Supplychain.gs1us.org - SEO Checker

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Overview of the SEO Check
Meta information
98% 
Page quality
89% 
Page structure
58% 
Link structure
72% 
Server
95% 
External factors
9% 
SEO Score
Response time
0.50 s
File size
202.90 kB
Words
2569
Media files
16
Number of links
19 internal / 147 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
What is a Supply Chain | GS1 US
The length of the page title is perfect. (299 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Learn what a supply chain is & how GS1 supply chain management solutions can help efficiently move products from their source to the customer.
The length of the meta description is perfect. (898 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.supplychain.gs1us.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
keywordsGS1 Supply Chain Overview,Understanding Supply Chain Basics,Components of a Supply Chain
descriptionLearn what a supply chain is & how GS1 supply chain management solutions can help efficiently move products from their source to the customer.
templatesupplychain-template
viewportwidth=device-width, initial-scale=1, maximum-scale=1.0
content-page-refphEpOqruFZCWc1ZaDLOlzfRV6kaL-WiEcTZo_Zm8-gA5yDco87iKL1in2ZagKdmV
og:titleWhat is a Supply Chain | GS1 US
og:descriptionLearn what a supply chain is & how GS1 supply chain management solutions can help efficiently move products from their source to the customer.
og:imageEmpty
og:keywordsGS1 Supply Chain Overview,Understanding Supply Chain Basics,Components of a Supply Chain
og:tagsGS1 Supply Chain Overview,Understanding Supply Chain Basics,Components of a Supply Chain,
og:localeen
og:urlhttps://www.supplychain.gs1us.org/
og:site_nameSUPPLYCHAIN
og:env_nameprod
google-site-verificationEmpty
langen
Content-Security-Policyupgrade-insecure-requests
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 2569 words. That's ok.
33.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
45 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.25 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, maximum-scale=1.0" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 51 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ge/gsoneus/logo?ts=1736243989025&dpr=offGS1 US Logo
...e/resources/icons/normal_search_u296.svgSearch GS1 US
.../image/gsoneus/supply-chain-banner?$PNG$What is a Supply Chain
...-icons-03?ts=1710920516160&$PNG$&dpr=offFPO
...-icons-02?ts=1710920516405&$PNG$&dpr=offFPO
...-icons-01?ts=1710920516562&$PNG$&dpr=offFPO
...-icons-04?ts=1710920516212&$PNG$&dpr=offFPO
...-icons-05?ts=1710920516797&$PNG$&dpr=offFPO
...-icons-06?ts=1710920512444&$PNG$&dpr=offFPO
...b-merch-600x380?ts=1759246953622&dpr=offWarehouse worker
...ly-chains?ts=1710920512668&$PNG$&dpr=offFPO
...isruption?ts=1710920516140&$PNG$&dpr=offFPO
.../gsoneus/photo-barcode-abstract?fmt=webpGet Started with a Barcode
...mmit-2023-web-3-card-image-700x340?$PNG$Work with Our Trusted Partners
.../nlsc-podcast-banner-image-600x380?$PNG$Next Level Supply Chain Podcast
...bb-footer-badge?ts=1735832080421&dpr=offNo alt attribute provided

