Smallbusiness.wa.gov.au - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
61% 
Page structure
87% 
Link structure
25% 
Server
84% 
External factors
100% 
SEO Score
Response time
0.65 s
File size
591.00 kB
Words
1397
Media files
10
Number of links
238 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home | Small Business Development Corporation
The length of the page title is perfect. (441 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.smallbusiness.wa.gov.au/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
google-site-verificationr2esZOuTCfIQlmED5bJpYRozpWmqaaxA4hfrklGuruo
GeneratorDistrict CMS 8 (https://districtcms.com)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
langen
og:imagehttps://www.smallbusiness.wa.gov.au/sites/default/files/2023-05/social-sbdc.jpg
og:image:urlhttps://www.smallbusiness.wa.gov.au/sites/default/files/2023-05/social-sbdc.jpg
og:image:secure_urlhttps://www.smallbusiness.wa.gov.au/sites/default/files/2023-05/social-sbdc.jpg
charsetutf-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 2 text duplicates on this page:
  • Duplicate: If you are thinking about starting a business, but don't know where to...
This page contains 1397 words. That's ok.
27.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
18 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 21.4 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (591 kB).
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 28 tags for this page.
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ia-library/images/sbdc-hero-home24_0.pngNo alt attribute provided
...images/business-advice.jpg?itok=y053EeXzNo alt attribute provided
...bdc-workshop-presenter.jpg?itok=_W-8O_gPNo alt attribute provided
...ute-resolution-service.jpg?itok=BFKlTaIrPhoto of a male SBDC Dispute Resolution Service Case Manager speaking with a female client during a meeting.
...-Business-Commissioner.jpg?itok=HQNORpuwNo alt attribute provided
...before-you-sign-up-for-a-new-website.jpgNo alt attribute provided
...these-credit-card-surcharge-mistakes.jpgNo alt attribute provided
...hanges-that-may-affect-your-business.jpgNo alt attribute provided
...custom/subthemes/small_business/logo.svgHome
...custom/subthemes/small_business/logo.svgHome

Page structure

H1 heading
(Critically important)
When you’re the one everyone turns to, turn to us.
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 29 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 When you’re the one everyone turns to, turn to us.
H2 Secondary navigation
H2 Main navigation
H2 Breadcrumb
H2 How we can help
H2 Looking for business advice?
H2 Build the skills to succeed
H2 Is your business in dispute?
H2 Meet the Commissioner
H2 Follow us
H2 Footer
H2 Search SBDC
H3 smallbusiness.wa.gov.au
H4 Upcoming Workshops
H5 Creating Content using ChatGPT
H5 Starting a Business
H5 How to Write a Business Plan
H5 SEO Bootcamp
H5 Setting Up your Services Sales Funnel
H5 Starting a Business Duplicate text
H5 Understanding Business Financials
H5 Introduction to Instagram
H5 Website Planning
H5 Xero for Intermediate Users
H5 Create your Social Media Strategy
H5 Using Canva
H5 Acknowledgement of Country
H5 Advisory Line
H5 Our office
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 10 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Anchor Skip to main content
/aboutAbout
/our-workOur work
/accessibilityAccessibility
/contact-usContact
/A-TITLE Home
/business-informationBusiness information
A-TITLE The topics in this section cover most aspects of running a business and will help you to build up your knowledge.
/business-informationOverview
/starting-and-growingStarting and growing
/starting-and-growing/steps-to...Steps to starting a business
/starting-and-growing/essentia...Essential business skills
/starting-and-growing/business...Business planning
/starting-and-growing/licences...Licences and permits
/starting-and-growing/business...Business structures
/starting-and-growing/business...Business names
/starting-and-growing/buying-a...Buying a business
/starting-and-growing/franchisingFranchising
/starting-and-growing/tendersTenders
/starting-and-growing/importingImporting
/starting-and-growing/exportingExporting
/marketingMarketing
/marketing/8-steps-to-marketing8 steps to marketing your business
/marketing/marketing-promotion...Marketing and promotion strategies
/marketing/market-researchMarket research
/marketing/digital-marketingDigital marketing
A-TITLE Digital marketing tools can include a website, email marketing, social media, search engine optimisation and search engine marketing.
