Otomoto.pl - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
50% 
Page structure
58% 
Link structure
57% 
Server
81% 
External factors
100% 
SEO Score
Response time
0.45 s
File size
844.60 kB
Words
533
Media files
19
Number of links
32 internal / 26 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
OTOMOTO - nowe i używane samochody i motocykle oraz części samochodowe. Ogłoszenia motoryzacyjne.
The page title should be shorter than 580 pixels. It is 978 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
OTOMOTO - nowe i używane samochody i motocykle w Polska
The length of the meta description is perfect. (390 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.otomoto.pl/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: pl
Language defined in HTML: pl
Language defined in HTTP-Equiv meta tag: pl
Server location: United States of America
The following language is defined by HTML: pl
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
descriptionOTOMOTO - nowe i używane samochody i motocykle w Polska
msapplication-TileColor#142355
msapplication-TileImage//statics.otomoto.pl/optimus-storage/a/otomotopl/images/mstile.png
theme-color#142355
google-play-appapp-id=pl.otomoto
apple-itunes-appapp-id=444086109
google-site-verificationiVMO2983KOcdGkvyzv1QEYD8jrhYVo9TavygMMXeMTk
robotsindex,follow
next-head-count28
format-detectiontelephone=no, date=no, email=no, address=no
traceparent00-d6fc65e143717132a58a9e607de47f36-6761e989347503b7-01
al:ios:app_store_id444086109
al:ios:app_nameOtomoto
al:ios:urlotomoto.pl://otomoto.pl/
al:android:app_nameOtomoto
al:android:packagepl.otomoto
al:android:urlhttps://ssl.otomoto.pl/
al:web:urlhttps://www.otomoto.pl
al:web:should_fallbacktrue
langpl
fb:app_id1563466353912532
og:titleOTOMOTO - nowe i używane samochody i motocykle oraz części samochodowe. Ogłoszenia motoryzacyjne.
og:descriptionOTOMOTO - nowe i używane samochody i motocykle w Polska
og:urlhttps://www.otomoto.pl/
og:typewebsite
og:image//statics.otomoto.pl/optimus-storage/a/otomotopl/images/fb-image200x200.png
og:site_nameotomoto.pl
Content-Languagepl
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
No paragraphs were detected.
This page contains 533 words. That's ok.
5.6% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (844.6 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...imus-storage/a/otomotopl/images/logo.svgLogo
...bNYNiXdToEuL3qCqbGTaZbzg/image;s=732x488Mitsubishi Eclipse Cross 1.5 T Intense Plus CVT 4WD
...ZkUvCQayYzzfUMZK3HmQy-no/image;s=320x240BMW Seria 3 M340i xDrive sport
...68ZdGBmfDxwDcSMdYdfUVges/image;s=320x240Ford Transit
...OjvzM6KbeWDV2gVrNk4XI1ow/image;s=320x240Toyota RAV4 Hybrid Prestige 4x2
...VCtjhnTpX2bPVbrcg_rU8I1w/image;s=320x240BMW Seria 5
...JxWH1o7PbJJ6BLzGAXiLJmnM/image;s=320x240BMW X5
...6rUKeWlK1Nk7WK62_nRJAyas/image;s=320x240BMW X7 M50i sport
...vTubulsRsexbYJWcDXttPFKg/image;s=320x240Audi Q7 3.0 TFSI Quattro Tiptronic
...Y7Si86kG569S0hum8ZVKclC4/image;s=320x240Opel Insignia 2.0 CDTI
...BmNTKux10om1uH2jF5Hg-3uY/image;s=320x240Mercedes-Benz Klasa A
...ipvBoXQGoDtstB3wXHdGjV3Q/image;s=320x240Honda CR-V 2.0 i-MMD Elegance (2WD / Connect+)
...homepage-banners/banner-strefa-marek.jpgStrefa Marek
...banners/banner-comperia-finansowanie.jpgComperia Raty
...homepage-banners/banner-otomoto-news.jpgOTOMOTO News
...torage/a/otomotopl/images/lease-logo.pngOtomoto Lease logo
...storage/a/otomotopl/images/news/logo.pngMotopedia.otomoto.pl
...e/a/otomotopl/images/googleplaystore.svgGoogle Play Store
...-storage/a/otomotopl/images/appstore.svgApp Store

