Vwp.swiss - SEO Checker

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Overview of the SEO Check
Meta information
75% 
Page quality
56% 
Page structure
58% 
Link structure
22% 
Server
95% 
External factors
90% 
SEO Score
Response time
2.16 s
File size
282.10 kB
Words
807
Media files
35
Number of links
130 internal / 27 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
Home - Verband Werbetechnik+Print : Verband Werbetechnik+Print
The page title should be shorter than 580 pixels. It is 601 pixels long. Optimize title
There are word repetitions in the page title.
Meta description
(Critically important)
Interessensvertretung der Branchen Werbetechnik, Siebdruck und Leuchtwerbung in der Schweiz.
There are more than one meta descriptions on the page. Only one is allowed.
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.vwp.swiss/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: de
Language defined in HTML: de
Server location: United States of America
The following language is defined by HTML: de
Alternate/Hreflang Links
(Somewhat important)
There are no alternate links specified on this page.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
msapplication-TileColor#ffffff
msapplication-TileImage/ms-icon-144x144.png
theme-color#ffffff
viewportwidth=device-width, initial-scale=1.0
descriptionInteressensvertretung der Branchen Werbetechnik, Siebdruck und Leuchtwerbung in der Schweiz.
robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
dlm-version5.1.6
generatorWordPress 6.8.5
article:publisherhttps://www.facebook.com/verbandwerbetechnikprint/
article:modified_time2023-11-15T12:27:49+00:00
langde
twitter:cardsummary_large_image
og:localede_DE
og:typewebsite
og:titleVerband Werbetechnik + Print
og:descriptionInteressensvertretung der Branchen Werbetechnik, Siebdruck und Leuchtwerbung in der Schweiz.
og:urlhttps://www.vwp.swiss/
og:site_nameVerband Werbetechnik+Print
og:imagehttps://www.verband-werbetechnik-print.ch/wp-content/uploads/2016/11/VWP_Logo_Original_310316-1-e1479132491524.png
X-UA-CompatibleIE=edge,chrome=1
charsetUTF-8

