Whiteandcogroup.com - SEO Checker

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Overview of the SEO Check
Meta information
80% 
Page quality
61% 
Page structure
91% 
Link structure
25% 
Server
70% 
External factors
100% 
SEO Score
Response time
0.29 s
File size
955.20 kB
Words
1342
Media files
13
Number of links
152 internal / 14 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Real Estate Brokers in Dubai | White & Co Real Estate | White and Co Real Estate
The page title should be shorter than 580 pixels. It is 737 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
White & Co is Dubai's fastest-growing real estate brokerage. Buy, Rent or Sell property in Dubai. Our estate agents ensure that your requirements are met.
The length of the meta description is perfect. (950 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://whiteandcogroup.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en-gb
Server location: United Kingdom of Great Britain and Northern Ireland
The following language is defined by HTML: en-gb
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=1, user-scalable=no
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
descriptionWhite & Co is Dubai's fastest-growing real estate brokerage. Buy, Rent or Sell property in Dubai. Our estate agents ensure that your requirements are met.
generatorWP Rocket 3.19.1.2
msapplication-TileImagehttps://whiteandcogroup.com/wp-content/uploads/2025/07/cropped-White-Co-Favicon-270x270.webp
article:modified_time2025-07-15T08:16:15+00:00
langen-gb
twitter:cardsummary_large_image
og:localeen_GB
og:typewebsite
og:titleReal Estate Brokers in Dubai | White & Co Real Estate | White and Co Real Estate
og:descriptionWhite & Co is Dubai's fastest-growing real estate brokerage. Buy, Rent or Sell property in Dubai. Our estate agents ensure that your requirements are met.
og:urlhttps://whiteandcogroup.com/
og:site_nameWhite & Co.
og:imagehttps://whiteandcogroup.com/wp-content/uploads/2025/07/Home-Featured.webp
og:image:width1200
og:image:height675
og:image:typeimage/webp
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
This page contains 1342 words. That's ok.
29.6% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
31 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 22.26 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
Multiple viewport tags are given. There should only be one.
The file size of the HTML document is very large (955.2 kB).
A viewport "width=device-width, initial-scale=1" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 27 tags for this page.
Image SEO
(Somewhat important)
12 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ntent/uploads/2025/02/White-Co-Logo.webpNo alt attribute provided
...ntent/uploads/2025/02/White-Co-Logo.webpNo alt attribute provided
/wp-content/uploads/2025/05/filter-2.pngNo alt attribute provided
/wp-content/uploads/2025/05/filter-2.pngNo alt attribute provided
.../Associate-directors-team-photo-New.webpNo alt attribute provided
/wp-content/uploads/2025/03/A-b-New.pngNo alt attribute provided
/wp-content/uploads/2025/03/Insider.pngNo alt attribute provided
/wp-content/uploads/2025/03/Gulf-News.pngNo alt attribute provided
...content/uploads/2025/03/The-National.pngNo alt attribute provided
...ntent/uploads/2025/02/White-Co-Logo.webpNo alt attribute provided
...ntent/uploads/2025/02/White-Co-Logo.webpNo alt attribute provided
...tent/uploads/2025/03/Footer-Banners.webpNo alt attribute provided

Page structure

H1 heading
(Critically important)
Award Winning Real Estate Brokerage
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.

Heading structure

Heading levelContent
H1 Award Winning Real Estate Brokerage
H2 Forward Thinking
H2 Real Estate
H2 Explore Property in Dubai
H2 White & Co is your go-to real estate agency in Dubai, offering a wide range of homes and investments, expert advice, and a friendly team that’s with you every step of the way.
H2 Life at White & Co.
H2 At White & Co, it’s more than just real estate — it’s a team of passionate people, a positive culture, and a place where careers grow and achievements are celebrated together.
H2 Explore Communities in Dubai
H2 From vibrant areas to peaceful family neighbourhoods, White & Co covers all of Dubai’s most popular communities. We’ll help you find a location that suits your lifestyle, budget and long-term goals.
H2 +971 4 876 2333
H2 +971 4 876 2333 Duplicate text
H3 People Who Know Property
H3 Homes You’ll Love
H3 Support from Start to Sold
H4 Popular Search
H4 Property
H4 Services
H4 Resources
H4 About Us
H4 Connect
H4 Popular Search Duplicate text
Some internal link anchor texts are too long.
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
The number of internal links is ok.
There are 14 external links on this page.

