Analyze your website with Seobility:

You have 3 of 3 checks left today.

Whitelight.ltd.uk - SEO Checker

Overview of the SEO Check

Meta information

100%

Page quality

75%

Page structure

75%

Link structure

47%

Server

87%

External factors

100%

SEO Score

SEO Score Widget

Response time

5.35 s

File size

107.90 kB

Words

568

Media files

Number of links

91 internal / 17 external

Task list of SEO Improvements 5 Tasks

Add a H1 heading to this page.Very important!
Improve the page response time.Very important!
The page title should be better suited to the content of the page.Important!
Use good alternative descriptions (alt attributes) for your images.Important!
Review and improve the heading structure.Tip!

Meta specifications 100% achieved

Title

(Critically important)

White Light - Entertainment Lighting & AV Services

The length of the page title is perfect. (452 pixels out of 580 max pixel length)

There are no duplicate words in the title

Meta Title

Meta description

(Critically important)

Lighting & AV Services for Theatre, Events, Venues, Broadcast and Leisure markets: Hire, Sales, Installation and Consultancy.

The length of the meta description is perfect. (775 pixels out of 1000 max pixel length)

Meta Description

Crawlability

(Critically important)

There are no problems in accessing the website.

Search Engine Crawlers

Canonical URL

(Important)

https://www.whitelight.ltd.uk/

There is a valid canonical link specified.

Canonical Tag

Language

(Somewhat important)

Language detected in text: en

Language defined in HTML: en

Server location: Canada

The following language is defined by HTML: en

Declaring language in HTML

Alternate/Hreflang Links

(Somewhat important)

There are no alternate links specified on this page.

Hreflang

Other meta tags

(Somewhat important)

There is no rel next meta tag on this page.

There is no rel prev meta tag on this page.

Meta Tags

Domain

(Somewhat important)

The domain is no subdomain.

The domain length is good.

The domain does not contain non-latin characters.

Domain for SEO

Page URL

(Somewhat important)

No parameters were found in the URL.

No session ID was found in the URL.

The URL does not have too many subdirectories.

SEO-friendly URLs

Charset encoding

(Somewhat important)

The charset encoding (UTF-8) is set correctly.

Character Encoding

Doctype

(Nice to have)

The doctype HTML 5 is set correctly.

The doctype is placed at first in the HTML code.

HTML Doctype

Favicon

(Nice to have)

The favicon is linked correctly.

Favicon

Meta tags

Name	Value
viewport	width=device-width, initial-scale=1.0
robots	max-image-preview:large, index, follow
description	Lighting & AV Services for Theatre, Events, Venues, Broadcast and Leisure markets: Hire, Sales, Installation and Consultancy.
googlebot	index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
bingbot	index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
generator	WordPress 6.8.2
msapplication-TileColor	#ffc40d
msapplication-config	/whitelight/wp-content/uploads/fbrfg/browserconfig.xml
theme-color	#ffffff
article:publisher	https://www.facebook.com/WhiteLightLtd/
article:modified_time	2019-12-31T11:17:04+00:00
lang	en
twitter:card	summary_large_image
twitter:creator	@WhiteLightLtd
twitter:site	@WhiteLightLtd
og:locale	en_GB
og:type	website
og:title	White Light - Entertainment Lighting & AV Services
og:description	Lighting & AV Services for Theatre, Events, Venues, Broadcast and Leisure markets: Hire, Sales, Installation and Consultancy.
og:url	https://www.whitelight.ltd.uk/
og:site_name	White Light
X-UA-Compatible	IE=edge,chrome=1
charset	UTF-8

Automatically check whitelight.ltd.uk including all subpages at once!

Check 300+ SEO parameters on every page of your website
Easy troubleshooting with optimization suggestions
Automated check for keyword optimization

Try for free
Guaranteed free of charge during trial period.

Page quality 75% achieved

Content

(Critically important)

Some words from the page title are not used within the pages content

This page contains 568 words. That's ok.

26.8% of the text are stop words.

The page contains a listing, which indicates a good text layout.

8 paragraphs were found on this page.

No placeholders texts or images were found.

There are no duplicates on the site.

The average number of words per sentence of 17.87 words is good.

Content is King

Frames

(Critically important)

This page does not use a frameset.

Frames and framesets

Mobile optimization

(Somewhat important)

A viewport "width=device-width, initial-scale=1.0" is provided.

At least one Apple touch icon is specified.

Mobile Optimization

Bold and strong tags

(Somewhat important)

The usage of strong and bold tags is perfect. We recommend the use of up to 11 tags for this page.

Strong and Bold Tags

Image SEO

(Somewhat important)

8 images have no alt attribute. The content of alt attributes is used by search engines.

Image SEO

This page is optimized perfectly for social networks.

