Doa.nc.gov - SEO Checker

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Overview of the SEO Check
Meta information
74% 
Page quality
76% 
Page structure
14% 
Link structure
68% 
Server
31% 
External factors
100% 
SEO Score
Response time
1.03 s
File size
95.30 kB
Words
890
Media files
6
Number of links
99 internal / 26 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
NC DOA | Connecting Business and Government in North Carolina
The page title should be shorter than 580 pixels. It is 596 pixels long. Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Established in 1957, the NC Department of Administration is the business manager for North Carolina state government, overseeing government operations as well as managing facility services and advocacy programs for citizens across the state.
The meta description is too long: 1514 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.doa.nc.gov/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
color-schemeonly light
descriptionEstablished in 1957, the NC Department of Administration is the business manager for North Carolina state government, overseeing government operations as well as managing facility services and advocacy programs for citizens across the state.
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1, shrink-to-fit=no
langen
x-ua-compatibleie=edge
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 890 words. That's ok.
21.2% of the text are stop words.
The page contains a listing, which indicates a good text layout.
16 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 13.33 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, shrink-to-fit=no" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 18 tags for this page.
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...rsionId=j2QlU.PyMXUrUAqnbCkv7n7mf_6RRKSFHome
...18Q3Cs.j3GFd6G2TUd0tll1Twj&itok=G4CBiMQ9No alt attribute provided
...ziUVvRTenDw1jUk5roJ5mTiicc&itok=jdij7o8SNo alt attribute provided
...HJcfxNLFtP2y8wJQsRzkrN55qy&itok=i56q1Jw6No alt attribute provided
...rsionId=Y6shrKll.sRHK4ZONcHtgOacjtBFOdXuThe state government complex, an American Indian dressed in regalia, and a Motor Fleet Management employee