Found links on this page

LinkAttributesAnchor text
https://whiteandcogroup.com/Anchor Skip to content
https://whiteandcogroup.com/No Text
/properties/for-sale/Buy
/properties/for-rent/Rent
/contact/list-a-property/Sell
/off-plan-properties/for-sale/...Off Plan
/properties/commercial/for-sale/Commercial
/about-us/About
/properties/for-sale/Text duplicate Buy
/properties/for-rent/Text duplicate Rent
/contact/list-a-property/Text duplicate Sell
/off-plan-properties/for-sale/...Text duplicate Off Plan
/properties/commercial/for-sale/Text duplicate Commercial
/about-us/Text duplicate About
/contact/list-a-property/Book a Valuation
https://whiteandcogroup.com/Anchor No Text
https://whiteandcogroup.com/No Text
https://whiteandcogroup.com/Anchor No Text
/properties/for-saleProperties for Sale
/services/buy-property/Why Buy with White & Co.
/properties/for-rentProperties for Rent
/services/rent-property/Why Rent with White & Co.
/contact/list-a-propertyList Your Property
/services/sell-property/Why Sell with White & Co.
/off-plan-properties/for-sale/...Latest Off Plan Projects
/services/off-plan-properties/Why Choose White & Co. for Off Plan
/properties/commercial/for-saleCommercial Property for Sale
/properties/commercial/for-rentCommercial Property for Rent
/services/commercial/Why Choose White & Co. for Commercial
/services/property-managementProperty Management
/holiday-homes/Holiday Homes
/services/mortgagesMortgages
/services/mortgages/Mortgage Brokers In Dubai
/mortgage-calculator/Mortgage Calculator
/about-usAbout White & Co.
/meet-the-teamMeet The Team
/about-us/careersCareers
/about-us/dubai-communities/Community Guides
/about-us/latest-property-news/News & Insights
/market-reportsMarket Reports
/mortgage-calculator/Text duplicate Mortgage Calculator
/rental-yield-calculator/Rental Yield Calculator
/about-us/property-videos/Property Videos
/about-us/podcasts/Podcasts
/contact/general-enquiry/Contact
/contact/list-a-property/Text duplicate Book a Valuation
/off-plan-properties/for-sale/...Text duplicate Off Plan
/properties/for-sale/Buy Find your ideal home or investment property in Dubai with expert guidance and access to the city’s best listings. View
/properties/for-rent/Rent Explore a wide range of rental properties across Dubai, with support to help you find the right home, hassle-free. View
/contact/list-a-property/Sell List your property with White & Co for expert advice, standout marketing, and a team focused on delivering results. View
/properties/commercial/for-sale/Commercial From offices to retail spaces, we help businesses find the perfect commercial property to lease or purchase in Dubai. View
/off-plan-properties/for-sale/...Off Plan Access the best off-plan projects in Dubai with flexible payment plans, early investment opportunities, and expert market insights. View
/services/property-management/Property Management Enjoy stress-free ownership with our full property management service — from maintenance to tenant handling and everything in between. View
/services/holiday-homes/Holiday Homes Maximise your property’s potential with our short-term rental solutions, designed for seamless hosting and higher returns in Dubai. View
/meet-the-team/Meet The Team Get to know the people behind White & Co — a passionate, knowledgeable team that’s here to guide you through every step of your property journe...
/about-us/careers/Careers Looking for a new challenge? Join one of Dubai’s fastest-growing real estate teams and build a career where your talent, drive, and success are recog...
/about-us/property-videos/Videos Take a closer look inside our world — from property tours to area guides, watch our latest videos and see what makes White & Co different. View
/about-us/podcasts/Podcasts Tune into honest conversations about Dubai real estate, market updates, expert advice, and behind-the-scenes stories with the White & Co team. View
/about-us/dubai-communities/pa...Palm Jumeirah Palm Jumeirah is a thriving residential, tourism, and amusement destination in Dubai, established in 2001. Its landmark is designed in View
/about-us/dubai-communities/du...Dubai Marina It is a monument to the visionary developer Emaar Properties, who transformed a 3.5 km stretch of coastline into a View
/about-us/dubai-communities/du...Dubai Hill Estates It covers 2700 acres and has developed a reputation as a family-friendly neighbourhood with contemporary living areas and cutting-edge ame...
/about-us/dubai-communities/to...Town Square Town Square is divided into 13 sub-projects spread across 1.6 million square feet of land. These projects include a combination View
/about-us/dubai-communities/ju...Jumeirah Village Circle It is located in the heart of new Dubai, surrounded by landscaped gardens, and offers a variety of amenities, making View
/about-us/dubai-communities/do...Downtown Dubai The iconic Burj Khalifa, The Dubai Mall, and Dubai Fountain are just a few of Downtown Dubai’s landmarks that will View
/about-us/dubai-communities/ju...Jumeirah Golf Estate The thriving neighbourhood of Jumeirah Golf Estates (JGE) offers a high-end community lifestyle. It is one of Dubai’s freehold areas, View
/about-us/dubai-communities/ju...Jumeirah Village Triangle Jumeirah Village Triangle (JVT), which began as a deserted area before becoming one of Dubai’s most densely populated districts, ha...
/about-us/dubai-communities/me...Meydan City Meydan City, Dubai, outshines even the most spectacular emirate communities by providing access to globally recognized events and entertainment f...
/about-us/dubai-communities/du...Dubai Creek Harbour This development competes on a regional and global scale regarding architectural appearance and modernized innovation because it combines...
/about-us/dubai-communities/bu...Business Bay Although the name suggests suits and ties, Business Bay is one of the most vibrant neighbourhoods in the city. This View
