Winfertility.com - SEO Checker

Overview of the SEO Check
Meta information
100% 
Page quality
63% 
Page structure
77% 
Link structure
78% 
Server
67% 
External factors
100% 
SEO Score
Response time
1.35 s
File size
741.50 kB
Words
578
Media files
39
Number of links
46 internal / 13 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Fertility Benefit Management Solutions | WIN
The length of the page title is perfect. (399 pixels out of 580 max pixel length)
There are no duplicate words in the title
Meta description
(Critically important)
WINFertility offers family-building benefit solutions to employers, health plans and individual patients. Discover more at WINFertility.com
The length of the meta description is perfect. (834 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://winfertility.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: United States of America
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=1.0, user-scalable=no
msapplication-TileColor#010a30
theme-color#010a30
descriptionWINFertility offers family-building benefit solutions to employers, health plans and individual patients. Discover more at WINFertility.com
robotsmax-image-preview:large
langen
twitter:cardsummary_large_image
twitter:titleFertility Benefit Management Solutions | WIN
twitter:descriptionWINFertility offers family-building benefit solutions to employers, health plans and individual patients. Discover more at WINFertility.com
twitter:imagehttps://winfertility.com/wp-content/uploads/2024/02/win-meta-img-med.jpg
og:typewebsite
og:titleFertility Benefit Management Solutions | WIN
og:descriptionWINFertility offers family-building benefit solutions to employers, health plans and individual patients. Discover more at WINFertility.com
og:urlhttp://winfertility.com/
og:imagehttps://winfertility.com/wp-content/uploads/2024/02/win-meta-img-med.jpg
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
This page contains 578 words. That's ok.
35.3% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
8 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 23.7 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
The file size of the HTML document is very large (741.5 kB).
A viewport "width=device-width, initial-scale=1, maximum-scale=1.0, user-scalable=no" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
Some tags are too long. With 73 characters this one is longer than 70 characters:
"win is the nation’s leading family-building and family well-being company"
The following tag is repeated too often: higher
Image SEO
(Somewhat important)
22 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/wp-content/uploads/2023/12/logo-win-sm.svgWIN Mobile Header Logo
.../uploads/2024/02/slider-home-slide1.webpNewborn baby being held
...da3eb636500cac854ce0-d_200x150?region=usNo alt attribute provided
...content/uploads/2024/05/report-ss-1.webp
Insecure Content
No alt attribute provided
...content/uploads/2024/05/report-ss-2.webp
Insecure Content
No alt attribute provided
...content/uploads/2024/05/report-ss-3.webp
Insecure Content
No alt attribute provided
...content/uploads/2024/05/report-ss-4.webp
Insecure Content
No alt attribute provided
...content/uploads/2024/05/report-ss-5.webp
Insecure Content
No alt attribute provided
...content/uploads/2024/05/report-ss-6.webp
Insecure Content
No alt attribute provided
...ent/uploads/2024/02/win-app-montage.webpwin-app-montage
...ploads/2024/04/app-slide3b-1024x789.webpNation-Leading Network
...uploads/2024/02/appslider-nation-mob.svgNo alt attribute provided
...ploads/2024/04/app-slide4b-1024x789.webpConcierge Clinical Support
...oads/2024/02/appslider-concierge-mob.svgNo alt attribute provided
...ploads/2024/04/app-slide1b-1024x789.webpCustomized Digital Experience
...ads/2024/02/appslider-customized-mob.svgNo alt attribute provided
...ploads/2024/04/app-slide2b-1024x789.webpTailored Content
...loads/2024/02/appslider-tailored-mob.svgNo alt attribute provided
...2024/02/for-employers-thumb-214x300.webpImage description Mom holding child while looking at employee options
.../2024/02/for-partners-thumb-214x300.webpImage description Women listening to baby's heart beat
...ads/2024/02/for-plans-thumb-214x300.webpImage description Women analyzing health plans at computer
...s/2024/02/for-members-thumb-214x300.webpImage description Child touching father's face
.../uploads/2024/02/sol-slider-preconc.webpNo alt attribute provided
...loads/2024/02/sol-slider-behavioral.webpNo alt attribute provided
...ent/uploads/2024/02/sol-slider-lgbt.webpNo alt attribute provided
...nt/uploads/2024/02/sol-slider-bipoc.webpNo alt attribute provided
...uploads/2024/02/sol-slider-adoption.webpNo alt attribute provided
...ploads/2024/02/sol-slider-fertility.webpNo alt attribute provided
...ploads/2024/02/sol-slider-nutrition.webpNo alt attribute provided
...ploads/2024/02/sol-slider-maternity.webpNo alt attribute provided
...oads/2024/02/sol-slider-communities.webpNo alt attribute provided
...ploads/2024/02/sol-slider-financial.webpNo alt attribute provided
...tent/uploads/2024/02/sol-slider-dev.webpNo alt attribute provided
...t/uploads/2024/01/mama-feeding-baby.webpmama-feeding-baby
...themes/win/assets/images/logo-win-sm.svgWIN Mobile Header Logo
...es/win/assets/images/app-link-google.svgGet it on Google Play
...mes/win/assets/images/app-link-apple.svgDownload on the App Store

