Whiteandcompany.co.uk - SEO Checker

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Overview of the SEO Check
Meta information
71% 
Page quality
74% 
Page structure
95% 
Link structure
62% 
Server
0% 
External factors
100% 
SEO Score
Response time
0.85 s
File size
163.60 kB
Words
1731
Media files
19
Number of links
217 internal / 5 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Homepage -
The page title is too short. (110 pixels of 580 max pixel length) Optimize title
The page title is only one word.
There are no duplicate words in the title
Meta description
(Critically important)
Professional removals and storage solutions by White and Company. Our experts have helped people move home since 1871.
The length of the meta description is perfect. (776 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.whiteandcompany.co.uk/
There is more than one canonical link on this page.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain name is very long.
The domain is no subdomain.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1.0
format-detectiontelephone=no
robotsmax-image-preview:large, follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large
generatorWP Rocket 3.19.2.1
descriptionProfessional removals and storage solutions by White and Company. Our experts have helped people move home since 1871.
google-site-verificationFmM0lwi3Pq6dBzJXAvUiGVqzknGPzLCsQ1R2dIZ_7hE
msapplication-TileImagehttps://www.whiteandcompany.co.uk/wp-content/uploads/2016/02/cropped-whiteandcompany.co_.uk-site-icon-270x270.jpg
article:published_time2024-10-07T08:00:01+00:00
article:modified_time2025-01-29T11:46:40+00:00
langen-gb
twitter:cardsummary_large_image
twitter:titleRemovals and Storage | White and Company
twitter:descriptionProfessional removals and storage solutions by White and Company. Our experts have helped people move home since 1871.
twitter:site@WhiteandCo1871
twitter:creator@WhiteandCo1871
twitter:imagehttps://www.whiteandcompany.co.uk/wp-content/uploads/2023/12/White-and-Company-Removals-and-Storage.jpg
twitter:label1Written by
twitter:data1Max Peterson
twitter:label2Time to read
twitter:data24 minutes
og:localeen_GB
og:site_nameWhite & Company
og:typewebsite
og:titleRemovals and Storage | White and Company
og:urlhttps://www.whiteandcompany.co.uk/
og:descriptionProfessional removals and storage solutions by White and Company. Our experts have helped people move home since 1871.
og:updated_time2025-01-29T11:46:40+00:00
og:imagehttps://www.whiteandcompany.co.uk/wp-content/uploads/2023/12/White-and-Company-Removals-and-Storage.jpg
og:image:secure_urlhttps://www.whiteandcompany.co.uk/wp-content/uploads/2023/12/White-and-Company-Removals-and-Storage.jpg
og:image:width645
og:image:height430
og:image:altremovals and storage
og:image:typeimage/jpeg
charsetutf-8

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Page quality

Content
(Critically important)
This page contains 1731 words. That's ok.
32.1% of the text are stop words.
Words from the H1 heading are used in the page content.
The page contains a listing, which indicates a good text layout.
25 paragraphs were found on this page.
The text content is perfect.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 21.34 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
This page loads 25 JavaScript files. This may affect the load time negatively.
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The amount of tags is very high (135). We recommend using a maximum of 35 tags for this page.
Some tags are too long. With 225 characters this one is longer than 70 characters:
"whether moving home locally or overseas, we’re here for you every step of the way. take the stress out..."
Image SEO
(Somewhat important)
1 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
data:[...] Base64cert
data:[...] Base64British Association of Removers Certificate
data:[...] Base64No alt attribute provided
data:[...] Base64Book a Video Survey
...2023/12/White-Company-Removals-Truck.jpgWhite and Company Removals Truck
data:[...] Base64National Removals Coverage
data:[...] Base64Removals Team
data:[...] Base64Removals Crew Carrying Boxes
data:[...] Base64Happy Home Removals Customer
data:[...] Base64BAR Membership with number Logo-4 smallBAR Membership with number Logo-4 small
data:[...] Base64MTC LogoMTC Logo
data:[...] Base64FIDI Global Alliance LogoFIDI Global Alliance Logo
data:[...] Base64Omni LogoOmni Logo
data:[...] Base64FAIM LogoFAIM Logo
data:[...] Base64Italy Removals Company Guide Planning a Short-Term Move Abroad
data:[...] Base64Relocate to Germany Fast: Your One-Month Preparation Guide
data:[...] Base64France Visa for UK Citizens Fast-Track Process for Quick Moves
data:[...] Base64Accreditation Logos

