Nationalcentreforwriting.org.uk - SEO Checker

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Overview of the SEO Check
Meta information
55% 
Page quality
95% 
Page structure
58% 
Link structure
28% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.22 s
File size
179.30 kB
Words
1166
Media files
54
Number of links
138 internal / 15 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
National Centre for Writing | NCW | Celebrating the Power of Words and Ideas
The page title should be shorter than 580 pixels. It is 698 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Celebrating the power of words and ideas through courses, events and conversation for writers, literary translators, young people, schools, families and communities. Our home is Dragon Hall, a 15th-century medieval trading hall in the heart of Norwich UNESCO City of Literature.
The meta description is too long: 1719 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://nationalcentreforwriting.org.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionCelebrating the power of words and ideas through courses, events and conversation for writers, literary translators, young people, schools, families and communities. Our home is Dragon Hall, a 15th-century medieval trading hall in the heart of Norwich UNESCO City of Literature.
cdp-version1.5.7
generatorWP Rocket 3.23.5.1
article:modified_time2026-10-12T10:18:18+00:00
langen-us
twitter:cardsummary_large_image
twitter:titleWelcome to the National Centre for Writing
twitter:descriptionNational Centre for Writing is a contemporary literature house in the heart of England’s first UNESCO City of Literature, committed to the transformative power of stories for personal, social and community development.
twitter:imagehttps://nationalcentreforwriting.org.uk/wp-content/uploads/2023/07/National-Centre-for-Writing-at-Dragon-Hall-c-Luke-Witcomb.jpg
og:localeen_US
og:typewebsite
og:titleWelcome to the National Centre for Writing
og:descriptionNational Centre for Writing is a contemporary literature house in the heart of England’s first UNESCO City of Literature, committed to the transformative power of stories for personal, social and community development.
og:urlhttps://nationalcentreforwriting.org.uk/
og:site_nameNational Centre for Writing | NCW
og:imagehttps://nationalcentreforwriting.org.uk/wp-content/uploads/2023/07/National-Centre-for-Writing-at-Dragon-Hall-c-Luke-Witcomb.jpg
og:image:width1080
og:image:height720
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
This page contains 1166 words. That's ok.
30.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
15 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 18.25 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 23 tags for this page.
Image SEO
(Somewhat important)
18 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/themes/ncw/images/ncw-logo.svgNCW Logo
...ontent/themes/ncw/images/login-white.svgProfile Icon
...ntent/themes/ncw/images/basket-white.svgBasket Icon
...t/themes/ncw/images/support_us_arrow.svgArrow
data:[...] Base64X Close Icon
.../themes/ncw/images/icon-search-black.svgMagnifying Glass Search Icon
data:[...] Base64X Close Icon
data:[...] Base64Image of a person holding papers, pointing off camera, they are wearing a white headscarf and there are desks in the foreground
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Calendar
data:[...] Base64Location
data:[...] Base64Price
data:[...] Base64No alt attribute provided
data:[...] Base64Online course
data:[...] Base64No alt attribute provided
data:[...] Base64Calendar
data:[...] Base64Location
data:[...] Base64Price
data:[...] Base64No alt attribute provided
data:[...] Base64Calendar
data:[...] Base64Location
data:[...] Base64Price
data:[...] Base64No alt attribute provided
data:[...] Base64Calendar
data:[...] Base64Location
data:[...] Base64Price
data:[...] Base64No alt attribute provided
data:[...] Base64Calendar
data:[...] Base64No alt attribute provided
data:[...] Base64Calendar
data:[...] Base64No alt attribute provided
data:[...] Base64Calendar
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64No alt attribute provided
data:[...] Base64Twitter Logo
data:[...] Base64Twitter Logo
data:[...] Base64Linkedin Logo
data:[...] Base64Youtube Logo
data:[...] Base64Instagram Logo
data:[...] Base64Arts Council England Logo
data:[...] Base64Norwich City of Literature Logo
data:[...] Base64Norwich City Council Logo
data:[...] Base64Small Grant Scheme Logo
data:[...] Base64University of East Anglia Logo
data:[...] Base64National Centre for Writing | NCW

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
There are no headings specified on the page. Headings are important for search engine optimization and help to structure your content.

