Dealer.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
68% 
Page structure
29% 
Link structure
68% 
Server
78% 
External factors
100% 
SEO Score
Response time
1.01 s
File size
266.70 kB
Words
1471
Media files
13
Number of links
80 internal / 20 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Automotive Digital Marketing Solutions | Dealer.com
The length of the page title is perfect. (463 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Dealer.com offers the best in Automotive marketing and operations tools, support, and services: Advertising, Websites, Inventory, SEO for car dealerships.
The length of the meta description is perfect. (947 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.dealer.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United States of America
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
google-site-verificationcBAPBWq8ZGToTrfWvuIW2aE0pJcZtxMdl35WxH4wlW0
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionDealer.com offers the best in Automotive marketing and operations tools, support, and services: Advertising, Websites, Inventory, SEO for car dealerships.
theme-color#000000
generatorElementor 3.30.3; features: e_font_icon_svg, additional_custom_breakpoints; settings: css_print_method-external, google_font-enabled, font_display-swap
msapplication-TileImagehttps://www.dealer.com/wp-content/uploads/sites/18/2023/11/Dealer.com-Icon-Brand-Color.svg
article:publisherhttps://www.facebook.com/DealerDotCom/
article:modified_time2025-08-11T07:53:12+00:00
langen-us
twitter:cardsummary_large_image
twitter:titleAutomotive Digital Marketing Solutions | Dealer.com
twitter:descriptionDealer.com offers the best in Automotive marketing and operations tools, support, and services: Advertising, Websites, Inventory, SEO for car dealerships.
twitter:site@DealerDotCom
og:localeen_US
og:typewebsite
og:titleAutomotive Digital Marketing Solutions | Dealer.com
og:descriptionDealer.com offers the best in Automotive marketing and operations tools, support, and services: Advertising, Websites, Inventory, SEO for car dealerships.
og:urlhttps://www.dealer.com/
og:site_nameDealer.com US
og:imagehttps://www.dealer.com/wp-content/uploads/sites/18/DDC_1920x1040_BrandLP-image-right-side-1.jpg
og:image:width1920
og:image:height1040
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 2 text duplicates on this page:
  • Duplicate: Be one of the first dealers to experience the technology, insights and...
This page contains 1471 words. That's ok.
36.3% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
23 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 17.33 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (43). We recommend using a maximum of 29 tags for this page.
The following tag is repeated too often: i’d like to get more buyers from my website.
Some tags are too long. With 74 characters this one is longer than 70 characters:
"i’d like to improve my personalization to stand out from the competition. "
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...uploads/sites/18/2025/01/dealer-logo.svgDealer.com US
...rcle_600x600_v2.png?w=600&resize=600,600Consistent Experiences. Powerful Insights. Expert Partners.
...s/18/2025/01/Retail360-Identifier-ko.svgNo alt attribute provided
...ds/sites/18/2025/01/homepage-hero-v3.pngNo alt attribute provided
.../home-hero-panel-overlay.png?h=560&w=337No alt attribute provided
.../01/solutions-home-v2.png?resize=592,795Uploaded image
...integrations-thumbnail.png?h=1095&w=1787No alt attribute provided
...25/07/CDP-blog-image.jpeg?resize=767,643CDP blog image
...and-Hybrid-Insights.jpg?resize=6000,40002025 EV and Hybrid Insights
...raphic-e1747164421660.jpg?resize=890,450Dealer.com cross-brand Digital Retailing MY + AMD Infographic
...otlight.png?h=800&w=1024&resize=1024,800No alt attribute provided
...s/sites/18/2025/01/dealer-logo-white.svgDealer.com US

