Wmich.edu - SEO Checker

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Overview of the SEO Check
Meta information
100% 
Page quality
100% 
Page structure
43% 
Link structure
76% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.31 s
File size
83.60 kB
Words
758
Media files
15
Number of links
66 internal / 15 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Western Michigan University | Pursue your purpose
The length of the page title is perfect. (458 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
Western Michigan University is about more than book smarts. It’s about your potential and your pursuit of purpose.
The length of the meta description is perfect. (702 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://wmich.edu/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
descriptionWestern Michigan University is about more than book smarts. It’s about your potential and your pursuit of purpose.
GeneratorDrupal 10 (https://www.drupal.org)
MobileOptimizedwidth
HandheldFriendlytrue
viewportwidth=device-width, initial-scale=1.0
msapplication-TileColor#f1c500
theme-color#f1c500
msapplication-config/themes/custom/dxp_ui/browserconfig.xml
langen
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 758 words. That's ok.
31.1% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
9 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 20.11 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 15 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/themes/custom/dxp_ui/images/logo-horiz.svgWestern Michigan University
...es/custom/dxp_ui/images/logo-primary.svgWestern Michigan University
...bruary_2025.jpg?h=5e582eb3&itok=gWpOTY9iA student wearing headphones in Sangren Hall.
...021/VisitUs.jpg?h=56d0ca2e&itok=sT_vjNXNGroup of students on main campus, near the fountains taking a selfie photo.
.../Living_2_0.jpg?h=56d0ca2e&itok=E8vUrZLhThriving community, students in the residence hall.
.../Mentorship.jpg?h=56d0ca2e&itok=uAFdhbxNFaculty mentor with with Sam, a marketing student.
...at Western.jpeg?h=c6980913&itok=lOhycyVLA student holding up a smartphone with the WellTrack app open.
...res small_0.jpg?h=c6980913&itok=KjD2qPJwA student wearing her graduation cap and gown.
.../SC-outside.jpg?h=4b373b67&itok=krXRlX-GWestern's Student Center in the center of main campus.
...-place_team.jpg?h=fdd95cf8&itok=HR7np5DTFirst-place team, Digital Marketing Competition
...a_3000x2000.jpg?h=c6980913&itok=5Ob_VHLCPresident-elect Russ Kavalhuna at the podium with President Edward Mongomery and Board Chair Shelly Edgerton.
...04/dsc03825.jpg?h=3270c619&itok=rTLiGHXKA portrait of Margaret Mooney in her graduation regalia.
.../dsc08052_1.jpg?h=9fe24eb1&itok=imRGDMzMA portrait of Tinashe Chaponda.
...om/dxp_ui/images/reporting-dark-mode.pngBudget and Salary/Compensation Transparency Reporting