Social Sharing

Additional markup

(Nice to have)

No additional page markup was found.

HTTPS

(Somewhat important)

This website uses HTTPS to protect privacy and integrity of the exchanged data.

All included files are also transferred via HTTPS.

HTTPS

Media list

URL	Alt attribute	Title
...elight/images/white-light-logo-white.png	No alt attribute provided
...elight/images/white-light-logo-black.png	No alt attribute provided
...elight/images/logo_whitelight_circle.png	No alt attribute provided
...es/whitelight/images/home/home-about.jpg	No alt attribute provided
...mages/home/home-working-with-you-new.jpg	No alt attribute provided
...telight/images/home/team-work-for-us.jpg	No alt attribute provided
...elight/images/logo_whitelight_circle.png	No alt attribute provided
...images/accreditations-logos-new-2025.png	No alt attribute provided

Page structure 75% achieved

H1 heading

(Critically important)

There is no H1 heading specified.

H1-H6 headings

Headings

(Important)

The structure of headings is missing one or more levels. Do not skip heading levels.

Some headings do not have any content.

H1-H6 headings

Heading structure

Heading level	Content
H2	Latest News
H2	About White Light
H2	Get in touch
H2	Stay Updated with the Latest Lighting Trends & Insights!
H2	Thank you for signing up to our Newsletter!
H3	Creative solutions, Technical Excellence
H3	Working With You
H3	Work for us
H3	Testimonial
H4	Empty heading
H4	OUR TEAM IS ALWAYS HERE TO ANSWER YOUR QUESTIONS
H4	Clients & Partners
H5	RESPONSIBLE BUSINESS
H5	Markets
H5	Team
H5	Find Us
H5	Email Us
H5	Call Us
H5	Home
H5	MARKETS
H5	EXPERTISE
H5	SERVICES
H5	ABOUT
H6	Ben Jacobs - Lighting Designer

Link structure 47% achieved

Internal links

(Important)

Some anchor texts are used more than once.

4 links don't have an anchor text.

There are 7 links with a trivial anchor text.

The number of internal links is ok.

None of the anchor texts is too long.

All internal links are not using dynamic parameters.

Internal Linking

External links

(Nice to have)

There are 17 external links on this page.