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Page quality

Content
(Critically important)
Words from the H1 heading are not used in the page content.
There are 7 text duplicates on this page:
  • Duplicate 1: Die nächste SiBe Schulung findet am 26.05.2026 statt. Ort: Schule für ...
  • Duplicate 2: Ein Webinar mit Sandro Mauchle, Spezialist für Marketing-Strategie & o...
  • Duplicate 3: Save the date: 24. Januar 2026 Probeprüfung QV 2026 für Lernende im 4....
This page contains 807 words. That's ok.
22.9% of the text are stop words.
Keywords used in the page title are also used in the page content. That's good!
The page contains a listing, which indicates a good text layout.
12 paragraphs were found on this page.
No placeholders texts or images were found.
The average number of words per sentence of 13.35 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
A viewport "width=device-width, initial-scale=1.0" is provided.
At least one Apple touch icon is specified.
Bold and strong tags
(Somewhat important)
The following tag is repeated too often: stand a129 | in halle 3
Image SEO
(Somewhat important)
34 images have no alt attribute. The content of alt attributes is used by search engines.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
...ads/2011/05/VWP_Logo_Original_310316.pngNo alt attribute provided
data:[...] Base64No alt attribute provided
...011/05/Bilder_Frontside-08_600x400px.pngNo alt attribute provided
...011/05/Bilder_Frontside-01_600x400px.pngNo alt attribute provided
...011/05/Bilder_Frontside-02_600x400px.pngNo alt attribute provided
...011/05/Bilder_Frontside-04_600x400px.pngNo alt attribute provided
...tuebergabe_Web_7_Gruppenfoto_BE_blau.jpgNo alt attribute provided
...011/05/Bilder_Frontside-05_600x400px.pngNo alt attribute provided
...011/05/Bilder_Frontside-04_600x400px.pngNo alt attribute provided
...011/05/Bilder_Frontside-06_600x400px.pngNo alt attribute provided
.../uploads/2011/05/Logo_YSM_Web_blau_3.jpgNo alt attribute provided
...011/05/Bilder_Frontside-03_600x400px.pngNo alt attribute provided
...content/uploads/2011/05/FESPA-Header.jpgNo alt attribute provided
...t/uploads/2011/05/vwp_stellen_teaser.jpgNo alt attribute provided
...ds/2017/02/L_shop_team_schweiz_gross.pngNo alt attribute provided
...ploads/2011/05/IA_logo_web-rgb_100mm.pngNo alt attribute provided
...content/uploads/2024/01/Sorenos_Logo.pngNo alt attribute provided
...2025/11/FESPA_Logotype_Positive_CMYK.gifNo alt attribute provided
...s/2017/01/4c_cmyk_corp_ohne_Baseline.pngNo alt attribute provided
...uploads/2022/04/gp_gaps_Kombi_260322.pngNo alt attribute provided
.../uploads/2017/01/PNG-HEXIS-LOGO-CMYK.pngNo alt attribute provided
...011/05/Spandex-Inspire-NO-ClearSpace.jpgNo alt attribute provided
...017/01/Zund-Logo-farbig-positiv-2022.pngNo alt attribute provided
/wp-content/uploads/2023/01/swissqprint.pngNo alt attribute provided
...ntent/uploads/2017/01/3MScience_Logo.pngNo alt attribute provided
/wp-content/uploads/2025/04/Canon.pngNo alt attribute provided
...nt/uploads/2017/01/Frischknecht_Logo.jpgNo alt attribute provided
...ploads/2017/02/Profot_Logo_RGB_gross.pngNo alt attribute provided
...ds/2019/09/4_RICOH_lock_up_logo_CMYK.pngNo alt attribute provided
...ads/2023/04/schaffner_logo_p294_2022.svgNo alt attribute provided
.../resources/icons/vwp_icon_mail_weiss.svgNo alt attribute provided
...wp/resources/icons/vwp_icon_fb_weiss.svgNo alt attribute provided
...ources/icons/vwp_icon_linkedin_weiss.svgNo alt attribute provided
...wp/resources/icons/vwp_icon_ig_weiss.pngNo alt attribute provided

Page structure

H1 heading
(Critically important)
Follow us on social media
The H1 heading is perfect.
Headings
(Important)
Some headings occur twice on the page.
The structure of headings is missing one or more levels. Do not skip heading levels.
There are 26 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Follow us on social media
H3 Anmeldedaten angeben
H3 Anmeldung Dokumentencenter (Kendox)
H3 Zünd auf der FESPA 2026: Zuverlässige Allrounder für jede Anforderung
H3 Schaffner GF AG ist an der FESPA
H3 Event - SiBe Schulung vom 26.05.2026
H3 Event - FESPA 2026
H3 Event - swiss print award 2026
H3 Event - SiBe Schulung vom 26.05.2026 Duplicate text
H3 Event - Anmeldung Hauptversammlung 2026
H3 Event - Online-Webinar Google Ads
H3 Event - Qualifikationsverfahren QV 2026
H3 Event - Open Day bei Canon (Schweiz) AG
H3 Anlass abgesagt!
H3 Event - SiBe Schulung vom 26.05.2026 Duplicate text
H3 Event - Anmeldung Hauptversammlung 2026 Duplicate text
H3 Mitgliedschaft im VWP – Ihre Vorteile
H3 Event - Online-Webinar Google Ads Duplicate text
H3 Event - Qualifikationsverfahren QV 2026 Duplicate text
H3 Zünd auf der FESPA 2026: Zuverlässige Allrounder für jede Anforderung Duplicate text
H3 Schaffner GF AG ist an der FESPA Duplicate text
H3 Frischknecht NEWS – Nachhaltigkeit in der Markenkommunikation ist jetzt wirklich machbar
H3 Event - Open Day bei Canon (Schweiz) AG Duplicate text
H3 Anlass abgesagt! Duplicate text
H3 QV-Feier – neue Awards von swissQprint
H4 Kontaktformular
Some internal links have dynamic parameters. All internal URLs, which are not marked as nofollow, should not contain dynamic parameters.
Some anchor texts are used more than once.
20 links don't have an anchor text.
The number of internal links is ok.
None of the anchor texts is too long.
There are too many external links (27) on this page.

