Wisc.edu - SEO Checker

Overview of the SEO Check
Meta information
77% 
Page quality
93% 
Page structure
93% 
Link structure
75% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.57 s
File size
72.20 kB
Words
611
Media files
13
Number of links
23 internal / 63 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
University of Wisconsin–Madison
The length of the page title is perfect. (296 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
The University of Wisconsin is a top-ranked research institution located in Madison, Wisconsin, providing exceptional education opportunities to undergraduates, graduate and professional students.
The meta description is too long: 1210 pixels from max. 1000 pixels. Optimize description
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
No canonical link is specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The character encoding is not specified in the HTTP header.
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width,initial-scale=1
descriptionThe University of Wisconsin is a top-ranked research institution located in Madison, Wisconsin, providing exceptional education opportunities to undergraduates, graduate and professional students.
google-site-verificationRMbAiDUDwAuPqOvQBfKoh_KSO6Wna91O5fURzU3oP6I
langen
twitter:cardsummary_large_image
twitter:creator@uwmadison
twitter:site@uwmadison
og:titleUniversity of Wisconsin–Madison
og:descriptionThe University of Wisconsin is a top-ranked research institution located in Madison, Wisconsin, providing exceptional education opportunities to undergraduates, graduate and professional students.
og:imagehttps://www.wisc.edu/images/social-card.jpg
og:image:altAn early fall aerial photo of Bascom Hall and Bascom Hill with late afternoon sun rays visible. The grass is green and some trees are turning yellow.
X-UA-CompatibleIE=edge
charsetutf-8

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Page quality

Content
(Critically important)
There are 2 text duplicates on this page:
  • Duplicate: This search returns up to five matches as you type. The matches can be...
This page contains 611 words. That's ok.
28.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
The average number of words per sentence of 16.67 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width,initial-scale=1" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 12 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...mmencement-celebrating-grads-1600_v3.jpgGraduates in caps and gowns smile for a photo during a commencement ceremony in a crowded stadium.
...cement-CRS-2025-05-10AD-4942-900x600.jpgA group of people in commencement gowns pose for a picture in front of Camp Randall Arch.
...ment-Kohl-2025-05-09AD-4038_-608x456.jpgA photo of some smiling, gleeful people in graduation gowns holding up foam fingers.
...ws/Notable-Grads_option1_3-2-608x456.jpgA composite image shows headshots of 16 notable grads in four rows of four.
...ival-everett-james-800x600-1-608x456.jpgHeadshot of author Percival Everett, next to his book, 'James'.
/images/news/uw-now-800x600-1-608x456.jpg'UW NOW' wordmark with Bascom Hill in the background.
https://www.wisc.edu/images/home/salt2.webpThe Southern African Large Telescope under a starry sky with a visible Milky Way.
/images/home/discovering-stem-cells.jpgColor-enhanced image of stem cells
/images/home/south-africa-prairie.jpgLandscape view of a golden wheat field at sunrise with sparse trees and gentle slopes in background.
/images/home/dom-strings-blue-sky.jpgAn artist's rendering of Ice Cube's strings of photomultiplier tubes installed in the Antarctic ice.
/images/home/yellowstone-sunset.jpgBurned tree trunks rise into the blue sky as a sunset illuminates the flowers and green grasses growing below.
/images/home/smp-mural22.jpg?1Three women begin to paint a colorful mural of hearts, flowers, butterflies and faces.
/images/home/sarah-ives-2.jpgSarah Ives

