Watkins1868.com - SEO Checker

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Overview of the SEO Check
Meta information
90% 
Page quality
65% 
Page structure
75% 
Link structure
53% 
Server
100% 
External factors
100% 
SEO Score
Response time
0.29 s
File size
189.40 kB
Words
490
Media files
42
Number of links
100 internal / 29 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Watkins – Watkins
The page title is too short. (165 pixels of 580 max pixel length) Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
Organic Spices, Extracts, Flavors, and more crafted in the USA since 1868.
The length of the meta description is perfect. (462 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.watkins1868.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Canada
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
No favicon is linked in the HTML code.

Meta tags

NameValue
viewportwidth=device-width, initial-scale=1, maximum-scale=5, viewport-fit=cover
theme-color#ffffff
descriptionOrganic Spices, Extracts, Flavors, and more crafted in the USA since 1868.
shopify-digital-wallet/80644964674/digital_wallets/dialog
langen
twitter:site@https://x.com/Watkins1868
twitter:cardsummary_large_image
twitter:titleWatkins
twitter:descriptionOrganic Spices, Extracts, Flavors, and more crafted in the USA since 1868.
og:site_nameWatkins
og:urlhttps://www.watkins1868.com/
og:titleWatkins
og:typewebsite
og:descriptionOrganic Spices, Extracts, Flavors, and more crafted in the USA since 1868.
og:imagehttp://www.watkins1868.com/cdn/shop/files/Watkins_Logo_1200x628_copy.jpg?v=1699553698
og:image:secure_urlhttps://www.watkins1868.com/cdn/shop/files/Watkins_Logo_1200x628_copy.jpg?v=1699553698
og:image:width1200
og:image:height628
X-UA-CompatibleIE=edge,chrome=1
charsetutf-8

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Page quality

Content
(Critically important)
There are only 490 words on this page. Good pages should have about 800 words of useful content.
22% of the text are stop words.
The page contains a listing, which indicates a good text layout.
3 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 16.25 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width, initial-scale=1, maximum-scale=5, viewport-fit=cover" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 10 tags for this page.
Image SEO
(Somewhat important)
34 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...4674/t/2/assets/usaflag.jpg?v=1694410933No alt attribute provided
...6/4674/files/crossicons.png?v=1692359305No alt attribute provided
...74/t/2/assets/instagram.png?v=1691817451No alt attribute provided
...4674/t/2/assets/usaflag.jpg?v=1694410933No alt attribute provided
.../shop/files/header-logo.svg?v=1691752053Watkins
...mbnail.0000000000_small.jpg?v=1750781637No alt attribute provided
...t_3_1_20x25_crop_center.jpg?v=1750689732A box of Watkins All Natural Gourmet Baking Vanilla next to a tray of lemon bars.
...t_4_1_20x25_crop_center.jpg?v=1750689363A bottle of Watkins Organic Ground Black Pepper next to a salad.
...t_2_1_20x25_crop_center.jpg?v=1750690899Grilling
...tions_20x25_crop_center.png?v=1750690481Baking Decorations
...20cb5_20x25_crop_center.jpg?v=1750689439A bag of Watkins Organic Gourmet Taco Seasoning in the middle of a taco picnic
...c4d8f_20x25_crop_center.jpg?v=1750690022Two bottles of Watkins bitters next to a cold drink
...nnanaB_20x9_crop_center.jpg?v=1750782743No alt attribute provided
...illing_20x9_crop_center.jpg?v=1750782796No alt attribute provided
...ations_20x9_crop_center.png?v=1749584424No alt attribute provided
...7e281b_20x9_crop_center.png?v=1749586700No alt attribute provided
...tscap_small_crop_center.png?v=1691798107No alt attribute provided
...tscap_small_crop_center.png?v=1691798107No alt attribute provided
...tscap_small_crop_center.png?v=1691798107No alt attribute provided
...tscap_small_crop_center.png?v=1691798107No alt attribute provided
...tscap_small_crop_center.png?v=1691798107No alt attribute provided
...tscap_small_crop_center.png?v=1691798107No alt attribute provided
...tscap_small_crop_center.png?v=1691798107No alt attribute provided
...tscap_small_crop_center.png?v=1691798107No alt attribute provided
...tscap_small_crop_center.png?v=1691798107No alt attribute provided
...tscap_small_crop_center.png?v=1691798107No alt attribute provided
...eBars_20x25_crop_center.jpg?v=1749478505No alt attribute provided
...il-v2_20x25_crop_center.jpg?v=1746045507No alt attribute provided
...quash_20x29_crop_center.jpg?v=1750783192No alt attribute provided
...ea775754c12a_300x600@2x.jpg?v=1754585981No alt attribute provided
...Biscotti_1_1_300x600@2x.png?v=1754584052No alt attribute provided
...kies_1_1_rev_300x600@2x.jpg?v=1754583546No alt attribute provided
...ght_Bars_1_1_300x600@2x.jpg?v=1754583597No alt attribute provided
...t_5_1_20x20_crop_center.jpg?v=1691810954No alt attribute provided
...t_6_1_20x27_crop_center.jpg?v=1691810979No alt attribute provided
...t_7_1_20x20_crop_center.jpg?v=1691810993No alt attribute provided
...t_8_1_20x27_crop_center.jpg?v=1691811011No alt attribute provided
...t_9_1_20x20_crop_center.jpg?v=1691811028No alt attribute provided
...t_7_1_20x20_crop_center.jpg?v=1691810993No alt attribute provided
...74/t/2/assets/instagram.png?v=1691817451No alt attribute provided
...r-logo_20x8_crop_center.svg?v=1691752053No alt attribute provided
Video URLWidthHeight
...1b0eeeb.HD-720p-4.5Mbps-49966687.mp4?v=0