Page structure

H1 heading
(Critically important)
What is a Supply Chain?
The H1 heading is perfect.
Headings
(Important)
There are 63 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 What is a Supply Chain?
H2 The Supply Chain Process
H2 Supply Chain Improvement
H2 Types of Supply Chains
H2 Supply Chain Disruptions and Risks
H2 Start Your Journey or Optimize Your Existing Supply Chain with GS1 US
H3 UPC, Barcodes & Prefixes
H3 Tools & Resources
H3 Industries & Insights
H3 Education & Events
H3 Who We Are
H3 1 | Planning, Sourcing, and Procurement of Raw Materials
H3 2 | Manufacturing
H3 3 | Assembly
H3 4 | Packaging and Warehousing
H3 5 | Shipping, Logistics, and Transportation
H3 6 | Retail, Distribution, and Wholesale
H3 Smarter Warehousing With 2D Data Carriers
H3 Improve Visibility
H3 Control Cost
H3 Sustainable and Green Supply Chains
H3 Circular Supply Chains
H3 Agile Supply Chains
H3 Lean Supply Chains
H3 Pharmaceutical Supply Chains
H3 Cold Supply Chains
H3 Planning and Forecasting Demand
H3 Managing Inventory Levels
H3 Monitoring Supplier Performance
H3 Optimizing Transportation Routes
H3 Ensuring Compliance with Regulation and Standards
H3 Who Can Help
H3 How to Get Involved
H4 Learn More About Barcodes
H4 Use Your Barcodes
H4 Enable Business Growth
H4 Tools
H4 Services
H4 Resources
H4 FAQ
H4 Featured
H4 Standards
H4 By Industry
H4 Supply Chain Topics
H4 Verified by GS1
H4 Partners
H4 Podcasts
H4 Media Center
H4 GS1 Connect
H4 GS1 US University
H4 Events Calendar
H4 About Us
H4 Membership
H4 Careers
H4 Contact Us
H4 Get Started with a Barcode
H4 Work with Our Trusted Partners
H4 Next Level Supply Chain Podcast
H5 Get Market Ready
H6 How to Get a UPC Barcode
H6 How Many Barcodes Do I Need?
H6 Find a Partner for Packaging & Printing
H6 Create or Manage Your Barcode Why GS1 US?
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (147) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.gs1us.org/External Subdomain IMG-ALT GS1 US Logo
https://my.gs1us.org/New window External Subdomain GS1 US Store
https://www.gs1us.org/educatio...External Subdomain GS1 Connect Conference
https://www.gs1us.org/small-bu...External Subdomain Small Business
https://www.gs1us.org/upcs-bar...External Subdomain Get Several UPC Barcodes
https://www.gs1us.org/upcs-bar...External Subdomain Get a Single UPC Barcode
https://www.gs1us.org/upcs-bar...External Subdomain Global Location Number (GLN)
https://dh.gs1us.org/New window External Subdomain Access my Barcodes (Data Hub)
https://my.gs1us.org/account/l...New window External Subdomain myGS1 US
https://www.gs1us.org/upcs-bar...External Subdomain How to Get a UPC Barcode
A-TITLE How to Get a UPC Barcode
https://www.gs1us.org/tools/ba...External Subdomain How Many Barcodes Do I Need?
https://spfinder.gs1us.org/hom...New window External Subdomain Find a Partner for Packaging & Printing
A-TITLE Find a Partner for Packaging & Printing
https://www.gs1us.org/tools/gs...External Subdomain Create or Manage Your Barcode
A-TITLE Create or Manage Your Barcode
https://www.gs1us.org/who-we-a...External Subdomain Why GS1 US?
https://www.gs1us.org/upcs-bar...External Subdomain UPC, Barcodes & Prefixes
https://www.gs1us.org/upcs-bar...External Subdomain Learn More About Barcodes
https://www.gs1us.org/upcs-bar...External Subdomain Guide to UPCs
https://www.gs1us.org/upcs-bar...External Subdomain Barcode Types
https://www.gs1us.org/upcs-bar...External Subdomain Create a UPC Barcode
https://www.gs1us.org/upcs-bar...External Subdomain What is a Prefix?
https://www.gs1us.org/upcs-bar...External Subdomain What is a GTIN?
https://www.gs1us.org/upcs-bar...External Subdomain What is a GLN?
https://www.gs1us.org/upcs-bar...External Subdomain The World of 2D Barcodes
https://www.gs1us.org/upcs-bar...External Subdomain More Barcode Topics
https://www.gs1us.org/tools/gs...External Subdomain Create or Manage Your Barcodes
https://www.gs1us.org/upcs-bar...External Subdomain Place Barcodes on Products
https://spfinder.gs1us.org/hom...New window External Subdomain Find a Partner for Printing
https://spfinder.gs1us.org/hom...New window External Subdomain Find a Solution Partner for Packaging
https://www.gs1us.org/tools/gs...External Subdomain Look Up Product Data
https://www.gs1us.org/small-bu...External Subdomain Enable Business Growth
https://www.gs1us.org/small-bu...External Subdomain Why GS1 US For Small Business
https://www.gs1us.org/small-bu...External Subdomain Inventory Management for Small Business
https://www.gs1us.org/upcs-bar...External Subdomain Selling Through Marketplaces
https://www.gs1us.org/small-bu...External Subdomain Product Packaging that Sells
https://www.gs1us.org/small-bu...External Subdomain How to Get a Product Manufactured
https://www.gs1us.org/small-bu...External Subdomain Working With Wholesale Distribution Partners
