Asdafoundation.org - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
62% 
Page structure
100% 
Link structure
92% 
Server
85% 
External factors
100% 
SEO Score
Response time
0.71 s
File size
215.70 kB
Words
385
Media files
20
Number of links
34 internal / 9 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Asda Foundation | Transforming Communities, Improving Lives
The length of the page title is perfect. (561 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Asda Foundation is an independent charity with more than 30 years’ history of helping people in local communities.
The length of the meta description is perfect. (704 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://asdafoundation.org/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionAsda Foundation is an independent charity with more than 30 years’ history of helping people in local communities.
generatorSite Kit by Google 1.129.1
msapplication-TileImagehttps://asdafoundation.org/wp-content/uploads/2024/05/favicon-500x500.png
article:publisherhttps://www.facebook.com/AsdaFoundationCharity/
article:modified_time2025-04-22T12:22:22+00:00
langen-gb
twitter:cardsummary_large_image
twitter:site@AsdaFoundation
og:localeen_GB
og:typewebsite
og:titleAsda Foundation | Transforming Communities, Improving Lives
og:descriptionAsda Foundation is an independent charity with more than 30 years’ history of helping people in local communities.
og:urlhttps://asdafoundation.org/
og:site_nameAsda Foundation
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are only 385 words on this page. Good pages should have about 800 words of useful content.
26% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
4 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 22 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 8 tags for this page.
Image SEO
(Somewhat important)
9 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...sets/images/menu-dropdown-our-impact.jpgour impact
...images/menu-dropdown-sharing-stories.jpgsharing stories
...ent/uploads/2024/06/home-page-banner.jpgNo alt attribute provided
...2024/05/empowering_local_communities.svgicon
...t/uploads/2024/05/green_token_giving.svgicon
...loads/2024/05/under_18_better_starts.svgicon
...s/2024/05/investing_in_spaces_places.svgicon
...ntent/uploads/2024/05/cost_of_living.svgicon
.../local_community_emergency_donations.svgicon
...oads/2024/05/colleague_match_funding.svgicon
...2024/05/colleague_hardship_programme.svgicon
...5/04/Impact-Report-2024-Image-scaled.jpgour impact report 2022
/wp-content/uploads/2025/07/1.jpgNo alt attribute provided
/wp-content/uploads/2025/06/Image-7.jpgNo alt attribute provided
/wp-content/uploads/2025/05/Hero.jpgNo alt attribute provided
...ent/uploads/2025/05/1-e1746175779266.pngNo alt attribute provided
/wp-content/uploads/2025/04/after1.jpgNo alt attribute provided
/wp-content/uploads/2025/03/Profile.jpgNo alt attribute provided
...ent/uploads/2025/02/baskets-alleybbq.jpgNo alt attribute provided
.../uploads/2025/02/IMG-20250205-WA0005.jpgNo alt attribute provided

Page structure

H1 heading
(Critically important)
Transforming Communities Improving Lives
The H1 heading is perfect.
Headings
(Important)
The heading structure is perfect.

Heading structure

Heading levelContent
H1 Transforming Communities Improving Lives
H2 Asda Foundation is an independent charity with more than 30 years’ history of helping people in local communities.
H3 in total over £3.2 million awarded in 2024
H3 Foodbank Fundamentals Fund
H3 Local Community Spaces Fund
H3 Young Futures Fund
H3 Outdoor Community Spaces Fund
H3 Colleague Match Funding for Local Causes
H3 Colleague Hardship Programme
H3 Local Community Emergency Donations
H4 Money awarded by grant in 2023.
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 9 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://asdafoundation.org/No Text
/our-grants/Our Grants
/about-us/About us
https://asdafoundation.org/No Text
/our-impact/Impact Report Learn More
IMG-ALT our impact
/stories/Sharing Stories Learn More
IMG-ALT sharing stories
/our-impact/Impact Report
/stories/Sharing Stories
/resources/Resources
https://asdafoundation.org/blog/Blog
https://www.facebook.com/AsdaF...External Subdomain No Text
https://www.instagram.com/asda...External Subdomain No Text
https://twitter.com/AsdaFounda...External No Text
https://www.linkedin.com/compa...External Subdomain No Text
/our-grants/foodbank-fundament...Learn more
/our-grants/local-community-sp...Text duplicate Learn more
/our-grants/young-futures-fund/Text duplicate Learn more
/our-grants/outdoor-community-...Text duplicate Learn more
/our-grants/colleague-match-fu...Text duplicate Learn more
/our-grants/colleague-hardship...Text duplicate Learn more
/our-grants/local-community-em...Text duplicate Learn more
/wp-content/uploads/2025/04/As...Text duplicate Learn more
/stories/mycoldhurst-continuin...MyColdhurst: Continuing to Empower and Celebrate the Community Learn more
/stories/asda-colleagues-go-th...Asda Colleagues Go The Extra Mile for Veteran’s Group Learn more
/stories/celebrating-ve-days-8...Celebrating VE Day’s 80th Anniversary Learn more
/stories/celebrating-communiti...Celebrating Communities – Asda’s 60th Birthday Learn more
/stories/outdoor-community-spa...Outdoor Community Spaces Funding – Nantymoel Boys & Girls Club and Community Centre Learn more
/stories/investing-in-spaces-a...Investing in Spaces and Places Funding – Coddington Village Hall Learn more
/stories/investing-in-spaces-a...Investing in Spaces and Places Funding – MyColdhurst Learn more
/stories/galentines-day-celebr...Galentine’s Day Celebration Learn more
https://asdafoundation.org/No Text
/our-grants/Text duplicate Our Grants
/about-us/About Us
/our-impact/Our Impact
/resources/Text duplicate Resources
https://asdafoundation.org/blog/Text duplicate Blog
https://www.facebook.com/AsdaF...External Subdomain No Text
https://www.instagram.com/asda...External Subdomain No Text
https://twitter.com/AsdaFounda...External No Text
https://www.linkedin.com/compa...External Subdomain No Text
https://www.asda.com/privacy?c...New window External Subdomain Anchor Privacy Centre
/wp-content/uploads/2025/07/Co...New window Concerns Policy
/wp-content/uploads/2024/04/as...New window Safeguarding Guidance

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://asdafoundation.org/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.71 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (216 kB).

HTTP Response Header

NameValue
servernginx
dateMon, 04 Aug 2025 02:49:16 GMT
content-typetext/html; charset=UTF-8
varyAccept-Encoding
link<https://asdafoundation.org/wp-json/>; rel="https://api.w.org/", <https://asdafoundation.org/wp-json/wp/v2/pages/6>; rel="alternate"; type="application/json", <https://asdafoundation.org/>; rel=shortlink
strict-transport-securitymax-age=31536000
x-xss-protection1; mode=block
x-content-type-optionsnosniff
x-frame-optionsDENY
referrer-policyno-referrer-when-downgrade
content-encodingbr
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 199 referring domains.
This page has 406 backlinks.
This page has backlinks from 101 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://asdafoundation.org/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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Search preview

asdafoundation.org
Asda Foundation | Transforming Communities, Improving Lives
Asda Foundation is an independent charity with more than 30 years’ history of helping people in local communities.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Communities78%Check
Asda75%Check
Foundation75%Check
Asda Foundation75%Check
Transforming Communities72%Check
Improving Lives62%Check
Asda colleagues55%Check
local54%Check
people50%Check
charity50%Check
Show more keywords and terms

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