Page structure

H1 heading
(Critically important)
There is no H1 heading specified.
Headings
(Important)
The structure of headings is missing one or more levels. Do not skip heading levels.
Some headings do not have any content.

Heading structure

Heading levelContent
H2 Flavor Every Moment
H2 Extracts & Flavors
H2 Spices
H2 Grilling
H2 Baking Decorations
H2 Recipe Mixes
H2 Bitters
H2 Empty heading
H2 Chocolate Cinnamon Cupcakes
H2 Almond Biscotti
H2 Chewy Chocolate Chip Cookies
H2 Almond Delight Bars
H2 A Natural History
H2 Let’s Share a Meal
H3 Our Favorite Flavors of the Season
H3 Summer Baking Favorites
H3 Celebrate Grilling Season
H3 The Colors of Summer
H3 Flavorful Mocktails & Cocktails
H3 Signature Recipes
H4 Cart
H4 Select options
H5 Since 1868, Watkins has been the go-to source for extracts, flavors, spices, herbs, seasonings, and so much more. Whatever the meal or occasion, we can help you truly Flavor Every Moment.
Some anchor texts are used more than once.
6 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are too many external links (29) on this page.

Found links on this page

LinkAttributesAnchor text
https://www.watkins1868.com/Anchor Skip to content
/pages/museum-storeNo Text
/collections/vanilla-extractsVanilla Extracts
A-TITLE Vanilla Extracts
/collections/pure-extractsPure Extracts
A-TITLE Pure Extracts
/collections/organic-extractsOrganic Extracts
A-TITLE Organic Extracts
/collections/flavorsFlavors
A-TITLE Flavors
/collections/herbs-spicesHerbs & Spices
A-TITLE Herbs & Spices
/collections/spice-blendsSpice Blends
A-TITLE Spice Blends
/collections/grillingGrilling
A-TITLE Grilling
/collections/spice-tinsSpice Tins
A-TITLE Spice Tins
/collections/grindersGrinders
A-TITLE Grinders
/collections/popcorn-seasoningPopcorn Seasonings
A-TITLE Popcorn Seasonings
/collections/yellowstone-seaso...Yellowstone
A-TITLE Yellowstone
/collections/dipsDips
A-TITLE Dips
/collections/chiliChili
A-TITLE Chili
/collections/gravies-soup-basesGravies & Soup Bases
A-TITLE Gravies & Soup Bases
/collections/main-dishMain Dish
A-TITLE Main Dish
/collections/mexicanMexican
A-TITLE Mexican
/collections/salad-dressingsSalad Dressings
A-TITLE Salad Dressings
/collections/sugars-sprinkles-...Sugars, Sprinkles, & Nonpareils
A-TITLE Sugars, Sprinkles, & Nonpareils
/products/baking-food-coloringFood Coloring
A-TITLE Food Coloring
/collections/barbie-sprinklesBarbie Sprinkles
A-TITLE Barbie Sprinkles
/products/bitters-aromatic-bit...Aromatic Bitters
A-TITLE Aromatic Bitters
/products/bitters-orange-bittersOrange Bitters
A-TITLE Orange Bitters
/collections/more-productsMORE PRODUCTS
A-TITLE MORE PRODUCTS
/blogs/recipesRECIPES
A-TITLE RECIPES
/pages/our-historyOUR HISTORY
A-TITLE OUR HISTORY
https://shop.watkins1868.com/s...New window External Subdomain STORE LOCATOR
/collections/allPRODUCTS
A-TITLE PRODUCTS
/blogs/recipesText duplicate RECIPES
A-TITLE RECIPES
/pages/our-historyText duplicate OUR HISTORY
A-TITLE OUR HISTORY
https://www.facebook.com/Watki...New window External Subdomain Facebook
A-TITLE Facebook
https://www.instagram.com/watk...New window External Subdomain Instagram
A-TITLE Instagram
https://www.pinterest.com/Watk...New window External Subdomain Pinterest
A-TITLE Pinterest
https://www.tiktok.com/@watkin...New window External Subdomain TikTok
