Zoetispets.com - SEO Checker

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Overview of the SEO Check
Meta information
75% 
Page quality
52% 
Page structure
79% 
Link structure
100% 
Server
91% 
External factors
9% 
SEO Score
Response time
0.34 s
File size
26.70 kB
Words
159
Media files
31
Number of links
28 internal / 1 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Zoetis Pets | Zoetis
The page title is too short. (173 pixels of 580 max pixel length) Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
The meta description is empty.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United States of America
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
localeen-GB
viewportwidth=device-width
titleZoetis Pets | Zoetis
descriptionEmpty
cpasset:id2557053
cpasset:brid2557053
cpasset:typelive
langen-gb
twitter:titleEmpty
twitter:descriptionEmpty
twitter:cardEmpty
og:localeEmpty
og:typeEmpty
og:site_nameZoetis Pets
og:urlEmpty
og:titleEmpty
og:descriptionEmpty
charsetutf-8

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Page quality

Content
(Critically important)
There are only 159 words on this page. Use at least 250 words to provide useful information.
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
26.4% of the text are stop words.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 14.67 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 6 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
There are only a few social sharing widgets on the page. Make your website popular in social networks with social sharing widgets.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/_assets/images/logo/logo.svgZoetis logo in orange.
/_assets/images/flag-icons/australia.webpAustralia flag icon
/_assets/images/flag-icons/india.webpIndia flag icon
/_assets/images/flag-icons/new-zealand.webpNew Zealand flag icon
/_assets/images/flag-icons/philipines.webpPhilippines flag icon
/_assets/images/flag-icons/thailand.webpThailand flag icon
/_assets/images/flag-icons/belgium.webpBelgium flag icon
/_assets/images/flag-icons/belgium.webpBelgium flag icon
/_assets/images/flag-icons/germany.webpGermany flag icon
/_assets/images/flag-icons/greece.webpGreece flag icon
/_assets/images/flag-icons/spain.webpSpain flag icon
/_assets/images/flag-icons/france.webpFrance flag icon
/_assets/images/flag-icons/ireland.webpIreland flag icon
/_assets/images/flag-icons/italy.webpItaly flag icon
/_assets/images/flag-icons/hungary.webpHungary flag icon
/_assets/images/flag-icons/netherland.webpNederland flag icon
/_assets/images/flag-icons/poland.webpPoland flag icon
/_assets/images/flag-icons/portugal.webpPortugal flag icon
/_assets/images/flag-icons/romania.webpRomania flag icon
/_assets/images/flag-icons/sweden.webpSweden flag icon
/_assets/images/flag-icons/uk.webpThe United Kingdom flag icon
/_assets/images/flag-icons/argentina.webpArgentina flag icon
/_assets/images/flag-icons/brazil.webpBrasil flag icon
/_assets/images/flag-icons/chile.webpChile flag icon
/_assets/images/flag-icons/columbia.webpColombia flag icon
/_assets/images/flag-icons/ecuador.webpEcuador flag icon
/_assets/images/flag-icons/mexico.webpMéxico flag icon
/_assets/images/flag-icons/peru.webpPerú flag icon
/_assets/images/flag-icons/canada.webpCanada flag icon
/_assets/images/flag-icons/canada.webpCanada flag icon
/_assets/images/logo/logo-white.svgZoetis logo in white.

Page structure

H1 heading
(Critically important)
Select a country and language
The H1 heading is perfect.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.

