Designobserver.com - SEO Checker

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Overview of the SEO Check
Meta information
77% 
Page quality
85% 
Page structure
70% 
Link structure
60% 
Server
89% 
External factors
100% 
SEO Score
Response time
0.43 s
File size
297.50 kB
Words
542
Media files
27
Number of links
96 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - DesignObserver
The length of the page title is perfect. (217 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://designobserver.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
google-site-verificationRfpqD1y-iLPbfzIUZ7_PvzMCDhTDdFOwRRoXDFEg7dQ
generatorNitroPack
article:publisherhttps://www.facebook.com/designobserver/
article:modified_time2025-12-16T23:37:14+00:00
langen-us
twitter:cardsummary_large_image
twitter:site@DesignObserver
og:localeen_US
og:typewebsite
og:titleHome - DesignObserver
og:urlhttps://designobserver.com/
og:site_nameDesignObserver
og:imagehttps://designobserver.com/wp-content/uploads/2024/06/DO-placeholder.png
og:image:width1080
og:image:height800
og:image:typeimage/png
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 542 words. That's ok.
26.8% of the text are stop words.
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.67 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64DesignObserver_black
data:[...] Base64instagram
data:[...] Base64linkedin
data:[...] Base64x
data:[...] Base64facebook
data:[...] Base64pinterest
data:[...] Base64feed
data:[...] Base64annie-spratt-christmas-cards
data:[...] Base64Red Plastic bowl with water
data:[...] Base6439574-MUSEUM_POSTER.jpeg
data:[...] Base64claudio-schwarz-typography-outdoors
data:[...] Base64My Mom Jayne copy.jpg
data:[...] Base6439010-7_LBe+22.jpg
data:[...] Base64Lee Moreau Headshot
data:[...] Base64Bonus_Episode
data:[...] Base64DBBD_aspen_768x1024_web
data:[...] Base64S3_Final Assets_Trust Doubt_Scaled
data:[...] Base64The wonderful Wizard of Oz
data:[...] Base64Nutcracker
data:[...] Base64Eight Spruce Street by Frank Gehry
data:[...] Base64F2E862EB-C90C-4840-8FF7-DAF4FBECEDBC
data:[...] Base64Stainless steel detail of top of the Chrysler Building (Art Deco style – National Historic Lanmark) in Black & White. Midtown, Manhattan
data:[...] Base64Stack of Old Books, Close-Up View
data:[...] Base64VickiBookShoot-6280
data:[...] Base64image1
data:[...] Base6440612-Screenshot_2023-08-02_at_11.18.23_AM.png
data:[...] Base6440668-AAOB-sq.png