/about-us/dubai-communities/ar...Arabian Ranches Arabian Ranches is a fantastic option for people looking to settle down in a peaceful villa neighbourhood. It is one View
/about-us/dubai-communities/da...Damac Hills DAMAC Hills (previously known as Akoya by Damac) is located in the heart of Dubailand. DAMAC Properties is its master View
/about-us/dubai-communities/th...The Meadows The Meadows offers a secure and tranquil suburban lifestyle, convenient access to city nights out, and stunning tower views. Strolling View
/about-us/dubai-communities/em...Emirates Living The Emirates Living Community is developed by Emaar Properties, this neighbourhood is popular with families as these properties offer private...
/properties/for-sale/Search Properties
/contact/Contact Us
/properties/for-sale/?sort=mos...Properties for sale in Palm Jumeirah
/properties/for-sale/?sort=mos...Properties for sale in Dubai Marina
/properties/for-sale/?sort=mos...Properties for sale in Downtown Dubai
/properties/for-sale/?sort=mos...Properties for sale in Business Bay
/properties/for-rent/?sort=mos...Properties for rent in Palm Jumeirah
/properties/for-rent/?sort=mos...Properties for rent in Dubai Marina
/properties/for-rent/?sort=mos...Properties for rent in Downtown Dubai
/properties/for-rent/?sort=mos...Properties for rent in Business Bay
/off-plan-properties/for-sale/...Off plan properties for sale in Dubai
/services/property-managementProperty management in Dubai
/holiday-homes/Holiday homes in Dubai
/about-us/careers/send-us-your...Estate agent jobs in Dubai
/about-us/Estate agents in Dubai
/meet-the-team/Meet the team
/about-us/dubai-communities/Dubai community guides
/about-us/latest-property-news/Latest property news
https://whiteandcogroup.com/No Text
https://maps.app.goo.gl/QXDwMP...New window External Subdomain Get Directions
/properties/for-sale/Text duplicate Buy
/properties/for-rent/Text duplicate Rent
/contact/list-a-property/Text duplicate Sell
/off-plan-properties/for-sale/...Text duplicate Off Plan
/properties/commercial/for-sale/Text duplicate Commercial
/services/property-managementText duplicate Property Management
/holiday-homes/Text duplicate Holiday Homes
/services/mortgagesText duplicate Mortgages
/services/buy-property/Buy with White & Co
/services/rent-property/Rent with White & Co
/about-us/dubai-communities/Text duplicate Community Guides
/about-us/latest-property-news/Text duplicate News & Insights
/market-reports/Text duplicate Market Reports
/about-us/property-videos/Text duplicate Property Videos
/about-us/podcasts/Text duplicate Podcasts
/about-us/Text duplicate About
/meet-the-team/Text duplicate Meet The Team
/about-us/careersText duplicate Careers
/about-us/careers/send-us-your...Apply Now
/contact/general-enquiry/Text duplicate Contact
https://www.instagram.com/whit...External Subdomain Instagram
https://www.facebook.com/white...External Subdomain Facebook
https://www.youtube.com/channe...External Subdomain Youtube
https://www.linkedin.com/compa...External Subdomain Linkedin
https://www.tiktok.com/@whitea...External Subdomain Tiktok
/terms-and-conditions/Terms & Conditions
/privacy-policy/Privacy Policy
/cookie-policy/Cookie Policy
/contact/leave-a-suggestion/Complaints
https://seven52.agency/New window External Design By Seven52
/properties/for-sale/?sort=mos...Text duplicate Properties for sale in Palm Jumeirah
/properties/for-sale/?sort=mos...Text duplicate Properties for sale in Dubai Marina
/properties/for-sale/?sort=mos...Text duplicate Properties for sale in Downtown Dubai
/properties/for-sale/?sort=mos...Text duplicate Properties for sale in Business Bay
/properties/for-rent/?sort=mos...Text duplicate Properties for rent in Palm Jumeirah
/properties/for-rent/?sort=mos...Text duplicate Properties for rent in Dubai Marina
/properties/for-rent/?sort=mos...Text duplicate Properties for rent in Downtown Dubai
/properties/for-rent/?sort=mos...Text duplicate Properties for rent in Business Bay
/off-plan-properties/for-sale/...Text duplicate Off plan properties for sale in Dubai
/services/property-managementText duplicate Property management in Dubai
/holiday-homes/Text duplicate Holiday homes in Dubai
/about-us/careers/send-us-your...Text duplicate Estate agent jobs in Dubai
/about-us/Text duplicate Estate agents in Dubai
/meet-the-team/Text duplicate Meet the team
/about-us/dubai-communities/Text duplicate Dubai community guides
/about-us/latest-property-news/Text duplicate Latest property news
https://whiteandcogroup.com/No Text
https://maps.app.goo.gl/QXDwMP...New window External Subdomain Text duplicate Get Directions
/properties/for-sale/Text duplicate Buy
/properties/for-rent/Text duplicate Rent
/contact/list-a-property/Text duplicate Sell
/off-plan-properties/for-sale/...Text duplicate Off Plan
/properties/commercial/for-sale/Text duplicate Commercial
/about-us/dubai-communities/Text duplicate Community Guides
/about-us/latest-property-news/Text duplicate News & Insights
/market-reports/Text duplicate Market Reports
/about-us/property-videos/Text duplicate Property Videos
/about-us/podcasts/Text duplicate Podcasts
/about-us/Text duplicate About
/meet-the-team/Text duplicate Meet The Team
/about-us/careersText duplicate Careers
/about-us/careers/send-us-your...Text duplicate Apply Now
/contact/general-enquiry/Text duplicate Contact
https://www.instagram.com/whit...External Subdomain Text duplicate Instagram
https://www.facebook.com/white...External Subdomain Text duplicate Facebook
https://www.youtube.com/channe...External Subdomain Text duplicate Youtube
https://www.linkedin.com/compa...External Subdomain Text duplicate Linkedin
https://www.tiktok.com/@whitea...External Subdomain Text duplicate Tiktok
/terms-and-conditions/Text duplicate Terms & Conditions
/privacy-policy/Text duplicate Privacy Policy
/cookie-policy/Text duplicate Cookie Policy
/contact/leave-a-suggestion/Text duplicate Complaints
https://seven52.agency/New window External Text duplicate Design By Seven52