Heading structure

No headings were found.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
6 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 15 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Anchor Skip to content
/IMG-ALT NCW Logo
/Anchor No Text
/whats-on/What’s On
/whats-on/All Events
/darkest-chapter/Darkest Chapter
/programmes/browse-our-season-...Season Brochure
/the-global-page-2/The Global Page
/get-involved/Get involved
/get-involved/writers/For writers
/get-involved/translators/For translators
/get-involved/communities/For communities
/get-involved/young-people/For young people
/get-involved/families/For families
/get-involved/schools/For teachers
/norwich-unesco-city-of-litera...Norwich UNESCO City of Literature
/academy/Academy
/the-writing-life-challenge/The Writing Life Challenge
/academy/tutored-courses/Online tutored courses
/academy/workshops/Workshops
/academy/mentoring/Mentoring
/academy/live-evening-courses/Evening courses
/academy/self-paced-courses/Self-paced online courses
/get-involved/writers/resources/Free resources
/writing-hub/Writing Hub
/visit-us/Visit
/plan-your-visit/Plan your visit
/writers-room/Writers’ Room
/visit-us/the-literature-house...Accessibility
/about-us/About us
/support-us/Join and support
/vacancies/Join the team
/shop/Shop
/hire/Hire Dragon Hall
/press/Press
/in-the-region/In the region
/contact/Contact us
/norwich-unesco-city-of-litera...Text duplicate Norwich UNESCO City of Literature
https://ncw-online.teachable.c...External Subdomain Academy Portal
/my-account/IMG-ALT Profile Icon
/basket/IMG-ALT Basket Icon
https://sso.teachable.com/secu...New window External Subdomain Text duplicate Academy Portal
/Anchor IMG-ALT X Close Icon
/support-usMore ways to get involved
/Anchor Text duplicate IMG-ALT X Close Icon
/writing-hub?_sft_hub_categori...words
/writing-hub/ideas
/academy/courses
/whats-on/events
/get-involved/conversation
/get-involved/writers/writers
/get-involved/translators/literary translators
/get-involved/young-people/young people
/get-involved/schools/schools
/get-involved/families/families
/get-involved/communities/communities
/visit-us/the-literature-house...Dragon Hall
/norwich-unesco-city-of-litera...Norwich UNESCO
/get-involved/Writers & Translators Support, advice & development Find out more
IMG-ALT Image of a person holding papers, pointing off camera, they are wearing a white headscarf and there are desks in the foreground
/academy/NCW Academy Courses, workshops, mentoring & resources Find out more
/get-involved/Get Involved Communities, young people & families Find out more
/whats-on/Events What’s on at National Centre for Writing Find out more
/writing-hub/Writing Hub Advice, practical resources & writing Find out more
/norwich-unesco-city-of-litera...Norwich City of Stories Explore England’s first UNESCO City of Literature Find out more
/programmes/browse-our-season-...More Information
/events/walk-good-an-evening-w...Text duplicate More Information
/book/?show=438001AGNKQDBNLPSV...Book Now
/programmes/programme-darkest-...Text duplicate More Information
/programmes/start-your-story-b...Text duplicate More Information
/events/the-writing-life-inspi...No Text
/whats-on/?_sfm_type=CoursesCourses
/events/the-writing-life-inspi...More Info
/events/the-narrative-of-place...No Text
/whats-on/?_sfm_type=EventsEvents
/events/the-narrative-of-place...Text duplicate More Info
/events/forging-plot-and-struc...No Text
/whats-on/?_sfm_type=WorkshopsText duplicate Workshops
/events/forging-plot-and-struc...Text duplicate More Info
/writing-hub/norwich-film-fest...No Text
/writing-hub/norwich-film-fest...Read
/writing-hub/a-street-through-...No Text
/writing-hub/a-street-through-...Text duplicate Read
/writing-hub/rsl-hawthornden-g...No Text
https://rsliterature.org/rsl-h...External first round of Literature Matters Grants
/writing-hub/rsl-hawthornden-g...Text duplicate Read
/visit-us/Visit us
/hire/Text duplicate Hire Dragon Hall
/support-us/Support our work
/contact/Text duplicate Contact us
/support-us/Support us
/support-us/donate/Donate
/support-us/ways-to-support-us/More Ways to Support
/support-us/ways-to-support-us...Our Supporters
/about-us/environmental-impact/Environmental Impact
/about-us/Text duplicate About us
/about-us/our-team/Our team
/about-us/board/Our Board
/vacancies/Jobs & Volunteering
/visit-us/Text duplicate Visit us
/visit-us/the-literature-house...Text duplicate Accessibility
/hire/Text duplicate Hire Dragon Hall
/contact/Text duplicate Contact us