Found links on this page

LinkAttributesAnchor text
http://www.verband-werbetechni...External Subdomain Startseite
/dienste/arbeitssicherheit/Arbeitssicherheit
/bildung/ausbildungen/ueberbet...Überbetriebliche Kurse üK
https://www.vwp.swiss/bildung/Bildung
/bildung/ausbildungen/Grundbildungen
/bildung/ausbildungen/gestalte...Gestaltende Werbetechnik EFZ
/bildung/ausbildungen/gestalte...Informationen neue Ausbildung GWT ab Sommer 2022
/bildung/ausbildungen/gestalte...Bildungsplan/Bildungsverordnung
/bildung/ausbildungen/gestalte...Qualifikationsverfahren GWT
/bildung/ausbildungen/mediente...Medientechnologen Siebdruck EFZ
/bildung/ausbildungen/mediente...Qualifikationsverfahren MTSD
/?page_id=25674Modell-Lehrgang/Links MTSD
/bildung/ausbildungen/printmed...Printmedienpraktiker EBA
/bildung/ausbildungen/bildungs...Bildungsplattform
/bildung/weiterbildungen/Weiterbildungen
/bildung/weiterbildungen/beruf...Berufsprüfung FachspezialistIn Werbetechnik EFA – 3 Semester berufsbegleitend
/bildung/weiterbildungen/hoehe...HFP-WerbetechnikerIn ED – 3 Semester berufsbegleitend
/?page_id=26779HF-Medienmanagement ED – 6 Semester berufsbegleitend
/der-verband-vwp/Der Verband VWP
/der-verband-vwp/der-verband-v...Die Geschäftsstelle
/der-verband-vwp/ressort-bildung/Ressort Bildung
/der-verband-vwp/ressort-marke...Ressort Marketing
/der-verband-vwp/ressort-dienste/Ressort Dienste
/?page_id=26321Ressort Technik
/news-und-events/Events
https://www.vwp.swiss/fespa/FESPA
/fespa/fespa-global-print-expo...FESPA Global Print EXPO GPE
/fespa/fespa-awards/FESPA Awards
/dienste/kurse-hubarbeitsbuehnen/Hubarbeitsbühnen Kurse
/stellen-gesuche/Jobs
/news-und-events/Kalender
https://www.vwp.swiss/marktplatz/Marktplatz
https://www.vwp.swiss/mitglieder/Mitglieder
/news-und-events/News
/publikationen/Publikationen
https://www.vwp.swiss/dienste/Schulungen und Kurse
/partner-sponsoren/Sponsoren & Partner
https://www.vwp.swiss/technik/Text duplicate Ressort Technik
/technik/technik-leuchtwerbung/Technik Leuchtwerbung
/technik/technik-leuchtwerbung...Normen / Vorschriften
/technik/technik-leuchtwerbung...Code of Practice CoP
/technik/technik-leuchtwerbung...Abnahmeprotokoll
/technik/technik-leuchtwerbung...Messsystem LumCon
/technik/technik-leuchtwerbung...Technische Expertisen
/technik/technik-werbetechnik-2/Technik Werbetechnik
/young-signmakers/Young Signmakers
/?page_id=26376Text duplicate Technik Werbetechnik
https://www.vwp.swiss/No Text
https://www.vwp.swiss/Anchor Kontakt
https://www.vwp.swiss/mitgliederMitgliederdaten
https://www.verband-werbetechn...New window External Subdomain Datenschutzerklärung
/der-verband-vwp/Verband
https://www.vwp.swiss/dienste/Text duplicate Schulungen und Kurse
https://www.vwp.swiss/bildung/Text duplicate Bildung
/?page_id=28138Vorstandsmitglieder gesucht!
/news-und-events/News & Events
https://www.vwp.swiss/technik/Technik
https://www.vwp.swiss/mitglieder/Text duplicate Mitglieder
/stellen-gesuche/Text duplicate Jobs
/young-signmakers/Text duplicate Young Signmakers
https://www.vwp.swiss/marktplatz/Text duplicate Marktplatz
https://www.vwp.swiss/fespa/Text duplicate FESPA
/technik/technik-werbetechnik-2/Fachempfehlungen
/category/sponsoren/Sponsoren
/news/zuend-auf-der-fespa-2026...New window Anchor Trivial anchor text
weiterlesen
/wp-content/uploads/2026/03/Zu...No Text
/category/sponsoren/Text duplicate Sponsoren
/news/schaffner-gf-ag-ist-an-d...New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2026/03/VW...No Text
/category/events/Text duplicate Events
/events/sibe-schulung-vom-26-0...New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2024/09/si...No Text
/category/events/Text duplicate Events
/events/fespa-2026/New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2026/02/FE...No Text
/category/events/Text duplicate Events
https://swiss-print-award.ch/a...New window External Einsendeschluss: 23. Februar 2026
/wp-content/uploads/2026/02/Ne...New window Flyer
/events/swiss-print-award-2026/New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2026/02/sp...No Text
/category/events/Text duplicate Events
/events/sibe-schulung-vom-26-0...New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2024/09/si...No Text
