Business.qld.gov.au - SEO Checker

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Overview of the SEO Check
Meta information
99% 
Page quality
94% 
Page structure
78% 
Link structure
92% 
Server
95% 
External factors
100% 
SEO Score
Response time
1.54 s
File size
64.90 kB
Words
665
Media files
4
Number of links
65 internal / 18 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Business Queensland
The page title is too short. (195 pixels of 580 max pixel length) Optimize title
There are no duplicate words in the title
Meta description
(Critically important)
Information, support and tools for Queensland business owners and industry sectors.
The length of the meta description is perfect. (520 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.business.qld.gov.au/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Australia
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
DescriptionInformation, support and tools for Queensland business owners and industry sectors.
DCTERMS.subjectEmpty
DCTERMS.publishercorporateName=The State of Queensland;
DCTERMS.identifierhttps://www.business.qld.gov.au/home
DCTERMS.creatorCustomer Services, Open Data and Small and Family Business
msvalidate.013D7DF589CCA501A10CCD8F5A07188315
page.last-updated30 Jul 2025
page.asset-typeStandard Page
page.ownerEmpty
langen
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 665 words. That's ok.
29.3% of the text are stop words.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 15.25 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 13 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ssets/file/0030/517188/qg-logo-white.svgQueensland Government
...ets/file/0031/517189/qg-logo-stacked.svgQueensland Government
.../assets/file/0023/517190/bq-wordmark.svgBusiness Queensland
...ile/0034/585268/qg-footer-logo-light.svgQueensland Government

Page structure

H1 heading
(Critically important)
Business Queensland
The H1 heading is too short (19 characters). It should be at least 20 Characters long.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Business Queensland
H2 Making it easier to start, run and grow your business
H2 Quick links
H2 Natural disaster support
H2 Popular topics
H2 Connect with Business Queensland
H2 Start your business
H2 Site information
H3 2025–26 Queensland budget released
H3 Small business cyber support
H3 Tariff updates—support for Queensland businesses
H3 Guide for new liquor licensees
H3 Free Mentoring for Growth session
H3 Small and Family Business First Action Statement
H3 Business Launchpad
H3 Setting up a new business
H3 Registering a business name
H3 Business readiness health check
H3 Contact us
H3 Support links
H3 Follow us
H6 Menu
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 18 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.business.qld.gov.au/Anchor Skip to main content
https://www.business.qld.gov.au/Anchor Skip to main navigation
https://www.qld.gov.au/External Subdomain qld.gov.au
IMG-ALT Queensland Government
https://qld.gov.au/contact-usExternal Contact us
https://www.business.qld.gov.au/IMG-ALT Queensland Government
https://www.business.qld.gov.au/Home
/starting-businessStarting a business
/starting-businessText duplicate Starting a business
/starting-business/starting-bu...Starting or buying a business
/starting-business/launchpadBusiness Launchpad
/starting-business/financeBusiness finance essentials
/starting-business/ablisAustralian Business Licence and Information Service (ABLIS)
/starting-business/premises-lo...Business premises and location
/starting-business/digital-onlineDigital business and IT
/starting-business/staffFinding and hiring staff
/starting-business/support-ser...Grants and business support services
/running-businessRunning a business
/running-businessText duplicate Running a business
/running-business/action-state...Small and Family Business First Action Statement
/running-business/support-serv...Text duplicate Grants and business support services
/running-business/financeFinance, accounting and profit
/running-business/employingEmploying and managing people
/running-business/marketing-salesMarketing and sales
/running-business/digital-busi...Text duplicate Digital business and IT
/running-business/planningBusiness planning
/running-business/suppliers-stockSuppliers and stock management
/running-business/consumer-lawsLegal obligations and consumer laws
/running-business/energy-businessEnergy in your business
/running-business/environmentEnvironment and business
/running-business/whsWorkplace health and safety
/running-business/riskManaging risks
/running-business/natural-disa...Natural disasters
/running-business/growing-busi...Grow and change your business
/running-business/selling-clos...Selling or leaving your business
/industriesIndustries
/industriesText duplicate Industries
/industries/farms-fishing-fore...Farms, fishing and forestry
/industries/mining-energy-waterMining, energy and water
/industries/hospitality-touris...Hospitality, tourism and sport
/industries/building-property-...Building, property and development
/industries/transportTransport and logistics
/industries/science-it-creativeScience, IT and creative industries
/industries/manufacturing-retailManufacturing and retail
/industries/service-industries...Service industries and providers, and professional and financial services
/industries/industry-codesEnvironmental codes of practice for industry
/industries/investInvesting in Queensland
https://qld.gov.au/contact-usExternal Text duplicate Contact us
/starting-businessText duplicate Starting a business
/running-businessText duplicate Running a business
/industriesText duplicate Industries
https://qroonline.treasury.qld...External Subdomain QRO Online
/running-business/support-serv...Small business grants schedule
/running-business/employing/le...Long service leave in Queensland
/industries/hospitality-touris...Liquor and gaming
/starting-business/launchpadText duplicate Business Launchpad
/running-business/employing/pa...Payroll tax
/industries/farms-fishing-fore...Biosecurity entity registration
/industries/building-property-...Queensland Development Code
https://qsbc.qld.gov.au/External Subdomain Queensland Small Business Commissioner
/running-business/support-serv...Business events calendar
/running-business/natural-disa...Find support
/running-business/support-serv...2025–26 Queensland budget released
/running-business/digital-busi...Small business cyber support
https://www.tiq.qld.gov.au/new...External Subdomain Tariff updates—support for Queensland businesses
/industries/hospitality-touris...Guide for new liquor licensees
/running-business/growing-busi...Free Mentoring for Growth session
/running-business/action-state...Text duplicate Small and Family Business First Action Statement
/running-business/support-serv...Subscribe to our newsletter
https://www.facebook.com/busin...External Subdomain Follow us on Facebook
https://launchpad.business.qld...External Subdomain Text duplicate Business Launchpad
/starting-business/starting-bu...Setting up a new business
/starting-business/starting-bu...Registering a business name
/starting-business/starting-bu...Business readiness health check
https://www.qld.gov.au/legal/c...External Subdomain Copyright
https://www.qld.gov.au/legal/d...External Subdomain Disclaimer
https://www.qld.gov.au/legal/p...External Subdomain Privacy
https://www.qld.gov.au/about/r...External Subdomain Right to information
https://www.qld.gov.au/help/ac...External Subdomain Accessibility
http://www.smartjobs.qld.gov.au/External Subdomain Jobs
https://www.qld.gov.au/help/la...External Subdomain Other languages
https://www.facebook.com/busin...External Subdomain Facebook
https://www.youtube.com/busine...External Subdomain YouTube
https://www.qld.gov.au/External Subdomain Text duplicate IMG-ALT Queensland Government