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 41 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H2 Oferta dnia
H2 Mitsubishi Eclipse Cross 1.5 T Intense Plus CVT 4WD
H2 Oferty Wyróżnione
H2 BMW Seria 3 M340i xDrive sport
H2 Ford Transit
H2 Toyota RAV4 Hybrid Prestige 4x2
H2 BMW Seria 5
H2 BMW X5
H2 BMW X7 M50i sport
H2 Audi Q7 3.0 TFSI Quattro Tiptronic
H2 Opel Insignia 2.0 CDTI
H2 Mercedes-Benz Klasa A
H2 Honda CR-V 2.0 i-MMD Elegance (2WD / Connect+)
H3 Znajdź nas
H3 Obsługa klienta
H3 Otomoto
H3 Usługi i narzędzia
H3 Partnerzy
H3 Przydatne informacje
H4 69 999PLN
H4 206 700PLN
H4 33 900PLN
H4 95 000PLN
H4 344 908PLN
H4 354 900PLN
H4 329 000PLN
H4 56 500PLN
H4 15 900PLN
H4 12 000PLN
H4 124 900PLN
H4 Najpopularniejsze marki samochodów:
H4 Najpopularniejsze modele samochodów:
H4 Samochody w najmie długoterminowym, leasingu i kredycie:
H4 Najpopularniejsze marki motocykli:
H4 Pozostałe pojazdy na sprzedaż:
H4 Popularne modele Volkswagena:
H4 Popularne modele BMW:
H4 Popularne modele Audi:
H4 Szukaj w miastach:
H4 Szukaj w województwach:
H4 Jesteś klientem profesjonalnym?
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
There are too many external links (26) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.otomoto.pl/IMG-ALT Logo
A-TITLE OTOMOTO - nowe i używane samochody i motocykle
/finansowanie/redirect/header-...New window Nofollow Finansowanie
/otomotolease?utm_source=otomo...New window NEWOTOMOTO Lease
/obserwowaneObserwowane(0)
/?category=osoboweOsobowe
/?category=ciezaroweCiężarowe
/?category=maszyny-budowlaneBudowlane
/?category=dostawczeDostawcze
/?category=motocykle-i-quadyMotocykle
/?category=przyczepyPrzyczepy
/?category=maszyny-rolniczeRolnicze
/?category=czesciCzęści
/osobowe/oferta/mitsubishi-ecl...Oferta dnia Mitsubishi Eclipse Cross 1.5 T Intense Plus CVT 4WD 2018 160 000 km Benzyna 163 KM 1 499 cm3 69 999PLN
IMG-ALT Mitsubishi Eclipse Cross 1.5 T Intense Plus CVT 4WD
https://www.otomoto.pl/promotedZobacz wszystkie
/osobowe/oferta/bmw-seria-3-ID...BMW Seria 3 M340i xDrive sport 2022 66 083 km Benzyna 374 KM 2 998 cm3 206 700PLN
IMG-ALT BMW Seria 3 M340i xDrive sport
/osobowe/oferta/ford-transit-I...Ford Transit 2012 124 080 km Diesel 100 KM 2 198 cm3 33 900PLN
IMG-ALT Ford Transit
/osobowe/oferta/toyota-rav4-ID...Toyota RAV4 Hybrid Prestige 4x2 2018 120 000 km Hybryda 155 KM 2 494 cm3 95 000PLN
IMG-ALT Toyota RAV4 Hybrid Prestige 4x2
/osobowe/oferta/bmw-seria-5-ID...BMW Seria 5 2025 10 km Diesel 197 KM 1 995 cm3 344 908PLN
IMG-ALT BMW Seria 5
/osobowe/oferta/bmw-x5-ID6HlzL...BMW X5 2024 27 365 km Diesel 286 KM 2 993 cm3 354 900PLN
IMG-ALT BMW X5
/osobowe/oferta/bmw-x7-ID6HmpR...BMW X7 M50i sport 2020 98 000 km Benzyna 530 KM 4 395 cm3 329 000PLN
IMG-ALT BMW X7 M50i sport
/osobowe/oferta/audi-q7-ID6He5...Audi Q7 3.0 TFSI Quattro Tiptronic 2013 240 000 km Benzyna 333 KM 2 995 cm3 56 500PLN
IMG-ALT Audi Q7 3.0 TFSI Quattro Tiptronic
/osobowe/oferta/opel-insignia-...Opel Insignia 2.0 CDTI 2010 309 259 km Diesel 130 KM 1 956 cm3 15 900PLN
IMG-ALT Opel Insignia 2.0 CDTI
/osobowe/oferta/mercedes-benz-...Mercedes-Benz Klasa A 2007 220 831 km Benzyna 115 KM 1 699 cm3 12 000PLN
IMG-ALT Mercedes-Benz Klasa A
/osobowe/oferta/honda-cr-v-ID6...Honda CR-V 2.0 i-MMD Elegance (2WD / Connect+) 2022 57 000 km Hybryda 145 KM 1 993 cm3 124 900PLN
IMG-ALT Honda CR-V 2.0 i-MMD Elegance (2WD / Connect+)
https://motopedia.otomoto.pl/s...External Subdomain IMG-ALT Strefa Marek
A-TITLE Strefa Marek
/finansowanie/redirect/home-ba...IMG-ALT Comperia Raty
A-TITLE Comperia Raty
https://motopedia.otomoto.pl/?...External Subdomain IMG-ALT OTOMOTO News
A-TITLE OTOMOTO News
/konto/rejestracja-dealer/New window Załóż konto firmoweopens in a new tab
https://www.facebook.com/otomo...External Subdomain Facebook
https://www.instagram.com/otom...External Subdomain Instagram
https://www.youtube.com/user/o...External Subdomain YouTube
https://www.tiktok.com/@otomotoplExternal Subdomain TikTok
https://pomoc.otomoto.pl/otomo...New window External Subdomain Pomoc
https://pomoc.otomoto.pl/otomo...New window External Subdomain Kontakt
https://reklama.olx.pl/homepage/New window External Subdomain Reklama
https://media.otomoto.pl/New window External Subdomain Biuro prasowe
https://pomoc.otomoto.pl/otomo...External Subdomain Polityka prywatności
https://pomoc.otomoto.pl/otomo...External Subdomain Polityka plików "cookies"
https://pomoc.otomoto.pl/otomo...External Subdomain Regulamin dla Klientów Indywidualnych
https://pomoc.otomoto.pl/otomo...External Subdomain Regulamin dla Klientów Biznesowych
/umowa-kupna-sprzedazy/Umowa kupna sprzedaży
/wycena-samochoduIle jest wart Twój samochód?
/finansowanie/redirect/footer-...New window Nofollow Text duplicate Finansowanie
https://www.olx.pl/External Subdomain OLX.pl
https://www.otodom.pl/External Subdomain Otodom.pl
https://fixly.pl/?utm_source=f...External Fixly.pl
https://pomoc.otomoto.pl/otomo...New window External Subdomain Cennik dla Klientów Indywidualnych
https://pomoc.otomoto.pl/otomo...New window External Subdomain Cennik dla Klientów Biznesowych
https://www.youtube.com/user/o...New window Nofollow External Subdomain Testy samochodów
https://motopedia.otomoto.pl/m...External Subdomain Internetowy Samochód Roku
https://www.otomoto.pl/sitemapMapa kategorii
/sitemap/regionsMapa miejscowości
https://www.olxgroup.com/careersNew window External Subdomain Kariera
https://czesci.otomoto.pl/New window External Subdomain Części - dobre praktyki
/otomotolease/?utm_source=otom...New window IMG-ALT Otomoto Lease logo
A-TITLE Otomoto Lease logo
https://motopedia.otomoto.pl/?...New window External Subdomain IMG-ALT Motopedia.otomoto.pl
A-TITLE Motopedia.otomoto.pl
https://play.google.com/store/...New window External Subdomain IMG-ALT Google Play Store
A-TITLE Google Play Store
https://itunes.apple.com/us/ap...New window External Subdomain IMG-ALT App Store
A-TITLE App Store

