Newscientist.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
60% 
Page structure
54% 
Link structure
85% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.27 s
File size
451.90 kB
Words
1233
Media files
53
Number of links
112 internal / 18 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
New Scientist | Science news, articles, and features
The length of the page title is perfect. (461 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Science news and long reads from expert journalists, covering developments in science, technology, health and the environment on the website and the magazine.
The length of the meta description is perfect. (999 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.newscientist.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

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Page quality

Content
(Critically important)
There are 4 text duplicates on this page:
  • Duplicate 1: Sign-up to our expert-curated newsletters, delivered direct to your in...
  • Duplicate 2: Tours, cruises, expeditions and short breaks covering a range of scien...
The average number of words per sentence of 39.88 words is high.
This page contains 1233 words. That's ok.
31.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0, maximum-scale=10" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 25 tags for this page.
Image SEO
(Somewhat important)
6 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

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...tent/uploads/2024/09/11112340/space-.jpgNew Scientist. Science news and long reads from expert journalists, covering developments in science, technology, health and the environment on the website and the magazine.
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Page structure

H1 heading
(Critically important)
New Scientist
The H1 heading is too short (13 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 122 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 New Scientist
H2 This week's magazine
H2 Ancient humans
H2 Editor's pick
H2 Events and tours
H2 Podcasts
H2 Video
H2 Engaging stories created in partnership with New Scientist CoLab
H3 Explore by section
H3 Explore by subject
H3 Explore our products and services
H3 What were ancient humans thinking when they began to bury their dead?
H3 How regrowing your own teeth could replace dentures and implants
H3 Gluten may not actually trigger many irritable bowel syndrome cases
H3 Newsletters
H3 Walking 7000 steps a day seems to be enough to keep us healthy
H3 Homo naledi's burial practices could change what it means to be human
H3 Simple skincare routine could stop babies developing eczema
H3 AI helps reconstruct damaged Latin inscriptions from the Roman Empire
H3 The secret to what makes colours pop on dazzling songbirds
H3 Remarkable set of tracks suggests different dinosaurs herded together
H3 Newsletters Duplicate text
H3 Science-inspired experiences
H3 We've discovered a door to a hidden part of reality – what's inside?
H3 The anthropologist who says shamanism works, even if you don’t believe
H3 Evolution has made humans both Machiavellian and born socialists
H3 'Flashes of brilliance and frustration': I let an AI agent run my day
H3 Why falling in love with an AI isn’t laughable, it’s inevitable
H3 Solving the 250-year-old puzzle of how static electricity works
H3 The remarkable tale of how humans nearly didn’t conquer the world
H3 Science-inspired experiences Duplicate text
H3 Health
H3 Humans
H3 Physics
H3 Mathematics
H3 The remarkable tale of how humans nearly didn’t conquer the world Duplicate text
H3 We finally know what the face of a Denisovan looked like
H3 'Hybrid' skull may have been a child of Neanderthal and Homo sapiens
H3 70,000 years ago humans underwent a major shift – that’s why we exist
H3 We’ve discovered a new kind of magnetism. What can we do with it?
H3 The truth about de-extinction: is it even possible, and why do it?
H3 New Scientist recommends Wolfgang Tillmans's new exhibition in Paris
H3 Otherworldly space images from a major photography competition
H3 A mind-blowing festival of ideas and discoveries
H3 The science of deep time in the Brecon Beacons: Wales
H3 GLP-1 and beyond: the future of weight management with John Wilding
H3 The art and science of writing science fiction course
H3 Listen to our weekly science and technology round-up show, as well as your other favourite New Scientist podcasts
H3 Scientists test engineered microbes to fight disease
H3 From the classroom to global defence leader
H3 Inside the world of nuclear test monitoring
H3 Watch the latest science news, discoveries and big ideas from New Scientist's video team
H3 Adam Roberts's Lake of Darkness is a quest to understand utopia itself
H3 Which sci-fi movies predicted the future accurately?
H3 Storm-chasing scientists hunt for the world’s most extreme hail
H3 Researchers re-enact a 30,000 year old sea voyage
H3 Quick test reveals illegal elephant ivory disguised as mammoth tusks
H3 A closer look at Enigmacursor, the newly discovered dinosaur species
H3 To discover more visit colab.newscientist.com
H3 The women building exciting careers in nuclear security
H3 Hope from the embers
H3 How Industrial AI is boosting sustainability
H3 Prioritising the global brain health crisis
H4 Humans Duplicate text
H4 Health Duplicate text
