Nielsen.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
70% 
Page structure
58% 
Link structure
25% 
Server
66% 
External factors
100% 
SEO Score
Response time
0.26 s
File size
1,061.90 kB
Words
775
Media files
13
Number of links
167 internal / 10 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Nielsen | Audience Is Everything®
The length of the page title is perfect. (307 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
A global leader in media measurement, analytics and insights, Nielsen shapes the future of media with accurate measurement of what people listen to and watch worldwide.
The meta description is too long: 1057 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.nielsen.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
google-site-verificationbPdh6cvphxV-O-QpLdIxOsNO7kNm9hB02TY-Fx_cJD4
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionA global leader in media measurement, analytics and insights, Nielsen shapes the future of media with accurate measurement of what people listen to and watch worldwide.
msapplication-TileImagehttps://www.nielsen.com/wp-content/uploads/sites/2/2021/10/cropped-nielsen_favicon_512x512-1.png?w=270
article:publisherhttps://www.facebook.com/nielsen/
article:modified_time2025-11-20T10:04:07+00:00
langen-us
twitter:cardsummary_large_image
twitter:site@nielsen
og:localeen_US
og:typewebsite
og:descriptionA global leader in media measurement, analytics and insights, Nielsen shapes the future of media with accurate measurement of what people listen to and watch worldwide.
og:urlhttps://www.nielsen.com/
og:site_nameNielsen
og:imagehttps://www.nielsen.com/wp-content/uploads/sites/2/2024/01/home-page-meta-1200x675-1.jpg
og:image:width1200
og:image:height675
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
There are 4 text duplicates on this page:
  • Duplicate 1: Navigate the TV landscape with precision. Examine audience viewing beh...
  • Duplicate 2: In an ever-changing world, we’re here to help you stay ahead of what’s...
This page contains 775 words. That's ok.
25.4% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 21.44 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (1061.9 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 16 tags for this page.
Image SEO
(Somewhat important)
9 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...s/sites/2/2025/08/Card_35a4e7.jpg?w=1024No alt attribute provided
...pped-nielsen_favicon_512x512-1.png?w=512No alt attribute provided
...5/08/Homepage-Evergreen-A-1240x620-2.pngNo alt attribute provided
...Website-Banner_L-1240-x-620-Homepage.jpgNo alt attribute provided
...25/08/Homepage-Evergreen-A-600x570-1.pngNo alt attribute provided
...-Website-Banner_S-600-x-570-Homepage.jpgNo alt attribute provided
...s/sites/2/2025/08/Card_35a4e7.jpg?w=1024No alt attribute provided
...ds/sites/2/2023/11/Meta-image.jpg?w=1024The Gauge
...821_Criicket_HP_META_1200x675.png?w=1024Blind spots to bright spot: how Indian CMOs are winning with unified data
...ds/sites/2/2023/11/Meta-image.jpg?w=1024The Gauge
...es/2/2025/11/resized_meta_img.jpg?w=1024Need to Know: What are Nielsen ratings?
...ntent/uploads/sites/2/2021/10/bg2-1.jpegNo alt attribute provided
...ntent/uploads/sites/2/2021/10/bg2-1.jpegNo alt attribute provided

Page structure

H1 heading
(Critically important)
Nielsen’s comprehensive data and measurement are powering the future of media
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
There are 33 headings on the page. The amount of headings should be in a more proper relation to the amount of text.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Nielsen’s comprehensive data and measurement are powering the future of media
H2 Real audiences. Real data. Real decisions.
H2 Unlock the full value of your marketing investments
H2 Real audiences. Real data. Real decisions. Duplicate text
H2 Unlock the full value of your marketing investments Duplicate text
H2 Connecting you to audiences, growth and new opportunities.
H2 Stay ahead of media’s evolution with our timely insights.
H2 Real people are always at the heart of our data.