External Links

Found links on this page

Link	Attributes	Anchor text
https://whitelight.ltd.uk/	New window	White Light A-TITLE White Light
https://hirewl.com/	New window External	HireWL A-TITLE HireWL
https://saleswl.com/	External	SalesWL A-TITLE SalesWL
https://shopwl.com/	New window External	ShopWL A-TITLE ShopWL
https://www.whitelight.ltd.uk/	Subdomain	No Text
/about/	Subdomain	About
/about/history/	Subdomain	Our Story
/about/responsible-business/	Subdomain	Responsible Business
/meet-the-team/	Subdomain	Meet the Team
/case-studies/	Subdomain	Case Studies
/markets/performing-arts/	Subdomain	Performing Arts
/markets/education/	Subdomain	Education
/markets/leisure/	Subdomain	Leisure
/markets/trade/	Subdomain	Trade
/markets/live-music/	Subdomain	Live Music
/markets/broadcast/	Subdomain	Broadcast
/markets/faith/	Subdomain	Faith
/services/	Subdomain	Services
/services/sales/	Subdomain	Sales
/services/hire/	Subdomain	Hire
/services/service/	Subdomain	Service
/news/	Subdomain	News
/careers/	Subdomain	Careers
/contact/	Subdomain	Contact
http://www.linkedin.com/compan...	New window External Subdomain	No Text
https://www.instagram.com/whit...	New window External Subdomain	No Text
https://www.facebook.com/White...	New window External Subdomain	No Text
https://www.youtube.com/user/W...	New window External Subdomain	No Text
/about/	Subdomain Text duplicate	About
/about/history/	Subdomain Text duplicate	Our Story
/about/responsible-business/	Subdomain Text duplicate	Responsible Business
/meet-the-team/	Subdomain Text duplicate	Meet the Team
/case-studies/	Subdomain Text duplicate	Case Studies
/markets/performing-arts/	Subdomain Text duplicate	Performing Arts
/markets/education/	Subdomain Text duplicate	Education
/markets/leisure/	Subdomain Text duplicate	Leisure
/markets/trade/	Subdomain Text duplicate	Trade
/markets/live-music/	Subdomain Text duplicate	Live Music
/markets/broadcast/	Subdomain Text duplicate	Broadcast
/markets/faith/	Subdomain Text duplicate	Faith
/services/	Subdomain Text duplicate	Services
/services/sales/	Subdomain Text duplicate	Sales
/services/hire/	Subdomain Text duplicate	Hire
/services/service/	Subdomain Text duplicate	Service
/news/	Subdomain Text duplicate	News
/careers/	Subdomain Text duplicate	Careers
/contact/	Subdomain Text duplicate	Contact
/contact		Contact Us
/blog-behind-the-vision-of-the...	Subdomain	No Text
/blog-behind-the-vision-of-the...	Subdomain	Trivial anchor text Read More
/peter-small-white-light-partn...	Subdomain	No Text
/peter-small-white-light-partn...	Subdomain Text duplicate	Trivial anchor text Read More
/venue-cymru-elevates-producti...	Subdomain	No Text
/venue-cymru-elevates-producti...	Subdomain Text duplicate	Trivial anchor text Read More
/white-light-strengthens-regio...	Subdomain	No Text
/white-light-strengthens-regio...	Subdomain Text duplicate	Trivial anchor text Read More
/markets/performing-arts/	Text duplicate	Performing Arts
/markets/education/	Text duplicate	Education
/markets/leisure/	Text duplicate	Leisure
/markets/live-music/		Music
/about	Text duplicate	Trivial anchor text Read More
/about/responsible-business/	Text duplicate	Trivial anchor text Read More
/markets	Text duplicate	Trivial anchor text Read More
/careers	Subdomain	Find out more
/contact		Open Maps
/cdn-cgi/l/email-protection		[email protected]
/contact		Send Email
/contact		See Our Details
http://www.linkedin.com/compan...	New window External Subdomain	No Text
https://www.instagram.com/whit...	New window External Subdomain	No Text
https://www.facebook.com/White...	New window External Subdomain	No Text
https://www.youtube.com/user/W...	New window External Subdomain	No Text
https://www.whitelight.ltd.uk/	Subdomain	Home
/news/	Subdomain	Latest News
https://dbsolutions.com/terms/	New window External	Terms & Conditions
https://dbsolutions.com/privac...	New window External	Privacy Policy
/testimonials/	Subdomain	Testimonials
/markets/performing-arts/	Subdomain Text duplicate	Performing Arts
/markets/live-music/	Subdomain Text duplicate	Live Music
/markets/education/	Subdomain Text duplicate	Education
/markets/broadcast/	Subdomain Text duplicate	Broadcast
/markets/leisure/	Subdomain Text duplicate	Leisure
/markets/trade/	Subdomain Text duplicate	Trade
/markets/faith/	Subdomain Text duplicate	Faith
/expertise/lighting/	Subdomain	Lighting
/expertise/audio/	Subdomain	Audio
/expertise/video/	Subdomain	Video
/expertise/riggingandstaging/	Subdomain	Rigging & Staging
/services/hire/	Subdomain Text duplicate	Hire
/services/sales/	Subdomain Text duplicate	Sales
/services/event-production/	Subdomain	Event Production
/services/integration-2/	Subdomain	Integration
/services/service/	Subdomain Text duplicate	Service
/about	Subdomain	ABOUT
/about/history/	Subdomain Text duplicate	Our Story
/about/responsible-business/	Subdomain Text duplicate	Responsible Business
/meet-the-team/	Subdomain Text duplicate	Meet the Team
/careers/	Subdomain Text duplicate	Careers
/case-studies/	Text duplicate	Case Studies
/about/policies/	Subdomain	Policies & Reporting
/about/health-safety/	Subdomain	Health & Safety
/home/partners/	Subdomain	Partners
/home/clients/	Subdomain	Clients
/faq/	Subdomain	FAQs
https://hirewl.com/	New window External	Hire WL
https://shopwl.com/	New window External	Shop WL
https://saleswl.com/	New window External	Sales WL
https://what3words.com/drums.s...	New window External	///drums.solar.tubes

Server configuration 87% achieved

HTTP redirects

(Critically important)

This page redirects to "https://www.whitelight.ltd.uk/"

WWW Redirect

HTTP header

(Important)

The X-powered header is sent within the response header. (unnecessary)

The web server transmits the web page (HTML) in compressed form.

HTTP headers

Performance

(Somewhat important)

The page response time is very slow (5.35 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.

The file size of the HTML document is fine (108 kB).

