Positiveluxury.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
59% 
Page structure
95% 
Link structure
78% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.25 s
File size
153.90 kB
Words
501
Media files
58
Number of links
96 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Positive Luxury - Sustainable Transformation for Luxury Brands
The length of the page title is perfect. (564 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Transform your business with Positive Luxury. Connect with global brands and retailers to drive sustainable practices. Explore our certification programs and innovative tools.
The meta description is too long: 1064 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.positiveluxury.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: Canada
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
facebook-domain-verificationnnsr9qvcg1r4u2n7pczqykdif6eg7o
msapplication-TileColor#ffffff
msapplication-TileImage/content/themes/skypress/assets/images/ms-icon-144x144.png
theme-color#ffffff
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionTransform your business with Positive Luxury. Connect with global brands and retailers to drive sustainable practices. Explore our certification programs and innovative tools.
google-site-verification3Gp7-yW79mWKQTJEN7ltMWQtxYXE_5AI_soVJcH6zoM
article:modified_time2025-07-31T11:48:32+00:00
langen-gb
twitter:cardsummary_large_image
twitter:imagehttps://www.positiveluxury.com/content/uploads/2023/07/2-10.png
og:localeen_GB
og:typewebsite
og:titlePositive Luxury - Sustainable Transformation for Luxury Brands
og:descriptionTransform your business with Positive Luxury. Connect with global brands and retailers to drive sustainable practices. Explore our certification programs and innovative tools.
og:urlhttps://www.positiveluxury.com/
og:site_namePositive Luxury
og:imagehttp://www.positiveluxury.com/content/uploads/2023/07/2-10.png
og:image:width1080
og:image:height1080
og:image:typeimage/png
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
The average number of words per sentence of 37 words is high.
This page contains 501 words. That's ok.
27.1% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
21 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
https://www.positiveluxury.com/src=No alt attribute provided
https://www.positiveluxury.com/src=No alt attribute provided
https://www.positiveluxury.com/src=Real Changemakers image grid
https://www.positiveluxury.com/src=Real Changemakers image grid
https://www.positiveluxury.com/src=Digital Butterfly Passport
https://www.positiveluxury.com/src=Digital Butterfly passport
https://www.positiveluxury.com/src=homepage image grid
https://www.positiveluxury.com/src=homepage image grid
/content/uploads/2024/07/2.pngMonica Vinader
/content/uploads/2024/07/2.pngMonica Vinader
/content/uploads/2023/09/13.pngMonica Vinader
/content/uploads/2024/06/1-1.pngCourvoisier
/content/uploads/2024/06/1-1.pngCourvoisier
/content/uploads/2024/06/4-1.pngCourvoisier
/content/uploads/2024/07/1.pngMejuri
/content/uploads/2024/07/1.pngMejuri
/content/uploads/2024/07/5.pngMejuri
/content/uploads/2023/09/11-1.pngClase Azul Mexico
/content/uploads/2023/09/11-1.pngClase Azul Mexico
/content/uploads/2023/09/3-3.pngClase Azul Mexico
...t/uploads/2024/01/Untitled-design-42.pngDior
...t/uploads/2024/01/Untitled-design-42.pngDior
...t/uploads/2024/01/Untitled-design-43.pngDior
/content/uploads/2025/01/1-1.pngBalmain Beauty
/content/uploads/2025/01/1-1.pngBalmain Beauty
/content/uploads/2025/01/2-1.pngBalmain Beauty
/content/uploads/2023/09/5.pngLK Bennett
/content/uploads/2023/09/5.pngLK Bennett
/content/uploads/2023/09/7-2.pngLK Bennett
/content/uploads/2023/09/11.pngAnya Hindmarch
/content/uploads/2023/09/11.pngAnya Hindmarch
/content/uploads/2023/09/4.pngAnya Hindmarch
/content/uploads/2023/09/9.pngCecilie Bahnsen
/content/uploads/2023/09/9.pngCecilie Bahnsen
/content/uploads/2023/09/11-2.pngCecilie Bahnsen
/content/uploads/2023/07/3-3.pngNo alt attribute provided
/content/uploads/2023/07/2-2.pngNo alt attribute provided
/content/uploads/2023/07/5-2.pngNo alt attribute provided
...t/uploads/2024/03/Untitled-design-75.pngMEJURI
...t/uploads/2024/03/Untitled-design-76.pngNo alt attribute provided
/content/uploads/2023/07/19-3.pngNo alt attribute provided
...oads/2025/06/homepage-brand-carousel.pngME+EM logo
/content/uploads/2023/07/17.pngNo alt attribute provided
/content/uploads/2023/07/16.pngNo alt attribute provided
/content/uploads/2023/07/15-1.pngNo alt attribute provided
/content/uploads/2023/07/14.pngNo alt attribute provided
/content/uploads/2023/07/12.pngNo alt attribute provided
/content/uploads/2023/07/11.pngNo alt attribute provided
/content/uploads/2023/07/9-1.pngNo alt attribute provided
/content/uploads/2023/07/8-1.pngNo alt attribute provided
/content/uploads/2023/07/7-2.pngNo alt attribute provided
/content/uploads/2023/07/5-4.pngNo alt attribute provided
/content/uploads/2023/07/4-3.pngNo alt attribute provided
/content/uploads/2023/07/3-6.pngNo alt attribute provided
/content/uploads/2023/07/1-7.pngNo alt attribute provided
...oads/2023/07/homepage-brand-carousel.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
THE LUXURY SUSTAINABILITY EXPERTS
The H1 heading is perfect.
Headings
(Important)
Some headings do not have any content.