H2 Let´s Talk
H3 Nielsen ONE
H3 Audience measurement
H3 Media planning
H3 Marketing optimization
H3 Gracenote content metadata
H3 2025 Annual Marketing Report
H3 Blind spots to bright spot: how Indian CMOs are winning with unified data
H3 The Gauge
H3 Need to Know: What are Nielsen ratings?
H3 People around the world participate in our panels
H3 Employees power our business globally
H3 Business resource groups champion an inclusive culture
H3 Get a Demo
H3 Find the right solution for your business
H3 Find the right solution for your business Duplicate text
H4 Type
H4 Topic
H4 Empty heading
H4 The Gauge Duplicate text
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 Empty heading
H5 How can we help?
H5 How can we help? Duplicate text
H6 Featured
H6 Featured Duplicate text
H6 Featured Duplicate text
H6 Featured Duplicate text
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
7 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 10 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.nielsen.com/No Text
/solutions/Solutions
/solutions/audience-measurement/Audience measurement
/solutions/audience-measurement/Anchor Audiences
/solutions/audience-measuremen...New window Cross-media measurement
/solutions/audience-measuremen...New window Digital measurement
/solutions/audience-measurement/TV & Streaming measurement
/solutions/audience-measurement/Audio measurement
/solutions/media-planning/Media planning
/solutions/media-planning/Audience segmentation
/solutions/media-planning/ad-i...Market intelligence
/solutions/media-planning/Scenario planning
/solutions/marketing-optimizat...Marketing optimization
/solutions/marketing-optimizat...Marketing outcomes
/solutions/marketing-optimizat...Sports & games
/solutions/content-metadata/Content metadata
/solutions/content-metadata/Audio metadata
/solutions/content-metadata/Sports metadata
/solutions/content-metadata/Video metadata
/solutions/content-metadata/co...Contextual video data
/solutions/audience-measuremen...Nielsen ONE
https://www.nielsen.com/insights/Insights
/insights/type/article/Articles
/insights/type/case-study/Case Studies
/insights/type/perspective/Perspectives
/insights/type/report/Reports
/insights/type/video/Videos
/insights/type/webinar/Webinars
/insights/topic/advertising/Advertising
/insights/topic/audiences/Text duplicate Audiences
/insights/topic/digital-techno...Digital & technology
/insights/topic/marketing-perf...Marketing performance
/insights/topic/media/Media
/insights/topic/sports-gaming/Sports & gaming
/insights/topic/tv-streaming/TV & streaming
https://www.nielsen.com/top-ten/Top 10 rankings
/data-center/Data Center
/data-center/Featured Data
/data-center/the-gauge/The Gauge™ – U.S.
/data-center/top-ten/Top 10 – U.S.
/data-center/top-ten-denmark/Top Trends – Denmark
/data-center/top-ten-deutschland/Top Trends – Germany
/data-center/paris-2024-olympi...Olympic Games
/data-center/2024-election-dat...Election Data Hub
/data-center/data-center/Anchor Methodology
/insights/2023/pros-and-cons-o...Big Data
/insights/2023/what-is-panel-d...Panels
/data-center/big-data-panel/Big Data + Panel
/data-center/gracenote-id/Identity
/marketplaceNo Text
/marketplaceNielsen Marketplace
http://nielsen.com/marketplace/Shop Now
/about-us/about/About
https://www.nielsen.com/about-us/Overview
/about-us/locations/Locations
/about-us/leadership/Leadership
/about-us/governance-and-integ...Governance & Integrity
https://www.nielsen.com/careers/Careers
https://www.nielsen.com/about-us/Focus
/about-us/diversity-equity-inc...Business inclusion, impact & belonging
/about-us/responsibility-and-s...Responsibility & sustainability
/about-us/nielsen-panels/Text duplicate Panels
/legal/privacy-principles/Privacy
https://trust.nielsen.com/External Subdomain Trust
/news-center/News Center
/news-center/type/press-release/Press releases
/news-center/type/article/Text duplicate Articles
/about-us/press-contacts/Press requests
/portal-login/No Text
/?wg-choose-original=trueEnglish