Page structure

H1 heading
(Critically important)
White and Company Removals & Storage
The H1 heading is perfect.
Headings
(Important)
There are 27 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 White and Company Removals & Storage
H2 White and Company – Your Trusted Removals Experts
H2 National & international removals
H2 A removals firm you can trust
H2 Our Removals & Storage Services
H2 Find your local White & Company office
H2 National Coverage
H2 Industry Recognition
H2 Why Choose Us?
H2 Moving home? Get a quick quote
H2 Worldwide Destinations
H2 Latest Updates
H3 As one of the UK’s longest established removals companies, we’re trusted by thousands of customers up and down the land.
H3 Free Survey
H3 Packing Service
H3 Secure Storage
H3 Overseas Shipping
H3 Local & National Removals
H3 MoveProtect
H3 BAR Registered
H3 FIDI Members
H3 Removals & Shipping
H3 About Us
H3 Contact Us
H4 Italy Removals Company Guide: Planning a Short-Term Move Abroad
H4 Relocate to Germany Fast: Your One-Month Preparation Guide
H4 France Visa for UK Citizens: Fast-Track Process for Quick Moves
Some anchor texts are used more than once.
There are 4 links with a trivial anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 5 external links on this page.

Found links on this page

LinkAttributesAnchor text
/your-removals-quote/Subdomain Get A Removals Quote
/pay/Subdomain Customer Payment Gateway
/Subdomain No Text
/house-removals/Subdomain House Removals
/moving-home-video-surveys/Subdomain Video Surveys
/long-distance-removals/Subdomain Long Distance Removals
/thinking-about-selling/Subdomain Thinking About Selling
A-TITLE Thinking About Selling & Moving Overseas
/planning-your-move/Subdomain Planning Your Move
A-TITLE Planning Your Move
/packers-and-movers/Subdomain Packing Solutions
/european-removals-company/Subdomain European Removals
/removals-to-austria/Subdomain Removals to Austria
/removals-to-belgium/Subdomain Removals to Belgium
/removals-to-denmark/Subdomain Removals to Denmark
/removals-to-france/Subdomain Removals to France
/removals-to-germany/Subdomain Removals to Germany
/removals-to-greece/Subdomain Removals to Greece
/removals-to-italy/Subdomain Removals to Italy
/removals-to-the-netherlands/Subdomain Removals to Netherlands
A-TITLE Removals to the Netherlands
/removals-to-norway/Subdomain Removals to Norway
/removals-to-portugal/Subdomain Removals to Portugal
/removals-to-spain/Subdomain Removals to Spain
/removals-to-sweden/Subdomain Removals to Sweden
/removals-to-switzerland/Subdomain Removals to Switzerland
/planning-your-move/Subdomain Text duplicate Planning Your Move
/vehicle-shipping/Subdomain Vehicle Shipping
A-TITLE Vehicle Shipping
/moving-checklist/Subdomain Moving Checklist
/money-transfer-services/Subdomain Money Transfer Services
/international-moving/Subdomain International Removals
/removals-to-australia/Subdomain Removals to Australia
/removals-to-canada/Subdomain Removals to Canada
/removals-to-china/Subdomain Removals to China
/removals-to-india/Subdomain Removals to India
/removals-to-new-zealand/Subdomain Removals to New Zealand
A-TITLE Removals to New Zealand
/removals-to-singapore/Subdomain Removals to Singapore
/removals-to-south-africa/Subdomain Removals to South Africa
/removals-to-thailand/Subdomain Removals to Thailand
/removals-to-uae/Subdomain Removals to UAE
/removals-to-usa/Subdomain Removals to USA
/planning-your-move/Subdomain Text duplicate Planning Your Move
A-TITLE Planning Your Move
/vehicle-shipping/Subdomain Text duplicate Vehicle Shipping
A-TITLE Vehicle Shipping
/packing-export/Subdomain Packing for Export
A-TITLE Packing for Export
/marine-insurance/Subdomain Marine Insurance
A-TITLE Marine Insurance
/money-transfer-services/Subdomain Text duplicate Money Transfer Services
/corporate-moving/Subdomain Corporate Relocation