/category/events/Text duplicate Events
/events/hauptversammlung-2026/New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2026/01/Bi...No Text
/events/online-webinar-google-...New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2025/10/go...No Text
/category/events/Text duplicate Events
/category/vwp-news/VWP News
/events/qualifikationsverfahre...New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2025/10/Ch...No Text
/category/events/Text duplicate Events
/category/sponsoren/Text duplicate Sponsoren
/events/open-day-bei-canon-sch...New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2025/09/Ca...No Text
/category/events/Text duplicate Events
/events/sibe-schulung-vom-26-0...New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2024/09/si...No Text
/category/events/Text duplicate Events
/events/hauptversammlung-2026/New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2026/01/Bi...No Text
/category/vwp-news/Text duplicate VWP News
/news/mitgliedschaft-im-vwp-ih...New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2026/01/VW...No Text
/events/online-webinar-google-...New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2025/10/go...No Text
/category/events/Text duplicate Events
/category/vwp-news/Text duplicate VWP News
/events/qualifikationsverfahre...New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2025/10/Ch...No Text
/category/sponsoren/Text duplicate Sponsoren
/news/zuend-auf-der-fespa-2026...New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2026/03/Zu...No Text
/category/sponsoren/Text duplicate Sponsoren
/news/schaffner-gf-ag-ist-an-d...New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2026/03/VW...No Text
/category/sponsoren/Text duplicate Sponsoren
/news/canon-news-nachhaltigkei...New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2025/12/Fr...No Text
/category/events/Text duplicate Events
/category/sponsoren/Text duplicate Sponsoren
/events/open-day-bei-canon-sch...New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2025/09/Ca...No Text
/category/sponsoren/Text duplicate Sponsoren
/category/vwp-news/Text duplicate VWP News
/news/qv-feier-neue-awards-von...New window Anchor Text duplicate Trivial anchor text
weiterlesen
/wp-content/uploads/2025/09/sw...No Text
https://www.facebook.com/verba...New window External Subdomain No Text
https://www.linkedin.com/compa...New window External Subdomain No Text
https://www.instagram.com/verb...New window External Subdomain No Text
http://shop.l-shop-team.ch/New window External Subdomain No Text
http://www.igepa-adoc.ch/New window External Subdomain No Text
http://www.sorenos.ch/New window External Subdomain No Text
http://fespa.com/New window External No Text
http://www.antalis.ch/New window External Subdomain No Text
http://www.grassiplast.ch/New window External Subdomain No Text
http://www.hexis-swiss.ch/New window External Subdomain No Text
http://www.spandex.ch/New window External Subdomain No Text
http://www.zund.com/New window External Subdomain No Text
http://www.swissqprint.com/New window External Subdomain No Text
http://www.3mschweiz.ch/New window External Subdomain No Text
http://www.canon.ch/New window External Subdomain No Text
http://www.frischknecht.swiss/New window External Subdomain No Text
http://www.profoilshop.ch/New window External Subdomain No Text
http://www.ricoh.ch/New window External Subdomain No Text
http://www.schaffner-gf.ch/New window External Subdomain No Text
/partner-sponsorenUnsere Partner & Sponsoren
https://tc442b73a.emailsys1a.n...New window External Subdomain Zur Anmeldung
https://www.facebook.com/share...New window External Subdomain No Text
https://www.linkedin.com/share...New window External Subdomain No Text
https://www.instagram.com/verb...New window External Subdomain No Text
https://tc442b73a.emailsys1a.n...New window External Subdomain Newsletter
https://www.vwp.swiss/Anchor Kontaktformular
/wp-content/uploads/2011/05/20...New window VWP Impressum
/wp-content/uploads/2011/05/20...New window Datenschutzerklärung VWP
/wp-content/uploads/2011/05/20...New window VWP Datenschutzrichtlinie Facebook Seite