Page structure

H1 heading
(Critically important)
Western Michigan University Western Michigan University
Too many H1 headings
Headings
(Important)
Some headings occur twice on the page.
There are 34 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Western Michigan University Western Michigan University
H1 Begin your Bronco journey
H2 Top links
H2 Main navigation
H2 Top links Duplicate text
H2 Main navigation Duplicate text
H2 Broncos are empowered
H2 Visit us
H2 Apply now
H2 Explore academics
H2 Thrive on campus
H2 Wellness at Western
H2 The Bronco Promise
H2 A place to belong
H2 Careers
H2 Research
H2 Global learning
H2 Bookstore
H2 The Bronco family
H2 News
H2 WMU digital marketing students named world champions in 2025 Digital Marketing Competition
H2 WMU trustees appoint Russ Kavalhuna, J.D., as University’s 10th president
H2 Ready for launch: Engineering grad poised to expand horizons of space research
H2 Bronco buoyed by business success boosts next generation of influencers
H2 Events
H2 Footer menu
H2 Social
H3 9 of 10
H3 97%
H3 93%
H3 Virtual Japanese Conversation Table
H3 23rd Annual Poker Walk
H3 PSAW 2025 Spring Luncheon & Awards Ceremony
H3 U.S. Memorial Day
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 15 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://wmich.edu/Anchor Skip to main content
https://wmich.edu/IMG-ALT Western Michigan University
A-TITLE Back to Western Michigan University home page
https://wmich.edu/applyApply
https://wmich.edu/directoriesA–Z
https://wmich.edu/peoplesearch/Find People
https://go.wmich.edu/s/External Subdomain goWMU
https://wmich.edu/visitVisit
https://wmich.edu/academicsAcademics
https://wmich.edu/admissionsAdmissions
https://wmich.edu/finaidFinancial Aid
https://wmich.edu/studentsStudent Life
https://wmubroncos.com/External Athletics
https://wmich.edu/researchResearch
https://secure.wmualumni.org/s...External Subdomain Give
https://wmich.edu/applyText duplicate Apply
https://wmich.edu/directoriesText duplicate A–Z
https://wmich.edu/peoplesearch/Text duplicate Find People
https://go.wmich.edu/s/External Subdomain Text duplicate goWMU
https://wmich.edu/visitText duplicate Visit
https://wmich.edu/academicsText duplicate Academics
https://wmich.edu/admissionsText duplicate Admissions
https://wmich.edu/finaidText duplicate Financial Aid
https://wmich.edu/studentsText duplicate Student Life
https://wmubroncos.com/External Text duplicate Athletics
https://wmich.edu/researchText duplicate Research
https://secure.wmualumni.org/s...External Subdomain Text duplicate Give
https://wmich.edu/applyApply now
https://wmich.edu/visitSchedule your visit
/admissions/freshmen?ref=infolinkFirst year
/transfer?ref=infolinkTransfer
/internationaladmissionsInternational
https://wmich.edu/grad/applyGraduate
https://wmich.edu/visitVisit us Learn and live in the No. 3 Best Metro Area in America for new college grads (Smart Asset, 2023). Visit our campus perfectly positioned between Chic...
IMG-ALT Group of students on main campus, near the fountains taking a selfie photo.
https://wmich.edu/applyApply now Pursue a meaningful career at a University designed to develop the whole you. You’ll find everything you need to thrive intellectually, emotionally...
IMG-ALT Thriving community, students in the residence hall.
https://wmich.edu/academicsExplore academics Experience-Driven Learning will give you a leg up when you’re ready to pursue a meaningful career. You can capitalize on the wealth of inte...
IMG-ALT Faculty mentor with with Sam, a marketing student.
https://wmich.edu/about/factsAnchor 9 of 10 Broncos are employed quickly, working in their field in jobs they like —2023-24 Career Outcomes Report Explore the data
https://wmich.edu/about/factsAnchor 97% of Broncos had instructors who made them excited about learning —2023-24 Career Outcomes Report Explore the data
https://wmich.edu/about/factsAnchor 93% of Broncos participate in Experience-Driven Learning —2023-24 Career Outcomes Report Explore the data
https://wmich.edu/students/healthWellness at Western Holistic wellness tools available to Broncos—WellTrack and Uwill—promote self-reflection and allow students to be proactive with their he...
IMG-ALT A student holding up a smartphone with the WellTrack app open.
/finaid/aid-types/institutiona...The Bronco Promise Free tuition and fees for up to four years for full-time, first-year students from Michigan whose family has an adjusted gross income of $...
IMG-ALT A student wearing her graduation cap and gown.
https://wmich.edu/studentsA place to belong The new student center is the heart of campus where students can find community and belonging.
IMG-ALT Western's Student Center in the center of main campus.
https://wmich.edu/careerPrepare to prosper
https://wmich.edu/researchGet started
https://wmich.edu/globalDiscover the world
https://www.bkstr.com/westernm...External Subdomain Get your gear
/broncoguide/familiesFamily resources
https://wmualumni.org/External Alumni
/business/news/2025/05/2025-di...WMU digital marketing students named world champions in 2025 Digital Marketing Competition
IMG-ALT First-place team, Digital Marketing Competition
/news/news/2025/04/trustees-ap...WMU trustees appoint Russ Kavalhuna, J.D., as University’s 10th president
IMG-ALT President-elect Russ Kavalhuna at the podium with President Edward Mongomery and Board Chair Shelly Edgerton.
/news/news/2025/04/graduate-su...Ready for launch: Engineering grad poised to expand horizons of space research
IMG-ALT A portrait of Margaret Mooney in her graduation regalia.
/magazine/news/2025/03/tinashe...Bronco buoyed by business success boosts next generation of influencers
IMG-ALT A portrait of Tinashe Chaponda.
https://wmich.edu/newsMore news
/global/events/japanese-conver...Virtual Japanese Conversation Table
https://wmich.edu/events/6781323rd Annual Poker Walk
/psaw/events/luncheon-2025PSAW 2025 Spring Luncheon & Awards Ceremony
https://wmich.edu/events/75032U.S. Memorial Day
https://wmich.edu/eventsMore events
https://wmich.edu/applyApply to WMU
https://wmich.edu/visitSchedule your campus visit
/admissions/requestinfoRequest info
https://wmualumni.org/External Alumni and Donors
https://wmich.edu/corporateBusinesses
https://wmich.edu/militaryVeterans
https://wmich.edu/grandrapidsGrand Rapids
https://wmich.edu/about/kalamazooKalamazoo
https://wmich.edu/node/32824Online Education
https://wmed.edu/External Stryker School of Medicine
https://wmich.edu/x/dac-formAccessibility
https://wmich.edu/campus-safetyCampus Safety Information and Resources
https://wmich.edu/hrHuman Resources
https://wmich.edu/mapsMaps
https://wmich.edu/parkingParking
https://wmich.edu/contactContact WMU
/equity/nondiscriminationnoticeWMU Notice of Non-Discrimination
https://wmich.edu/aboutAnchor Land Acknowledgment Statement
https://www.tiktok.com/@wester...External Subdomain No Text
https://twitter.com/WesternMichUExternal No Text
https://www.facebook.com/weste...External Subdomain No Text
https://www.instagram.com/west...External Subdomain No Text
https://www.linkedin.com/schoo...External Subdomain No Text
https://wmich.edu/transparencyIMG-ALT Budget and Salary/Compensation Transparency Reporting

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://wmich.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.31 seconds.
The file size of the HTML document is fine (84 kB).