/employee-moves/Subdomain Employee Relocation
/relocating/Subdomain Relocating
/our-clients/Subdomain Our Clients
A-TITLE Our Clients
/storage-solutions/Subdomain Secure Storage
/record-management/Subdomain Record Management
/self-storage/Subdomain Self Storage
A-TITLE Self Storage
/branch-locator-map/Subdomain Branches
/removals-bedford/Subdomain Bedford
/removals-bournemouth/Subdomain Bournemouth
/removals-dunfermline/Subdomain Dunfermline
/removals-forres/Subdomain Forres
/removals-guernsey/Subdomain Guernsey
/removals-jersey/Subdomain Jersey
/removals-knaresborough/Subdomain Knaresborough
/removals-lancaster/Subdomain Lancaster
/removals-london/Subdomain London
/removals-plymouth/Subdomain Plymouth
/removals-portsmouth/Subdomain Portsmouth
/removals-southampton/Subdomain Southampton
/removals-telford/Subdomain Telford
/removals-waltham-cross/Subdomain Waltham Cross
/removals-winchester/Subdomain Winchester
/about-us/Subdomain About Us
/about-us/news/Subdomain News
/pay/Subdomain Text duplicate Customer Payment Gateway
/about-us/terms-conditions/Subdomain Terms & Conditions
/about-us/data-privacy-statement/Subdomain Data Privacy Statement
/data-protection-policy/Subdomain Data Protection Policy
/contact-us/Subdomain Contact Us
/your-removals-quote/IMG-ALT Book a Video Survey
/about-us/data-privacy-statement/Subdomain Trivial anchor text
Click here
https://www.trustpilot.com/rev...New window External Subdomain Trustpilot
/white-company-are-now-offerin...More Info »
/packers-and-movers/Text duplicate More Info »
/storage-solutions/Text duplicate More Info »
/international-moving/Text duplicate More Info »
/house-removals/Text duplicate More Info »
/removals-insurance-everything...Text duplicate More Info »
/branch-locator-map/BRANCH LOCATOR
/removals-aberdeenshire/Aberdeenshire
/removals-ayrshire/Ayrshire
/removals-bedfordshire/Bedfordshire
/removals-berkshire/Berkshire
/removals-bristol/Bristol
/removals-buckinghamshire/Buckinghamshire
/removals-cambridgeshire/Cambridgeshire
/removals-cheshire/Cheshire
/removals-cornwall/Cornwall
/removals-county-durham/County Durham
/removals-cumbria/Cumbria
/removals-derbyshire/Derbyshire
/removals-devon/Devon
/removals-dorset/Dorset
/removals-east-lothian/East Lothian
/removals-sussex/East Sussex
/removals-edinburgh/Edinburgh
/removals-essex/Essex
/removals-fife/Fife
/removals-glasgow/Glasgow
/removals-gloucestershire/Gloucestershire
/removals-london/Greater London
/removals-hampshire/Hampshire
/removals-hertfordshire/Hertfordshire
/removals-isle-of-wight/Isle of Wight
/removals-kent/Kent
/removals-lancashire/Lancashire
/removals-leicestershire/Leicestershire
/removals-lincolnshire/Lincolnshire
/removals-manchester/Manchester
/removals-medway/Medway
/removals-merseyside/Merseyside
/removals-norfolk/Norfolk
/removals-oxfordshire/Oxfordshire
/removals-renfrewshire/Renfrewshire
/removals-shropshire/Shropshire
/removals-somerset/Somerset
/removals-suffolk/Suffolk
/removals-surrey/Surrey
/removals-west-midlands/West Midlands
/removals-sussex/West Sussex
/removals-wiltshire/Wiltshire
/removals-yorkshire/Yorkshire
/wp-content/uploads/2023/12/Wh...Subdomain IMG-ALT White and Company Removals Truck
/wp-content/uploads/2024/07/Na...Subdomain IMG-ALT National Removals Coverage
/wp-content/uploads/2024/07/Re...Subdomain IMG-ALT Removals Team
/wp-content/uploads/2024/07/Re...Subdomain IMG-ALT Removals Crew Carrying Boxes
/wp-content/uploads/2024/07/Ha...Subdomain IMG-ALT Happy Home Removals Customer
/your-removals-quote/GET A QUOTE
/removals-to-andorra/Andorra
/removals-to-australia/Australia
/removals-to-austria/Austria
/removals-to-bahrain/Bahrain
/removals-to-belgium/Belgium
/removals-to-bermuda/Bermuda
/removals-to-brazil/Brazil
/removals-bulgaria/Bulgaria
/removals-to-canada/Canada
/removals-to-the-cayman-islands/Cayman Islands
/removals-to-china/China
