Code.statisticsauthority.gov.uk - SEO Checker

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Overview of the SEO Check
Meta information
79% 
Page quality
66% 
Page structure
62% 
Link structure
95% 
Server
98% 
External factors
100% 
SEO Score
Response time
0.43 s
File size
50.80 kB
Words
465
Media files
3
Number of links
47 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Code of Practice for Statistics
The length of the page title is perfect. (266 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is missing.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://code.statisticsauthority.gov.uk/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: Germany
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
This page is hosted on a subdomain. Use a top level domain for better SEO results.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsmax-image-preview:large
msapplication-TileImagehttps://code.statisticsauthority.gov.uk/wp-content/uploads/2015/12/Site-icon-for-WordPress.jpg
langen-gb
twitter:titleCode of Practice
twitter:urlhttps://code.statisticsauthority.gov.uk
twitter:cardsummary_large_image
twitter:site@UKStatsAuth
fb:app_id966242223397117
og:localeen_GB
og:site_nameCode of Practice for Statistics
og:titleCode of Practice
og:urlhttps://code.statisticsauthority.gov.uk
og:typewebsite
og:descriptionCode of Practice for Statistics The Code of Practice for Statistics sets the standards that producers of official statistics should commit to. The Code benefits all of us, as users and citizens. Compliance with the Code gives you confidence that published government statistics have public value, ar
og:imagehttps://code.statisticsauthority.gov.uk/wp-content/uploads/2020/03/ruthson-zimmerman-FVwG5OzPuzo-unsplash-scaled.jpg
og:image:urlhttps://code.statisticsauthority.gov.uk/wp-content/uploads/2020/03/ruthson-zimmerman-FVwG5OzPuzo-unsplash-scaled.jpg
og:image:secure_urlhttps://code.statisticsauthority.gov.uk/wp-content/uploads/2020/03/ruthson-zimmerman-FVwG5OzPuzo-unsplash-scaled.jpg
X-UA-CompatibleIE=edge
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 465 words on this page. Good pages should have about 800 words of useful content.
33.8% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
5 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 22.89 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 9 tags for this page.
Image SEO
(Somewhat important)
2 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...nt/uploads/2020/03/cop-logo-1024x270.pngCode of Practice for Statistics
...k_statistics_authority_logo-300x87-1.pngNo alt attribute provided
...oads/2020/03/OSR-Logo-white-1024x215.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Code of Practice for Statistics
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
Some headings do not have any content.

Heading structure

Heading levelContent
H1 Code of Practice for Statistics
H1 Code of Practice for Statistics Duplicate text
H2 Featured items
H2 Latest content
H2 Highlighted content
H3 Rapidly setting up an automated data collection
H3 Celebrating TQV Excellence: Award for Voluntary Application of the Code of Practice for Statistics
H3 Voluntary Application: Demonstrating the value of the COVID-19 Dashboard through the Code of Practice for Statistics
H3 Providing clear insights through visible collaboration
H3 Organisations voluntarily applying the Code
H3 Questions for data users
H3 How the Code of Practice for Statistics can help support evaluation
H3 Sources of official statistics
H4 Empty heading
H4 Code Consultation
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 13 external links on this page.