A-TITLE TikTok
https://x.com/Watkins1868New window External Twitter
A-TITLE Twitter
https://www.youtube.com/@Watki...New window External Subdomain YouTube
A-TITLE YouTube
https://shopify.com/8064496467...External Login
A-TITLE Login
https://www.watkins1868.com/IMG-ALT Watkins
/collections/allText duplicate PRODUCTS
A-TITLE PRODUCTS
/collections/extractsEXTRACTS
A-TITLE EXTRACTS
/collections/vanilla-extractsText duplicate Vanilla Extracts
A-TITLE Vanilla Extracts
/collections/pure-extractsText duplicate Pure Extracts
A-TITLE Pure Extracts
/collections/organic-extractsText duplicate Organic Extracts
A-TITLE Organic Extracts
/collections/flavorsText duplicate Flavors
A-TITLE Flavors
/collections/spicesSPICES
A-TITLE SPICES
/collections/herbs-spicesText duplicate Herbs & Spices
A-TITLE Herbs & Spices
/collections/spice-blendsText duplicate Spice Blends
A-TITLE Spice Blends
/collections/grillingText duplicate Grilling
A-TITLE Grilling
/collections/spice-tinsText duplicate Spice Tins
A-TITLE Spice Tins
/collections/grindersText duplicate Grinders
A-TITLE Grinders
/collections/popcorn-seasoningText duplicate Popcorn Seasonings
A-TITLE Popcorn Seasonings
/collections/yellowstone-seaso...Text duplicate Yellowstone
A-TITLE Yellowstone
/collections/recipe-mixesRECIPE MIXES
A-TITLE RECIPE MIXES
/collections/dipsText duplicate Dips
A-TITLE Dips
/collections/chiliText duplicate Chili
A-TITLE Chili
/collections/gravies-soup-basesText duplicate Gravies & Soup Bases
A-TITLE Gravies & Soup Bases
/collections/main-dishText duplicate Main Dish
A-TITLE Main Dish
/collections/mexicanText duplicate Mexican
A-TITLE Mexican
/collections/salad-dressingsText duplicate Salad Dressings
A-TITLE Salad Dressings
/collections/baking-decorations-1BAKING DECORATIONS
A-TITLE BAKING DECORATIONS
/collections/sugars-sprinkles-...Text duplicate Sugars, Sprinkles, & Nonpareils
A-TITLE Sugars, Sprinkles, & Nonpareils
/products/baking-food-coloringText duplicate Food Coloring
A-TITLE Food Coloring
/collections/barbie-sprinklesText duplicate Barbie Sprinkles
A-TITLE Barbie Sprinkles
/collections/bittersBITTERS
A-TITLE BITTERS
/products/bitters-aromatic-bit...Text duplicate Aromatic Bitters
A-TITLE Aromatic Bitters
/products/bitters-orange-bittersText duplicate Orange Bitters
A-TITLE Orange Bitters
/collections/more-productsText duplicate MORE PRODUCTS
A-TITLE MORE PRODUCTS
/blogs/recipesText duplicate RECIPES
A-TITLE RECIPES
/pages/our-historyText duplicate OUR HISTORY
A-TITLE OUR HISTORY
https://shop.watkins1868.com/s...New window External Subdomain Text duplicate STORE LOCATOR
https://shop.watkins1868.com/External Subdomain SHOP WATKINS
/searchA-TITLE Search
https://shopify.com/8064496467...External A-TITLE My Account
https://www.watkins1868.com/cartNo Text
/collections/extractsExtracts & Flavors
IMG-ALT A box of Watkins All Natural Gourmet Baking Vanilla next to a tray of lemon bars.
A-TITLE Extracts & Flavors
/collections/spicesSpices
IMG-ALT A bottle of Watkins Organic Ground Black Pepper next to a salad.
A-TITLE Spices
/collections/grillingText duplicate Grilling
IMG-ALT Grilling
A-TITLE Grilling
/collections/baking-decorations-1Baking Decorations
IMG-ALT Baking Decorations
A-TITLE Baking Decorations
/collections/recipe-mixesRecipe Mixes