Page structure

H1 heading
(Critically important)
WIN is the nation’s leading family-building and family well-being company, providing comprehensive solutions for employers, health plans, and consumers.
The H1 heading is too long.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 WIN is the nation’s leading family-building and family well-being company, providing comprehensive solutions for employers, health plans, and consumers.
H2 the employee benefit landscape is on the cusp of an evolution—toward comprehensive family well-being benefits...organizations have to evolve with it
H2 the new WINFamily App is here!
H2 the WINs speak for themselves
H2 win meets members where they are with exactly what they need
H2 our comprehensive solutions are a win-win
H2 inclusive. comprehensive. compassionate.
H2 get in touch with our benefit experts
H3 8
H3 800
H3 850
H3 for employers
H3 for consultants
H3 for health plans
H3 for members
H3 23
H3 31
H3 28
H3 22
H3 Our Solutions
H3 Our Company
H3 Who We Serve
H3 Our Solutions Duplicate text
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 13 external links on this page.
LinkAttributesAnchor text
https://winfertility.com/IMG-ALT WIN Mobile Header Logo
/solutionsOur Solutions
/employers/For Employers
/consultantsConsultants
/health-plans/Health Plans
/providers/Providers
https://winfertility.com/members/For Members
/our-team/Our Clinical Team
https://winfertility.com/careersCareers
/newsroom/Newsroom
/resources/Resources
/contact-us/Contact Us
https://www.winfertilitypatien...New window External Subdomain Member
https://winfertilityprovider.com/New window External Provider
/request-a-demo/Request a Demo
https://www.winfertilitypatien...New window External Subdomain Text duplicate Member
https://winfertilityprovider.com/New window External Text duplicate Provider
/request-a-demo/Text duplicate Request a Demo
/solutionsText duplicate Our Solutions
/employers/Text duplicate For Employers
/consultantsText duplicate Consultants
/health-plans/Text duplicate Health Plans
/providers/Text duplicate Providers
https://winfertility.com/members/Text duplicate For Members
/our-team/Text duplicate Our Clinical Team
https://winfertility.com/careersText duplicate Careers
/newsroom/Text duplicate Newsroom
/resources/Text duplicate Resources
/contact-us/Text duplicate Contact Us
https://learn.winfertility.com...New window External Subdomain Download The Report
https://onelink.to/rb5rutNew window External Download the WINFamily App
https://onelink.to/rb5rutNew window External Text duplicate Download the WINFamily App
/employers/Learn More
/consultantsText duplicate Learn More
/health-plans/Text duplicate Learn More
https://winfertility.com/members/Text duplicate Learn More
/request-a-demo/Text duplicate Request a Demo
/solutions/Explore All Solutions
/solutions/Text duplicate Explore All Solutions
/request-a-demo/Text duplicate Request a Demo
https://www.winfertility.com/New window Subdomain Text duplicate IMG-ALT WIN Mobile Header Logo
https://www.facebook.com/WINFa...New window External Subdomain Facebook
https://www.linkedin.com/compa...New window External Subdomain Linkedin
https://www.instagram.com/winf...New window External Subdomain Instagram
/solutions/Text duplicate Our Solutions
/our-team/Text duplicate Our Clinical Team
https://winfertility.com/careersText duplicate Careers
/resources/Text duplicate Resources
/contact-us/Text duplicate Contact Us
/employers/Employers
/consultantsText duplicate Consultants
/health-plans/Text duplicate Health Plans
/providers/Text duplicate Providers
/solutions/Text duplicate Our Solutions
https://www.winfertilitypatien...New window External Subdomain Sign In
https://play.google.com/store/...New window External Subdomain IMG-ALT Get it on Google Play
https://apps.apple.com/us/app/...New window External Subdomain IMG-ALT Download on the App Store
/privacy-policy/Privacy Policy
/terms-conditions/Terms and Conditions

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://winfertility.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is slow (1.35 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is very large (742 kB).

HTTP Response Header

NameValue
dateTue, 29 Jul 2025 18:56:46 GMT
content-typetext/html; charset=UTF-8
content-encodingbr
varyAccept-Encoding
strict-transport-securitymax-age=63072000; includeSubDomains; preload
x-content-type-optionsnosniff
x-frame-optionsSAMEORIGIN
link<https://winfertility.com/wp-json/>; rel="https://api.w.org/"
x-powered-byWP Engine
x-cacheableSHORT
cache-controlmax-age=600, must-revalidate
x-cacheHIT: 2
x-cache-groupnormal
cf-cache-statusDYNAMIC
set-cookie282 Characters
servercloudflare
cf-ray966ed68edc8101bb-CDG
alt-svch3=":443"; ma=86400
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 94 referring domains.
This page has 137 backlinks.
This page has backlinks from 76 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: Twitterbot
Allow: /wp-content/uploads/*

User-agent: Googlebot
Disallow:

User-agent: AdsBot-Google
Disallow:

User-agent: Googlebot-Image
Disallow:

User-agent: *
Allow: /wp-admin/admin-ajax.php
Allow: /wp-content/uploads
Allow: /wp-content/uploads/*
Disallow: /wp-admin/
Disallow: /cms-admin/
Disallow: /go/
Disallow: /wp-admin/
Disallow: /cgi-bin
Disallow: /wp-admin
Disallow: /wp-includes
Disallow: /wp-content/plugins
Disallow: /wp-content/cache
Disallow: /wp-content/themes
Disallow: /trackback
Disallow: /feed
Disallow: /comments
Disallow: */trackback
Disallow: */feed
Disallow: */comments

Search preview

winfertility.com
Fertility Benefit Management Solutions | WIN
WINFertility offers family-building benefit solutions to employers, health plans and individual patients. Discover more at WINFertility.com

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
WIN96%Check
Solutions77%Check
Plans74%Check
Health Plans73%Check
Employers72%Check
Health72%Check
Benefit Solutions72%Check
fertility71%Check
family70%Check
benefit66%Check

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Cookie Policy

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