Heading structure

Heading levelContent
H1 THE LUXURY SUSTAINABILITY EXPERTS
H2 Front page 2023
H2 NEW REPORT: NATURE’S CAPITAL
H2 JOIN THE REAL CHANGEMAKERS
H2 LUXURY’S LEADING SUSTAINABILITY PASSPORT
H2 SPEAK TO OUR EXPERTS
H2 THE REAL CHANGEMAKERS
H3 Our Clients
H3 Contact us
H3 Empty heading
H4 Monica Vinader
H4 Courvoisier
H4 Mejuri
H4 Clase Azul Mexico
H4 Dior
H4 Balmain Beauty
H4 LK Bennett
H4 Anya Hindmarch
H4 Cecilie Bahnsen
H4 LUXURY SPECIALISTS
H4 BESPOKE SERVICE
H4 HIGHER STANDARDS
H4 LOGIN TO ACCESS THE MEMBERS’ ZONE OR YOUR SUBSCRIBER ACCOUNT
H5 Login
H5 Register
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
/contact-usFIND OUT WHY WE'RE TRUSTED BY THE WORLD'S LEADING GLOBAL LUXURY COMPANIES
https://www.positiveluxury.com/No Text
/about-us/About
/about-us/PURPOSE
/about-us/BUTTERFLY TOOLS & SERVICES
/about-us/CERTIFICATION
/about-us/OUR STORY
/about-us/OUR PARTNERS
/about-us/OUR TEAM
/positive-luxury-awards-2025/POSITIVE LUXURY AWARDS 2025
/our-standards/STANDARDS
/our-standards/Anchor ESG+ 2.0
/our-standards/ Anchor DRIVERS
/our-standards/Anchor FRAMEWORKS
/our-standards/Anchor SCORING
/our-standards/Anchor MANAGEMENT SYSTEM
/our-standards/Anchor DEMO
/sustainability-services/SERVICES
/sustainability-services/Anchor ESG HEALTH CHECK
/sustainability-services/Anchor BUTTERFLY MARK CERTIFICATION
/sustainability-services/Anchor CARBON SERVICES
/sustainability-services/consu...CONSULTANCY
/sustainability-services/Anchor GOOD SUPPLIER PROGRAMME
/butterfly-mark/Butterfly Mark
/butterfly-mark/OUR BELIEFS
/butterfly-mark/GLOBAL MOVEMENT
/butterfly-mark/THE BUTTERFLY EFFECT
/butterfly-mark/TESTIMONIALS
/butterfly-mark/DIGITAL BUTTERFLY PASSPORT
/real-changemakersCHANGEMAKERS
/knowledge/Knowledge
/category/our-latest-features/OUR LATEST FEATURES
/category/reports-papers/REPORTS & PAPERS
/category/case-studies/CLIENT STORIES
/category/webinars/WEBINARS
https://positive-luxury.survey...External Subdomain Members Login
https://www.positiveluxury.com/Anchor No Text
/contact-usContact Us
/2025/05/20/natures-capital-br...DOWNLOAD NOW
/2025/05/20/natures-capital-br...Text duplicate DOWNLOAD NOW
/real-changemakersVIEW MORE
/real-changemakersText duplicate VIEW MORE
/digital-butterfly-passport/LEARN MORE
/digital-butterfly-passport/Text duplicate LEARN MORE
/contact-us/BOOK A CALL
/contact-us/Text duplicate BOOK A CALL
/real-changemakersMEET THE REAL CHANGEMAKERS
/real-changemakers/monica-vina...IMG-ALT Monica Vinader
/real-changemakers/monica-vina...Text duplicate Monica Vinader
/real-changemakers/courvoisierIMG-ALT Courvoisier
/real-changemakers/courvoisierText duplicate Courvoisier
/real-changemakers/mejuriIMG-ALT Mejuri
/real-changemakers/mejuriText duplicate Mejuri
/real-changemakers/clase-azul-...IMG-ALT Clase Azul Mexico
/real-changemakers/clase-azul-...Text duplicate Clase Azul Mexico
/real-changemakers/valextraIMG-ALT Dior
/real-changemakers/valextraText duplicate Dior
/real-changemakers/balmain-beautyIMG-ALT Balmain Beauty
/real-changemakers/balmain-beautyText duplicate Balmain Beauty
/real-changemakers/lk-bennett/IMG-ALT LK Bennett
/real-changemakers/lk-bennett/Text duplicate LK Bennett
/real-changemakers/anya-hindma...IMG-ALT Anya Hindmarch
/real-changemakers/anya-hindma...Text duplicate Anya Hindmarch
/real-changemakers/cecilie-bah...IMG-ALT Cecilie Bahnsen
/real-changemakers/cecilie-bah...Text duplicate Cecilie Bahnsen
/real-changemakersView all members
/about-us/No Text
/about-us/Find Out More
/esg-our-assessment-framework/No Text
/esg-our-assessment-framework/Text duplicate Find Out More
/butterfly-mark/No Text
/butterfly-mark/Text duplicate Find Out More
/about-us/ABOUT
/about-us/About Us
/positive-luxury-awards-2024/Positive Luxury Awards
/impact-network/Impact Network
/real-changemakersReal Changemakers
/media-centre/Media Centre
/careers/Careers
/2025/04/02/our-employee-survey/Employee Survey
/contact-us/Text duplicate Contact Us
/sustainability-services/Text duplicate SERVICES
/sustainability-services/Sustainability Services
/butterfly-mark/Butterfly Mark Certification
/sustainability-services/Carbon Footprinting
/sustainability-services/Enterprise Platform
/sustainability-services/Consulting Services
/sustainability-services/Accelerator Programme
/2024/07/03/client-testmonials/Client Testimonials
https://positive-luxury.survey...External Subdomain ESG+ Portal
/knowledge/Text duplicate Knowledge
/category/our-latest-features/Our Latest Features
/category/reports-papers/Reports & Papers
/category/webinars/Webinars
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.instagram.com/posi...New window External Subdomain No Text
https://www.tiktok.com/@positi...New window External Subdomain No Text
/terms-and-conditions/T&C’s
/cookie-policy/Cookie Policy
/privacy-policy/Privacy Policy
/my-account/lost-password/Forgotten Password?

