Business.uzh.ch - SEO Checker

Overview of the SEO Check
Meta information
77% 
Page quality
47% 
Page structure
79% 
Link structure
91% 
Server
87% 
External factors
16% 
SEO Score
Response time
0.50 s
File size
72.90 kB
Words
380
Media files
7
Number of links
56 internal / 11 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
| Institut für Betriebswirtschaftslehre | UZH
The length of the page title is perfect. (376 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.business.uzh.ch/de.html
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: Switzerland
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
The alternate link to the page itself is missing.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
msapplication-TileColor#ffffff
msapplication-config/docroot/favicons/browserconfig.xml
theme-color#ffffff
description 
langde
og:typewebsite
og:urlhttps://www.business.uzh.ch/de.html
og:titleEmpty
og:description 
charsetutf-8

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Page quality

Content
(Critically important)
Only 2 paragraph/s was/were found on this page.
There are only 380 words on this page. Good pages should have about 800 words of useful content.
The average number of words per sentence of 27 words is high.
17.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
No placeholders texts or images were found.
There are no duplicates on the site.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
3 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H2 Quicklinks und Sprachwechsel
H2 Hauptnavigation
H2 Grid containing content elements
H2 Weiterführende Informationen
H2 Neuste Journal Artikel
H2 Nachrichten IBW
H2 IBW in den Medien
H2 Weiterführende Links
H3 Institut
H3 Forschung
H3 Studium
H3 14th Accounting Research Workshop at UZH
H3 Katherine Rother gewinnt EMAC‑Sheth Foundation Sustainability Research Competition
H3 Hab keine Angst, anders zu sein
H3 Greenwashing und Woke-Kapitalismus
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 11 external links on this page.
LinkAttributesAnchor text
/de.htmlAnchor Zum Inhalt springen
https://www.uzh.ch/External Subdomain No Text
/de/search.htmlSuche
/de.htmlInstitut für Betriebswirtschaftslehre
/de.htmlHome
/de/contact.htmlKontakt
/en.htmlEnglish
/de/search.htmlText duplicate Suche
/de/institut.htmlInstitut Institut
/de/research.htmlForschung Forschung
/de/teaching.htmlStudium Studium
/de/People.htmlPeople People
/de/Intranet.htmlIntranet Intranet
/de/institut/about.htmlInstitut
/de/institut/about.htmlMehr zu Institut
/de/institut.htmlÜber uns
A-TITLE Über uns
/de/institut/advisoryboard.htmlAdvisory Board
A-TITLE Advisory Board
/de/institut/library.htmlBibliothek
A-TITLE Bibliothek
/de/institut/informatik.htmlInformatik
A-TITLE Informatik
/de/institut/location0.htmlLageplan
A-TITLE Lageplan
/de/institut/press.htmlNews & Media
A-TITLE News & Media
/de/institut/jobs.htmlJobs
A-TITLE Jobs
/de/institut/placements.htmlPlacements and Alumni
A-TITLE Placements and Alumni
/de/research.htmlForschung
/de/research.htmlMehr zu Forschung
/de/research/forschung.htmlText duplicate Forschung
A-TITLE Forschung
/de/research/professorships.htmlProfessuren
A-TITLE Professuren
/de/research/Kerngebiete.htmlKerngebiete
A-TITLE Kerngebiete
/de/research/wps.htmlUZH Business Working Paper Series
A-TITLE UZH Business Working Paper Series
/de/research/publication.htmlPublikationen
A-TITLE Publikationen
/de/research/swissleadinghouse...Swiss Leading House
A-TITLE Swiss Leading House
https://www.socialnetworks.uzh...New window External Subdomain UFSP Soziale Netzwerke
A-TITLE UFSP Soziale Netzwerke
