Burohappold.com - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
61% 
Page structure
58% 
Link structure
90% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.34 s
File size
144.20 kB
Words
397
Media files
6
Number of links
89 internal / 8 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Buro Happold - Integrated consulting engineers and advisors
The length of the page title is perfect. (541 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Buro Happold are integrated consulting engineers and advisors. Delivering creative, value led building and city solutions for an ever changing world.
The length of the meta description is perfect. (907 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.burohappold.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-us
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en-us
Alternate/Hreflang Links
(Somewhat important)
The specified alternate links have no errors.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionBuro Happold are integrated consulting engineers and advisors. Delivering creative, value led building and city solutions for an ever changing world.
generatorWPML ver:4.7.6 stt:59,1,3;
google-site-verificationNI0onyYN_Q8gX12EZjojxfx9IzYF_4d8R1jWqoRZf0I
article:publisherhttps://www.facebook.com/burohappoldengineering
article:modified_time2025-07-23T14:44:47+00:00
langen-us
twitter:cardsummary_large_image
og:localeen_US
og:typewebsite
og:titleHome
og:descriptionBuro Happold are integrated consulting engineers and advisors. Delivering creative, value led building and city solutions for an ever changing world.
og:urlhttps://www.burohappold.com/
og:site_nameBuro Happold
og:imagehttps://www.burohappold.com/wp-content/uploads/2022/09/black-out-panel.jpg
og:image:width1500
og:image:height1000
og:image:typeimage/jpeg
charsetUTF-8