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.business.qld.gov.au/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (1.54 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (65 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
varyAccept-Encoding
x-cacheHIT from squizedge.net
cache-controlmax-age=0, private
content-security-policyframe-ancestors 'self' *.business.qld.gov.au
serveropenresty
x-content-type-optionsnosniff
dateWed, 30 Jul 2025 10:30:15 GMT
age3449
x-content-security-policyframe-ancestors 'self' *.business.qld.gov.au
pragmacache
via1.1 squizedge.net
x-upgrade-enabledoff
x-frame-optionsSAMEORIGIN
expiresWed, 30 Jul 2025 11:00:15 GMT
x-request-idecefd66b-4fbb-45c5-9dec-fbc9db7296e4
content-encodinggzip
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,733 referring domains.
This page has 16,279 backlinks.
This page has backlinks from 336 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

User-agent: * 
Disallow: /404 
Disallow: /_bifmedia
Disallow: /designs/ 
Disallow: /_designs/ 
Disallow: /dev/
Disallow: /test/
Disallow: /squiz-dev/
Disallow: /all-redirects/
Disallow: /environmental-authority/
Disallow: /test-content/
Disallow: /*?sq_content_src=
Disallow: /business-resilience-base/
Disallow: /business-health-check/
Disallow: /tourism-business-resilience-detailed-assessment-only/

User-agent: Googlebot
Allow: /_designs/css/
Allow: /_designs/js/

User-agent: FunnelBack
Allow: /_bifmedia/
Allow: /_designs/
Allow: /design/ 
Disallow: /dev/
Disallow: /test/
Disallow: /squiz-dev/
Disallow: /test-content/
Disallow: /environmental-authority/

Similar sites

Search preview

www.business.qld.gov.au
Business Queensland
Information, support and tools for Queensland business owners and industry sectors.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
business86%Check
Business Queensland81%Check
Queensland79%Check
Business Support69%Check
Follow us65%Check
Small Business63%Check
Queensland Small61%Check
Business Finance59%Check
Starting Business59%Check
Running business59%Check
Show more keywords and terms

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