Themotorombudsman.org - SEO Checker

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Overview of the SEO Check
Meta information
99% 
Page quality
88% 
Page structure
89% 
Link structure
72% 
Server
97% 
External factors
100% 
SEO Score
Response time
0.46 s
File size
76.30 kB
Words
868
Media files
70
Number of links
108 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The Motor Ombudsman | Motor Industry Codes of Practice
There are word repetitions in the page title.
The length of the page title is perfect. (523 pixels out of 580 max pixel length)
Meta description
(Critically important)
The Motor Ombudsman is the UK’s government-backed, self-regulatory body for the motor industry. Find a garage you can rely on and resolve motoring disputes.
The length of the meta description is perfect. (993 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.themotorombudsman.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionThe Motor Ombudsman is the UK’s government-backed, self-regulatory body for the motor industry. Find a garage you can rely on and resolve motoring disputes.
generatorWordPress 6.8.2
mobile-web-app-capableyes
apple-mobile-web-app-capableyes
apple-mobile-web-app-titleThe Motor Ombudsman - We are the Ombudsman for the motor industry
msapplication-TileImagehttps://www.themotorombudsman.org/wp-content/uploads/2025/03/cropped-logo-1-2-270x270.png
article:modified_time2025-07-15T08:19:17+00:00
langen-gb
twitter:cardsummary_large_image
og:localeen_GB
og:typewebsite
og:titleThe Motor Ombudsman | Motor Industry Codes of Practice
og:descriptionThe Motor Ombudsman is the UK’s government-backed, self-regulatory body for the motor industry. Find a garage you can rely on and resolve motoring disputes.
og:urlhttps://www.themotorombudsman.org/
og:site_nameThe Motor Ombudsman
og:imagehttps://www.themotorombudsman.org/wp-content/uploads/2016/11/TMO_logo_RGB1.jpg
og:image:width2171
og:image:height2119
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 868 words. That's ok.
28.2% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 24.64 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 17 tags for this page.
Image SEO
(Somewhat important)
58 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/uploads/2025/03/logo.svgThe Motor Ombudsman
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...rstrap-child-1.2.0/images/arrow-icon.svgNo alt attribute provided
...strap-child-1.2.0/images/right-arrow.svgNo alt attribute provided
...strap-child-1.2.0/images/right-arrow.svgNo alt attribute provided
data:[...] Base64No alt attribute provided
...rstrap-child-1.2.0/images/arrow-icon.svgNo alt attribute provided
data:[...] Base64No alt attribute provided
...rstrap-child-1.2.0/images/arrow-icon.svgNo alt attribute provided
data:[...] Base64No alt attribute provided
...rstrap-child-1.2.0/images/arrow-icon.svgNo alt attribute provided
data:[...] Base64No alt attribute provided
...rstrap-child-1.2.0/images/arrow-icon.svgNo alt attribute provided
data:[...] Base64No alt attribute provided
...rstrap-child-1.2.0/images/arrow-icon.svgNo alt attribute provided
...strap-child-1.2.0/images/right-arrow.svgNo alt attribute provided
...strap-child-1.2.0/images/right-arrow.svgNo alt attribute provided
...strap-child-1.2.0/images/right-arrow.svgNo alt attribute provided
data:[...] Base64No alt attribute provided
...rstrap-child-1.2.0/images/arrow-icon.svgNo alt attribute provided
data:[...] Base64No alt attribute provided
...rstrap-child-1.2.0/images/arrow-icon.svgNo alt attribute provided
data:[...] Base64No alt attribute provided
...rstrap-child-1.2.0/images/arrow-icon.svgNo alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
...trap-child-1.2.0/images/right-arrow2.svgNo alt attribute provided
...erstrap-child-1.2.0/images/arrow-box.svgNo alt attribute provided
...erstrap-child-1.2.0/images/arrow-box.svgNo alt attribute provided
...erstrap-child-1.2.0/images/arrow-box.svgNo alt attribute provided
...trap-child-1.2.0/images/right-arrow2.svgNo alt attribute provided
...erstrap-child-1.2.0/images/arrow-box.svgNo alt attribute provided
...erstrap-child-1.2.0/images/arrow-box.svgNo alt attribute provided
...erstrap-child-1.2.0/images/arrow-box.svgNo alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Taking a break, Male mechanic sitting on the floor in a garage against a row of tyres
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64TMO enhances its online presence with a newly designed website and Business Finder 
data:[...] Base64Nissan owner named as TMO’s prize draw winner
data:[...] Base64Discoloured scuttle panel
data:[...] Base64Defective CV boot
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64DVSA Logo
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Facebook
data:[...] Base64X
data:[...] Base64YouTube
data:[...] Base64LinkedIn
data:[...] Base64Instagram