https://www.gs1us.org/toolsExternal Subdomain Tools
https://www.gs1us.org/tools/gs...External Subdomain GS1 US Data Hub
https://www.gs1us.org/tools/gs...External Subdomain GS1 Database
https://www.gs1us.org/tools/ba...External Subdomain Barcode Estimator
https://www.gs1us.org/upcs-bar...External Subdomain Text duplicate Create a UPC Barcode
https://www.gs1us.org/tools/ch...External Subdomain Check Digit Calculator
https://www.gs1us.org/tools/ep...External Subdomain EPC Encoder / Decoder
https://www.gs1us.org/tools/us...External Subdomain User Memory Encoder / Decoder
https://www.gs1.org/1/gtinrule...New window External Subdomain GTIN Management Standard Decision Tool
https://lookup.gs1us.org/locat...New window External Subdomain Global Location Number Lookup
https://www.gs1us.org/servicesExternal Subdomain Services
https://www.gs1us.org/services...External Subdomain Advisory Services
https://www.gs1us.org/services...External Subdomain Data Quality Certification
https://www.gs1us.org/services...External Subdomain Product Measurement Services
https://www.gs1us.org/services...External Subdomain Find GS1 US Solution Partners
https://www.gs1us.org/resourcesExternal Subdomain Resources
https://www.help.gs1us.org/External Subdomain Data Hub Help Center
https://www.gs1us.org/resource...External Subdomain RosettaNet Standards
https://xchange.gs1.org/sites/...New window External Subdomain Glossary
https://www.gs1us.org/faqsExternal Subdomain FAQ
https://www.gs1us.org/faqs/gs1...External Subdomain GS1 Company Prefix, Barcodes, and Identification
https://www.gs1us.org/faqs/log...External Subdomain Logging In
https://www.gs1us.org/faqs/my-...External Subdomain My Account
https://www.gs1us.org/faqs/hel...External Subdomain Helpful Tools and Resources
https://www.gs1us.org/faqs/upd...External Subdomain Update Prefix Registration
https://www.gs1us.org/industri...External Subdomain Industries & Insights
https://www.gs1us.org/industri...External Subdomain Featured
https://www.gs1us.org/industri...External Subdomain Autonomous Retail
/sustainable-supply-chainSustainable Supply Chains
/standards-and-regulations/dru...DSCSA (Drug Supply Chain Security Act)
https://www.gs1us.org/services...External Subdomain Data Quality & Governance
https://www.gs1us.org/industri...External Subdomain Transitioning to 2D Barcodes – Sunrise 2027
https://www.gs1us.org/industri...External Subdomain Standards
https://www.gs1us.org/industri...External Subdomain Apparel & General Merchandise Standards in Use
https://www.gs1us.org/industri...External Subdomain Retail Grocery Standards in Use
https://www.gs1us.org/industri...New window External Subdomain Foodservice Standards in Use
https://www.gs1us.org/industri...External Subdomain Healthcare Standards in Use
/standards-and-regulations/foo...FSMA Rule 204
https://www.gs1us.org/industri...External Subdomain GS1 Digital Link
https://www.gs1us.org/industri...External Subdomain By Industry
https://www.gs1us.org/industri...External Subdomain Join an Industry Initiative & Workgroup
https://www.gs1us.org/industri...External Subdomain Apparel & General Merchandise
https://www.gs1us.org/industri...External Subdomain Retail Grocery
https://www.gs1us.org/industri...External Subdomain Foodservice
https://www.gs1us.org/industri...External Subdomain Healthcare
https://www.gs1us.org/industri...External Subdomain Banking
https://www.gs1us.org/industri...External Subdomain Government & Public Sector
/Supply Chain Topics
/What is a Supply Chain
/inventory-managementInventory Management
/standards-and-regulationsStandards & Regulations
/supply-chain-visibilitySupply Chain Visibility
/rfidRFID for Identifiers
https://www.gs1us.org/industri...External Subdomain More Topics
https://www.gs1us.org/industri...External Subdomain Verified by GS1
https://www.gs1us.org/industri...External Subdomain Partners
https://www.gs1us.org/industri...External Subdomain Become GS1 US Solution Partner
https://next-level-supply-chai...External Subdomain Podcasts
https://www.gs1us.org/industri...External Subdomain Media Center
https://www.connect.gs1us.org/External Subdomain GS1 Connect
A-TITLE GS1 Connect
https://www.connect.gs1us.org/...External Subdomain Why Attend?
https://www.connect.gs1us.org/...External Subdomain Pricing & Travel
https://www.connect.gs1us.org/...External Subdomain Sponsors & Exhibitors
https://www.connect.gs1us.org/...External Subdomain Agenda
https://www.gs1us.org/educatio...External Subdomain Education & Events
https://www.gs1us.org/educatio...External Subdomain GS1 US University
https://www.gs1us.org/educatio...External Subdomain GS1 Standards Essentials
https://www.gs1us.org/educatio...External Subdomain Certificate Courses
https://gs1us.xceleratemedia.c...New window External Subdomain Learning Management System
https://store.gs1us.org/educat...New window External Subdomain FSMA/Food Safety