Page structure

H1 heading
(Critically important)
What happened to the Christmas card? A designer reflects on modern holiday cards
Too many H1 headings
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 What happened to the Christmas card? A designer reflects on modern holiday cards
H1 Books, films, and more: Design Observer covers the long form
H2 New Year’s Housecleaning
H2 12 Weeks of Poster Design
H2 The Past, Present and Future of Design with Lee Moreau, DB|BD Season 12 Finale
H2 Patrick Whitney on Designing for What’s Next | Design As Season Finale
H2 On Location at the Aspen Institute Part 2: Redesigning Leadership
H2 Design as Trust | Design as Doubt
H2 The Wizards of AI are sad and lonely men
H3 Visions of sugar-plums
H3 Dispatches from Design Week in Hong Kong
H3 The compound interest of design: what not to build
H3 A new chapter of human ingenuity in the age of AI
H3 How can I design at a time like this?
H3 Dancing with AI: how next-gen game designers are taking the lead
H3 Design Criticism
H3 Amplifying Accessibility and Abolishing Ableism: Designing to Embolden Black Disability Visual Culture
Some internal link anchor texts are too long.
Some anchor texts are used more than once.
4 links don't have an anchor text.
The number of internal links is ok.
All internal links are not using dynamic parameters.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://designobserver.com/Anchor Skip to content
/newsletters/Feed Your Curiosity 🧠
https://designobserver.com/IMG-ALT DesignObserver_black
https://www.instagram.com/desi...New window External Subdomain IMG-ALT instagram
https://www.linkedin.com/compa...New window External Subdomain IMG-ALT linkedin
https://x.com/DesignObserverNew window External IMG-ALT x
https://www.facebook.com/desig...New window External Subdomain IMG-ALT facebook
https://www.pinterest.com/desi...New window External Subdomain IMG-ALT pinterest
https://designobserver.com/feed/New window IMG-ALT feed
/channels/Channels
/channels/arts-culture/Arts + Culture
/channels/business/Business
/channels/education/Education
/channels/the-built-world/The Built World
/channels/civic-life/Civic Life
/channels/innovation/Innovation
/channels/sustainability/Sustainability
/channels/theory-criticism/Theory + Criticism
/channels/design-impact/Design Impact
/podcasts/Podcasts
/channels/design-of-business-b...DB | BD
/channels/design-as/Design As
/channels/the-futures-archive/The Futures Archive
/channels/she-the-people/She the People
/channels/the-observatory/The Observatory Newsletter
/channels/design-matters/Design Matters
/channels/connect-4/Connect 4
/channels/insights-per-minute/Insights per Minute
/newsletters/Newsletters
/channels/ai-observer/AI Observer
/channels/equityobserver/Equity Observer
/channels/the-design-observer-...DO 20
https://www.youtube.com/@desig...New window External Subdomain YouTube
https://designobserver.com/jobs/Jobs
/channels/Text duplicate Channels
/channels/arts-culture/Text duplicate Arts + Culture
/channels/business/Text duplicate Business
/channels/education/Text duplicate Education
/channels/the-built-world/Text duplicate The Built World
/channels/civic-life/Text duplicate Civic Life
/channels/innovation/Text duplicate Innovation
/channels/sustainability/Text duplicate Sustainability
/channels/theory-criticism/Text duplicate Theory + Criticism
/channels/design-impact/Text duplicate Design Impact
/podcasts/Text duplicate Podcasts
/channels/design-of-business-b...Text duplicate DB | BD
/channels/design-as/Text duplicate Design As
/channels/the-futures-archive/Text duplicate The Futures Archive
/channels/she-the-people/Text duplicate She the People
/channels/the-observatory/Text duplicate The Observatory Newsletter
/channels/design-matters/Text duplicate Design Matters
/channels/connect-4/Text duplicate Connect 4
/channels/insights-per-minute/Text duplicate Insights per Minute
/newsletters/Text duplicate Newsletters
/channels/ai-observer/Text duplicate AI Observer
/channels/equityobserver/Text duplicate Equity Observer
/channels/the-design-observer-...Text duplicate DO 20
https://www.youtube.com/@desig...New window External Subdomain Text duplicate YouTube
https://designobserver.com/jobs/Text duplicate Jobs
/what-happened-to-the-christma...New window Alexandra Lange|Essays What happened to the Christmas card? A designer reflects on modern holiday cards
IMG-ALT annie-spratt-christmas-cards
/new-years-housecleaning/New window Lorraine Wild|Essays New Year’s Housecleaning
IMG-ALT Red Plastic bowl with water
/12-weeks-of-poster-design/New window Arts + Culture ThoughtMatter|Essays 12 Weeks of Poster Design
IMG-ALT 39574-MUSEUM_POSTER.jpeg
https://designobserver.com/jobs/New window View all
https://bookshop.org/lists/edi...New window External *ੈ✩‧₊˚Looking for inspiration? Give the gift of insight.📚*ੈ✩‧₊˚📖 Discover the best books for designing a better life. ✰ Explore our bookshop today! ✧.* Looki...
/the-tension-between-graphic-a...New window Typography Brian LaRossa|Essays The Tension Between Graphic and Type Design Ask someone on the street if they’ve heard of Helvetica and they’ll likely say ye...
IMG-ALT claudio-schwarz-typography-outdoors
/gonzo-girls-tribeca-film-fest...New window Arts + Culture Susan Morris|Cinema Dorothy and friends: Top film festival docs spotlight the women who’ve shaped media Just a click tick after the release of...
IMG-ALT My Mom Jayne copy.jpg
/a-new-life-in-fine-art/New window John Foster|Accidental Mysteries A New Life in Fine Art The collages of Lou Beach
IMG-ALT 39010-7_LBe+22.jpg
/podcasts/New window Text duplicate View all
/the-past-present-and-future-o...New window IMG-ALT Lee Moreau Headshot
/the-past-present-and-future-o...New window No Text
/category/audio/New window Audio
/design-as-season-finale-desig...New window IMG-ALT Bonus_Episode
/design-as-season-finale-desig...New window No Text
/category/audio/New window Text duplicate Audio
/on-location-at-the-aspen-inst...New window IMG-ALT DBBD_aspen_768x1024_web
/on-location-at-the-aspen-inst...New window No Text
/category/audio/New window Text duplicate Audio
/design-as-trust-design-as-doubt/New window IMG-ALT S3_Final Assets_Trust Doubt_Scaled
/design-as-trust-design-as-doubt/New window No Text
/category/audio/New window Text duplicate Audio
/the-wizards-of-ai-are-sad-and...New window IMG-ALT The wonderful Wizard of Oz
/the-wizards-of-ai-are-sad-and...New window Lee Moreau|Critique The Wizards of AI are sad and lonely men Lee Moreau on AI, the loneliness of power, the danger of wizards, and the designer’s role in kee...
/newsletters/New window Text duplicate View all
/visions-of-sugar-plums/New window IMG-ALT Nutcracker
/visions-of-sugar-plums/New window The Observatory Newsletter Ellen McGirt|Holiday Gift Guide Visions of sugar-plums
/dispatches-from-design-week-i...New window IMG-ALT Eight Spruce Street by Frank Gehry
/dispatches-from-design-week-i...New window The Built World Ellen McGirt Dispatches from Design Week in Hong Kong
/channels/design-juice/New window Text duplicate View all
/the-compound-interest-of-desi...New window IMG-ALT F2E862EB-C90C-4840-8FF7-DAF4FBECEDBC
/the-compound-interest-of-desi...New window AI Observer Dave Snyder The compound interest of design: what not to build
/ai-may-mark-a-turning-point-i...New window IMG-ALT Stainless steel detail of top of the Chrysler Building (Art Deco style – National Historic Lanmark) in Black & White. Midtown, Manhattan
/ai-may-mark-a-turning-point-i...New window AI Observer Taraka ‘TK’ Tennakoon A new chapter of human ingenuity in the age of AI
/channels/arts-culture/New window Text duplicate View all
/books-films-and-more-design-o...New window Arts + Culture Books, films, and more: Design Observer covers the long form
IMG-ALT Stack of Old Books, Close-Up View
/how-can-i-design-at-a-time-li...New window Innovation Vicki Tan|Books How can I design at a time like this?
IMG-ALT VickiBookShoot-6280
/dancing-with-ai-how-next-gen-...New window AI Observer Baxstar Jonmarie Ferguson|Analysis Dancing with AI: how next-gen game designers are taking the lead
IMG-ALT image1
/design-criticism/New window Books Stuart Walker|Books Design Criticism
IMG-ALT 40612-Screenshot_2023-08-02_at_11.18.23_AM.png
/amplifying-accessibility-and-...New window Books Jennifer White-Johnson|Books Amplifying Accessibility and Abolishing Ableism: Designing to Embolden Black Disability Visual Culture
IMG-ALT 40668-AAOB-sq.png
/privacy-policy/Privacy
/terms-of-use/Terms
/contact/Contact
/how-to-pitch-design-observer/Pitch A Story
https://designobserver.com/about/About
/cdn-cgi/l/email-protectionAdvertise

