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Nwmissouri.edu - SEO Checker

Overview of the SEO Check

Meta information

67%

Page quality

75%

Page structure

66%

Link structure

92%

Server

66%

External factors

100%

SEO Score

SEO Score Widget

Response time

0.77 s

File size

39.40 kB

Words

713

Media files

Number of links

97 internal / 14 external

Task list of SEO Improvements 5 Tasks

Remove unnecessary words like welcome greetings from the page title.Very important!
Remove unnecessary words like welcome messages from your H1 heading.Very important!
Improve the text of the meta description.Important!
Improve the page response time.Tip!
Add a favicon markup to the HTML code.Tip!

Meta specifications 67% achieved

Title

(Critically important)

Welcome to Northwest Missouri State University

The title contains the word Welcome to! More content should be covered in the title.

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

Northwest Missouri State University is primarily a residential four-year university that offers a broad range of undergraduate and graduate programs on its Maryville campus.

The meta description is too long: 1059 pixels from max. 1000 pixels. Optimize description

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

No canonical link is specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en

Server location: United States of America

The following language is defined by HTML: en

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

There are no alternate links specified on this page.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The character encoding is not specified in the HTTP header.

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

No favicon is linked in the HTML code.

Favicon

Meta tags

Name	Value
viewport	width=device-width, initial-scale=1.0
id	868637d60a01014901c0b2eb2f0b5108
google-site-verification	dEq6HASzOpakO47s0vsFL_iVgdPZkJwGWFsQzLAx8Ow
bitly-verification	26a8c12f2d63
author	Northwest Missouri State University
keywords	Northwest Missouri State University, Northwest, NWMSU, Maryville, Missouri, Bearcats, College, electronic campus, notebook university, laptop university, notebook, laptop, college, school, higher education,
description	Northwest Missouri State University is primarily a residential four-year university that offers a broad range of undergraduate and graduate programs on its Maryville campus.
lang	en
Content-Type	text/html; charset=UTF-8
X-UA-Compatible	IE=edge

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Easy troubleshooting with optimization suggestions
Automated check for keyword optimization

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Page quality 75% achieved

Content

(Critically important)

The average number of words per sentence of 35.63 words is high.

This page contains 713 words. That's ok.

25.1% of the text are stop words.

Keywords used in the page title are also used in the page content. That's good!

Words from the H1 heading are used in the page content.

The page contains a listing, which indicates a good text layout.

6 paragraphs were found on this page.

The text content is perfect.

No placeholders texts or images were found.

There are no duplicates on the site.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

No Apple touch icon is specified.

A viewport "width=device-width, initial-scale=1.0" is provided.

Mobile Optimization

Bold and strong tags

(Somewhat important)

The usage of strong and bold tags is perfect. We recommend the use of up to 14 tags for this page.

Strong and Bold Tags

Image SEO

(Somewhat important)

Alt text (alternative text) is correctly used on all found images.

Image SEO

This page is optimized perfectly for social networks.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
/layout/v2019/images/svg/logo-n.svg	Northwest Missouri State University
/layout/v2022/images/svg/btn-menu.svg	Menu & Search
/layout/v2019/images/svg/btn-close.svg	close
/layout/v2019/images/svg/btn-login.svg	Bearcat Login
/layout/v2019/images/svg/btn-directory.svg	Directory
/layout/v2019/images/svg/btn-az.svg	A-Z Index
...Do-You-Love-About-Northwest-640x940.webp	What do you love about Northwest?
...rivision-spring2019-tw-0125-700x350.webp	Majors at Northwest
...otany-lab-fall2017-tw-03667-700x350.webp	Majors at Northwest
...-fine-arts-fall2019-tw-0557-700x350.webp	Majors at Northwest
...xcv-radio-fall2018-tw-00565-700x350.webp	Majors at Northwest
...race-mann-fall2018-tw-00103-700x350.webp	Majors at Northwest
...ities-lab-fall2017-tw-00221-700x350.webp	Majors at Northwest
...es/south-complex-spring2025-lc-3420.webp	The impact of value at Northwest
...age-value-bearcat-advantage-900x600.webp	The impact of value at Northwest
...age-value-Aplus-scholarship-900x600.webp	The impact of value at Northwest
...-value-american-dream-grant-900x600.webp	The impact of value at Northwest
...ent/homepage-value-veterans-900x600.webp	The impact of value at Northwest
...mages/260120job-fair-fall2022-ar0058.jpg	Career Services offering Career Day, networking events for students during spring semester
...ut/v2022/images/cta-bobby-cutout-v2.webp	Bobby Bearcat
/layout/v2019/images/svg/location.svg	Directions
/layout/images/nwlogo-white.png	Northwest Logo
...out/v2019/images/svg/social-facebook.svg	Facebook
/layout/v2019/images/svg/social-twitter.svg	X
...ut/v2019/images/svg/social-instagram.svg	Instagram
/layout/v2019/images/svg/social-youtube.svg	YouTube
/layout/v2019/images/svg/social-more.svg	More
/layout/images/nwlogo-white.png	Northwest Logo
/layout/v2022/images/svg/btn-info.svg	Report an Incident