/removals-to-cyprus/Cyprus
/removals-to-denmark/Denmark
/removals-to-finland/Finland
/removals-to-france/France
/removals-to-germany/Germany
/removals-to-greece/Greece
/removals-to-the-netherlands/Holland
/removals-to-hong-kong/Hong Kong
/removals-to-india/India
/removals-to-indonesia/Indonesia
/removals-to-italy/Italy
/removals-to-japan/Japan
/removals-to-kenya/Kenya
/removals-to-kuwait/Kuwait
/removals-to-luxembourg/Luxembourg
/removals-to-malaysia/Malaysia
/removals-to-malta/Malta
/removals-to-mexico/Mexico
/removals-to-monaco/Monaco
/removals-to-morocco/Morocco
/removals-to-new-zealand/New Zealand
/removals-to-norway/Norway
/removals-to-oman/Oman
/removals-to-portugal/Portugal
/removals-scotland/Scotland
/removals-to-singapore/Singapore
/removals-to-south-africa/South Africa
/removals-to-spain/Spain
/removals-to-sweden/Sweden
/removals-to-switzerland/Switzerland
/removals-to-thailand/Thailand
/removals-to-tunisia/Tunisia
/removals-to-uae/UAE
/removals-to-usa/USA
/italy-removals-company/Subdomain A-TITLE Italy Removals Company Guide: Planning a Short-Term Move Abroad
/italy-removals-company/Subdomain Trivial anchor text
Read more
A-TITLE Read more
/relocate-to-germany/Subdomain A-TITLE Relocate to Germany Fast: Your One-Month Preparation Guide
/relocate-to-germany/Subdomain Text duplicate Trivial anchor text
Read more
A-TITLE Read more
/france-visa-for-uk-citizens/Subdomain A-TITLE France Visa for UK Citizens: Fast-Track Process for Quick Moves
/france-visa-for-uk-citizens/Subdomain Text duplicate Trivial anchor text
Read more
A-TITLE Read more
/house-removals/Subdomain Text duplicate House Removals
/moving-home-video-surveys/Subdomain Text duplicate Video Surveys
/long-distance-removals/Subdomain Text duplicate Long Distance Removals
/thinking-about-selling/Subdomain Text duplicate Thinking About Selling
/packers-and-movers/Subdomain Packers and Movers
/moving-checklist/Subdomain Text duplicate Moving Checklist
/branch-locator-map/Subdomain Removal Companies Near Me
/european-removals-company/Subdomain Text duplicate European Removals
/planning-your-move/Subdomain Text duplicate Planning Your Move
/vehicle-shipping/Subdomain Text duplicate Vehicle Shipping
/packers-and-movers/Subdomain Text duplicate Packers and Movers
/moving-checklist/Subdomain Text duplicate Moving Checklist
/money-transfer-services/Subdomain Text duplicate Money Transfer Services
/international-moving/Subdomain Text duplicate International Removals
/planning-your-move/Subdomain Text duplicate Planning Your Move
/vehicle-shipping/Subdomain Text duplicate Vehicle Shipping
/packers-and-movers/Subdomain Text duplicate Packers and Movers
/packing-export/Subdomain Text duplicate Packing for Export
/marine-insurance/Subdomain Text duplicate Marine Insurance
/money-transfer-services/Subdomain Text duplicate Money Transfer Services
/corporate-moving/Subdomain Text duplicate Corporate Relocation
/employee-moves/Subdomain Text duplicate Employee Relocation
/relocating/Subdomain Text duplicate Relocating
/our-clients/Subdomain Text duplicate Our Clients
/contact-us/Subdomain Text duplicate Contact Us
/contact-us/Subdomain Text duplicate Contact Us
/about-us/data-privacy-statement/Subdomain Text duplicate Data Privacy Statement
/data-protection-policy/Subdomain Text duplicate Data Protection Policy
/library/Subdomain Company Brochure Library
/storage-solutions/Subdomain Text duplicate Secure Storage
/record-management/Subdomain Text duplicate Record Management
/self-storage/Subdomain Text duplicate Self Storage
https://www.facebook.com/white...New window External Subdomain No Text
https://twitter.com/WhiteandCo...New window External No Text
https://www.instagram.com/Whit...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
/contact-us/hq@whiteandcompany.co.uk
/sitemap/Subdomain Sitemap
/cookie-policy/Subdomain Cookie Policy

