silverlineNo Text
/brands/tritonNo Text
/shop/brands/van-vaultNo Text
/shop/brands/defenderNo Text
/brands/scruffsNo Text
/brands/silverlineNo Text
/brands/tritonNo Text
/shop/brands/van-vaultNo Text
/shop/brands/defenderNo Text
/become-a-stockistNo Text
/become-a-stockistNo Text
/become-a-stockistNo Text
/become-a-stockistNo Text
/become-a-stockistNo Text
/become-a-stockistNo Text
/become-a-stockistNo Text
/become-a-stockistNo Text
/meet-the-teamNo Text
/join-the-teamNo Text
/meet-the-teamNo Text
/join-the-teamNo Text
/news-and-reviewsLatest news
/news-and-reviews/scruffs-prof...Trivial anchor text
Read More
/news-and-reviews/silverlinevd...Text duplicate Trivial anchor text
Read More
/news-and-reviews/tough-grit-p...Text duplicate Trivial anchor text
Read More
/news-and-reviews/tote-bag-2022Text duplicate Trivial anchor text
Read More
https://www.toolstream.com/Text duplicate English
IMG-ALT English (United Kingdom)
https://www.toolstream.com/de-deText duplicate Deutsch
IMG-ALT Deutsch (Deutschland)
https://www.toolstream.com/es-esText duplicate Español
IMG-ALT español (España, alfabetización internacional)
https://www.toolstream.com/fr-frText duplicate Français
IMG-ALT français (France)
https://www.toolstream.com/it-itText duplicate Italiano
IMG-ALT italiano (Italia)
https://www.toolstream.com/nl-nlText duplicate Nederlands
IMG-ALT Nederlands (Nederland)
https://www.toolstream.com/pl-plText duplicate Polski
IMG-ALT polski (Polska)
/become-a-stockistText duplicate Become a Stockist
/contact-usText duplicate Contact
/contact-usFAQs
https://www.toolstream.com/brandsText duplicate Brands
/about-usText duplicate About Us
/join-the-teamJoin the Team
https://www.toolstream.com/Text duplicate IMG-ALT Toolstream
https://www.facebook.com/Tools...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
/terms-and-conditions-outTerms & Policies

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.toolstream.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.52 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (104 kB).

HTTP Response Header

NameValue
dateFri, 13 Jun 2025 09:13:27 GMT
content-typetext/html; charset=utf-8
access-control-expose-headersRequest-Context
cache-controlprivate
set-cookie107 Characters
varyAccept-Encoding
strict-transport-securitymax-age=31536000
request-contextappId=cid-v1:fa05c02f-1da2-4166-90a2-dca0c0960031
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
permissions-policyaccelerometer=(), camera=(), geolocation=(), gyroscope=(), magnetometer=(), microphone=(), payment=(), usb=()
referrer-policystrict-origin-when-cross-origin
cf-cache-statusDYNAMIC
servercloudflare
cf-ray94f078d73cea6fea-CDG
content-encodinggzip
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 102 referring domains.
This page has 1,834 backlinks.
This page has backlinks from 92 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

Similar sites

Search preview

www.toolstream.com
Toolstream Ltd | Toolstream Ltd
Toolstream, suppliers of over 6,000 hand and power tools from exclusive brands such as Silverline, Scruffs and Triton. Supporting retailers with a range of online tools and dedicated sales team.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Toolstream93%Check
Silverline56%Check
Scruffs56%Check
Triton56%Check
Toolstream Ltd53%Check
Support52%Check
Power Tools50%Check
Brands48%Check
Team48%Check
Pliers48%Check
Show more keywords and terms

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