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Page quality

Content
(Critically important)
There are only 397 words on this page. Good pages should have about 800 words of useful content.
There are 2 text duplicates on this page:
  • Duplicate: We are Buro Happold. A global practice of engineers, designers and adv...
19.4% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 12.38 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
5 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...es-Skyline-Smog_Adobe-Stock-1024x683.jpgNo alt attribute provided
...Detroit-Skyline_Adobe-Stock-1024x683.jpgNo alt attribute provided
...6/Riyadh-sunset_adobe-stock-1024x683.jpgNo alt attribute provided
...Master.00_00_53_08.Still012-1024x683.jpgGraphic of New York City's Green Economy Plan - A study by Buro Happold.
...mputing-generic1-AdobeStock-1024x683.jpgNo alt attribute provided
...-Tourism-Design-Sprint-Bath-1024x683.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 72 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H3 Advisory
H3 Sustainability and energy transition
H3 Digital advisory
H3 ESG advisory
H3 Security and risk advisory
H3 Strategy and operating model design
H3 Asset optimisation and commercial advisory
H3 Urban and regional development
H3 Programme advisory
H3 Climate change adaptation and resilience
H3 Energy consulting
H3 Net zero carbon buildings
H3 Building retrofit
H3 Sustainability
H3 Bridge engineering and civil structures
H3 Digital twins
H3 Economics
H3 Environmental input to masterplans
H3 Infrastructure
H3 Stranded assets
H3 Strategic planning
H3 Resilient infrastructure, built assets and natural environments
H3 Transport and mobility
H3 Water
H3 Waste management consulting
H3 Urban analytics
H3 Building services engineering (MEP)
H3 Facade engineering
H3 Fire engineering
H3 Ground engineering
H3 Coastal engineering
H3 Structural engineering
H3 Tall buildings
H3 Tensile structures
H3 Timber engineering
H3 Acoustic consultancy
H3 Asset consultancy
H3 Fire engineering Duplicate text
H3 Health, wellbeing and productivity
H3 Heritage buildings
H3 Inclusive environments
H3 Information and communication technology (ICT)
H3 Laboratory consultancy
H3 Lighting design
H3 Security and public safety consulting
H3 Social impact consulting
H3 Vertical transportation
H3 Analytics
H3 Audio visual consulting
H3 Building information management (BIM)
H3 Building management systems
H3 Building performance diagnostics
H3 Computational engineering as a service
H3 Digital twins Duplicate text
H3 Information and communication technology (ICT) Duplicate text
H3 Information management
H3 Smart building consultancy
H3 Strategic digital real estate consulting
H3 Visualisation
H3 Our vision in action
H3 Insights from Buro Happold
H4 How can cities build resilience to thrive in a rapidly heating world?
H4 Delivering a new vision for Detroit: the full story
H4 How can we activate a daytime economy, in a city that booms at night?
H4 How did our advisors shape the future of New York’s green economy?
H4 Revolutionising research: the impact of quantum computing on science spaces
H4 Sustainable tourism in a world-class destination
H4 Social Media
H4 What we do
H4 Quick links
H4 Legal
H4 About Buro Happold
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
There are 8 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.burohappold.com/Subdomain No Text
/specialisms/advisory/Subdomain Advisory
/specialisms/advisory/Subdomain Text duplicate Advisory
/specialisms/advisory/sustaina...Subdomain Sustainability and energy transition
/specialisms/advisory/digital-...Subdomain Digital advisory
/specialisms/environmental-soc...Subdomain ESG advisory
/specialisms/advisory/security...Subdomain Security and risk advisory
/specialisms/advisory/strategy...Subdomain Strategy and operating model design
/specialisms/advisory/asset-op...Subdomain Asset optimisation and commercial advisory
/specialisms/advisory/urban-an...Subdomain Urban and regional development
/specialisms/advisory/programm...Subdomain Programme advisory
https://www.burohappold.com/Sustainability
/specialisms/climate-change-ad...Subdomain Climate change adaptation and resilience
/specialisms/energy-consulting/Subdomain Energy consulting
/specialisms/decarbonisation-a...Subdomain Net zero carbon buildings
/specialisms/building-retrofit/Subdomain Building retrofit
/specialisms/sustainability/Subdomain Text duplicate Sustainability
/specialisms/bridge-engineerin...Subdomain Bridge engineering and civil structures
/specialisms/digital/digital-t...Subdomain Digital twins
/specialisms/economics/Subdomain Economics
/specialisms/environmental-con...Subdomain Environmental input to masterplans
/specialisms/infrastructure-co...Subdomain Infrastructure
/specialisms/stranded-assets/Subdomain Stranded assets
/specialisms/strategic-planning/Subdomain Strategic planning
/specialisms/climate-change-ad...Subdomain Resilient infrastructure, built assets and natural environments
/specialisms/transport-and-mob...Subdomain Transport and mobility
/specialisms/water-engineering/Subdomain Water
/specialisms/waste-management-...Subdomain Waste management consulting
/specialisms/analytics/urban-a...Subdomain Urban analytics
/specialisms/building-services...Subdomain Building services engineering (MEP)
/specialisms/facade-engineering/Subdomain Facade engineering
/specialisms/fire-engineering/Subdomain Fire engineering
/specialisms/ground-engineering/Subdomain Ground engineering
/specialisms/water-engineering...Subdomain Coastal engineering
/specialisms/structural-engine...Subdomain Structural engineering
/specialisms/tall-buildings/Subdomain Tall buildings
/specialisms/tensile-structures/Subdomain Tensile structures
/specialisms/timber-engineerin...Subdomain Timber engineering
/specialisms/acoustic-consulta...Subdomain Acoustic consultancy
/specialisms/asset-consultancy/Subdomain Asset consultancy
/specialisms/fire-engineering/Subdomain Text duplicate Fire engineering
/specialisms/health-wellbeing-...Subdomain Health, wellbeing and productivity
/specialisms/heritage-buildings/Subdomain Heritage buildings
/specialisms/inclusive-environ...Subdomain Inclusive environments
/specialisms/information-and-c...Subdomain Information and communication technology (ICT)
/specialisms/laboratory-planni...Subdomain Laboratory consultancy
/specialisms/lighting-design/Subdomain Lighting design
/specialisms/security-consulting/Subdomain Security and public safety consulting
/specialisms/social-impact-con...Subdomain Social impact consulting
/specialisms/vertical-transpor...Subdomain Vertical transportation
/specialisms/digital/Subdomain Technology & Digital
/specialisms/analytics/Subdomain Analytics
/specialisms/audio-visual-cons...Subdomain Audio visual consulting
/specialisms/digital/building-...Subdomain Building information management (BIM)
/specialisms/digital/building-...Subdomain Building management systems
/specialisms/digital/building-...Subdomain Building performance diagnostics
/specialisms/digital/computati...Subdomain Computational engineering as a service
/specialisms/digital/digital-t...Subdomain Text duplicate Digital twins
/specialisms/information-and-c...Subdomain Text duplicate Information and communication technology (ICT)
/specialisms/digital/informati...Subdomain Information management
/specialisms/digital/smart-bui...Subdomain Smart building consultancy
/specialisms/digital/strategic...Subdomain Strategic digital real estate consulting
/specialisms/visualisation/Subdomain Visualisation
/specialisms?view=allspecialismsSubdomain View specialisms glossary
/insights/how-can-cities-build...Subdomain How can cities build resilience to thrive in a rapidly heating world?
/insights/delivering-a-new-vis...Subdomain Delivering a new vision for Detroit: the full story
/insights/how-can-we-activate-...Subdomain How can we activate a daytime economy, in a city that booms at night?
/insights/how-did-our-advisors...Subdomain How did our advisors shape the future of New York’s green economy?
IMG-ALT Graphic of New York City's Green Economy Plan - A study by Buro Happold.
/insights/revolutionising-rese...Subdomain Revolutionising research: the impact of quantum computing on science spaces
/insights/sustainable-tourism-...Subdomain Sustainable tourism in a world-class destination
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.instagram.com/buro...New window External Subdomain No Text
https://twitter.com/burohappoldNew window External No Text
https://vimeo.com/burohappoldNew window External No Text
https://www.youtube.com/buroha...New window External Subdomain No Text
https://www.facebook.com/buroh...New window External Subdomain No Text
/projects/Subdomain Projects
/specialisms/Subdomain Specialisms
/sectors/Subdomain Sectors
/offices/Subdomain Find an office
/people/Subdomain Find a specialist
https://vacancies.burohappold....New window External Subdomain Current vacancies
/leader-type/partner/Subdomain Our partners
https://buro.im/pressExternal Media centre
/policies/Subdomain Policies and terms
/policies/terms/Subdomain Buro Happold standard Ts&Cs
/policies/Subdomain Anchor Modern Slavery Policy
/cookies-policy/Subdomain Cookies Policy
/about/Subdomain About us
/specialisms/Subdomain Services
/sectors/Subdomain Text duplicate Sectors
/projects/Subdomain Text duplicate Projects
/insights/Subdomain Insights
/news-and-events/Subdomain News
/offices/Subdomain Offices
/people/Subdomain People
/careers/Subdomain Careers