Page structure

H1 heading
(Critically important)
We are the Ombudsman for the motor industry
The H1 heading is perfect.
Headings
(Important)
There are 30 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 We are the Ombudsman for the motor industry
H2 We are dedicated to the UK motor industry, enhancing standards and consumer protection.
H2 Information Hub
H2 Dispute Resolution Key Stats
H2 Find your nearest accredited business
H2 Working together with
H3 A positive steer for mental health
H3 Access the latest information on electric vehicles
H3 The Star Awards are open for nominations
H3 The Motor Ombudsman
H3 #Driving Decisions Used Car Buying Guide
H4 For Consumers
H4 For Businesses
H5 Vehicle Manufacturer Warranties
H5 Extended Vehicle Warranties
H5 Servicing and Repair
H5 Vehicle Sales
H5 TMO enhances its online presence with a newly designed website and Business Finder
H5 Nissan owner named as TMO’s prize draw winner
H5 Discoloured scuttle panel
H5 Defective CV boot
H5 Vehicle Recalls
H5 Useful Information
H5 Contact Us
H6 Welcome to The Motor Ombudsman
H6 ‘Steer’
H6 The EV Resource Hub
H6 2025 Star Awards
H6 Car Purchase & Repair Process
H6 Used Car Buying Guide
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
2 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
/customer-service-update/Subdomain The issues we were experiencing with receiving emails has now been resolved
/category/useful-information/a...Subdomain News
/category/useful-information/m...Subdomain Reports & Insights
/vehicle-recalls/Subdomain Vehicle Recalls
/Subdomain IMG-ALT The Motor Ombudsman
/about-us/Subdomain About
/how-we-work/Subdomain How we work
/about-us/our-values/Subdomain Our values
/about-us/our-powers/Subdomain Our powers
/about-us/how-we-remain-impart...Subdomain How we remain impartial
/about-us/Subdomain About us
/about-us/team/Subdomain The TMO Team
/about-us/team/our-board/Subdomain Our Board Of Directors
/adr-officials/Subdomain ADR Officials
/about-us/careers/Subdomain Careers
/consumers/our-codes-of-practice/Subdomain Our Codes of Practice
/consumers/our-codes-of-practi...Subdomain New Car Code
/consumers/our-codes-of-practi...Subdomain Service and Repair Code
/consumers/our-codes-of-practi...Subdomain Vehicle Sales Code
/consumers/our-codes-of-practi...Subdomain Vehicle Warranty Products Code
/consumers/Subdomain For Consumers
/consumers/make-a-complaint/Subdomain Resolve a dispute
/knowledge/Subdomain Knowledge Base
/consumers/consumer-testimonials/Subdomain Testimonials
/awards/Subdomain Star Awards: Nominate now
/garages/Subdomain For Businesses
/garages/tmo-accreditation/ben...Subdomain How to Join
/garages/business-testimonials/Subdomain Text duplicate Testimonials
/garages/tmo-talks-to/New window Subdomain TMO Talks To
/training/Subdomain Training
/garages/accredited-businesses...Subdomain Portal
/information-hub/Subdomain Information Hub
/category/automotive-views/Subdomain News & Views
/category/press-releases/Subdomain Press Releases
/electric-vehicles/Subdomain Electric Vehicles
/category/motoring-advice/Subdomain Motoring Advice
/used-cars/Subdomain Used Cars
/tyres/Subdomain Tyres
/drive-europe/Subdomain Drive Europe
/steer/Subdomain Steer
/music-festivals/Subdomain Music Festivals
/consumers/new-driver-guide/Subdomain New Drivers Guide
/category/case-studies/Subdomain Case Studies
/category/new-car/Subdomain New Car
/category/service-repair/Subdomain Service & Repair
/category/vehicle-sales/Subdomain Vehicle Sales
/category/vehicle-warranty-pro...Subdomain Vehicle Warranty
/category/media-publications/Subdomain Reports & Publications
/icap-reports/ICAP Reports
/annual-report/Annual Reports
/useful-information/industry-i...Industry Insights
/useful-information/thought-le...Thought Leadership Papers
/media-publications/schedule-5...Schedule 5: ADR Activity Report
/knowledge/Subdomain Find an answer
https://businesses.themotoromb...New window External Subdomain Find a business
/consumers/No Text
/consumers/make-a-complaint/Text duplicate Resolve a dispute
https://businesses.themotoromb...New window External Subdomain Find or rate a business
/knowledge/Text duplicate Find an answer
/garages/No Text
/garages/tmo-accreditation/ben...Join today
/garages/events/Events
/consumers/our-codes-of-practice/Text duplicate Our Codes of Practice
/about-us/About The Motor Ombudsman
/consumers/our-codes-of-practi...Vehicle Manufacturer Warranties The New Car Code provides reassurance to motorists when they’re making what is likely to be one of their biggest lifetime pur...
/consumers/our-codes-of-practi...Extended Vehicle Warranties The Vehicle Warranty Products Code aims to drive up standards across a wide range of automotive warranty and insurance products.
