Initiative.de - SEO Checker

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Overview of the SEO Check
Meta information
88% 
Page quality
50% 
Page structure
2% 
Link structure
100% 
Server
88% 
External factors
100% 
SEO Score
Response time
0.47 s
File size
147.70 kB
Words
382
Media files
16
Number of links
11 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Initiative Media
The length of the page title is perfect. (206 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Build an impressive website with the best-rated top-seller WordPress theme
The length of the meta description is perfect. (465 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://initiative.de/
There is more than one canonical link on this page.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United States of America
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
viewportwidth=device-width, initial-scale=1
SKYPE_TOOLBARSKYPE_TOOLBAR_PARSER_COMPATIBLE
theme-color#f5f5f5
descriptionBuild an impressive website with the best-rated top-seller WordPress theme
generatorPowered by Slider Revolution 6.7.34 - responsive, Mobile-Friendly Slider Plugin for WordPress with comfortable drag and drop interface.
article:modified_time2025-06-03T06:14:55+00:00
langde
twitter:cardsummary_large_image
og:localede_DE
og:typearticle
og:titleHome - Initiative Media
og:urlhttps://initiative.de
og:site_nameInitiative Media
og:descriptionBuild an impressive website with the best-rated top-seller WordPress theme
og:imagehttps://initiative.de/wp-content/uploads/2025/04/Fame-Flow-Fun_.png
charsetUTF-8

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Page quality

Content
(Critically important)
No paragraphs were detected.
There are only 382 words on this page. Good pages should have about 800 words of useful content.
37.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
4 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...loads/2022/05/Initiative_logo_panton.pngHier wird ein Bild von dem Logo der Initiative abgebildet.
...ntent/uploads/2025/04/Fame-Flow-Fun_.pngEin Foto des Wortes "Fame" in englischer Schrift, gestaltet in einem ansprechenden Design.
...s/2025/04/Fame-Flow-Fun_NEU-1024x302.pngEin Foto des Wortes "Flow" in englischer Schrift, gestaltet in einem ansprechenden Design.
...ads/2025/04/Fame-Flow-Fun_3-1024x302.pngEin Foto des Wortes "Fun" in englischer Schrift, gestaltet in einem ansprechenden Design.
...nt/uploads/2025/06/Team_Bilder_Final.jpgNo alt attribute provided
...t/uploads/2025/06/Team_Bilder_Final2.jpgNo alt attribute provided
...uploads/2025/06/Team_Bilder_Final3-1.jpgNo alt attribute provided
...uploads/2025/06/Team_Bilder_Final4-1.jpgNo alt attribute provided
...ads/2025/04/Ini_Icons_Blue_7-300x200.pngDieses Bild stellt ein Icon da. Es stellt eine Flamme da. Es soll symbolisch für das Wort "Advisory & Business Design" stehen.
...ads/2025/04/Ini_Icons_Blue_2-300x200.pngDieses Bild stellt ein Icon da. Es stellt eine Flamme da. Es soll symbolisch für das Wort "Comms Planning & Activation" stehen.
...Ini_Icon_Blue_Growth-strateg-300x200.pngDieses Bild stellt ein Icon da. Es stellt eine Flamme da. Es soll symbolisch für das Wort "Growth Strategy" stehen.
...ads/2025/04/Ini_Icons_Blue_4-300x200.pngDieses Bild stellt ein Icon da. Es stellt eine Flamme da. Es soll symbolisch für das Wort "Commerce" stehen.
...ads/2025/04/Ini_Icons_Blue_3-300x200.pngDieses Bild stellt ein Icon da. Es stellt eine Flamme da. Es soll symbolisch für das Wort "Content" stehen.
...ads/2025/04/Ini_Icons_Blue_5-300x200.pngDieses Bild stellt ein Icon da. Es stellt eine Flamme da. Es soll symbolisch für das Wort "Data & Tech" stehen.
...s/2025/04/Ini_Icons_Blue_6-B-300x200.pngDieses Bild stellt ein Icon da. Es stellt eine Flamme da. Es soll symbolisch für das Wort "Performance" stehen.
...ads/2025/04/Ini_Icons_Blue_8-300x200.pngDieses Bild stellt ein Icon da. Es stellt eine Flamme da. Es soll symbolisch für das Wort "Marketing Operations" stehen.