HTTP Response Header

NameValue
cache-controlmax-age=60, public
content-encodinggzip
content-languageen
content-typetext/html; charset=UTF-8
etagW/"1747320854"
expiresSun, 19 Nov 1978 05:00:00 GMT
last-modifiedThu, 15 May 2025 14:54:14 GMT
servernginx
strict-transport-securitymax-age=31622400; includeSubDomains; preload
x-content-type-optionsnosniff
x-drupal-cacheMISS
x-drupal-dynamic-cacheMISS
x-frame-optionsSAMEORIGIN
x-generatorDrupal 10 (https://www.drupal.org)
x-pantheon-styx-hostnamestyx-fe3-b-657bb69d44-snwks
x-styx-req-id782b87e5-319c-11f0-86c5-2e31063cc70a
age5
accept-rangesbytes
via1.1 varnish, 1.1 varnish, 1.1 varnish, 1.1 varnish
dateThu, 15 May 2025 14:54:21 GMT
x-served-bycache-chi-kigq8000084-CHI, cache-fra-eddf8230154-FRA, cache-fra-eddf8230064-FRA, cache-fra-eddf8230064-FRA
x-cacheHIT, MISS, MISS, MISS
x-cache-hits1, 0, 0, 0
x-timerS1747320862.567703,VS0,VE131
varyAccept-Encoding, Cookie, Cookie, Cookie
content-length15519
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 1,105 referring domains.
This page has 106,755 backlinks.
This page has backlinks from 882 different ip addresses.

Links from Wikipedia

You can find more links using Wikipedia search

Robots.txt

#
# robots.txt
#
# This file is to prevent the crawling and indexing of certain parts
# of your site by web crawlers and spiders run by sites like Yahoo!
# and Google. By telling these "robots" where not to go on your site,
# you save bandwidth and server resources.
#
# This file will be ignored unless it is at the root of your host:
# Used:    http://example.com/robots.txt
# Ignored: http://example.com/site/robots.txt
#
# For more information about the robots.txt standard, see:
# http://www.robotstxt.org/robotstxt.html

User-agent: *
# CSS, JS, Images
Allow: /core/*.css$
Allow: /core/*.css?
Allow: /core/*.js$
Allow: /core/*.js?
Allow: /core/*.gif
Allow: /core/*.jpg
Allow: /core/*.jpeg
Allow: /core/*.png
Allow: /core/*.svg
Allow: /profiles/*.css$
Allow: /profiles/*.css?
Allow: /profiles/*.js$
Allow: /profiles/*.js?
Allow: /profiles/*.gif
Allow: /profiles/*.jpg
Allow: /profiles/*.jpeg
Allow: /profiles/*.png
Allow: /profiles/*.svg
# Directories
Disallow: /core/
Disallow: /profiles/
# Files
Disallow: /README.md
Disallow: /composer/Metapackage/README.txt
Disallow: /composer/Plugin/ProjectMessage/README.md
Disallow: /composer/Plugin/Scaffold/README.md
Disallow: /composer/Plugin/VendorHardening/README.txt
Disallow: /composer/Template/README.txt
Disallow: /modules/README.txt
Disallow: /sites/README.txt
Disallow: /themes/README.txt
Disallow: /web.config
# Paths (clean URLs)
Disallow: /admin/
Disallow: /comment/reply/
Disallow: /filter/tips
Disallow: /node/add/
Disallow: /search/
Disallow: /user/register
Disallow: /user/password
Disallow: /user/login
Disallow: /user/logout
Disallow: /media/oembed
Disallow: /*/media/oembed
# Paths (no clean URLs)
Disallow: /index.php/admin/
Disallow: /index.php/comment/reply/
Disallow: /index.php/filter/tips
Disallow: /index.php/node/add/
Disallow: /index.php/search/
Disallow: /index.php/user/password
Disallow: /index.php/user/register
Disallow: /index.php/user/login
Disallow: /index.php/user/logout
Disallow: /index.php/media/oembed
Disallow: /index.php/*/media/oembed

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Search preview

wmich.edu
Western Michigan University | Pursue your purpose
Western Michigan University is about more than book smarts. It’s about your potential and your pursuit of purpose.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Western86%Check
University84%Check
Western Michigan University84%Check
Michigan80%Check
Lake Michigan57%Check
purpose56%Check
Smart48%Check
Pursue46%Check
pursuit46%Check
main44%Check
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