Video URL	Width	Height
/images/homepage/media/teaser-v2025.mp4

Page structure 66% achieved

H1 heading

(Critically important)

Welcome to Northwest Missouri State University

The H1 heading contains the words Welcome to! Use important keywords instead.

H1-H6 headings

Headings

(Important)

Some headings do not have any content.

H1-H6 headings

Heading structure

Heading level	Content
H1	Welcome to Northwest Missouri State University
H2	News
H2	Events
H3	Top 10 Majors by Enrollment
H3	Empty heading
H4	Campus Links
H4	Affiliates

Link structure 92% achieved

Internal links

(Important)

Some internal link anchor texts are too long.

Some anchor texts are used more than once.

There are 1 links with a trivial anchor text.

The number of internal links is ok.

All internal links are not using dynamic parameters.

Internal Linking

External links

(Nice to have)

There are 14 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://nwmissouri.edu/	Anchor	Skip to Main Content
https://www.nwmissouri.edu/		IMG-ALT Northwest Missouri State University A-TITLE Return to Northwest
https://www.nwmissouri.edu/	Text duplicate	Northwest Missouri State University
https://www.nwmissouri.edu/login/		IMG-ALT Bearcat Login A-TITLE Go to Bearcat Login
/directory.htm		IMG-ALT Directory A-TITLE Go to Directory
https://www.nwmissouri.edu/az.htm		IMG-ALT A-Z Index A-TITLE Go to A-Z Index
/aboutus/index.htm		About Northwest
https://www.schooljobs.com/car...	External Subdomain	Jobs at Northwest
/media/index.htm		Media Center
/aboutus/regents/index.htm		Board of Regents
/aboutus/president/index.htm		President's Office
/aboutus/facts/index.htm		Facts & Figures
/aboutus/history.htm		Traditions & History
/services/sustainability//inde...		Sustainability
/admissions/index.htm		Admissions Homepage
/admissions/apply/index.htm		Apply Now!
/studentaccounts/tuitionandfee...		Tuition & Fees
/finaid/index.htm		Scholarships & Financial Assistance
/studentsuccess/firstgen/index...		First-Generation Student
/parents/index.htm		Parents & Families
/admissions/campusvisits/index...		Visit Campus
/virtualtour/index.htm		Virtual Tour
/academics/index.htm		Academics Homepage
/academics/majors.htm		Majors & Minors
https://online.nwmissouri.edu/...	External Subdomain	Online Programs
/graduate/index.htm		Graduate School
/extendedlearning/cpe/index.htm		Professional Development
/academics/honors/index.htm		Honors Program
/international/studyabroad/ind...		Study Abroad
/studentsuccess/index.htm		Student Success Center
/library/index.htm		Library
/getinvolved/index.htm		Student Involvement
/fsl/index.htm		Fraternity & Sorority Life
/housing/index.htm		Housing
/housing/dining/index.htm		Campus Dining
/recreation/index.htm		Recreation & Fitness
/wellness/index.htm		Wellness Services
/connection/index.htm		Center for Engagement & Community Connection
/hr/student/index.htm		Student Employment
/titleixequity/accessibility/i...		Accessibility
/registrar/index.htm		Registrar
/studentaccounts/index.htm		Student Account Services
/career/index.htm		Career Services
/hr/index.htm		Human Resources
/compserv/index.htm		IT Help Desk
/international/index.htm		International Involvement Center
/police/index.htm		University Police
/alumni/index.htm		Alumni
https://bearcatsports.com/	External	Athletics
/horacemann/index.htm		Children/Lab School
https://www.schooljobs.com/car...	External Subdomain Text duplicate	Jobs at Northwest
/giving/ways-to-give/onlinegiv...		Make a Gift
https://online.nwmissouri.edu/	External Subdomain	Northwest Online
/admissions/apply/index.htm		Apply For Admission A-TITLE Go to Apply For Admission
/admissions/campusvisits/index...	Text duplicate	Visit Campus A-TITLE Go to Visit Campus
/admissions/contact.htm	New window Anchor	Request Information A-TITLE Go to Request Information
https://youtube.com/playlist?l...	New window External	IMG-ALT What do you love about Northwest?