Page structure

H1 heading
(Critically important)
POWER ON SAVINGS WITH UP TO 50% OFF*
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 41 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 POWER ON SAVINGS WITH UP TO 50% OFF*
H1 QUALITY LEADS & HIGHER PROFITS START WITH
H1 BETTER WEBSITES
H2 Our Solutions
H2 Your Goals Matter. Let’s Crush Them Together.
H2 Dealer.com integrates with other technologies
H2 Better Experience. Better Bottom Line.
H2 Resources
H2 Get started with Dealer.com
H2 Get started
H2 Get started Duplicate text
H2 SOLUTIONS
H2 COX AUTOMOTIVE
H2 RESOURCES
H2 CONTACT US
H2 HEADQUARTERS
H3 Personalized Websites
H3 Precision Advertising
H3 Marketing Services
H3 Digital Retailing
H3 Cox Automotive Deal Central
H3 Get Started
H3 Personalize the customer experience.
H3 Advertise with precision.
H3 Work with automotive marketing pros.
H3 Deliver seamless digital retailing.
H3 Get actionable insights.
H3 Improve your search visibility.
H3 Develop agency-level creative.
H3 Help shoppers visualize your offerings.
H3 greater lead submission rate
H3 more penciled deals
H3 higher close rate
H3 Why CDPs and AI Matter for Dealer.com Customers
H3 2025 EV & Hybrid Insights
H3 The Power of My Wallet and Accelerate My Deal on Dealer.com
H3 Take a Guided Demo
H3 Talk to a Cox Automotive Rep
H3 Talk to a Cox Automotive Rep Duplicate text
H3 Sales
H3 Support
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 20 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.dealer.com/Anchor Skip to content
https://www.coxautoinc.com/New window External Subdomain COX AUTOMOTIVE
https://b2b.autotrader.com/External Subdomain AUTOTRADER
https://www.dealer.com/DEALER.COM
https://us.dealertrack.com/External Subdomain DEALERTRACK
https://b2b.kbb.com/External Subdomain KELLEY BLUE BOOK
https://www.vauto.com/External Subdomain vAUTO
https://www.vinsolutions.com/External Subdomain VINSOLUTIONS
https://xtime.com/External XTIME
https://www.mymanheim.com/External Subdomain MANHEIM
/support/?_gl=1*vfl6ql*_gcl_au...Support
https://www.dealer.com/Anchor Get Started
https://apps.dealer.com/welcom...External Subdomain Login
https://www.dealer.com/IMG-ALT Dealer.com US
https://www.dealer.com/Text duplicate Dealer.com US
https://www.dealer.com/solutions/SOLUTIONS
https://www.dealer.com/solutions/Solution Overview
https://www.dealer.com/solutions/Anchor Dealership Websites
/solutions/websites/Digital Storefront
/solutions/dealer-partnerships/OEM Programs
/solutions/analytics-websites/Analytics
https://www.dealer.com/solutions/Anchor Managed Services
/solutions/website-management/Website Management
/solutions/seo/SEO
/solutions/content-creative/Content & Creative
/solutions/social-management/Social & Reputation Management
https://www.dealer.com/solutions/Anchor Advertising
/solutions/display-advertising/Display & Retargeting
/solutions/paid-search/SEM/Paid Search
/solutions/video/Video
/solutions/social-media/Social Media
/solutions/analytics-advertising/Text duplicate Analytics
https://www.dealer.com/solutions/Anchor Digital Retailing
/solutions/make-deals/Dealer.com Digital Retailing
https://www.dealer.com/solutions/Anchor Cox Automotive Deal Central
https://www.dealer.com/solutions/Anchor Learn More
https://dealer.com/integrations/INTEGRATIONS
/dealership-resources/RESOURCES
/dealership-resources/Resources
/dealership-resources/Resource Center
/client-resource-center/Client Resources
/client-resource-center/pro-tips/Pro Tips
https://www.dealer.com/solutions/Anchor Text duplicate Learn More
https://www.dealer.com/about-us/ABOUT US
https://www.dealer.com/contact/Text duplicate Get Started
http://apps.dealercenter.coxau...New window External Subdomain Text duplicate Login
/support/?_gl=1*vfl6ql*_gcl_au...Text duplicate Support
https://www.dealer.com/contact/Text duplicate Get Started
http://apps.dealercenter.coxau...New window External Subdomain Text duplicate Login
https://www.coxautoinc.com/ret...New window External Subdomain Book A Demo
https://www.dealer.com/Anchor Start Here
https://www.dealer.com/solutions/Anchor Text duplicate Learn More
https://www.dealer.com/solutions/Anchor Text duplicate Learn More
https://www.dealer.com/solutions/Anchor Text duplicate Learn More
https://www.dealer.com/solutions/Anchor Text duplicate Learn More
https://www.dealer.com/solutions/Anchor Text duplicate Learn More
https://www.dealer.com/Anchor Text duplicate Learn More
/solutions/websites/start personalizing my website
https://www.dealer.com/solutions/Anchor start improving my advertising impact
https://www.dealer.com/solutions/Anchor start managing my marketing
/solutions/make-deals/start speeding up my deals
/solutions/analytics-advertising/start driving my strategy with the right metrics
/solutions/seo/start search engine optimization
/solutions/content-creative/start customizing my marketing content
/solutions/video/start creating video content
/integrations/SEE OUR INTEGRATIONS
/dealership-resources/View All
/resources/why-cdps-and-ai-mat...3m Read
IMG-ALT CDP blog image
/resources/resource-format/blog/Blog
/resources/why-cdps-and-ai-mat...Why CDPs and AI Matter for Dealer.com Customers In today’s digital-first automotive retail environment, personalization isn’t just a nice-to-have—it’s a comp...
/resources/2025-ev-hybrid-insi...Text duplicate 3m Read
IMG-ALT 2025 EV and Hybrid Insights
/resources/resource-format/blog/Text duplicate Blog
/resources/2025-ev-hybrid-insi...2025 EV & Hybrid Insights In automotive, there is no bigger task ahead than the shift to electrification. While there are still concerns about costs and char...
/resources/the-power-of-my-wal...1m Read
IMG-ALT Dealer.com cross-brand Digital Retailing MY + AMD Infographic
/resources/the-power-of-my-wal...The Power of My Wallet and Accelerate My Deal on Dealer.com Kelley Blue Book® My Wallet offers shoppers the opportunity to start a lead on Autotrader.com, KB...
/self-guided-demo/GET A DEMO
https://www.dealer.com/support/Get Technical Support
https://www.dealer.com/solutions/Anchor Text duplicate Dealership Websites
https://www.dealer.com/solutions/Anchor Digital Marketing Services
https://www.dealer.com/solutions/Anchor Automotive Marketing Services
https://www.dealer.com/solutions/Anchor Text duplicate Digital Retailing
/integrations/Integrations
https://www.dealer.com/about-us/About
https://jobs.coxenterprises.co...External Subdomain Careers
/dealership-resources/Text duplicate Resource Center
/explore/client-resource-center/Text duplicate Client Resources
https://www.dealer.com/contact/Contact Us
/support/?_gl=1*cqrjjm*_gcl_au...Text duplicate Support
https://casfx.my.site.com/ddc/s/External Subdomain Help Center
/self-guided-demo/Request a Demo
/company/terms-of-use/Terms of Use
/company/dealer-com-privacy-po...Privacy Policy
/privacy-data-compliance-form/Do Not Sell My Info
https://www.coxautoinc.com/res...External Subdomain Responsible Disclosure Policy
https://www.dealer.com/Text duplicate IMG-ALT Dealer.com US
https://www.facebook.com/deale...New window External Subdomain URL anchor text
Follow us on https://www.facebook.com/dealerdotcom/
https://www.linkedin.com/compa...New window External Subdomain URL anchor text
Follow us on https://www.linkedin.com/company/dealer-com
https://www.youtube.com/dealer...New window External Subdomain URL anchor text
Follow us on https://www.youtube.com/dealerdotcom/
https://twitter.com/DealerDotComNew window External URL anchor text
Follow us on https://twitter.com/DealerDotCom
https://www.coxautoinc.com/New window External Subdomain No Text