H4 Health Duplicate text
H4 Health Duplicate text
H4 Humans Duplicate text
H4 Health Duplicate text
H4 Humans Duplicate text
H4 Life
H4 Life Duplicate text
H4 Physics Duplicate text
H4 Society
H4 Humans Duplicate text
H4 Technology
H4 Technology Duplicate text
H4 Physics Duplicate text
H4 Humans Duplicate text
H4 Humans Duplicate text
H4 Humans Duplicate text
H4 Humans Duplicate text
H4 Humans Duplicate text
H4 Popular articles
H4 1
H4 2
H4 3
H4 4
H4 5
H4 6
H4 7
H4 8
H4 9
H4 10
H4 Physics Duplicate text
H4 Life Duplicate text
H4 Comment
H4 Space
H4 New Scientist Live
H4 Weekender
H4 Subscriber Only Event
H4 Weekender Duplicate text
H4 The world, the universe and us
H4 Women in Science Episode 3
H4 Women in Science Episode 4
H4 Explore all of our podcasts
H4 Video Duplicate text
H4 Video Duplicate text
H4 Video Duplicate text
H4 Video Duplicate text
H4 Video Duplicate text
H4 Video Duplicate text
H4 Careers
H4 Podcasts Duplicate text
H4 Artificial Intelligence
H4 Health Duplicate text
H4 Find us on social media
H4 Subscriptions
H4 Support
H4 Tools
H4 Legal and privacy
H4 © Copyright New Scientist Ltd.
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 18 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.newscientist.com/A-TITLE Link to the homepage
/login/Sign in
A-TITLE Sign In page link
/science-events/Events
/tours/Tours
https://shop.newscientist.com/External Subdomain Shop
https://subscription.newscient...External Subdomain Subscribe now
/section/news/News
/section/features/Features
/sign-up/Newsletters
/podcasts/Podcasts
/video/Video
/section/comment/Comment
/section/culture/Culture
/crosswords/Crosswords
/issues/current/This week's magazine
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/article/2487980-what-were-anc...Humans What were ancient humans thinking when they began to bury their dead? Claims that a small-brained hominin called Homo naledi buried its dead raise int...
IMG-ALT Atmospheric graveyard
/article/2487555-how-regrowing...Health How regrowing your own teeth could replace dentures and implants Features
IMG-ALT How regrowing your own teeth could replace dentures and implants
/article/2489039-gluten-may-no...Health Gluten may not actually trigger many irritable bowel syndrome cases News
/sign-up/Explore our newsletters
/article/2489453-walking-7000-...Health Walking 7000 steps a day seems to be enough to keep us healthy News
/article/mg26735532-600-homo-n...Humans Homo naledi's burial practices could change what it means to be human Leader
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/article/2489583-simple-skinca...Health Simple skincare routine could stop babies developing eczema News
/article/2489138-ai-helps-reco...Humans AI helps reconstruct damaged Latin inscriptions from the Roman Empire News
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/article/2488077-weve-discover...Physics We've discovered a door to a hidden part of reality – what's inside? Physicists would dearly love to find new particles, but there's no sign of them ...
IMG-ALT We've discovered a door to a hidden part of reality – what's inside?
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/article/2486715-the-anthropol...Society The anthropologist who says shamanism works, even if you don’t believe Features
/article/2486089-evolution-has...Humans Evolution has made humans both Machiavellian and born socialists Features
/article/2486024-flashes-of-br...Technology 'Flashes of brilliance and frustration': I let an AI agent run my day Features
/article/2487573-why-falling-i...Technology Why falling in love with an AI isn’t laughable, it’s inevitable Comment
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/subject/humans/Text duplicate Humans
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/subject/mathematics/Text duplicate Mathematics
/article/2487444-complex-knots...Complex knots can actually be easier to untie than simple ones
/issue/3553/Read the latest issue
/issues/See past issues
/article/2484740-the-remarkabl...Humans The remarkable tale of how humans nearly didn’t conquer the world Over tens of thousands of years, waves of Homo sapiens set out across Europe and Asi...
IMG-ALT The remarkable tale of how humans nearly didn’t conquer the world
/article/2484822-we-finally-kn...Humans We finally know what the face of a Denisovan looked like News
/article/2487213-hybrid-skull-...Humans 'Hybrid' skull may have been a child of Neanderthal and Homo sapiens News
/article/2487356-70000-years-a...Humans 70,000 years ago humans underwent a major shift – that’s why we exist Comment
/article/2487555-how-regrowing...Subdomain 1 How regrowing your own teeth could replace dentures and implants
/article/2489067-small-stocky-...Subdomain 2 Small, stocky dinosaur related to Velociraptor named as new species
/article/2489578-gold-can-be-h...Subdomain 3 Gold can be heated to 14 times its melting point without melting
/article/2489039-gluten-may-no...Subdomain 4 Gluten may not actually trigger many irritable bowel syndrome cases
/article/2485338-rapid-bursts-...Subdomain 5 Rapid bursts of ageing are causing a total rethink of how we grow old
/article/mg26535342-500-a-fres...Subdomain 6 A fresh understanding of tiredness reveals how to get your energy back
/article/2488497-how-human-egg...Subdomain 7 How human eggs stay fresh for decades