https://youtube.com/playlist?l...	New window External	Trivial anchor text Read More
/academics/majors.htm		We offer 200+ major programs.
/academics/majors.htm		All Programs
/academics/undergraduate/major...		Elementary Education
/academics/undergraduate/major...		Business Management
/academics/undergraduate/major...		Early Childhood Education
/academics/undergraduate/major...		Psychology
/academics/undergraduate/major...		Agricultural Business
/academics/undergraduate/major...		Computer Science
/academics/undergraduate/major...		Marketing
/academics/undergraduate/major...		Applied Health: Exercise Science
/academics/undergraduate/major...		Applied Health: Sports Medicine
/academics/undergraduate/major...		Accounting: Public Accounting
/finaid/apply/fafsa.htm		Check out our FAFSA guide
/admissions/cost/bearcatadvant...		See out-of-state qualifications
/finaid/aid/scholarships/fresh...		See first-year qualifications
/finaid/northwest-promise.htm		See if you qualify
/veterans/index.htm		See veteran qualifications
/aboutus/index.htm		Get to know the Bearcat family
/media/news/2026/01/20careerse...		Career Services offers resources, networking events throughout semester In addition to networking events, Career Services assists students with résumés and c... IMG-ALT Career Services offering Career Day, networking events for students during spring semester A-TITLE Go to Career Services offering Career Day, networking events for students during spring semester
/media/news/2026/02/06newemplo...		Northwest welcomes new employees as spring semester begins A-TITLE Go to Northwest welcomes new employees as spring semester begins
/media/news/2026/02/06MahoKawa...		Hula Bowl offers graduate student national networking opportunities A-TITLE Go to Hula Bowl offers graduate student national networking opportunities
/media/news/2026/02/06Brianhes...		Alumnus returns to classroom to share insights related to aluminum industry, strategy, entrepreneurship A-TITLE Go to Alumnus returns to classroom to share insights related to aluminum industry, strategy, entrepreneurship
/media/news/2026/02/05TheatreN...		Theatre Northwest to present two student-directed plays A-TITLE Go to Theatre Northwest to present two student-directed plays
/media/index.htm		View All News
/academics/calendar.htm		Academic Calendar
/events/index.htm		View All Events
/admissions/apply/index.htm		Apply Now
/admissions/campusvisits/index...		Schedule a Visit
/admissions/contact.htm	Anchor	Request Info
/admissions/campusvisits/maps.htm		IMG-ALT Directions A-TITLE Go to Directions
https://www.facebook.com/nwmis...	External Subdomain	IMG-ALT Facebook A-TITLE Facebook
https://www.x.com/nwmostate	External Subdomain	IMG-ALT X A-TITLE X
https://www.instagram.com/nwmo...	External Subdomain	IMG-ALT Instagram A-TITLE Instagram
https://www.youtube.com/user/N...	External Subdomain	IMG-ALT YouTube A-TITLE YouTube
/media/social.htm		Trivial anchor text IMG-ALT More A-TITLE Go to Social Media Directory
/academics/calendar.htm	Text duplicate	Academic Calendar
/alert/index.htm		Emergency Alert Sign Up
/media/index.htm		News and Events
/maps/index.htm		Maps and Tours
/aboutus/facts/consumerinfo.htm		Consumer Information
/studentaffairs/report-inciden...		Report an Incident IMG-ALT Report an Incident
/alumni/index.htm	Text duplicate	Alumni
https://bearcatsports.com/	External Text duplicate	Athletics
/horacemann/index.htm	Text duplicate	Children/Lab School
https://www.schooljobs.com/car...	External Subdomain Text duplicate	Jobs at Northwest
/giving/ways-to-give/onlinegiv...	Text duplicate	Make a Gift
https://online.nwmissouri.edu/	External Subdomain Text duplicate	Northwest Online
/contact.htm		Contact
/aboutus/comment.htm		Feedback
/policies/index.htm		Policies
/hr/eeo.htm		equal opportunity/access/affirmative action/pro-disability and veteran employer
/titleixequity/titleix/index.htm		Title IX
/policies/student/Title-VI-Non...	New window	Non-Discrimination Policy