/business-premisesBusiness premises
/business-premises/types-busin...Types of business premises
/business-premises/understandi...Understanding commercial leases
/business-premises/negotiating...Negotiating a lease
/business-premises/commercial-...Commercial Tenancy Act
/business-premises/resolving-l...Resolving leasing problems
/business-premises/ending-a-leaseEnding a lease
/financeFinance
/finance/financial-processes-p...Processes and procedures
/finance/business-finance-loansBusiness finance and loans
/finance/financial-planning-do...Financial planning documents
/finance/providing-credit-to-c...Providing credit to customers
/finance/tax-requirementsTax requirements
/finance/tax-reporting-require...Tax reporting requirements
/finance/tax-deductions-conces...Tax deductions and concessions
/finance/business-grantsBusiness grants
/finance/debt-recoveryDebt recovery
/legal-riskLegal and risk
/legal-risk/legal-responsibili...Legal responsibilities
/legal-risk/competition-consum...Competition and consumer law
/legal-risk/contracts-agreementsContracts and agreements
/legal-risk/hiring-lawyerHiring a lawyer
/legal-risk/intellectual-propertyIntellectual property
/legal-risk/insuranceInsurance
/legal-risk/risk-managementRisk management
/legal-risk/cyber-securityCyber security
/peoplePeople
/people/industrial-relations-s...Industrial relations systems
/people/types-employmentTypes of employment
/people/employer-obligationsEmployer obligations
/people/recruiting-managing-staffRecruiting and managing staff
/people/ending-employmentEnding employment
/people/managing-stress-anxietyManaging stress and anxiety
/dispute-resolutionDispute resolution
/dispute-resolution/avoiding-d...Avoiding disputes
/dispute-resolution/handling-c...Handling customer complaints
/dispute-resolution/writing-le...Writing a letter of demand
/dispute-resolution/resolving-...Resolving a dispute
/dispute-resolution/types-of-d...Types of disputes we can help with
/exiting-businessExiting a business
/exiting-business/essential-ex...Essential exiting tasks
/exiting-business/closing-busi...Closing a business
/exiting-business/selling-busi...Selling a business
/exiting-business/selling-fran...Selling a franchise
/exiting-business/succession-p...Succession planning
/advisoryBusiness advisory
A-TITLE Find out more about the advisory services we provide to business owners in Western Australia.
/advisoryText duplicate Overview
/business-advisory-serviceBusiness advisory service
/regionalRegional support
/regional/greatsouthernGreat Southern
/regional/midwestMid West and Gascoyne
/regional/eastkimberleyEast Kimberley
/regional/westkimberleyWest Kimberley
/regional/goldfieldsGoldfields
/regional/wheatbeltWheatbelt
/regional/pilbaraPilbara
/regional/esperanceEsperance
/regional/peelPeel
/regional/southwestSouth West
/dispute-resolution-serviceDispute resolution service
/subcontractor-supportSubcontractor support
/reportReport unfair business practice
/workshopsWorkshops
/templates-tools-guidesTools
/blogBlog
/search?keys=Starting a businessStarting a business
/search?keys=Business adviceBusiness advice
/search?keys=GrantsGrants
/search?keys=Business skillsBusiness skills
/search?keys=Licences and permitsText duplicate Licences and permits
/search?keys=LeasingLeasing
/search?keys=Debt recoveryText duplicate Debt recovery
/search?keys=Resolving a disputeText duplicate Resolving a dispute
/business-informationView all of our business information
/advisoryLearn more about our advisory services
/templates-tools-guidesBrowse our templates, tools and guides
/business-informationbusiness information
A-TITLE Opens the business information page which has an overview of all of the practical information available for small business owners on the SBDC website.
/business-advisory-servicefree business advisory service
A-TITLE Opens the Business Advisory Service page with details on the free advice and support provided by the SBDC to small business owners in Western Australia.
/workshopsBrowse our current workshops
A-TITLE See all our workshops available
/workshops/creating-content-us...Subdomain Creating Content using ChatGPT
/workshops/starting-a-businessSubdomain Starting a Business
/workshops/how-to-write-a-busi...Subdomain How to Write a Business Plan
/workshops/seo-bootcampSubdomain SEO Bootcamp
/workshops/setting-your-servic...Subdomain Setting Up your Services Sales Funnel
/workshops/starting-a-businessSubdomain Text duplicate Starting a Business
/workshops/understanding-busin...Subdomain Understanding Business Financials
/workshops/introduction-instagramSubdomain Introduction to Instagram
/workshops/website-planningSubdomain Website Planning
/workshops/xero-intermediate-u...Subdomain Xero for Intermediate Users
/workshops/create-your-social-...Subdomain Create your Social Media Strategy
/workshops/using-canvaSubdomain Using Canva
/dispute-resolutiondispute resolution information
A-TITLE Opens the dispute resolution section of the SBDC website with information on resolving a dispute, writing a letter of demand and handling customer complaints.
/dispute-resolution-servicedispute resolution service
A-TITLE Opens the Dispute Resolution Service information page.