Page structure

H1 heading
(Critically important)
Homepage
The H1 heading contains the words Homepage! Use important keywords instead.
The H1 heading consists of only one word. There should be more information given.
The H1 heading is too short (8 characters). It should be at least 20 Characters long.
Headings
(Important)
Some headings occur twice on the page.
There are 38 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Homepage
H2 Utility Menu
H2 Government Operations
H2 Asset Management
H2 Advocacy
H2 Quick Links for State Agencies
H2 Quick Links for the Public
H2 Welcome to the NC Department of Administration
H2 Welcome to the NC Department of Administration Duplicate text
H2 Serving Residents
H2 Serving Businesses
H2 Serving Communities
H2 Serving State Government
H2 Learn More
H2 Contact DOA
H2 Activity Feed
H2 Follow Us
H2 Network Menu
H3 Serving North Carolina
H3 State Surplus Property Agency
H3 NC Home Schools
H3 Programs & Services for American Indians
H3 State Government Internships
H3 Become a State Vendor: Resources and Training
H3 Resources for Small Businesses and HUBs
H3 Vendor Forms
H3 Grants for NC DV/SA Service Providers
H3 Federal Surplus Property
H3 Make Your Mark: Apply to Join a DOA Board or Commission
H3 Purchase & Contract
H3 Motor Fleet Management
H3 State Parking
H3 Facility Management
H3 State Construction
H3 State Property
H3 Mail Service Center
H3 Surplus Property
H3 North Carolina Department of Administration
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are too many external links (26) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.doa.nc.gov/Anchor Skip to main content
https://www.ncdot.gov/news/pre...External Subdomain Learn More
https://www.nc.gov/privacyExternal Subdomain view our full privacy policy
https://www.doa.nc.gov/contactContact DOA
https://nc.wd108.myworkdayjobs...External Subdomain DOA Jobs
/fraud-waste-abuseReport DOA Fraud, Waste & Abuse
http://www.nc.gov/External Subdomain nc.gov
https://www.doa.nc.gov/IMG-ALT Home
A-TITLE Home
https://www.doa.nc.gov/divisionsDivisions
https://www.doa.nc.gov/divisionsText duplicate Divisions
/divisions/american-indian-aff...American Indian Affairs
/divisions/women-youthDivision for Women & Youth
/divisions/facility-managementFacility Management
/divisions/federal-surplus-pro...Federal Surplus Property
/divisions/historically-underu...Historically Underutilized Businesses (HUB)
/divisions/mail-service-centerMail Service Center
/divisions/motor-fleet-managementMotor Fleet Management
/divisions/non-public-educationNon-Public Education (Home & Private Schools)
/divisions/purchase-contractPurchase & Contract
/divisions/state-construction-...State Construction Office
/divisions/state-parkingState Parking
/divisions/state-propertyState Property Office
/divisions/state-surplus-propertyState Surplus Property
/boards-commissionsBoards & Commissions
/boards-commissionsText duplicate Boards & Commissions
/boards-commissions/commission...Commission of Indian Affairs
/boards-commissions/commission...Commission on Inclusion
/boards-commissions/council-womenCouncil for Women
/boards-commissions/domestic-v...Domestic Violence Commission
/boards-commissions/governors-...Governor's Advisory Council on Latino Affairs
/boards-commissions/governor-a...Governor’s Advisory Council on Historically Underutilized Businesses
/boards-commissions/martin-lut...Martin Luther King Jr. Commission
/boards-commissions/state-buil...State Building Commission
/boards-commissions/state-inte...State Internship Council
/boards-commissions/state-yout...State Youth Advisory Council
/boards-commissions/public-mee...Public Meeting Calendar
https://www.doa.nc.gov/I'm Looking For...
https://www.doa.nc.gov/Text duplicate I'm Looking For...
https://recoup.bid.assetworks....External Subdomain Online Bidding - Surplus Property
/lady-cardinalLady Cardinal Mentorship Program
https://www.doa.nc.gov/scc2026 State Construction Conference
https://www.doa.nc.gov/peak2026 PEAK Conference
https://evp.nc.gov/External Subdomain NC electronic Vendor Portal (eVP)
https://eprocurement.nc.gov/tr...External Subdomain eVP Training
/divisions/historically-underu...Business Certifications
/divisions/non-public-educatio...Home School Requirements
/divisions/american-indian-aff...Anchor American Indian Programs/Services
/divisions/council-women-youth...DV/SA/FVPSA Program Grants
/divisions/state-parking/appoi...Agency Parking Appointments
/divisions/facility-management...Downtown Complex Grounds Use Permits
https://www.doa.nc.gov/newsNews
https://www.doa.nc.gov/newsText duplicate News
/news/current-press-releasesNews Releases
/news/flag-alertsFlag Alerts
/news/events-calendarUpcoming Events
https://www.doa.nc.gov/aboutAbout DOA
https://www.doa.nc.gov/aboutText duplicate About DOA
/about/join-our-teamJoin Our Team
/about/leadershipLeadership
/about/special-programsSpecial Programs
/about/sustainabilitySustainability
/about/flagsFlying Flags in North Carolina
/about/administrative-rules-re...Administrative Rules Review
https://www.doa.nc.gov/contactText duplicate Contact DOA
https://nc.wd108.myworkdayjobs...External Subdomain Text duplicate DOA Jobs
/fraud-waste-abuseText duplicate Report DOA Fraud, Waste & Abuse
http://www.nc.gov/External Subdomain Text duplicate nc.gov
/divisions/state-parking/appoi...State Parking Appointments
/divisions/state-parkingText duplicate State Parking
/divisions/purchase-contract/s...Statewide Term Contracts
/divisions/state-construction-...Construction Forms
https://experience.arcgis.com/...External Subdomain State Property Search
/divisions/purchase-contract/f...Weekly Fuel Prices
/divisions/non-public-educatio...NC Home Schools
/divisions/women-youthWomen & Youth Programs
/divisions/facility-management...State Gov. Complex Ground Use Permits
/divisions/facility-management...Purchase NC, U.S. flags
/news/current-press-releasesText duplicate News Releases
/contact/public-recordsDOA Record Requests
https://www.doa.nc.gov/aboutText duplicate About DOA
/divisions/state-surplus-propertySubdomain State Surplus Property Agency Retail sales for disused items from state agencies and universities. Find retail locations and bid in online auctions.
/divisions/non-public-educatio...NC Home Schools Get started with creating your NC home school, access your account, request student driver eligibility certificates.
/divisions/american-indian-aff...Programs & Services for American Indians Information & contact information for NC tribes & urban organizations, the Commission of Indian Affairs, and other r...
/divisions/women-youth/state-i...State Government Internships Paid summer internships for North Carolina college students.
https://eprocurement.nc.gov/tr...External Subdomain Become a State Vendor: Resources and Training Get started doing business with the state.
/divisions/historically-underu...Resources for Small Businesses and HUBs Certification, training and other resources.
/divisions/purchase-contract/v...Vendor Forms Forms and documents for State of NC vendors.
/divisions/women-youth/dv-sa-g...Grants for NC DV/SA Service Providers DV, SA, FVPSA grants administered by the DOA Division for Women & Youth.
/divisions/federal-surplus-pro...Federal Surplus Property Federal Surplus Property can only be acquired by tax supported & nonprofit, educational & health agencies, public agencies, or provi...
/boards-commissionsMake Your Mark: Apply to Join a DOA Board or Commission DOA's commissions range from advocacy areas such as the Domestic Violence Commission, to government o...
/divisions/purchase-contractPurchase & Contract Procurement services for state agencies, community colleges & universities, some local entities.
/divisions/motor-fleet-managementMotor Fleet Management Vehicle acquisition, assignment, compliance, service & repair services for state agencies.
/divisions/state-parkingState Parking Managing parking for state employees and visitors to the state government complex in downtown Raleigh.
/divisions/facility-managementFacility Management Maintaining about 7 million gross sq. ft. of agency facilities through engineering/construction services, landscape services & more.
/divisions/state-construction-...State Construction Overseeing planning, design and construction of over 4,400 state facilities including universities and community colleges.
/divisions/state-propertyState Property Managing state property transactions, acquiring and disposing of state real estate on behalf of state agencies.
/divisions/mail-service-centerMail Service Center Processing 8.7 million mail items & packages annually to be delivered to/from state agencies.
/divisions/state-surplus-propertySurplus Property Public sales of all surplus supplies, materials and equipment owned by NC state agencies and universities.
https://www.doa.nc.gov/divisionsDOA Divisions
/boards-commissionsDOA Boards & Commissions
https://www.doa.nc.gov/aboutText duplicate About DOA
https://www.doa.nc.gov/newsText duplicate News
https://www.doa.nc.gov/Anchor A-TITLE Back to top
/contact/division-directoryText duplicate Contact DOA
https://www.doa.nc.gov/divisionsText duplicate Divisions
/boards-commissionsText duplicate Boards & Commissions
https://www.doa.nc.gov/newsText duplicate News
https://www.doa.nc.gov/aboutText duplicate About DOA
https://www.governmentjobs.com...External Subdomain Careers
https://www.facebook.com/NCDOA/External Subdomain No Text
https://twitter.com/NCDOAExternal No Text
https://bsky.app/profile/ncdoa...External No Text
https://www.instagram.com/nc.doa/External Subdomain No Text
https://www.threads.net/@nc.doaExternal Subdomain No Text
https://www.flickr.com/photos/...External Subdomain No Text
https://www.youtube.com/user/N...External Subdomain No Text
https://www.linkedin.com/compa...External Subdomain No Text
/employee-directoryEmployee Directory
https://nc.gov/External Text duplicate nc.gov
A-TITLE The State of North Carolina
/webform/user_feedback?source_...Website Feedback
A-TITLE Website User Feedback Form
https://www.nc.gov/accessibilityExternal Subdomain Accessibility
A-TITLE Accessibility of State of North Carolina Websites
https://www.nc.gov/disclaimer-...External Subdomain Disclaimer & Terms of Use
A-TITLE Terms of Use
https://www.nc.gov/privacyExternal Subdomain Privacy Policy
A-TITLE State of North Carolina Privacy Policy
https://www.nc.gov/government/...External Subdomain Open Budget
A-TITLE State of North Carolina Open Budget
https://it.nc.gov/services/dig...External Subdomain Hosted on Digital Commons