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.dealer.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.01 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (267 kB).

HTTP Response Header

NameValue
servernginx
dateMon, 11 Aug 2025 16:16:41 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
x-hackerIf you're reading this, you should visit https://join.a8c.com/viphacker and apply to join the fun, mention this header.
x-powered-byWordPress VIP <https://wpvip.com>
host-headera9130478a60e5f9135f765b23f26593b
x-content-type-optionsnosniff
x-content-security-policyupgrade-insecure-requests
access-control-allow-origin*
x-frame-optionsALLOW-FROM https://www.dealer.com/ https://new-ddc-develop.go-vip.net/ https://us.dealertrack.com/ https://us-qa.dealertrack.com/ https://us-dev.dealertrack.com/ https://ddc-2023.go-vip.net/ https://ddc-2023.go-vip.net/main/ https://retail2024-ddc.go-vip.net/main/ https://retail2024-ddc.go-vip.net/
content-security-policyscript-src 'unsafe-inline' 'unsafe-eval' http: https:; worker-src data:
link<https://www.dealer.com/wp-json/>; rel="https://api.w.org/"
content-encodingbr
x-rqvie2 0 40 9980
accept-rangesbytes
cache-controlmax-age=300, must-revalidate
x-cacheMISS
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 7,750 referring domains.
This page has 4,837,075 backlinks.
This page has backlinks from 1,308 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-content/uploads/sites/18/2025/02/Dealer.com-Accelerate-My-Deal-Welcome-Guide.pdf

Sitemap: https://www.dealer.com/sitemap_index.xml

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.dealer.com/sitemap_index.xml
Sitemap: https://www.dealer.com/fca/sitemap_index.xml
Sitemap: https://www.dealer.com/support/sitemap_index.xml
Sitemap: https://www.dealer.com/canada/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

Similar sites

Search preview

www.dealer.com
Automotive Digital Marketing Solutions | Dealer.com
Dealer.com offers the best in Automotive marketing and operations tools, support, and services: Advertising, Websites, Inventory, SEO for car dealerships.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
DEALER85%Check
AUTOMOTIVE70%Check
marketing70%Check
Automotive Marketing70%Check
Automotive Digital Marketing68%Check
Digital Marketing66%Check
Automotive Digital Marketing Solutions66%Check
Marketing Solutions65%Check
Digital63%Check
Marketing Services62%Check
Show more keywords and terms

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Cookie Policy

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