Page structure

H1 heading
(Critically important)
University of Wisconsin–Madison
The H1 heading is perfect.
Headings
(Important)
There are 28 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 University of Wisconsin–Madison
H2 Search People and Pages
H2 Main Menu
H2 Utility Menu
H2 Congratulations, graduates!
H2 Trending on campus
H2 Our research solves mysteries and transforms lives
H2 We’re a public university guided by public service
H2 We value a diversity of identities, ideas, and experiences
H2 We believe that one Badger can change the world
H2 Madison, WI: The ultimate college town
H2 Are you searching for something specific?
H2 Footer links
H3 Key next steps
H3 Camp Randall commencement: Sports stars. Happy tears. And so much joy.
H3 Kohl Center commencement: Graduates embrace ‘opportunities for innovation, contribution and connection’
H3 Meet some of the notable UW–Madison graduates of spring 2025
H3 Percival Everett’s ‘James’ chosen as 2025-26 Go Big Read book
H3 UW Now livestream: Research leaders describe what’s at stake in proposed cuts to federal grants
H3 More UW–Madison discoveries
H3 Popular
H3 Resources
H3 Quick links
H3 Contact us
H4 Discovering stem cells
H4 Origins of life in South Africa
H4 Cosmic rays at the South Pole
H4 Tomorrow’s Yellowstone
The number of internal links is ok.
Every linktext is unique.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (63) on this page.
LinkAttributesAnchor text
https://www.wisc.edu/Anchor Skip to main content
https://www.wisc.edu/University of Wisconsin–Madison
https://cse.google.com/cse/pub...External Subdomain Open search
https://www.wisc.edu/academics/Academics
https://www.wisc.edu/admissions/Admissions & Aid
/student-life/Student Life
https://www.wisc.edu/research/Research
https://www.wisc.edu/athletics/Athletics
https://www.wisc.edu/about/About UW
https://my.wisc.edu/External Subdomain MyUW
https://my.wisc.edu/External Subdomain MyUW home
https://email.wisc.edu/External Subdomain Email/calendar
https://canvas.wisc.edu/External Subdomain Canvas
https://uwmadison.app.box.com/External Subdomain Box
https://apps.google.wisc.edu/External Subdomain Google Apps
https://uwmadison.zoom.us/External Subdomain Zoom
https://www.library.wisc.edu/External Subdomain Libraries
https://map.wisc.edu/External Subdomain Map
https://news.wisc.edu/External Subdomain News
https://www.wisc.edu/visit/Visit
/admissions/apply/Apply
https://jobs.wisc.edu/External Subdomain Jobs
https://secure.supportuw.org/g...External Subdomain Give
https://commencement.wisc.edu/External Subdomain Congratulations, graduates!
https://www.wisc.edu/visit/Visit campus
/admissions/apply/Apply to UW
/academics/majors/Explore majors
https://news.wisc.edu/camp-ran...External Subdomain IMG-ALT A group of people in commencement gowns pose for a picture in front of Camp Randall Arch.
https://news.wisc.edu/camp-ran...External Subdomain Camp Randall commencement: Sports stars. Happy tears. And so much joy.
https://news.wisc.edu/camp-ran...External Subdomain Read full story
https://news.wisc.edu/graduate...External Subdomain IMG-ALT A photo of some smiling, gleeful people in graduation gowns holding up foam fingers.
https://news.wisc.edu/graduate...External Subdomain Kohl Center commencement: Graduates embrace ‘opportunities for innovation, contribution and connection’
https://news.wisc.edu/meet-som...External Subdomain IMG-ALT A composite image shows headshots of 16 notable grads in four rows of four.
https://news.wisc.edu/meet-som...External Subdomain Meet some of the notable UW–Madison graduates of spring 2025
https://news.wisc.edu/percival...External Subdomain IMG-ALT Headshot of author Percival Everett, next to his book, 'James'.
https://news.wisc.edu/percival...External Subdomain Percival Everett’s ‘James’ chosen as 2025-26 Go Big Read book
https://uwalumni.com/news/high...External IMG-ALT 'UW NOW' wordmark with Bascom Hill in the background.
https://uwalumni.com/news/high...External UW Now livestream: Research leaders describe what’s at stake in proposed cuts to federal grants
https://news.wisc.edu/External Subdomain Read more news
https://today.wisc.edu/External Subdomain View upcoming events
https://www.wisc.edu/research/Research at UW–Madison
https://news.wisc.edu/research...External Subdomain Why protecting research matters
https://impact.wisc.edu/External Subdomain Research benefitting Wisconsin
https://news.wisc.edu/stem-cells/External Subdomain Discovering stem cells
https://origins.wisc.edu/External Subdomain Origins of life in South Africa
https://news.wisc.edu/cosmic-r...External Subdomain Cosmic rays at the South Pole
https://news.wisc.edu/tomorrow...External Subdomain Tomorrow’s Yellowstone
/wisconsin-ideaLearn more about the Wisconsin Idea
https://diversity.wisc.edu/External Subdomain Diversity, Equity & Inclusion
https://msc.wisc.edu/External Subdomain Multicultural Student Center
https://news.wisc.edu/uw-madis...External Subdomain #13 Best public university
https://news.wisc.edu/peace-co...External Subdomain #1 Most Peace Corps volunteers
/about/nobel-prize/20 Nobel Prize winners
https://exploreuw.wisc.edu/External Subdomain Tour campus virtually
https://madison.wisc.edu/External Subdomain Explore Madison in every season
https://secfac.wisc.edu/academ...External Subdomain Academic calendar
https://map.wisc.edu/External Subdomain Campus map
https://www.wisc.edu/directories/Directory search
https://www.wisc.edu/about/facts/Facts and figures
https://jobs.wisc.edu/External Subdomain Text duplicate Jobs
/academics/majors/Majors and certificates
https://bursar.wisc.edu/tuitio...External Subdomain Tuition and fees
https://www.uwalumni.com/?utm_...External Subdomain Alumni
https://obe.wisc.edu/External Subdomain Business and industry
https://working.wisc.edu/External Subdomain Faculty and staff
https://internationalresources...External Subdomain International
https://parent.wisc.edu/External Subdomain Parents
https://research.wisc.edu/External Subdomain Researchers
https://students.wisc.edu/External Subdomain Students
https://accessible.wisc.edu/External Subdomain Accessibility
https://diversity.wisc.edu/External Subdomain Inclusive Excellence
https://free-expression.wisc.edu/External Subdomain Free Expression
https://www.wisc.edu/governance/Governance
https://policy.wisc.edu/External Subdomain Policies
https://uwpd.wisc.edu/External Subdomain Safety
https://www.supportuw.org/?utm...External Subdomain Support UW
https://compliance.wisc.edu/ti...External Subdomain Title IX
https://www.wisc.edu/No Text
https://www.wisconsin.edu/External Subdomain Part of the Universities of Wisconsin
https://www.wisc.edu/contact-us/Contact us
https://facebook.com/uwmadisonExternal No Text
https://x.com/uwmadisonExternal No Text
https://www.youtube.com/user/u...External Subdomain No Text
https://www.linkedin.com/schoo...External Subdomain No Text
https://www.instagram.com/uwma...External Subdomain No Text
/privacy-notice/Privacy notice