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://designobserver.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.43 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (298 kB).

HTTP Response Header

NameValue
dateMon, 05 Jan 2026 10:02:26 GMT
content-typetext/html; charset=UTF-8
content-encodingbr
varyAccept-Encoding
accept-chSec-CH-UA-Mobile
link<https://cdn-ilbfnph.nitrocdn.com>; rel=preconnect
x-cache-ctime1766942940
x-nitro-cacheHIT
x-nitro-cache-fromdrop-in
x-nitro-rev108d796
x-powered-byWP Engine
x-cacheableSHORT
cache-controlmax-age=600, must-revalidate
x-cacheHIT: 4
x-cache-groupnormal
x-orig-cache-controlno-cache
cf-cache-statusDYNAMIC
set-cookie284 Characters
servercloudflare
cf-ray9b9223dd9b592f12-FRA
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 387 referring domains.
This page has 1,333 backlinks.
This page has backlinks from 217 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# Prevent Crawling Unnecessary Endpoints - Dynamically added by BigScoots
User-agent: *
Disallow: /cdn-cgi/
Disallow: /*add-to-cart=*

Crawl-delay: 10

User-agent: LinkedInBot
Disallow: /jobs/*

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow: /?s=
Disallow: /page/*/?s=
Disallow: /search/
Disallow: /wp-json/
Disallow: /?rest_route=

User-agent: AdsBot
Disallow: /

Sitemap: https://designobserver.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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designobserver.com
Home - DesignObserver

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Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Design80%Check
Design Observer72%Check
Observer70%Check
Design As70%Check
Design Week59%Check
Christmas56%Check
card56%Check
cards56%Check
designer55%Check
holiday55%Check
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