/de/teaching/Studienangebot.htmlStudium
/de/teaching/Studienangebot.htmlMehr zu Studium
/de/teaching/Studienangebot.htmlStudienangebot
A-TITLE Studienangebot
/de/teaching/bachelor/themen.htmlBachelor
A-TITLE Bachelor
/de/teaching/master.htmlMaster
A-TITLE Master
/de/teaching/gradschool.htmlPhD Programm
A-TITLE PhD Programm
/de/teaching/Kerngebiete.htmlText duplicate Kerngebiete
A-TITLE Kerngebiete
/de/teaching/dienstluweiterbil...Weiterbildung
A-TITLE Weiterbildung
https://www.zora.uzh.ch/id/epr...External Subdomain Mehr zu Addressing climate change with behavioral science: A global intervention tournament in 63 countries
https://www.zora.uzh.ch/id/epr...External Subdomain Mehr zu Remote Workplace Interactions and Extraversion: A Field Study on Wellbeing and Productivity Among Knowledge Workers
https://www.zora.uzh.ch/id/epr...External Subdomain Mehr zu The International Climate Psychology Collaboration: Climate change-related data collected from 63 countries
https://www.zora.uzh.ch/id/epr...External Subdomain Mehr zu The impact of automation on firms' reporting quality
https://www.zora.uzh.ch/id/epr...External Subdomain Mehr zu Attitude Strength
https://www.zora.uzh.ch/id/epr...External Subdomain Mehr zu Changes in Self-Definition Impede Recovery From Rejection
https://www.zora.uzh.ch/id/epr...External Subdomain Mehr zu Women’s and Men’s Authorship Experiences: A Prospective Meta-Analysis
/de/institut/press/Interne-New...Mehr zu 14th Accounting Research Workshop at UZH
/de/institut/press/Interne-New...Mehr zu Katherine Rother gewinnt EMAC‑Sheth Foundation Sustainability Research Competition
/de/institut/press/Interne-New...Mehr anzeigen
/de/institut/press/IBW-in-den-...Mehr zu Hab keine Angst, anders zu sein
/de/institut/press/IBW-in-den-...Mehr zu Greenwashing und Woke-Kapitalismus
/de/institut/press/IBW-in-den-...Text duplicate Mehr anzeigen
/de/institut.htmlText duplicate Institut
/de/research.htmlText duplicate Forschung
/de/teaching.htmlText duplicate Studium
/de/People.htmlPeople
https://www.uzh.ch/External Subdomain No Text
/de/impressum.htmlImpressum
/de/contact.htmlText duplicate Kontakt
https://www.uzh.ch/de/privacyExternal Subdomain Datenschutzerklärung
/[%=href%][%=content%]
/[%=href%]Text duplicate [%=content%]
/[%=href%]Text duplicate [%=content%]
/[%=href%]Übersichtsseite[%=text%]
/[%=href%][%=text%]
/[%=href%]Text duplicate [%=text%]

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.business.uzh.ch/de.html"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.50 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (73 kB).

HTTP Response Header

NameValue
dateFri, 01 Aug 2025 09:27:17 GMT
serverApache/2.4.37 (Red Hat Enterprise Linux) OpenSSL/1.1.1k
x-magnolia-registrationRegistered
x-frame-optionsSAMEORIGIN
cache-controlmax-age=60
x-content-type-optionsnosniff
content-encodinggzip
varyAccept-Encoding
pragmano-cache
expiresThu, 01 Jan 1970 00:00:00 GMT
content-typetext/html;charset=UTF-8
set-cookie61 Characters
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 2 referring domains.
This page only has 2 backlinks.
This page only has few backlinks from 2 different ip addresses.
This page is referenced by wikipedia.

Search preview

www.business.uzh.ch › de.html
| Institut für Betriebswirtschaftslehre | UZH

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
UZH58%Check
Institut54%Check
Betriebswirtschaftslehre46%Check
Research43%Check
Weiterführende43%Check
IBW43%Check
Studium42%Check
Accounting Research42%Check
Business42%Check
14th Accounting Research Workshop41%Check

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