https://store.gs1us.org/educat...New window External Subdomain Product Identification/GTIN
https://www.gs1us.org/educatio...External Subdomain Events Calendar
https://www.gs1us.org/educatio...External Subdomain Virtual Classroom Courses
https://www.gs1us.org/educatio...External Subdomain Meet GS1 US Experts
https://www.gs1us.org/who-we-areExternal Subdomain Who We Are
https://www.gs1us.org/who-we-a...External Subdomain About Us
https://www.gs1us.org/who-we-a...External Subdomain Mission & History
https://www.gs1us.org/who-we-a...External Subdomain Leadership Team and Board of Governors
https://www.gs1us.org/who-we-a...External Subdomain How We Help
https://www.gs1us.org/who-we-a...External Subdomain GS1 US Story
https://www.gs1us.org/who-we-a...External Subdomain Membership
https://www.gs1us.org/who-we-a...External Subdomain Benefits
https://www.gs1us.org/who-we-a...External Subdomain Join and Renew
https://www.gs1us.org/who-we-a...External Subdomain Text duplicate Resources
https://www.gs1us.org/who-we-a...External Subdomain Update Your GS1 Company Prefix Registration
https://www.gs1us.org/who-we-a...External Subdomain Careers
https://www.gs1us.org/who-we-a...External Subdomain What to Expect
https://www.gs1us.org/who-we-a...External Subdomain View Open Roles
https://www.gs1us.org/who-we-a...External Subdomain Contact Us
https://my.gs1us.org/New window External Subdomain Text duplicate GS1 US Store
https://www.gs1us.org/educatio...External Subdomain Text duplicate GS1 Connect Conference
https://www.gs1us.org/small-bu...External Subdomain Text duplicate Small Business
/Supply Chain
/inventory-managementText duplicate Inventory Management
/standards-and-regulationsText duplicate Standards & Regulations
/supply-chain-visibilityText duplicate Supply Chain Visibility
https://www.gs1us.org/lp/vdc-r...External Subdomain Get the Report
https://www.gs1us.org/lp/vdc-r...External Subdomain IMG-ALT Warehouse worker
/supply-chain-visibilityLearn More about Supply Chain Visibility
/sustainable-supply-chainLearn More about Achieving Sustainable Supply Chains
https://documents.gs1us.org/ad...New window External Subdomain Read how a circular approach builds supply chain resilience
/standards-and-regulations/dru...Learn more about pharmaceutical supply chains and related regulations
https://www.gs1us.org/articles...External Subdomain Learn more about how to bring full visibility to the pharmaceutical cold chain
/inventory-managementLearn more about best practices in inventory management
/standards-and-regulationsLearn More about Standards and Regulations
https://www.gs1us.org/upcs-bar...External Subdomain Get Started with a Barcode Barcodes from GS1 US provide an authentic way to uniquely identify your products and locations in the supply chain and in e-commer...
IMG-ALT Get Started with a Barcode
https://spfinder.gs1us.org/homeNew window External Subdomain Work with Our Trusted Partners Check out our Solution Partner Finder
IMG-ALT Work with Our Trusted Partners
https://next-level-supply-chai...New window External Subdomain Next Level Supply Chain Podcast Hear supply chain experts and thought leaders from across disciplines and around the world discuss all things related to supp...
IMG-ALT Next Level Supply Chain Podcast
https://spfinder.gs1us.org/homeNew window External Subdomain Find a Solution Partner
https://www.gs1us.org/services...External Subdomain Text duplicate Advisory Services
https://www.gs1us.org/industri...External Subdomain Join the GS1 US Apparel and General Merchandise Initiative
https://www.gs1us.org/industri...External Subdomain Join the Foodservice GS1 US Standards Initiative
https://www.gs1us.org/industri...External Subdomain Join the GS1 Healthcare US Initiative
https://www.gs1us.org/industri...External Subdomain Join the GS1 US Retail Grocery Initiative
https://www.gs1us.org/who-we-areExternal Subdomain Text duplicate Who We Are
https://www.connect.gs1us.org/External Subdomain Text duplicate GS1 Connect Conference
https://www.gs1us.org/who-we-a...External Subdomain Text duplicate Careers
https://www.gs1us.org/who-we-a...External Subdomain Text duplicate Contact Us
https://www.linkedin.com/compa...New window External Subdomain No Text
https://twitter.com/gs1_usNew window External No Text
https://www.facebook.com/GS1USNew window External Subdomain No Text
https://www.youtube.com/user/G...New window External Subdomain No Text
https://www.gs1us.org/terms-of...External Subdomain Terms of Use
https://www.gs1us.org/privacy-...External Subdomain Privacy
https://www.gs1us.org/antitrus...External Subdomain Antitrust Policy
https://www.gs1us.org/ip-policyExternal Subdomain IP Policy
https://www.gs1.org/External Subdomain GS1 Global
https://www.connect.gs1us.org/External Subdomain Text duplicate GS1 Connect
/sitemap.xmlSitemap
https://www.gs1us.org/External Subdomain GS1
A-TITLE GS1

