Msichoices.org - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
82% 
Page structure
100% 
Link structure
25% 
Server
87% 
External factors
100% 
SEO Score
Response time
0.49 s
File size
173.50 kB
Words
773
Media files
22
Number of links
140 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Making choice possible | MSI Reproductive Choices
The length of the page title is perfect. (462 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
MSI Reproductive Choices — a global charity working in 36 countries to make reproductive choice possible, with abortion and contraceptive services.
The length of the meta description is perfect. (918 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.msichoices.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionMSI Reproductive Choices — a global charity working in 36 countries to make reproductive choice possible, with abortion and contraceptive services.
msapplication-TileImagehttps://www.msichoices.org/wp-content/uploads/2023/10/cropped-faviconlivemsi-270x270.png
article:modified_time2025-08-07T16:49:18+00:00
langen-us
twitter:cardsummary_large_image
twitter:titleMSI Reproductive Choices
twitter:descriptionFrom contraception to safe abortions, we are committed to delivering compassionate, high-quality sexual and reproductive health services for all.
twitter:imagehttps://www.msichoices.org/wp-content/uploads/2023/12/CHOOSE-CHOICE-2.png
og:localeen_US
og:typewebsite
og:titleMSI Reproductive Choices
og:descriptionFrom contraception to safe abortions, we are committed to delivering compassionate, high-quality sexual and reproductive health services for all.
og:urlhttps://www.msichoices.org/
og:site_nameMSI Reproductive Choices
og:imagehttps://www.msichoices.org/wp-content/uploads/2023/11/header-background.png
og:image:width1050
og:image:height679
og:image:typeimage/png
charsetUTF-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 773 words. That's ok.
32.3% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.46 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: read more
Some tags are too long. With 77 characters this one is longer than 70 characters:
"msi fights for a future where everyone can access contraception and abortion."
Image SEO
(Somewhat important)
7 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
MSI Reproductive Choices
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 MSI Reproductive Choices
H2 CHOOSE
H2 CHOICE
H2 FREEDOM
H2 POWER
H2 HOPE
H2 MSI fights for a future where everyone can access contraception and abortion.
H2 When we choose choice, the whole world wins.
H2 The latest
H3 Why is the US government destroying contraceptives worth millions of taxpayer dollars?
H3 Annual Review 2024
H3 MPs vote to reform abortion law in England & Wales
H3 The transformative impact of Ethiopia’s abortion law, 20 years on
H3 Defending reproductive rights in the face of aid cuts
H4 Life-saving healthcare
H4 Advancing gender equality
H4 Young people’s futures
H4 Support in a crisis
H4 Calculate the impact we could make together
Some anchor texts are used more than once.
There are 13 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.
LinkAttributesAnchor text
/media-centre/Media centre
/contact-and-find-services/Contact us & find services
https://www.msichoices.org/IMG-ALT MSI Reproductive Choices
/impact/Impact
/latest/Latest
/donate/Donate
/who-we-are/Trivial anchor text
Read more
/who-we-are/our-story/Our story
/who-we-are/global-strategy/Global strategy
/who-we-are/partners/Partners
/who-we-are/governance-and-fin...Governance and financial statements
/who-we-are/our-team/Team
/who-we-are/diversity-equality...Diversity, equality & inclusion
/who-we-are/careers/Careers
/what-we-do/Text duplicate Trivial anchor text
Read more
/what-we-do/services/All services
/what-we-do/services/abortion-...Abortion care
/what-we-do/services/contracep...Contraception
/what-we-do/services/broader-h...Broader healthcare
/what-we-do/advocacy/Advocacy
/what-we-do/where-we-work/Where we work
/what-we-do/gender-equality/Gender equality
/what-we-do/adolescent-support/Adolescent support
/what-we-do/leave-no-one-behind/Leave no one behind
/what-we-do/self-managed-health/Self-managed health
/what-we-do/health-system-stre...Health system strengthening
/what-we-do/humanitarian-aid/Humanitarian aid
/what-we-do/climate-resilience/Climate resilience
/what-we-do/projects/Projects
/what-we-do/technical-expertise/Technical expertise
/what-we-do/abortion-rights/Abortion Rights
/get-involved/Text duplicate Trivial anchor text
Read more
/donate/Text duplicate Donate
/get-involved/email-sign-up/Sign up for emails
/get-involved/share-your-story/Share your story
/get-involved/campaigns/All campaigns 
/get-involved/campaigns/aborti...Abortion is healthcare not a crime
/choice-on-the-ballot/Choice on the ballot
/get-involved/campaigns/the-im...Roe v Wade: Protect Choice
/get-involved/campaigns/contra...Finishing the contraceptive revolution
/get-involved/campaigns/aborti...Abortion language guide
/get-involved/philanthropy/Philanthropy
/get-involved/fundraise-for-msi/Ways to give
/get-involved/leave-a-legacy/Leave a legacy
/latest/Text duplicate Trivial anchor text
Read more
https://www.msichoices.org/Text duplicate IMG-ALT MSI Reproductive Choices