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.wisc.edu/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time of 0.57 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
The file size of the HTML document is fine (72 kB).

HTTP Response Header

NameValue
content-typetext/html
last-modifiedWed, 14 May 2025 22:30:08 GMT
serverAmazonS3
content-encodinggzip
dateFri, 16 May 2025 01:26:25 GMT
cache-controlmax-age=0,public
etagW/"a44f00567b1e4c5c9413756b02b3cacd"
varyaccept-encoding
x-cacheRefreshHit from cloudfront
via1.1 d20f19c14113bb86116d01e6cb4e2844.cloudfront.net (CloudFront)
x-amz-cf-popFRA60-P2
x-amz-cf-iduNcGGvla2Jii5qWJ59XTP1P2_-OUj8524CEkFaZ_WQb9p1ZhXA1ZNQ==
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 3,746 referring domains.
This page has 168,787 backlinks.
This page has backlinks from 2,828 different ip addresses.

Search preview

www.wisc.edu
University of Wisconsin–Madison
The University of Wisconsin is a top-ranked research institution located in Madison, Wisconsin, providing exceptional education opportunities to undergraduates, graduate and professional students.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Madison77%Check
University77%Check
Wisconsin Madison77%Check
Wisconsin73%Check
UW Madison62%Check
public university60%Check
graduates56%Check
Wisconsin Idea56%Check
Research54%Check
opportunities50%Check

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