Server configuration 66% achieved

HTTP redirects

(Critically important)

This page redirects to "https://nwmissouri.edu/"

WWW Redirect

HTTP header

(Important)

The web server version is sent within the HTTP header.

The X-powered header is sent within the response header. (unnecessary)

The web server transmits the web page (HTML) in compressed form.

HTTP headers

Performance

(Somewhat important)

The page response time of 0.77 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.

A Content Delivery Network like Google Hosted Libraries can save bandwidth for the JQuery files.

The file size of the HTML document is fine (39 kB).

Page Speed

HTTP Response Header

Name	Value
content-type	text/html
content-encoding	gzip
last-modified	Tue, 10 Feb 2026 14:15:07 GMT
accept-ranges	bytes
etag	"1312e0a8979adc1:0"
vary	Accept-Encoding
server	Microsoft-IIS/10.0
x-powered-by	ASP.NET
access-control-allow-origin	*
date	Tue, 10 Feb 2026 15:01:49 GMT
content-length	12742
statuscode	200
http_version	HTTP/2

External factors 100% achieved

Backlinks

(Critically important)

This page is referenced by wikipedia.

This website has excellent links from other websites.

This page has backlinks from 241 referring domains.

This page has 444 backlinks.

This page has backlinks from 82 different ip addresses.

Backlinks

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-Agent: *
Sitemap: https://www.nwmissouri.edu/sitemapindex.xml

Disallow: /intranet/
Disallow: /aboutus/allthatjazz/
Disallow: /media/digest/
Disallow: /web.config
Disallow: /search.htm
Disallow: /*/search.htm
Disallow: /academics/_review/
Disallow: /admissions/PDF/parking-permits/
Disallow: /NFT/
Disallow: /BearcatLand/
Disallow: /Itty-Bitty-Bobby/

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nwmissouri.edu

Welcome to Northwest Missouri State University

Northwest Missouri State University is primarily a residential four-year university that offers a broad range of undergraduate and graduate programs on its Maryville campus.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
Missouri	93%	Check
Missouri State	86%	Check
Northwest Missouri State	85%	Check
Missouri State University	84%	Check
Northwest Missouri State University	83%	Check
Northwest	82%	Check
University	79%	Check
Welcome	62%	Check
offer	52%	Check
Programs	51%	Check
Campus	50%	Check
Graduate Programs	48%	Check
Graduate	46%	Check
major	43%	Check
Bearcat	43%	Check
offers	43%	Check
Maryville	43%	Check
News and Events	42%	Check
Campus Life	42%	Check
students	41%	Check
veteran	41%	Check
events	40%	Check
News	40%	Check
Majors	40%	Check
Graduate School	40%	Check

Show more keywords and terms

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Check 300+ SEO parameters on every page of your website
Easy troubleshooting with optimization suggestions
Automated check for keyword optimization

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Guaranteed free of charge during trial period.

Nwmissouri.edu - SEO Checker

Task list of SEO Improvements 5 Tasks

Meta specifications 67% achieved

(Critically important)

(Critically important)

(Critically important)

(Important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

Meta tags

Automatically check nwmissouri.edu including all subpages at once!

Page quality 75% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 66% achieved

(Critically important)

(Important)

Heading structure

Link structure 92% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 66% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 100% achieved

(Critically important)

Links from Wikipedia

Robots.txt

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Most important keywords

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