/consumers/our-codes-of-practi...Servicing and Repair The Service and Repair Code commits vehicle repairers to an open, transparent and fair method of business, aiming to maintain consistent...
/consumers/our-codes-of-practi...Vehicle Sales The Vehicle Sales Code provides reassurance to motorists during the vehicle purchasing process and is applicable to both main dealer and indepe...
/about-us/Text duplicate About The Motor Ombudsman
/steer/Learn more
/electric-vehicles/Text duplicate Learn more
/awardsText duplicate Learn more
/category/useful-information/m...Text duplicate Learn more
/used-cars/Text duplicate Learn more
/automotive-views/tmo-enhances...Subdomain News & Views 4 Min Read TMO enhances its online presence with a newly designed website and Business Finder August 1, 2025
IMG-ALT TMO enhances its online presence with a newly designed website and Business Finder
/automotive-views/nissan-owner...Subdomain News & Views 2 Min Read Nissan owner named as TMO’s prize draw winner July 30, 2025
IMG-ALT Nissan owner named as TMO’s prize draw winner
/case-studies/discoloured-scut...Subdomain Case Studies 3 Min Read Discoloured scuttle panel July 22, 2025
IMG-ALT Discoloured scuttle panel
/case-studies/defective-cv-boot/Subdomain Case Studies 3 Min Read Defective CV boot July 22, 2025
IMG-ALT Defective CV boot
/about-us/Subdomain Text duplicate The Motor Ombudsman
/motor-ombudsman/what-is-an-om...Subdomain What is an Ombudsman?
/motor-ombudsman/our-values/Subdomain Text duplicate Our values
/motor-ombudsman/how-we-work/Subdomain Text duplicate How we work
/motor-ombudsman/our-powers/Subdomain Text duplicate Our powers
/motor-ombudsman/how-we-remain...Subdomain Text duplicate How we remain impartial
/motor-ombudsman/team/Subdomain Our team
/motor-ombudsman/careers/Subdomain Text duplicate Careers
/consumers/our-codes-of-practice/Subdomain Text duplicate Our Codes of Practice
/consumers/make-a-complaint/Subdomain Raise a Dispute
/consumers/independent-vehicle...Subdomain Independent vehicle assessment
https://businesses.themotoromb...New window External Subdomain Garage Finder
/consumers/expelled-members/Subdomain Expelled businesses
/consumers/service-complaints/Subdomain Service Complaints for Existing Cases
/garages/Subdomain Resolving Customer Disputes
/garages/our-codes-of-practice/Subdomain Text duplicate Our Codes of Practice
/garages/tmo-accreditation/Subdomain Accreditation to TMO
/training/Subdomain Text duplicate Training
/garages/accreditation-q-a/Subdomain Accreditation Q&A
/garages/dispute-resolution-faqs/Subdomain Dispute resolution FAQs
/garages/accredited-businesses...Subdomain Accredited Businesses Portal
/vehicle-recalls/Subdomain Online check
/category/useful-information/m...Subdomain Text duplicate Motoring Advice
/category/useful-information/m...Subdomain Text duplicate Reports & Publications
/category/useful-information/a...Subdomain News & views
/contact-us/consumers-contact/Consumers
/contact/garages-contact/Subdomain Businesses
/contact/media/Subdomain Media
https://www.facebook.com/TheMo...New window External Subdomain IMG-ALT Facebook
https://x.com/motor_ombudsman?...New window External IMG-ALT X
https://www.youtube.com/channe...New window External Subdomain IMG-ALT YouTube
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT LinkedIn
https://www.instagram.com/the_...New window External Subdomain IMG-ALT Instagram
https://weareyellowball.com/New window External London Web Design Agency
/cookie-policy/Subdomain Cookies
/Anchor Cookie Preferences
/privacy/Subdomain Privacy
/terms/Subdomain Terms
/Anchor Accessibility

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.themotorombudsman.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.46 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (76 kB).

HTTP Response Header

NameValue
servernginx
dateSun, 03 Aug 2025 05:35:30 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://www.themotorombudsman.org/wp-json/>; rel="https://api.w.org/"
x-frame-optionsSAMEORIGIN
x-xss-protection1; mode=block
x-content-type-optionsnosniff
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 897 referring domains.
This page has 87,600 backlinks.
This page has backlinks from 706 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.themotorombudsman.org/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

www.themotorombudsman.org
The Motor Ombudsman | Motor Industry Codes of Practice
The Motor Ombudsman is the UK’s government-backed, self-regulatory body for the motor industry. Find a garage you can rely on and resolve motoring disputes.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Motor93%Check
Ombudsman93%Check
Motor Ombudsman93%Check
Motor Industry85%Check
Industry77%Check
Motor Industry Codes74%Check
one or63%Check
Find56%Check
dispute50%Check
garage50%Check
Show more keywords and terms

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