Page structure

H1 heading
(Critically important)
ZEIT,
Too many H1 headings
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (5 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 41 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 ZEIT,
H1 TEAM
H1 SERVICES
H1 JOBS
H1 ABOUT
H2 DIE WELT ZU GESTALTEN.
H2 TAKE THE INITIATIVE!
H3 Marken sind heute komplexe, personalierte Ökosysteme – unzählige Touchpoints, unzählige Möglichkeiten. Egal ob Werbung, Website oder Produkterlebnis, was Unternehmen versprechen, muss in jeder Inte...
H3 Wir sind eine diverse Gruppe von Menschen, die zusammen das Ziel haben, Dinge zu bauen, die wir selber gerne benutzen wollen. Mit Fame, Flow & Fun!
H3 Alles, was Du noch nicht wusstest und vielleicht nie über uns wissen wolltest. Und wenn doch: gern geschehen!
H3 Wir sind Teil der IPG – ein Netzwerk aus über 20.000 Expert:innen weltweit.
H3 Wir sind klimaneutral und durch ClimatePartner zertifiziert. Unser Herzensprojekt für 2025: “Meeresschutz, weltweit”
H4 Wir bauen mehrwertige end-to-end Experiences, die einen messbaren Beitrag zum Geschäft unserer Kunden leisten. Wir verküpfen unsere Expertise nahtlos auf der Basis von Fame & Flow.
H4 Advisory & Business Design
H4 Web & Product Experience
H4 Growth Strategy
H4 Commerce Solutions
H4 Brand & Content Experience
H4 Data & Technology
H4 Performance Marketing
H4 Marketing Operations
H4 Als Teil von IPG greifen wir auf ein Netzwerk von über 20.000 Expert:innen zu – um die besten Lösungen für nachhaltiges Wachstum zu entwickeln.
H4 Bereit, die Initiative zu ergreifen? Dann bist Du hier genau richtig. Schau Dich nach offenen Stellen um! Nichts dabei? Egal, dann bewirb Dich initiativ, Dein Wille was zu bewegen ist uns wichtiger...
H4 Wir sind eine der am schnellsten wachsenden Agenturen mit RECMA Compitches Ranking: A
H4 Bei uns kannst du Karriere machen: Unser CEO Jan hat 2002 als Azubi bei uns angefangen.
H4 Datenschutz
H4 Impressum
H4 Cookie-Hinweis
H4 Cookie-Einstellungen
H4 ©Initiative Media GmbH 2025
H5 WIR LIEFERN MAXIMALE SICHTBARKEIT FÜR MARKEN.
H5 WIR BAUEN NAHTLOSE CUSTOMER EXPERIENCES.
H5 WIR MACHEN, WAS UNS SELBER SPASS MACHT.
H5 Advisory & Business Design Duplicate text
H5 Web & Product Experience Duplicate text
H5 Growth Strategy Duplicate text
H5 Commerce Solutions Duplicate text
H5 Brand & Content Experience Duplicate text
H5 Data & Technology Duplicate text
H5 Performance Marketing Duplicate text
H5 Marketing Operations Duplicate text
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://initiative.de/IMG-ALT Hier wird ein Bild von dem Logo der Initiative abgebildet.
https://initiative.de/Anchor HOME
https://initiative.de/Anchor TEAM
https://initiative.de/Anchor SERVICES
https://initiative.de/Anchor JOBS
https://initiative.de/Anchor ABOUT
https://www.instagram.com/init...External Subdomain No Text
https://www.linkedin.com/compa...External Subdomain No Text
https://kurzlinks.de/youtube_I...External URL anchor text
https://kurzlinks.de/youtube_Initiative_Unternehmensphilosophie_Fame-and-Flow
https://kurzlinks.de/youtube_I...External No Text
https://careers.ipgmediabrands...New window External Subdomain Anchor I TAKE INITIATIVE
/kontaktformular/DROP US A LINE
/initiative.de/datenschutzDatenschutz
https://initiative.de/impressumImpressum
/Cookie-HinweisCookie-Hinweis
/Cookie-EinstellungenCookie-Einstellungen

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://initiative.de/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.47 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (148 kB).

HTTP Response Header

NameValue
dateThu, 05 Jun 2025 00:20:36 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-powered-byWP Engine
link<https://initiative.de/wp-json/>; rel="https://api.w.org/"
x-cacheablebot
cache-controlmax-age=10800, must-revalidate
x-cacheHIT: 1
x-cache-groupbot
cf-cache-statusDYNAMIC
servercloudflare
cf-ray94ab814face6e294-BEG
content-encodingbr
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 76 referring domains.
This page has 7,200 backlinks.
This page has backlinks from 65 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

Crawl-delay: 10
# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://initiative.de/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

initiative.de
Home - Initiative Media
Build an impressive website with the best-rated top-seller WordPress theme

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Initiative70%Check
Initiative Media61%Check
Web54%Check
Media50%Check
Website50%Check
ZEIT50%Check
Fame46%Check
Flow46%Check
Growth46%Check
Content46%Check
Show more keywords and terms

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