Hangseng.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
77% 
Page structure
86% 
Link structure
81% 
Server
95% 
External factors
100% 
SEO Score
Response time
2.69 s
File size
253.70 kB
Words
602
Media files
8
Number of links
53 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Hang Seng Bank Limited
The length of the page title is perfect. (222 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Hang Seng Bank offers a wide array of financial services including online banking, savings, investment, credit cards, loans, mortgages, insurance, and MPF.
The length of the meta description is perfect. (958 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.hangseng.com/en-hk/home/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
google-site-verificationKTXQjoBb1sjxUHVM9g-pRuNukAUYOLjmL4mypFgykq0
msvalidate.010EF3150C2741E95053F272F5024FF675
descriptionHang Seng Bank offers a wide array of financial services including online banking, savings, investment, credit cards, loans, mortgages, insurance, and MPF.
keywordsHang Seng, Hang Seng Bank, Hang Seng personal banking
summaryEmpty
langen
og:titleHang Seng Bank Limited
og:image/etc.clientlibs/hase/clientlibs/clientlib-header/resources/favicon.ico
og:typewebsite
og:descriptionHang Seng Bank offers a wide array of financial services including online banking, savings, investment, credit cards, loans, mortgages, insurance, and MPF.
X-UA-CompatibleIE=edge
cache-controlno-cache
pragmano-cache
expires-1
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 602 words. That's ok.
22.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
6 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...der_config/ios.img.png/1668878824974.pngDownload Hang Seng Personal Banking mobile app on App Store
...config/android.img.png/1668878851722.pngDownload Hang Seng Personal Banking mobile app on Google Play
...der_config/apk.img.jpg/1668998705247.jpgDownload Hang Seng Personal Banking mobile app APK file (opens in a new window)
...ersonal/images/HKDPB_icon_1000x313px.jpgDeposit Protection Scheme Member
...hase/config/bde/pws/home/images/haro.pngNo alt attribute provided
...ter_config/ios.img.png/1709297094164.pngDownload Hang Seng Personal Banking mobile app on App Store
...config/android.img.png/1709297100578.pngDownload Hang Seng Personal Banking mobile app on Google Play
...ter_config/apk.img.png/1709297106235.pngDownload Hang Seng Personal Banking mobile app APK File