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.positiveluxury.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.25 seconds.
The file size of the HTML document is fine (154 kB).

HTTP Response Header

NameValue
dateWed, 06 Aug 2025 10:49:35 GMT
content-typetext/html; charset=UTF-8
cf-ray96adf7ee2e8e702e-CDG
cf-cache-statusHIT
age3218
cache-controlpublic, max-age=0, s-maxage=3600
last-modifiedWed, 06 Aug 2025 09:55:49 GMT
link<https://www.positiveluxury.com/wp-json/>; rel="https://api.w.org/", <https://www.positiveluxury.com/wp-json/wp/v2/pages/30984>; rel="alternate"; title="JSON"; type="application/json", <https://www.positiveluxury.com/>; rel=shortlink
varyAccept-Encoding
ki-cache-tag79d60981-9ec2-418a-ab4c-e57d4abd6632,a7c33fa9269d9f6abd97b28885555e0f3cc015e34a87a13342a7e9a0ff67ab28
ki-cache-typeEdge
ki-cf-cache-statusHIT
ki-edgev=21.1.2;mv=5.0.13
x-content-type-optionsnosniff
x-edge-location-klb1
x-kinsta-cacheHIT
set-cookie288 Characters
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nel{"success_fraction":0.01,"report_to":"cf-nel","max_age":604800}
servercloudflare
content-encodingbr
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 226 referring domains.
This page has 607 backlinks.
This page has backlinks from 181 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

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Search preview

            www.positiveluxury.com
Positive Luxury - Sustainable Transformation for Luxury Brands

Transform your business with Positive Luxury. Connect with global brands and retailers to drive sustainable practices. Explore our certification programs and innovative tools.
Most important keywords

            
Following keywords were found. You can check the keyword optimization of this page for each keyword.
KeywordResultRecheck
LUXURY91%Check
POSITIVE LUXURY83%Check
Luxury Brands76%Check
POSITIVE71%Check
Global Luxury70%Check
POSITIVE LUXURY AWARDS67%Check
Transforming luxury64%Check
Contact Us60%Check
sustainable58%Check
brand58%Check
  
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