IMG-ALT A bag of Watkins Organic Gourmet Taco Seasoning in the middle of a taco picnic
A-TITLE Recipe Mixes
/collections/bittersBitters
IMG-ALT Two bottles of Watkins bitters next to a cold drink
A-TITLE Bitters
/collections/extractsBAKING ESSENTIALS
A-TITLE BAKING ESSENTIALS
/collections/grillingGRILLING FAVORITES
A-TITLE GRILLING FAVORITES
/collections/allALL PRODUCTS
/blogs/recipesALL RECIPES
/blogs/recipes/chocolate-cinna...No Text
/blogs/recipes/chocolate-cinna...Chocolate Cinnamon Cupcakes
/blogs/recipes/chocolate-cinna...SEE FULL RECIPE
/blogs/recipes/almond-biscottiNo Text
/blogs/recipes/almond-biscottiAlmond Biscotti
/blogs/recipes/almond-biscottiText duplicate SEE FULL RECIPE
/blogs/recipes/chewy-chocolate...No Text
/blogs/recipes/chewy-chocolate...Chewy Chocolate Chip Cookies
/blogs/recipes/chewy-chocolate...Text duplicate SEE FULL RECIPE
/blogs/recipes/almond-delight-...No Text
/blogs/recipes/almond-delight-...Almond Delight Bars
/blogs/recipes/almond-delight-...Text duplicate SEE FULL RECIPE
/pages/our-historyWATKINS HISTORY
https://www.facebook.com/Watki...New window External Subdomain Text duplicate Facebook
A-TITLE Facebook
https://www.instagram.com/watk...New window External Subdomain Text duplicate Instagram
A-TITLE Instagram
https://www.pinterest.com/Watk...New window External Subdomain Text duplicate Pinterest
A-TITLE Pinterest
https://www.tiktok.com/@watkin...New window External Subdomain Text duplicate TikTok
A-TITLE TikTok
https://x.com/Watkins1868New window External Text duplicate Twitter
A-TITLE Twitter
https://www.youtube.com/@Watki...New window External Subdomain Text duplicate YouTube
A-TITLE YouTube
https://shop.watkins1868.com/External Subdomain Text duplicate SHOP WATKINS
A-TITLE SHOP WATKINS
/collections/extractsExtracts
A-TITLE Extracts
/collections/spicesText duplicate Spices
A-TITLE Spices
/collections/grillingText duplicate Grilling
A-TITLE Grilling
/collections/recipe-mixesText duplicate Recipe Mixes
A-TITLE Recipe Mixes
/collections/bittersText duplicate Bitters
A-TITLE Bitters
/collections/baking-decorations-1Text duplicate Baking Decorations
A-TITLE Baking Decorations
/collections/more-productsMore Products
A-TITLE More Products
/blogs/recipesRecipes
/pages/our-historyOur History
https://shop.watkins1868.com/s...New window External Subdomain Store Locator
/pages/museum-storeMuseum & Store
https://shop.watkins1868.com/c...New window External Subdomain Contact Us
https://shop.watkins1868.com/f...New window External Subdomain FAQs
https://shop.watkins1868.com/r...New window External Subdomain Returns
https://shop.watkins1868.com/s...New window External Subdomain Anchor HBB Login
/pages/privacy-policyPrivacy Policy
/pages/cookiesNew window Cookies
https://shop.watkins1868.com/c...New window External Subdomain Career Opportunities
https://www.facebook.com/Watki...New window External Subdomain Text duplicate Facebook
A-TITLE Facebook
https://www.instagram.com/watk...New window External Subdomain Text duplicate Instagram
A-TITLE Instagram
https://www.pinterest.com/Watk...New window External Subdomain Text duplicate Pinterest
A-TITLE Pinterest
https://www.tiktok.com/@watkin...New window External Subdomain Text duplicate TikTok
A-TITLE TikTok
https://x.com/Watkins1868New window External Text duplicate YouTube
A-TITLE Twitter
/collections/allStart Shopping