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.otomoto.pl/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.45 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is very large (845 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
dateTue, 03 Jun 2025 17:50:44 GMT
content-encodinggzip
x-transaction-id6I8CJ-Q-w-hKCfZMO3W6Jzd2E2CAnNXVND-nP2ZUFoeOXwCxWas-hw==
cache-controlno-store, must-revalidate
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
referrer-policystrict-origin-when-cross-origin
strict-transport-securitymax-age=31536000; includeSubDomains
x-xss-protection1
set-cookie199 Characters
etag"12nyklwro6liiy7"
varyAccept-Encoding
x-cacheMiss from cloudfront
via1.1 d143bdfb7cce4cf7ec0bcf9ec13e5914.cloudfront.net (CloudFront)
x-amz-cf-popAMS1-C1
x-amz-cf-id6I8CJ-Q-w-hKCfZMO3W6Jzd2E2CAnNXVND-nP2ZUFoeOXwCxWas-hw==
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 871 referring domains.
This page has 143,348 backlinks.
This page has backlinks from 680 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Host: https://www.otomoto.pl
Sitemap: https://www.otomoto.pl/sitemap.xml
Sitemap: https://www.otomoto.pl/sitemap-parts/sitemap.xml
User-agent: *
Disallow: /adminpanel/
Disallow: /authentication*
Disallow: /catalog/*/*/
Disallow: */rss/
Disallow: /account/
Disallow: /myaccount/
Disallow: /adprint/
Disallow: /ad2/
Disallow: /ad/leaflet/
Disallow: /ad/contact/
Disallow: /payment/
Disallow: /adding/confirm/
Disallow: /adding/confirmpage/
Disallow: /i2/ad/abuse/
Disallow: /m/ad/abuse/
Disallow: /i2/
Disallow: /pwa/
Disallow: /ajax/
Disallow: /api/
Disallow: /parts-listing-poc*
Disallow: /finansowanie/redirect/*
Disallow: /finantare/redirect/*
Disallow: */payment/
Disallow: */new-confirmation
Allow: /

User-agent: AdsBot-Google
Disallow: */payment/
Disallow: */new-confirmation

User-agent: Enreach
Disallow: */payment/
Disallow: */new-confirmation

User-agent: ias
Disallow: */payment/
Disallow: */new-confirmation

User-agent: Google-Read-Aloud
Disallow: */payment/
Disallow: */new-confirmation

User-agent: ProbelySPDR
Disallow: */payment/
Disallow: */new-confirmation

Similar sites

Search preview

www.otomoto.pl
OTOMOTO - nowe i używane samochody i motocykle oraz części samochod...
OTOMOTO - nowe i używane samochody i motocykle w Polska

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
otomoto77%Check
Samochody62%Check
Motocykle56%Check
Części45%Check
Audi44%Check
BMW44%Check
sport44%Check
modele43%Check
Najpopularniejsze43%Check
Popularne43%Check
Show more keywords and terms

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