/about/commissionerAbout the Commissioner
A-TITLE Opens the Small Business Commissioner information page.
/our-workText duplicate Our work
A-TITLE Opens the Our work section with information on the projects and initiatives carried out by the SBDC to support small businesses in Western Australia.
/blog/7-things-do-you-sign-new...Marketing 7 things to do before you sign up for a new website 24 June 2025
/blog/dont-make-these-credit-c...Finance Don’t make these credit card surcharge mistakes 18 June 2025
/blog/1-july-2025-changes-may-...Finance 1 July 2025 changes that may affect your business 17 June 2025
/blogMore from the blog
https://cloud.mc.smallbusiness...New window External Subdomain Sign up to our newsletter
https://www.facebook.com/small...New window External Subdomain facebook
https://www.instagram.com/smal...New window External Subdomain instagram
https://www.linkedin.com/compa...New window External Subdomain linkedin
https://www.youtube.com/c/Smal...New window External Subdomain youtube
/blog/rssNew window rss
/live-chatSubdomain Chat to us online
/contact-usSend us an email
https://www.facebook.com/small...New window External Subdomain Text duplicate facebook
https://www.instagram.com/smal...New window External Subdomain Text duplicate instagram
https://www.youtube.com/c/Smal...New window External Subdomain Text duplicate youtube
https://www.linkedin.com/compa...New window External Subdomain Text duplicate linkedin
/blog/rssNew window Text duplicate rss
https://www.wa.gov.au/New window External Subdomain A-TITLE Government of Western Australia
/using-our-websiteCopyright
/using-our-websiteDisclaimer
/using-our-websitePrivacy
/Text duplicate IMG-ALT Home
/business-informationText duplicate Business information
A-TITLE The topics in this section cover most aspects of running a business and will help you to build up your knowledge.
/advisoryText duplicate Business advisory
A-TITLE Find out more about the advisory services we provide to business owners in Western Australia.
/workshopsText duplicate Workshops
/templates-tools-guidesText duplicate Tools
/blogText duplicate Blog
/aboutText duplicate About
/our-workText duplicate Our work
/accessibilityText duplicate Accessibility
/contact-usText duplicate Contact
/business-informationText duplicate Business information
A-TITLE The topics in this section cover most aspects of running a business and will help you to build up your knowledge.
/starting-and-growingText duplicate Starting and growing
/marketingText duplicate Marketing
/business-premisesText duplicate Business premises
/financeText duplicate Finance
/legal-riskText duplicate Legal and risk
/peopleText duplicate People
/dispute-resolutionText duplicate Dispute resolution
/exiting-businessText duplicate Exiting a business
/starting-and-growingText duplicate Starting and growing
/starting-and-growing/steps-to...Text duplicate Steps to starting a business
/starting-and-growing/essentia...Text duplicate Essential business skills
/starting-and-growing/business...Text duplicate Business planning
/starting-and-growing/licences...Text duplicate Licences and permits
/starting-and-growing/business...Text duplicate Business structures
/starting-and-growing/business...Text duplicate Business names
/starting-and-growing/buying-a...Text duplicate Buying a business
/starting-and-growing/franchisingText duplicate Franchising
/starting-and-growing/tendersText duplicate Tenders
/starting-and-growing/importingText duplicate Importing
/starting-and-growing/exportingText duplicate Exporting
/marketingText duplicate Marketing
/marketing/8-steps-to-marketingText duplicate 8 steps to marketing your business
/marketing/marketing-promotion...Text duplicate Marketing and promotion strategies
/marketing/market-researchText duplicate Market research
/marketing/digital-marketingText duplicate Digital marketing
A-TITLE Digital marketing tools can include a website, email marketing, social media, search engine optimisation and search engine marketing.