https://www.nielsen.com/pt/Português Brasileiro
https://www.nielsen.com/es/Español
https://www.nielsen.com/it/Italiano
https://www.nielsen.com/de/Deutsch
https://www.nielsen.com/fr/Français
https://www.nielsen.com/zh/中文 (简体)
https://www.nielsen.com/ja/日本語
https://www.nielsen.com/ko/한국어
https://www.nielsen.com/id/Bahasa Indonesia
https://www.nielsen.com/pl/Polski
https://www.nielsen.com/th/ภาษาไทย
/solutions/All Solutions
/solutions/audience-measurement/Text duplicate Audience measurement
/solutions/media-planning/Text duplicate Media planning
/solutions/marketing-optimizat...Text duplicate Marketing optimization
/solutions/content-metadata/Text duplicate Content metadata
/solutions/audience-measuremen...Text duplicate Nielsen ONE
https://www.nielsen.com/insights/All Insights
/insights/type/article/Text duplicate Articles
/insights/type/case-study/Text duplicate Case Studies
/insights/type/perspective/Text duplicate Perspectives
/insights/type/podcast/Podcasts
/insights/type/report/Text duplicate Reports
/insights/type/video/Text duplicate Videos
/insights/type/webinar/Text duplicate Webinars
https://www.nielsen.com/top-ten/Top 10
/data-center/Text duplicate Data Center
/data-center/the-gauge/The GaugeTM – U.S.
/data-center/top-ten/Text duplicate Top 10 – U.S.
/data-center/top-ten-denmark/Text duplicate Top Trends – Denmark
/data-center/top-ten-deutschland/Text duplicate Top Trends – Germany
/data-center/paris-2024-olympi...Text duplicate Olympic Games
/data-center/2024-election-dat...Text duplicate Election Data Hub
/insights/2023/pros-and-cons-o...Text duplicate Big Data
/insights/2023/what-is-panel-d...Text duplicate Panels
/data-center/big-data-panel/Text duplicate Big Data + Panel
/data-center/gracenote-id/Text duplicate Identity
/insights/2025/unlocking-perso...Marketplace
https://www.nielsen.com/about-us/New window Text duplicate Overview
https://www.nielsen.com/about-us/New window Our values
/news-center/New window Text duplicate News Center
https://www.nielsen.com/careers/Text duplicate Careers
https://trust.nielsen.com/External Subdomain Text duplicate Trust
/portal-login/Client Login
/portal-login/No Text
/?wg-choose-original=trueText duplicate English
https://www.nielsen.com/pt/Text duplicate Português Brasileiro
https://www.nielsen.com/es/Text duplicate Español
https://www.nielsen.com/it/Text duplicate Italiano
https://www.nielsen.com/de/Text duplicate Deutsch
https://www.nielsen.com/fr/Text duplicate Français
https://www.nielsen.com/zh/Text duplicate 中文 (简体)
https://www.nielsen.com/ja/Text duplicate 日本語
https://www.nielsen.com/ko/Text duplicate 한국어
https://www.nielsen.com/id/Text duplicate Bahasa Indonesia
https://www.nielsen.com/pl/Text duplicate Polski
https://www.nielsen.com/th/Text duplicate ภาษาไทย
/insights/2025/marketing-roi-b...Learn more
/insights/2025/marketing-roi-b...Text duplicate Learn more
/solutions/See all solutions
/solutions/audience-measuremen...Text duplicate Nielsen ONE
/solutions/audience-measuremen...Text duplicate Learn more
/solutions/audience-measurement/No Text
/solutions/audience-measurement/Explore
/solutions/media-planning/No Text
/solutions/media-planning/Text duplicate Explore
/solutions/marketing-optimizat...No Text
/solutions/marketing-optimizat...Text duplicate Explore
/solutions/content-metadata/No Text
/solutions/content-metadata/Text duplicate Explore
/solutions/Text duplicate See all solutions
/data-center/the-gauge/The Gauge
/data-center/the-gauge/Text duplicate IMG-ALT The Gauge
/insights/2025/blind-spots-to-...Blind spots to bright spot: how Indian CMOs are winning with unified data
/insights/topic/advertising/Text duplicate Advertising
/insights/2025/blind-spots-to-...Text duplicate IMG-ALT Blind spots to bright spot: how Indian CMOs are winning with unified data
/data-center/the-gauge/Text duplicate IMG-ALT The Gauge
/data-center/the-gauge/Text duplicate The Gauge
/insights/2025/what-are-nielse...IMG-ALT Need to Know: What are Nielsen ratings?