/donate/Text duplicate Donate
/who-we-are/Who we are
/what-we-do/What we do
/impact/Text duplicate Impact
/get-involved/Get involved
/latest/Text duplicate Latest
/who-we-are/Text duplicate Who we are
/who-we-are/our-story/Our Story
/who-we-are/global-strategy/Text duplicate Global strategy
/who-we-are/partners/Text duplicate Partners
/who-we-are/governance-and-fin...Text duplicate Governance and financial statements
/who-we-are/our-team/Text duplicate Team
/who-we-are/diversity-equality...Text duplicate Diversity, equality & inclusion
/who-we-are/careers/Text duplicate Careers
/what-we-do/Text duplicate What we do
/what-we-do/services/Services
/what-we-do/services/abortion-...Text duplicate Abortion care
/what-we-do/services/contracep...Text duplicate Contraception
/what-we-do/services/broader-h...Text duplicate Broader healthcare
/what-we-do/advocacy/Text duplicate Advocacy
/what-we-do/where-we-work/Text duplicate Where we work
/what-we-do/projects/Text duplicate Projects
/what-we-do/gender-equality/Text duplicate Gender equality
/what-we-do/adolescent-support/Text duplicate Adolescent support
/what-we-do/leave-no-one-behind/Text duplicate Leave no one behind
/what-we-do/self-managed-health/Text duplicate Self-managed health
/what-we-do/health-system-stre...Text duplicate Health system strengthening
/what-we-do/humanitarian-aid/Text duplicate Humanitarian aid
/what-we-do/climate-resilience/Text duplicate Climate resilience
/what-we-do/technical-expertise/Text duplicate Technical expertise
/get-involved/Text duplicate Get involved
/donate/Text duplicate Donate
/get-involved/email-sign-up/Text duplicate Sign up for emails
/get-involved/share-your-story/Text duplicate Share your story
/get-involved/campaigns/Text duplicate All campaigns 
/get-involved/campaigns/the-im...Text duplicate Roe v Wade: Protect Choice
/get-involved/campaigns/explai...Let’s decriminalise abortion
/get-involved/campaigns/stand-...Stand For Choice
/get-involved/campaigns/contra...Text duplicate Finishing the contraceptive revolution
/get-involved/campaigns/smash-...Smash abortion stigma
/get-involved/campaigns/aborti...Text duplicate Abortion language guide
/get-involved/philanthropy/Text duplicate Philanthropy
/get-involved/fundraise-for-msi/Text duplicate Ways to give
/get-involved/leave-a-legacy/Text duplicate Leave a legacy
/donate/Text duplicate Donate
/media-centre/Media Centre
/contact-and-find-services/Contact & find services
/donate/Donate to choice
/what-we-do/services/Text duplicate Trivial anchor text
Read more
/what-we-do/gender-equality/Text duplicate Trivial anchor text
Read more
/what-we-do/adolescent-support/Text duplicate Trivial anchor text
Read more
/what-we-do/humanitarian-aid/Text duplicate Trivial anchor text
Read more
/latest/why-is-the-us-governme...Text duplicate Trivial anchor text
Read more
/latest/annual-review-2024/Text duplicate Trivial anchor text
Read more
/latest/mps-vote-to-reform-abo...Text duplicate Trivial anchor text
Read more
/latest/the-transformative-imp...Text duplicate Trivial anchor text
Read more
/latest/defending-reproductive...Text duplicate Trivial anchor text
Read more
/impact/impact-calculator/Try our impact investment calculator
/who-we-are/Text duplicate Who we are
/who-we-are/our-story/Text duplicate Our story
/who-we-are/global-strategy/Text duplicate Global strategy
/who-we-are/careers/Text duplicate Careers
/what-we-do/Text duplicate What we do
/what-we-do/services/Text duplicate Services
/what-we-do/where-we-work/Text duplicate Where we work
/what-we-do/projects/Text duplicate Projects
/impact/Text duplicate Impact
/get-involved/Text duplicate Get involved
/donate/Text duplicate Donate
/get-involved/email-sign-up/Text duplicate Sign up for emails
/get-involved/share-your-story/Text duplicate Share your story
/latest/Text duplicate Latest
/contact-and-find-services/Text duplicate Contact us & find services
/media-centre/Text duplicate Media centre
/tenders/Tenders
https://www.msichoices.org/Text duplicate IMG-ALT MSI Reproductive Choices
https://www.msichoices.org/Text duplicate IMG-ALT MSI Reproductive Choices
/who-we-are/our-story/Text duplicate Our story
/who-we-are/global-strategy/Text duplicate Global strategy
/who-we-are/careers/Text duplicate Careers
/what-we-do/services/Text duplicate Services
/what-we-do/where-we-work/Text duplicate Where we work
/what-we-do/projects/Text duplicate Projects
/donate/Text duplicate Donate
/get-involved/email-sign-up/Text duplicate Sign up for emails
/get-involved/share-your-story/Text duplicate Share your story
/tenders/Text duplicate Tenders
/media-centre/Text duplicate Media centre
/legal-documents/Legal Documents
/latest/Text duplicate Latest
/contact-and-find-services/Text duplicate Contact us & find services
https://twitter.com/msichoicesNew window Nofollow External X
https://www.instagram.com/msic...New window Nofollow External Subdomain Instagram
https://www.facebook.com/MSIRe...New window Nofollow External Subdomain Facebook
https://www.linkedin.com/compa...New window Nofollow External Subdomain LinkedIn
https://www.youtube.com/user/M...New window Nofollow External Subdomain YouTube
/privacy-policy/Privacy policy
/cookie-policy/Cookie policy
/anti-modern-slavery-and-human...Anti-modern slavery statement