Page Speed

HTTP Response Header

Name	Value
date	Thu, 24 Jul 2025 03:19:19 GMT
content-type	text/html; charset=UTF-8
vary	Accept-Encoding
server	cloudflare
x-webserver	https://www.whitelight.ltd.uk
x-provided-by	https://www.whitelight.ltd.uk
x-powered-by	White Light
x-frame-options	deny
x-xss-protection	1; mode=block
x-content-type-options	nosniff
referrer-policy	no-referrer-when-downgrade
permissions-policy	fullscreen=(), microphone=(), payment=(), geolocation=(), camera=()
strict-transport-security	max-age=63072000; includeSubDomains; preload
expect-ct	max-age=86400, enforce, report-uri='https://https://www.whitelight.ltd.uk/report'
cross-origin-embedder-policy	(unsafe-none\|require-corp); report-to="default"
cross-origin-opener-policy	(same-origin\|same-origin-allow-popups\|unsafe-none); report-to="default"
cross-origin-opener-policy-report-only	(same-origin\|same-origin-allow-popups\|unsafe-none); report-to="default"
cross-origin-resource-policy	(same-site\|same-origin\|cross-origin)
link	<https://www.whitelight.ltd.uk/wp-json/>; rel="https://api.w.org/", <https://www.whitelight.ltd.uk/wp-json/wp/v2/pages/4>; rel="alternate"; title="JSON"; type="application/json", <https://www.whitelight.ltd.uk/>; rel=shortlink
cache-control	public, s-maxage=216000
x-stackcache-cacheable	yes
x-cache-enabled	true
nel	{"report_to":"cf-nel","success_fraction":0.0,"max_age":604800}
x-origin-cache-status	EXPIRED
report-to	{"group":"cf-nel","max_age":604800,"endpoints":[{"url":"https://a.nel.cloudflare.com/report/v4?s=t0Mfqn5Hje%2F%2BUslL6utfUmM8%2F6mEpyveUi%2FiUzg86EFza0L32RVomjhH%2FWpVA%2Fq2YTLJox0cy3huu%2BmumswO29Yxl%2BxygWsTkFyyz6O0QtdXz7xxOg%3D%3D"}]}
x-cdn-cache-status	EXPIRED
x-via	CDG1
cf-cache-status	DYNAMIC
content-encoding	zstd
set-cookie	58 Characters
cf-ray	96404677ddb87854-CDG
alt-svc	h3=":443"; ma=86400
statuscode	200
http_version	HTTP/2

External factors 100% achieved

Backlinks

(Critically important)

This website has excellent links from other websites.

This page has backlinks from 123 referring domains.

This page has 585 backlinks.

This page has backlinks from 103 different ip addresses.

Backlinks

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /calendar/action~posterboard/
Disallow: /calendar/action~agenda/
Disallow: /calendar/action~oneday/
Disallow: /calendar/action~month/
Disallow: /calendar/action~week/
Disallow: /calendar/action~stream/
Disallow: /calendar/action~undefined/
Disallow: /calendar/action~http:/
Disallow: /calendar/action~default/
Disallow: /calendar/action~poster/
Disallow: /calendar/action~*/
Disallow: /*controller=ai1ec_exporter_controller*
Disallow: /*/action~*/

Similar sites

Search preview

www.whitelight.ltd.uk

White Light - Entertainment Lighting & AV Services

Lighting & AV Services for Theatre, Events, Venues, Broadcast and Leisure markets: Hire, Sales, Installation and Consultancy.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

Keyword	Result	Recheck
Light	79%	Check
White Light	73%	Check
Lighting	66%	Check
White	63%	Check
Services	61%	Check
Lighting AV	59%	Check
Lighting AV Services	57%	Check
Markets	54%	Check
Lighting Design	54%	Check
Lighting Specialists	52%	Check
Sales	46%	Check
Hire	46%	Check
Leisure	46%	Check
theatre	46%	Check
Broadcast	46%	Check
Venue	46%	Check
Theatre News	46%	Check
Entertainment Lighting AV Services	45%	Check
Team	44%	Check
Work	44%	Check
News	43%	Check
Latest	43%	Check
Latest News	43%	Check
Working	40%	Check
Email	38%	Check

Show more keywords and terms

Automatically check whitelight.ltd.uk including all subpages at once!

Check 300+ SEO parameters on every page of your website
Easy troubleshooting with optimization suggestions
Automated check for keyword optimization

Try for free
Guaranteed free of charge during trial period.

Whitelight.ltd.uk - SEO Checker

Task list of SEO Improvements 5 Tasks

Meta specifications 100% achieved

(Critically important)

(Critically important)

(Critically important)

(Important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

Meta tags

Automatically check whitelight.ltd.uk including all subpages at once!

Page quality 75% achieved

(Critically important)

(Critically important)

(Somewhat important)

(Somewhat important)

(Somewhat important)

(Nice to have)

(Nice to have)

(Somewhat important)

Media list

Page structure 75% achieved

(Critically important)

(Important)

Heading structure

Link structure 47% achieved

(Important)

(Nice to have)

Found links on this page

Server configuration 87% achieved

(Critically important)

(Important)

(Somewhat important)

HTTP Response Header

External factors 100% achieved

(Critically important)

Links from Wikipedia

Robots.txt

Similar sites

Search preview

Most important keywords

Automatically check whitelight.ltd.uk including all subpages at once!

Cookie Policy