Page structure

H1 heading
(Critically important)
Key Visual Heading
The H1 heading is too short (18 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Key Visual Heading
H2 Search by category
H2 Popular searches
H2 Search by category Duplicate text
H2 Popular searches Duplicate text
H2 Empty heading
H2 How can we help today?
H2 Beware of fraudsters posing as finance companies to collect debts
H2 Featured offers
H2 Banking made even easier
H2 Useful information
H2 Need help?
H2 Footnote
H3 Empty heading
H3 Empty heading
H3 Empty heading
H3 Digital banking made easy
H3 Products eligible for tax deductions
H3 A guide to "H plan" and "P plan"
H3 Security information centre
H3 Important notice
H3 What's new
H3 Chat with H A R O
H3 Visit our branches
H3 Remark(s)
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
3 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
/en-hk/resources/sys-maintenance/System Maintenance Schedule
/en-hk/home/Anchor Skip to main content
/en-hk/resources/important-mes...Online Terms & Conditions
/en-hk/resources/important-mes...Privacy Policy
/en-hk/resources/important-mes...Cookies Policy
/en-hk/resources/important-mes...Personal Information Collection Statement
/en-hk/home/Personal
/en-hk/business/Business
/en-hk/wealth-management-connect/Cross-boundary Wealth Management Connect
.cn/1/2/homeNew window External Subdomain Mainland China
/en-hk/contact/branch-addresses/Branches & ATMs
/en-hk/business/Text duplicate Business
/en-hk/wealth-management-connect/Text duplicate Cross-boundary Wealth Management Connect
.cn/1/2/homeNew window External Subdomain Text duplicate Mainland China
/en-hk/contact/branch-addresses/Text duplicate Branches & ATMs
/en-hk/home/No Text
/en-hk/home/No Text
/en-hk/resources/sys-maintenance/Text duplicate System Maintenance Schedule
/en-hk/resources/security/New window Security Information Centre
https://itunes.apple.com/hk/ap...New window External Subdomain IMG-ALT Download Hang Seng Personal Banking mobile app on App Store
https://play.google.com/store/...New window External Subdomain IMG-ALT Download Hang Seng Personal Banking mobile app on Google Play
/en-hk/e-services/personal-mob...New window IMG-ALT Download Hang Seng Personal Banking mobile app APK file (opens in a new window)
/en-hk/personal/cards/spending...Card offers & rewards
/en-hk/personal/banking/foreig...FX services
/en-hk/e-valuation/keyword-sea...e-Valuation
/en-hk/personal/investment/Investment
/en-hk/investment/market-expre...Stock quote
/en-hk/personal/rates/Rates
/en-hk/resources/sys-maintenance/New window View system maintenance schedule
/en-hk/home/Anchor View more
/cms/emkt/pmo/grp01/p77/eng/in...New window No Text
/cms/emkt/pmo/grp01/p77/eng/in...New window View details
/en-hk/moments/building-wealth...No Text
/en-hk/moments/building-wealth...View plan details
/en-hk/moments/buying-your-fir...No Text
/en-hk/moments/buying-your-fir...Learn more
/en-hk/resources/security/Text duplicate View details
/en-hk/resources/important-not...Text duplicate View details
/en-hk/personal/digital/digita...Text duplicate View details
/va/?lng=en-US&ws=WS_EHANew window Start chat
/contact-us/branch-addresses/Find your nearest branch
A-TITLE Find your nearest branch
https://www.dps.org.hk/New window External Subdomain IMG-ALT Deposit Protection Scheme Member
/en-hk/about-us/About Hang Seng
/en-hk/subsidiaries/Hang Seng Subsidiaries
/en-hk/contact-us/contact-us/Contact Us
/en-hk/about/careers/Careers
/en-hk/site-map/Site Map
/en-hk/resources/security/Text duplicate Security Information Centre
/en-hk/personal/bank-service-c...New window Service Charges
/en-hk/personal/rates/Rates Information
/en-hk/resources/sys-maintenance/Text duplicate System Maintenance Schedule
/en-hk/resources/important-doc...Important Documents
/en-hk/resources/important-not...Important Notices
/en-hk/about-us/investor-relat...Regulatory Disclosures
/en-hk/resources/important-mes...Text duplicate Online Terms & Conditions
/en-hk/resources/important-mes...Privacy
https://itunes.apple.com/hk/ap...New window External Subdomain Text duplicate IMG-ALT Download Hang Seng Personal Banking mobile app on App Store
https://play.google.com/store/...New window External Subdomain Text duplicate IMG-ALT Download Hang Seng Personal Banking mobile app on Google Play
/en-hk/e-services/personal-mob...New window IMG-ALT Download Hang Seng Personal Banking mobile app APK File
https://www.hsbc.com/New window External Subdomain Member HSBC Group
https://beian.miit.gov.cn/New window External Subdomain 沪ICP备17018950号-2
/en-hk/resources/important-mes...Cross-border disclaimer

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.hangseng.com/en-hk/home/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (2.69 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (254 kB).

HTTP Response Header

NameValue
content-typetext/html;charset=utf-8
content-length25560
dateWed, 27 May 2026 13:14:07 GMT
serverApache
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last-modifiedWed, 27 May 2026 10:12:38 GMT
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External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 283 referring domains.
This page has 1,833 backlinks.
This page has backlinks from 169 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: *

#block unexpected ins pdf links
Disallow: */content/hase/*
Disallow: */pws/Insurance/pdfs/*
Disallow: */pws/personal/insurance/pdfs/*
Disallow: */pws2/insuranceandmpf/pdfs/*
Disallow: */rwd/personal/insurance-and-mpf/pdfs/*
Disallow: */getpage/*
Disallow: */interimlogon/*
Disallow: */errors/service-not-available/*
Disallow: */content/dam/hase/staff_pdfs/*

#others
Disallow: *hangsengbank.com/*
Disallow: *hangsengbank.com.hk/*
Disallow: *hangseng.com.gslb-hk1.hsbc.com/*
Disallow: *hangseng.com.hk/*
Disallow: *bank.hangseng.com/*
Disallow: */online/faq/*
Disallow: */mobile/mpf2/*
Disallow: */online/*

Disallow: */cms/sdc/newjoiner/*
Disallow: /cms/sdc/newjoiner/*

Sitemap: https://www.hangseng.com/sitemaps.xml

Similar sites

Search preview

www.hangseng.com › en-hk › home
Hang Seng Bank Limited
Hang Seng Bank offers a wide array of financial services including online banking, savings, investment, credit cards, loans, mortgages, insurance, and MPF.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Hang70%Check
Seng70%Check
Hang Seng70%Check
Hang Seng Bank68%Check
Hang Seng Bank Limited63%Check
Banking61%Check
Hang Seng Mobile60%Check
Online Banking57%Check
Banking Services57%Check
offers55%Check
Show more keywords and terms

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Cookie Policy

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