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.msichoices.org/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.49 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (174 kB).

HTTP Response Header

NameValue
dateFri, 15 Aug 2025 04:50:02 GMT
content-typetext/html; charset=UTF-8
content-encodingbr
varyAccept-Encoding
x-pingbackhttps://www.msichoices.org/xmlrpc.php
link<https://www.msichoices.org/wp-json/>; rel="https://api.w.org/"
x-powered-byWP Engine
x-cacheableSHORT
cache-controlmax-age=600, must-revalidate
x-cacheHIT: 5
x-cache-groupnormal
cf-cache-statusDYNAMIC
set-cookie284 Characters
servercloudflare
cf-ray96f6119aaaa7137e-CDG
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 426 referring domains.
This page has 10,620 backlinks.
This page has backlinks from 345 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

Crawl-delay: 10
# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.msichoices.org/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Search preview

www.msichoices.org
Making choice possible | MSI Reproductive Choices
MSI Reproductive Choices — a global charity working in 36 countries to make reproductive choice possible, with abortion and contraceptive services.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
choice97%Check
MSI97%Check
MSI Reproductive Choices91%Check
Choices88%Check
reproductive83%Check
choose choice72%Check
Reproductive Health63%Check
choice possible62%Check
Reproductive Rights61%Check
abortion59%Check

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