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.doa.nc.gov/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time is slow (1.03 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (95 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
dateMon, 09 Mar 2026 01:06:05 GMT
serverApache
cache-controlmax-age=300, public, stale-if-error=86400, stale-while-revalidate=600
x-drupal-dynamic-cacheMISS
content-languageen
x-content-type-optionsnosniff
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedSun, 08 Mar 2026 20:24:13 GMT
strict-transport-securitymax-age=63072000; includeSubDomains; preload
content-security-policyupgrade-insecure-requests; frame-ancestors 'self'
etag"1773001453"
varyCookie
x-cacheHit from cloudfront
via1.1 d147b4a7fe31d4e8683f7d8b15b71906.cloudfront.net (CloudFront)
x-amz-cf-popFRA60-P5
x-amz-cf-idI9OMWcaa6yo4m-ld16bI1B4q1xVutLmQ5JS6cztk9sLzRWxbTQLCag==
age130
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 74 referring domains.
This page has 126 backlinks.
This page has backlinks from 36 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register/
Disallow: /user/password/
Disallow: /user/login/
Disallow: /user/logout/
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password/
Disallow: /index.php/user/register/
Disallow: /index.php/user/login/
Disallow: /index.php/user/logout/
# DS Additions
Disallow: /user
Disallow: /user/login
Sitemap: https://www.doa.nc.gov/sitemap.xml

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Search preview

www.doa.nc.gov
NC DOA | Connecting Business and Government in North Carolina
Established in 1957, the NC Department of Administration is the business manager for North Carolina state government, overseeing government operations as well as managing facility services and advocacy programs for citizens across the state.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
gov73%Check
NC DOA73%Check
DOA68%Check
Government66%Check
North Carolina66%Check
NC Department66%Check
State Government61%Check
Carolina State61%Check
North Carolina state government61%Check
Government Operations60%Check
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