Heading structure

Heading levelContent
H1 Select a country and language
H4 Asia Pacific
H4 Europe
H4 Latin America
H4 North America
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 1 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://www.zoetispets.com/en-au/Australia English
IMG-ALT Australia flag icon
https://www.zoetispets.com/in-en/India English
IMG-ALT India flag icon
https://www.zoetispets.com/nz-en/New Zealand English
IMG-ALT New Zealand flag icon
https://www.zoetispets.com/ph-en/Philippines English
IMG-ALT Philippines flag icon
https://www.zoetispets.com/th-th/ประเทศไทย ภาษาไทย
IMG-ALT Thailand flag icon
https://www.zoetispets.com/be-nl/België Nederlands
IMG-ALT Belgium flag icon
https://www.zoetispets.com/be-fr/Belgique Français
IMG-ALT Belgium flag icon
https://www.zoetispets.com/de-de/Deutschland Deutsch
IMG-ALT Germany flag icon
https://www.zoetispets.com/gr-gr/Ελλάδα Ελληνικά
IMG-ALT Greece flag icon
https://www.zoetispets.com/es-es/España Español
IMG-ALT Spain flag icon
https://www.zoetisetcompagnie....External Subdomain France Français
IMG-ALT France flag icon
https://www.zoetispets.com/ie-en/Ireland English
IMG-ALT Ireland flag icon
https://www.zoetispets.com/it-it/Italia Italiano
IMG-ALT Italy flag icon
https://www.zoetispets.com/hu-hu/Magyarország Magyar
IMG-ALT Hungary flag icon
https://www.zoetispets.com/nl-nl/Nederland Nederlands
IMG-ALT Nederland flag icon
https://www.zoetispets.com/pl-pl/Polska Polski
IMG-ALT Poland flag icon
/pt-pt/cao/osteoartrite/Portugal Português
IMG-ALT Portugal flag icon
https://www.zoetispets.com/ro-ro/Romania Romanian
IMG-ALT Romania flag icon
/se-se/hund/artros/Sverige Svenska
IMG-ALT Sweden flag icon
https://www.zoetispets.com/en-gb/United Kingdom English
IMG-ALT The United Kingdom flag icon
https://www.zoetispets.com/latam/Argentina Español
IMG-ALT Argentina flag icon
/pt-br/produtos/librela/Brasil Português
IMG-ALT Brasil flag icon
https://www.zoetispets.com/latam/Chile Español
IMG-ALT Chile flag icon
https://www.zoetispets.com/latam/Colombia Español
IMG-ALT Colombia flag icon
https://www.zoetispets.com/latam/Ecuador Español
IMG-ALT Ecuador flag icon
https://www.zoetispets.com/latam/México Español
IMG-ALT México flag icon
https://www.zoetispets.com/latam/Perú Español
IMG-ALT Perú flag icon
https://www.zoetispets.com/en-ca/Canada English
IMG-ALT Canada flag icon
https://www.zoetispets.com/fr-ca/Canada Français
IMG-ALT Canada flag icon

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.zoetispets.com/"
HTTP header
(Important)
The web server version is sent within the HTTP header.
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.34 seconds.
The file size of the HTML document is fine (27 kB).

HTTP Response Header

NameValue
content-typetext/html; charset=utf-8
content-length4715
dateSat, 14 Mar 2026 12:58:29 GMT
strict-transport-securitymax-age=31536000
cache-controlprivate
content-encodinggzip
varyAccept-Encoding
serverMicrosoft-IIS/10.0
x-aspnet-version4.0.30319
x-frame-optionsDENY
content-security-policyframe-ancestors 'self' http://www.zoetispets.com/
x-content-type-optionsnosniff
x-xss-protection1; mode=block
x-cacheMiss from cloudfront
via1.1 22ec86e3f4ec676e17ef8eea76eefba2.cloudfront.net (CloudFront)
x-amz-cf-popFRA56-P6
x-amz-cf-idpZzgjTdLL5t7YmyKYpF5oSXJYfeA0oW-h0oSpmLmetJlHKUNbslvww==
statuscode200
http_versionHTTP/2

External factors

This page has only a few links from other websites.
This page only has backlinks from 3 referring domains.
This page only has 13,077 backlinks.
This page only has few backlinks from 3 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow:
Sitemap: /sitemap.xml

Similar sites

Search preview

www.zoetispets.com
Zoetis Pets | Zoetis

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Zoetis64%Check
pet62%Check
country and language56%Check
Select55%Check
Pet Owners51%Check
America47%Check
North America47%Check
Latin America47%Check
Zoetis Pets46%Check
Asia Pacific43%Check
Show more keywords and terms

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