Found links on this page

LinkAttributesAnchor text
/Anchor Skip to content
https://www.statisticsauthorit...External Subdomain UK Statistical System
https://uksa.statisticsauthori...External Subdomain UK Statistics Authority
https://osr.statisticsauthorit...External Subdomain Office for Statistics Regulation
/Subdomain IMG-ALT Code of Practice for Statistics
https://twitter.com/StatsRegul...External Twitter
https://www.linkedin.com/compa...External Subdomain LinkedIn
/feedRSS Feed
/Subdomain Text duplicate Code of Practice for Statistics
/Home
/the-code/Subdomain About the Code
/the-code/trustworthiness/Subdomain Trustworthiness
/the-code/quality/Subdomain Quality
/the-code/value/Subdomain Value
/for-organisations-that-produc...Subdomain For organisations that produce official statistics
/for-senior-leaders/Subdomain For senior leaders
/for-communications-staff/Subdomain For communications staff
/for-policy-and-evaluation-pro...Subdomain For policy and evaluation professionals
/for-analysts-and-other-profes...Subdomain For analysts and other professions
/voluntary-application/Subdomain What is voluntary application?
/voluntary-application/celebra...Subdomain Award for Voluntary Application
/how-to-apply-the-code-volunta...Subdomain How to apply the Code
/list-of-voluntary-adopters/Subdomain Organisations voluntarily applying the Code
/case-studies-listing/Subdomain Case studies
/code-universal-principles/Subdomain Code universal principles
/questions-for-data-users/Subdomain Questions for data users
/what-to-ask-about-geography/Subdomain What to ask about geography
/sources-of-official-statistics/Subdomain Sources of official statistics
https://osr.statisticsauthorit...External Subdomain Office for Statistics Regulation guidance
/glossary/Subdomain Glossary
https://twitter.com/StatsRegul...External Text duplicate Twitter
https://www.linkedin.com/compa...External Subdomain Text duplicate LinkedIn
/feedText duplicate RSS Feed
/the-code/trustworthiness/t3-o...New window Subdomain T3: Orderly release
A-TITLE https://code.statisticsauthority.gov.uk/the-code/trustworthiness/t3-orderly-release/
https://osr.statisticsauthorit...New window External Subdomain consultation
A-TITLE https://osr.statisticsauthority.gov.uk/time-for-a-change-amending-the-code-of-practice-to-allow-alternative-release-times-for-official-statistics/
/wp-content/uploads/2022/05/Co...New window Subdomain Download the Code (PDF, 0.58MB)
A-TITLE https://code.statisticsauthority.gov.uk/wp-content/uploads/2022/05/code-of-practice-for-statistics-revised.pdf
https://osr.statisticsauthorit...External Subdomain Text duplicate Office for Statistics Regulation
https://osr.statisticsauthorit...External Subdomain a summary report
/the-code/Subdomain Producing official statistics
/voluntary-application/Subdomain Voluntary application
/case-studies/Subdomain Text duplicate Case studies
/working-in-line-with-the-code/Subdomain Working in line with the Code
/case-studies/rapidly-setting-...Subdomain Rapidly setting up an automated data collection
/voluntary-application/celebra...Subdomain Celebrating TQV Excellence: Award for Voluntary Application of the Code of Practice for Statistics
/case-studies/voluntary-applic...Subdomain Voluntary Application: Demonstrating the value of the COVID-19 Dashboard through the Code of Practice for Statistics
/case-studies/providing-clear-...Subdomain Providing clear insights through visible collaboration
/list-of-voluntary-adopters/Subdomain Text duplicate Organisations voluntarily applying the Code
/questions-for-data-users/Subdomain Text duplicate Questions for data users
/for-organisations-that-produc...Subdomain How the Code of Practice for Statistics can help support evaluation
/sources-of-official-statistics/Subdomain Text duplicate Sources of official statistics
/Subdomain No Text
https://twitter.com/StatsRegul...New window External Text duplicate Twitter
https://www.linkedin.com/compa...New window External Subdomain Text duplicate LinkedIn
/feedRSS
/copyright/Subdomain Copyright
/terms-and-conditions/Subdomain Terms and Conditions
/privacy-policy/Subdomain Website Privacy Policy
/accessibility/Subdomain Accessibility
/contact-us/Subdomain Contact us
/site-map/Subdomain Site Map

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://code.statisticsauthority.gov.uk/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.43 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
A Content Delivery Network like Bootstrap CDN can save bandwidth for Bootstrap front-end component library.
The file size of the HTML document is fine (51 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=UTF-8
dateFri, 25 Jul 2025 05:10:38 GMT
x-hid2cef4e0c44b5
content-encodinggzip
servernginx
x-tidfd19a70136164af5b2464816e7d2b38b
x-cacheHit from cloudfront
via1.1 e030504e72fa75d92c1856a58b964932.cloudfront.net (CloudFront)
x-amz-cf-popFRA56-P8
alt-svch3=":443"; ma=86400
x-amz-cf-idjdY8GHgdRFc4R007lJnzkR6xmSTFDW-jxAl4rEd64IC3KbB6q6vxdA==
age77085
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 184 referring domains.
This page has 2,312 backlinks.
This page has backlinks from 167 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://code.statisticsauthority.gov.uk/wp-sitemap.xml

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code.statisticsauthority.gov.uk
Code of Practice for Statistics

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Code82%Check
Statistics82%Check
Practice69%Check
official statistics61%Check
Statistics Regulation56%Check
Authority48%Check
gov48%Check
Voluntary47%Check
application47%Check
Voluntary application47%Check
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