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.watkins1868.com/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.29 seconds.
The file size of the HTML document is fine (189 kB).

HTTP Response Header

NameValue
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content-typetext/html; charset=utf-8
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set-cookie111 Characters
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content-encodingbr
link<https://cdn.shopify.com>; rel="preconnect", <https://cdn.shopify.com>; rel="preconnect"; crossorigin
speculation-rules"/cdn/shopifycloud/storefront/assets/storefront/storefronts.specrules-dd5621a1.json"
shopify-complexity-score220
x-frame-optionsDENY
content-security-policyblock-all-mixed-content; frame-ancestors 'none'; upgrade-insecure-requests;
strict-transport-securitymax-age=7889238
x-shopid80644964674
x-shardid321
varyAccept
content-languageen-US
powered-byShopify
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x-xss-protection1; mode=block
x-content-type-optionsnosniff
x-permitted-cross-domain-policiesnone
x-download-optionsnoopen
shopify-edge-ip23.227.38.74
servercloudflare
statuscode200
http_versionHTTP/2

External factors

This website has excellent links from other websites.
This page has backlinks from 109 referring domains.
This page has 1,719 backlinks.
This page has backlinks from 99 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

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Search preview

            www.watkins1868.com
Watkins – Watkins

Organic Spices, Extracts, Flavors, and more crafted in the USA since 1868.
Most important keywords

            
Following keywords were found. You can check the keyword optimization of this page for each keyword.
KeywordResultRecheck
WATKINS65%Check
EXTRACTS54%Check
Flavors54%Check
SPICES54%Check
Organic50%Check
Watkins Products50%Check
BAKING46%Check
Grilling46%Check
Season46%Check
Spice Blends46%Check
  
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