/business-premisesText duplicate Business premises
/business-premises/types-busin...Text duplicate Types of business premises
/business-premises/understandi...Text duplicate Understanding commercial leases
/business-premises/negotiating...Text duplicate Negotiating a lease
/business-premises/commercial-...Text duplicate Commercial Tenancy Act
/business-premises/resolving-l...Text duplicate Resolving leasing problems
/business-premises/ending-a-leaseText duplicate Ending a lease
/financeText duplicate Finance
/finance/financial-processes-p...Text duplicate Processes and procedures
/finance/business-finance-loansText duplicate Business finance and loans
/finance/financial-planning-do...Text duplicate Financial planning documents
/finance/providing-credit-to-c...Text duplicate Providing credit to customers
/finance/tax-requirementsText duplicate Tax requirements
/finance/tax-reporting-require...Text duplicate Tax reporting requirements
/finance/tax-deductions-conces...Text duplicate Tax deductions and concessions
/finance/business-grantsText duplicate Business grants
/finance/debt-recoveryText duplicate Debt recovery
/legal-riskText duplicate Legal and risk
/legal-risk/legal-responsibili...Text duplicate Legal responsibilities
/legal-risk/competition-consum...Text duplicate Competition and consumer law
/legal-risk/contracts-agreementsText duplicate Contracts and agreements
/legal-risk/hiring-lawyerText duplicate Hiring a lawyer
/legal-risk/intellectual-propertyText duplicate Intellectual property
/legal-risk/insuranceText duplicate Insurance
/legal-risk/risk-managementText duplicate Risk management
/legal-risk/cyber-securityText duplicate Cyber security
/peopleText duplicate People
/people/industrial-relations-s...Text duplicate Industrial relations systems
/people/types-employmentText duplicate Types of employment
/people/employer-obligationsText duplicate Employer obligations
/people/recruiting-managing-staffText duplicate Recruiting and managing staff
/people/ending-employmentText duplicate Ending employment
/people/managing-stress-anxietyText duplicate Managing stress and anxiety
/dispute-resolutionText duplicate Dispute resolution
/dispute-resolution/avoiding-d...Text duplicate Avoiding disputes
/dispute-resolution/handling-c...Text duplicate Handling customer complaints
/dispute-resolution/writing-le...Text duplicate Writing a letter of demand
/dispute-resolution/resolving-...Text duplicate Resolving a dispute
/dispute-resolution/types-of-d...Text duplicate Types of disputes we can help with
/exiting-businessText duplicate Exiting a business
/exiting-business/essential-ex...Text duplicate Essential exiting tasks
/exiting-business/closing-busi...Text duplicate Closing a business
/exiting-business/selling-busi...Text duplicate Selling a business
/exiting-business/selling-fran...Text duplicate Selling a franchise
/exiting-business/succession-p...Text duplicate Succession planning
/advisoryText duplicate Business advisory
A-TITLE Find out more about the advisory services we provide to business owners in Western Australia.
/business-advisory-serviceText duplicate Business advisory service
/regionalText duplicate Regional support
/dispute-resolution-serviceText duplicate Dispute resolution service
/subcontractor-supportText duplicate Subcontractor support
/reportText duplicate Report unfair business practice
/regionalText duplicate Regional support
/regional/greatsouthernText duplicate Great Southern
/regional/midwestText duplicate Mid West and Gascoyne
/regional/eastkimberleyText duplicate East Kimberley
/regional/westkimberleyText duplicate West Kimberley
/regional/goldfieldsText duplicate Goldfields
/regional/wheatbeltText duplicate Wheatbelt
/regional/pilbaraText duplicate Pilbara
/regional/esperanceText duplicate Esperance
/regional/peelText duplicate Peel
/regional/southwestText duplicate South West
/Text duplicate IMG-ALT Home
/search?keys=Starting a businessText duplicate Starting a business
/search?keys=Business adviceText duplicate Business advice
/search?keys=GrantsText duplicate Grants
/search?keys=Business skillsText duplicate Business skills
/search?keys=Licences and permitsText duplicate Licences and permits
/search?keys=LeasingText duplicate Leasing
/search?keys=Debt recoveryText duplicate Debt recovery
/search?keys=Resolving a disputeText duplicate Resolving a dispute

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.smallbusiness.wa.gov.au/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.65 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is very large (591 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
cache-controlmax-age=31536000, public, s-maxage=21600, stale-if-error=3600, stale-while-revalidate=3600
x-drupal-dynamic-cacheUNCACHEABLE
content-languageen
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedWed, 02 Jul 2025 07:09:07 GMT
etagW/"1751440147"
fastly-drupal-htmlYES
x-lagoonamazeeio-dh1>sigsci-ingress-nginx>sbdc-district-deploy-lagoon-production:nginx>nginx-6675c9885f-rqrct
content-encodingbr
fastly-request-id2fbbe54d1629e6058aaf5153
server-timingHIT, fastly;desc="Edge time";dur=0
accept-rangesbytes
age5628
dateWed, 02 Jul 2025 18:20:36 GMT
varyCookie, Accept-Encoding
strict-transport-securitymax-age=31557600
alt-svch3=":443";ma=86400,h3-29=":443";ma=86400,h3-27=":443";ma=86400
content-length162723
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 148 referring domains.
This page has 436 backlinks.
This page has backlinks from 130 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

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Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Business72%Check
Small Business72%Check
small68%Check
Small Business Development63%Check
Business Development61%Check
Business Advice60%Check
Small Business Development Corporation59%Check
Business Advisory57%Check
Business Skills57%Check
Free Business57%Check
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