/insights/type/article/Text duplicate Articles
/insights/2025/what-are-nielse...Text duplicate Need to Know: What are Nielsen ratings?
/insights/topic/advertising/Text duplicate Advertising
https://nielsen.com/insights/See all insights
/about-us/nielsen-panels/Text duplicate Panels
https://www.nielsen.com/careers/Text duplicate Careers
/about-us/diversity-equity-inc...Text duplicate Business inclusion, impact & belonging
/solutions/Text duplicate Solutions
/about-us/locations/Text duplicate Locations
https://www.nielsen.com/insights/Text duplicate Insights
https://www.nielsen.com/about-us/About Nielsen
https://www.nielsen.com/careers/Text duplicate Careers
/news-center/Text duplicate News Center
/about-us/governance-and-integ...Text duplicate Governance & Integrity
https://www.facebook.com/Nielsen/New window External Subdomain facebook
https://www.instagram.com/niel...New window External Subdomain instagram
https://www.linkedin.com/compa...New window External Subdomain linkedin
https://www.tiktok.com/@nielse...New window External Subdomain tiktok
https://twitter.com/nielsenNew window External twitter
https://www.youtube.com/user/T...New window External Subdomain youtube
/legal/privacy-principles/webs...Privacy notice
/legal/terms-of-use/Terms of use
/legal/optout-page/Limit the use of my sensitive personal information
/legal/privacy-principles/niel...Nielsen Marketing Cloud Privacy Statement
/legal/consumer-health-privacy...Health Privacy Notice
https://beian.miit.gov.cn/New window External Subdomain 粤ICP备17078252号
https://beian.miit.gov.cn/New window External Subdomain 粤公网安备44010402001179号
/legal/legal-information/?lang=deImpressum

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.nielsen.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The file size of the HTML document is very large (1,062 kB).
The page response time is excellent with 0.26 seconds.

HTTP Response Header

NameValue
servernginx
dateThu, 27 Nov 2025 11:49:19 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-hackerIf you're reading this, you should visit https://join.a8c.com/viphacker and apply to join the fun, mention this header.
x-powered-byWordPress VIP <https://wpvip.com>
host-headera9130478a60e5f9135f765b23f26593b
content-security-policyframe-ancestors 'self' https://nielsensports.com https://www.qa.nielsen.com https://develop.nielsen.com
link<https://www.nielsen.com/wp-json/>; rel="https://api.w.org/"
content-encodingbr
x-rqvie1 0 30 9980
accept-rangesbytes
x-cacheHIT
cache-controlmax-age=300, must-revalidate
strict-transport-securitymax-age=300
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 4,646 referring domains.
This page has 137,400 backlinks.
This page has backlinks from 2,511 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *
Disallow: /*.pdf$
User-agent: *
Disallow: /wp-content/uploads/wc-logs/
Disallow: /wp-content/uploads/woocommerce_transient_files/
Disallow: /wp-content/uploads/woocommerce_uploads/
Disallow: /*?add-to-cart=
Disallow: /*?*add-to-cart=
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.nielsen.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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www.nielsen.com
Nielsen | Audience Is Everything®
A global leader in media measurement, analytics and insights, Nielsen shapes the future of media with accurate measurement of what people listen to and watch worldwide.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Nielsen93%Check
measurement70%Check
Media70%Check
Nielsen ratings68%Check
Audience Measurement64%Check
future62%Check
data61%Check
comprehensive data57%Check
Audience55%Check
People54%Check
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