/article/2488077-weve-discover...Subdomain 8 We've discovered a door to a hidden part of reality – what's inside?
/article/2489535-remarkable-se...Subdomain 9 Remarkable set of tracks suggests different dinosaurs herded together
/article/2489149-the-pandemic-...Subdomain 10 The pandemic may have aged our brains even before we caught covid-19
/article/2487013-weve-discover...Physics We’ve discovered a new kind of magnetism. What can we do with it? Researchers have found the first new type of magnet in nearly a century. Now, these...
IMG-ALT We’ve discovered a new kind of magnetism. What can we do with it?
/article/2486422-the-truth-abo...Life The truth about de-extinction: is it even possible, and why do it? Features
IMG-ALT The truth about de-extinction: is it even possible, and why do it?
/article/mg26735520-400-new-sc...Comment New Scientist recommends Wolfgang Tillmans's new exhibition in Paris Culture
/article/mg26735521-900-otherw...Space Otherworldly space images from a major photography competition Regulars
/science-eventsevents
/tours/Subdomain tours
https://live.newscientist.com/External Subdomain New Scientist Live A mind-blowing festival of ideas and discoveries Join us at ExCeL London or online, for an incredible weekend of thought-provoking talks, ...
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/tours/science-deep-time-breco...Subdomain Weekender The science of deep time in the Brecon Beacons: Wales Brecon Beacons, Wales 1-3 September 2025
IMG-ALT New Scientist. Science news and long reads from expert journalists, covering developments in science, technology, health and the environment on the website a...
/science-events/weight-loss/Subscriber Only Event GLP-1 and beyond: the future of weight management with John Wilding Online Event 9 September 2025
/tours/science-fiction-writing/Subdomain Weekender The art and science of writing science fiction course England 14-16 November 2025
/podcasts/scientists-test-engi...The world, the universe and us Scientists test engineered microbes to fight disease Podcast
/podcasts/women-in-science-epi...Women in Science Episode 3 From the classroom to global defence leader Podcast
/podcasts/women-in-science-epi...Women in Science Episode 4 Inside the world of nuclear test monitoring Podcast
/podcasts/Explore all of our podcasts New episodes every week, available wherever you listen to podcasts
/video/New Scientist's video team
/video/2488696-adam-robertss-l...Video Adam Roberts's Lake of Darkness is a quest to understand utopia itself Video
/video/2488024-which-sci-fi-mo...Video Which sci-fi movies predicted the future accurately? Video
/video/2487650-storm-chasing-s...Video Storm-chasing scientists hunt for the world’s most extreme hail Video
/video/2487152-researchers-re-...Video Researchers re-enact a 30,000 year old sea voyage Video
/video/2486529-quick-test-reve...Video Quick test reveals illegal elephant ivory disguised as mammoth tusks Video
/video/2486029-a-closer-look-a...Video A closer look at Enigmacursor, the newly discovered dinosaur species Video
https://colab.newscientist.com/External Subdomain colab.newscientist.com
/article/2483061-the-women-bui...Subdomain Careers The women building exciting careers in nuclear security One of the world’s leading nuclear technology and security companies wants to highlight the e...
IMG-ALT Women building exciting careers
/article/2484378-hope-from-the...Subdomain Podcasts Hope from the embers CoLab with Wellcome
IMG-ALT New Scientist. Science news and long reads from expert journalists, covering developments in science, technology, health and the environment on the website a...
/article/2432803-the-power-of-...Subdomain Artificial Intelligence How Industrial AI is boosting sustainability CoLab with Siemens
/article/2437673-prioritising-...Subdomain Health Prioritising the global brain health crisis CoLab with Roche
https://www.instagram.com/news...New window Nofollow External Subdomain Instagram
https://www.facebook.com/newsc...New window Nofollow External Subdomain Facebook
https://www.twitter.com/newsci...New window Nofollow External Subdomain X / Twitter
https://www.tiktok.com/@newsci...New window Nofollow External Subdomain Tiktok
https://www.linkedin.com/compa...New window Nofollow External Subdomain LinkedIn
https://bsky.app/profile/newsc...New window Nofollow External BlueSky
/benefits/Subscriber benefits
https://subscription.newscient...External Subdomain Gift
/subscribe/studentdiscount/Student & graduate
https://landing.newscientist.c...External Subdomain Educational
https://landing.newscientist.c...External Subdomain Corporate
/contact-us/Contact us
/help/FAQs
/about/About us
/press-room/Press room
https://experience.newscientis...External Subdomain Advertise
/freelancers/Write for us
/science-events/Text duplicate Events
https://www.newscientist.com/nsj/Subdomain Science Jobs
https://colab.newscientist.com/External Subdomain CoLab
/in216-syndication-information/Syndication
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/complaint-policy/Complaint policy
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/terms/Terms & conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.newscientist.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.27 seconds.
The file size of the HTML document is fine (452 kB).

HTTP Response Header

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