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.supplychain.gs1us.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.50 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (203 kB).

HTTP Response Header

NameValue
x-frame-optionsSAMEORIGIN
cache-controlmax-age=120,s-maxage=600,stale-while-revalidate=43200,stale-if-error=43200
last-modifiedThu, 12 Feb 2026 07:49:02 GMT
etag"32b7b-64a9bb8e2ea15-gzip"
expiresThu, 12 Feb 2026 09:13:40 GMT
content-encodinggzip
x-vhostpublish
content-typetext/html;charset=utf-8
x-content-type-optionsnosniff
accept-rangesbytes
age7431
dateThu, 12 Feb 2026 11:12:31 GMT
strict-transport-securitymax-age=31557600
x-served-bycache-fra-etou8220096-FRA
x-cacheHIT
x-timerS1770894752.655726,VS0,VS0,VE2
varyAccept-Encoding
content-length28201
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 3 referring domains.
This page only has 40 backlinks.
This page only has few backlinks from 1 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

No valid Robots.txt file was found.

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Search preview

www.supplychain.gs1us.org
What is a Supply Chain | GS1 US
Learn what a supply chain is & how GS1 supply chain management solutions can help efficiently move products from their source to the customer.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Supply93%Check
Chain93%Check
Supply Chain93%Check
Supply Chain GS190%Check
GS186%Check
GS1 US86%Check
Supply chain management80%Check
Supply Chain Visibility76%Check
Supply Chain Process76%Check
sustainable supply chain76%Check
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