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.vwp.swiss/"
HTTP header
(Important)
No X-Powered HTTP header is sent.
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is very slow (2.16 seconds). The response time should be less than 0.4 seconds. Slow websites are bad for search engine bots and also result in bad user experience.
The file size of the HTML document is fine (282 kB).

HTTP Response Header

NameValue
dateThu, 16 Apr 2026 07:12:56 GMT
serverApache
expiresThu, 19 Nov 1981 08:52:00 GMT
cache-controlno-store, no-cache, must-revalidate
pragmano-cache
x-dlm-no-waypointstrue
permissions-policyprivate-state-token-redemption=(self "https://www.google.com" "https://www.gstatic.com" "https://recaptcha.net" "https://challenges.cloudflare.com" "https://hcaptcha.com"), private-state-token-issuance=(self "https://www.google.com" "https://www.gstatic.com" "https://recaptcha.net" "https://challenges.cloudflare.com" "https://hcaptcha.com")
link<https://www.vwp.swiss/wp-json/>; rel="https://api.w.org/", <https://www.vwp.swiss/wp-json/wp/v2/pages/3890>; rel="alternate"; title="JSON"; type="application/json", <https://www.vwp.swiss/>; rel=shortlink
set-cookie50 Characters
varyAccept-Encoding
content-encodinggzip
content-typetext/html; charset=UTF-8
statuscode200
http_versionHTTP/2

External factors

This page is very well linked from other websites.
This page has backlinks from 30 referring domains.
This page has 559 backlinks.
This page has backlinks from 26 different ip addresses.

Links from Wikipedia

No links from Wikipedia were found.

Robots.txt

User-agent: *
Disallow: /wp-admin/
Disallow: /wp-content/uploads/
Allow: /wp-admin/admin-ajax.php

Similar sites

Search preview

www.vwp.swiss
Home - Verband Werbetechnik+Print : Verband Werbetechnik+Print
Interessensvertretung der Branchen Werbetechnik, Siebdruck und Leuchtwerbung in der Schweiz.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Werbetechnik58%Check
VWP52%Check
Print52%Check
swiss52%Check
Schweiz52%Check
swiss print award47%Check
Verband46%Check
Siebdruck46%Check
Leuchtwerbung46%Check
FESPA44%Check
Show more keywords and terms

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