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.burohappold.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.34 seconds.
The file size of the HTML document is fine (144 kB).

HTTP Response Header

NameValue
servernginx
dateWed, 30 Jul 2025 03:35:45 GMT
content-typetext/html; charset=UTF-8
link<https://www.burohappold.com/wp-json/>; rel="https://api.w.org/", <https://www.burohappold.com/wp-json/wp/v2/pages/81>; rel="alternate"; title="JSON"; type="application/json", <https://www.burohappold.com/>; rel=shortlink
content-encodinggzip
varyAccept-Encoding
x-frame-optionsSAMEORIGIN
strict-transport-securitymax-age=63072000; IncludeSubDomains; preload
last-modifiedWed, 30 Jul 2025 03:13:56 GMT
referrer-policyno-referrer-when-downgrade
content-security-policydefault-src 'self' 'unsafe-inline' 'unsafe-eval' *.burohappold.com *.google-analytics.com *.google.com *.googleapis.com *.bootstrapcdn.com *.gstatic.com *.youtube.com *.youtu.be *.linkedin.com *.vimeo.com *.sketchfab.com *.cookiebot.com *.wpml.org * data:; frame-src 'self' blob: *.cookiebot.com *.youtube.com *.youtu.be *.linkedin.com *.vimeo.com *.sketchfab.com *.podbean.com *.stripe.com; connect-src 'self' *.burohappold.com *.typesense.net *.cookiebot.com *.linkedin.com *.google-analytics.com *.hubspot.com *.wpml.org ka-p.fontawesome.com kit.fontawesome.com; worker-src 'self' blob:; frame-ancestors 'self';
x-xss-protection1; mode=block
x-content-type-optionsnosniff
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 809 referring domains.
This page has 6,619 backlinks.
This page has backlinks from 669 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://www.burohappold.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

www.burohappold.com
Buro Happold - Integrated consulting engineers and advisors
Buro Happold are integrated consulting engineers and advisors. Delivering creative, value led building and city solutions for an ever changing world.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Buro81%Check
Happold81%Check
Buro Happold81%Check
consulting66%Check
Consulting Engineers63%Check
Integrated Consulting63%Check
integrated consulting engineers62%Check
advisors61%Check
integrated58%Check
engineers56%Check
Show more keywords and terms

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