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.whiteandcompany.co.uk/"
HTTP header
(Important)
The HTML page should be transferred using GZip compression.
No X-Powered HTTP header is sent.
Performance
(Somewhat important)
The page response time of 0.85 seconds is longer than the recommended limit of 0.4 seconds. A high response time unnecessarily slows down search engine crawling and results in bad user experience as well.
This page loads 21 CSS files. This may affect the page load time negatively.
This page loads 25 JavaScript files. This may affect the load time negatively.
The file size of the HTML document is fine (164 kB).

HTTP Response Header

NameValue
servernginx
dateSat, 26 Jul 2025 06:28:16 GMT
content-typetext/html; charset=UTF-8
transfer-encodingchunked
connectionkeep-alive
last-modifiedFri, 25 Jul 2025 20:40:52 GMT
cache-controlmax-age=0
expiresSat, 26 Jul 2025 06:28:16 GMT
varyAccept-Encoding
statuscode200
http_versionHTTP/1.1

External factors

This website has excellent links from other websites.
This page has backlinks from 69 referring domains.
This page has 50,410 backlinks.
This page has backlinks from 63 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php

Sitemap: https://www.whiteandcompany.co.uk/sitemap.xml
Sitemap: https://www.whiteandcompany.co.uk/sitemap.rss

Similar sites

Search preview

www.whiteandcompany.co.uk
Homepage -
Professional removals and storage solutions by White and Company. Our experts have helped people move home since 1871.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Company86%Check
White86%Check
White Company86%Check
Removals Company78%Check
Removals70%Check
Removals Storage68%Check
Italy Removals Company68%Check
Storage66%Check
Move63%Check
Professional Removals59%Check
Show more keywords and terms

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