/terms-conditions/Terms & Conditions
/privacy-policy/Privacy Policy
https://www.facebook.com/Natio...New window External Subdomain IMG-ALT Twitter Logo
https://bsky.app/profile/write...New window External Text duplicate IMG-ALT Twitter Logo
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT Linkedin Logo
https://www.youtube.com/user/W...New window External Subdomain IMG-ALT Youtube Logo
https://www.instagram.com/writ...New window External Subdomain IMG-ALT Instagram Logo
https://www.splitpixel.co.uk/h...New window External Subdomain Website designed by Splitpixel
/privacy-policy/New window privacy and terms.
https://www.artscouncil.org.uk/New window External Subdomain IMG-ALT Arts Council England Logo
/norwich-unesco-city-of-litera...IMG-ALT Norwich City of Literature Logo
https://www.norwich.gov.uk/site/New window External Subdomain IMG-ALT Norwich City Council Logo
https://ec.europa.eu/regional_...New window External Subdomain IMG-ALT Small Grant Scheme Logo
https://www.uea.ac.uk/New window External Subdomain IMG-ALT University of East Anglia Logo
/whats-on/Text duplicate What’s On
/whats-on/Text duplicate All Events
/darkest-chapter/Text duplicate Darkest Chapter
/programmes/browse-our-season-...Text duplicate Season Brochure
/the-global-page-2/Text duplicate The Global Page
/get-involved/Text duplicate Get involved
/get-involved/writers/Text duplicate For writers
/get-involved/translators/Text duplicate For translators
/get-involved/communities/Text duplicate For communities
/get-involved/young-people/Text duplicate For young people
/get-involved/families/Text duplicate For families
/get-involved/schools/Text duplicate For teachers
/norwich-unesco-city-of-litera...Text duplicate Norwich UNESCO City of Literature
/academy/Text duplicate Academy
/the-writing-life-challenge/Text duplicate The Writing Life Challenge
/academy/tutored-courses/Text duplicate Online tutored courses
/academy/workshops/Text duplicate Workshops
/academy/mentoring/Text duplicate Mentoring
/academy/live-evening-courses/Text duplicate Evening courses
/academy/self-paced-courses/Text duplicate Self-paced online courses
/get-involved/writers/resources/Text duplicate Free resources
/writing-hub/Text duplicate Writing Hub
/visit-us/Text duplicate Visit
/plan-your-visit/Text duplicate Plan your visit
/writers-room/Text duplicate Writers’ Room
/visit-us/the-literature-house...Text duplicate Accessibility
/about-us/Text duplicate About us
/support-us/Text duplicate Join and support
/vacancies/Text duplicate Join the team
/shop/Text duplicate Shop
/hire/Text duplicate Hire Dragon Hall
/press/Text duplicate Press
/in-the-region/Text duplicate In the region
/contact/Text duplicate Contact us
/norwich-unesco-city-of-litera...Text duplicate Norwich UNESCO City of Literature
https://ncw-online.teachable.c...External Subdomain Text duplicate Academy Portal
https://wordpress.org/plugins/...New window External Powered by GDPR Cookie Compliance (opens in a new tab)

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://nationalcentreforwriting.org.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.22 seconds.
The file size of the HTML document is fine (179 kB).

HTTP Response Header

NameValue
dateFri, 16 Oct 2026 19:28:16 GMT
content-typetext/html; charset=UTF-8
cf-raya4b97733bf0c0179-CDG
cf-cache-statusDYNAMIC
cache-controlmax-age=0
expiresFri, 16 Oct 2026 19:28:15 GMT
last-modifiedFri, 16 Oct 2026 15:17:34 GMT
servercloudflare
varyAccept-Encoding
set-cookie327 Characters
content-encodingbr
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 409 referring domains.
This page has 917 backlinks.
This page has backlinks from 231 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://nationalcentreforwriting.org.uk/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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nationalcentreforwriting.org.uk
National Centre for Writing | NCW | Celebrating the Power of Words ...
Celebrating the power of words and ideas through courses, events and conversation for writers, literary translators, young people, schools, families and communities. Our home is Dragon Hall, a 15th-century medieval trading hall in the heart of Norwich UNESCO City of Literature.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Writing61%Check
National61%Check
Centre61%Check
National Centre61%Check
words56%Check
celebrating56%Check
power56%Check
ideas56%Check
Norwich50%Check
City50%Check
Show more keywords and terms

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