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://whiteandcogroup.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The file size of the HTML document is very large (955 kB).
The page response time is excellent with 0.29 seconds.

HTTP Response Header

NameValue
servernginx
dateTue, 05 Aug 2025 03:27:51 GMT
content-typetext/html; charset=UTF-8
last-modifiedMon, 04 Aug 2025 23:13:28 GMT
varyAccept-Encoding
content-encodinggzip
content-security-policyupgrade-insecure-requests
x-powered-byNIMHOST
x-served-by8f616a7fdaf5cdc72c44bff6f4243e42
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 36 referring domains.
This page has 168 backlinks.
This page has backlinks from 29 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

# START YOAST BLOCK
# ---------------------------
User-agent: *
Disallow:

Sitemap: https://whiteandcogroup.com/sitemap_index.xml
# ---------------------------
# END YOAST BLOCK

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whiteandcogroup.com
Real Estate Brokers in Dubai | White & Co Real Estate | White a...
White & Co is Dubai's fastest-growing real estate brokerage. Buy, Rent or Sell property in Dubai. Our estate agents ensure that your requirements are met.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
White79%Check
White Co78%Check
Co Real Estate78%Check
Real Estate77%Check
Estate76%Check
White Co Real75%Check
White Co Real Estate73%Check
Dubai Real Estate70%Check
real estate brokerage70%Check
Real Estate Brokers70%Check
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