Visitstockholm.com - SEO Checker

Overview of the SEO Check
Meta information
97% 
Page quality
72% 
Page structure
29% 
Link structure
90% 
Server
91% 
External factors
100% 
SEO Score
Response time
0.30 s
File size
354.40 kB
Words
1628
Media files
5
Number of links
99 internal / 4 external

Task list of SEO Improvements

Meta specifications

Title
(Critically important)
The official guide to Stockholm - Visit Stockholm
There are word repetitions in the page title.
The length of the page title is perfect. (430 pixels out of 580 max pixel length)
Meta description
(Critically important)
Visit Stockholm is your guide to Stockholm and the Stockholm Archipelago. Get tips on restaurants, cafés, bars, shops, events, exhibitions, and activities.
The length of the meta description is perfect. (940 pixels out of 1000 max pixel length)
Crawlability
(Critically important)
There are no problems in accessing the website.
Canonical URL
(Important)
https://www.visitstockholm.com/
There is a valid canonical link specified.
Language
(Somewhat important)
Language detected in text: en
Language defined in HTML: en
Server location: Sweden
The following language is defined by HTML: en
Alternate/Hreflang Links
(Somewhat important)
The alternate link to the page itself is missing.
Other meta tags
(Somewhat important)
There is no rel next meta tag on this page.
There is no rel prev meta tag on this page.
Domain
(Somewhat important)
The domain is no subdomain.
The domain length is good.
The domain does not contain non-latin characters.
Page URL
(Somewhat important)
No parameters were found in the URL.
No session ID was found in the URL.
The URL does not have too many subdirectories.
Charset encoding
(Somewhat important)
The charset encoding (UTF-8) is set correctly.
Doctype
(Nice to have)
The doctype HTML 5 is set correctly.
The doctype is placed at first in the HTML code.
Favicon
(Nice to have)
The favicon is linked correctly.

Meta tags

NameValue
viewportwidth=device-width
descriptionVisit Stockholm is your guide to Stockholm and the Stockholm Archipelago. Get tips on restaurants, cafés, bars, shops, events, exhibitions, and activities.
robotsindex,follow
next-head-count16
langen
twitter:titleWelcome to Stockholm
twitter:descriptionVisit Stockholm is your guide to Stockholm and the Stockholm Archipelago. Get tips on restaurants, cafés, bars, shops, events, exhibitions, and activities.
twitter:imagehttps://www.visitstockholm.com/media/images/Popaganda_2017.2e16d0ba.fill-1200x628.jpg
og:titleThe official guide to Stockholm - Visit Stockholm
og:descriptionVisit Stockholm is your guide to Stockholm and the Stockholm Archipelago. Get tips on restaurants, cafés, bars, shops, events, exhibitions, and activities.
og:urlhttps://www.visitstockholm.com/
og:imagehttps://www.visitstockholm.com/media/images/Popaganda_2017.2e16d0ba.fill-1200x628.jpg
og:typewebsite
charsetutf-8

Automatically check visitstockholm.com including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Page quality

Content
(Critically important)
Some words from the page title are not used within the pages content
Words from the H1 heading are not used in the page content.
This page contains 1628 words. That's ok.
27% of the text are stop words.
The page contains a listing, which indicates a good text layout.
10 paragraphs were found on this page.
No placeholders texts or images were found.
There are no duplicates on the site.
The average number of words per sentence of 17.53 words is good.
Frames
(Critically important)
This page does not use a frameset.
Mobile optimization
(Somewhat important)
No Apple touch icon is specified.
A viewport "width=device-width" is provided.
Bold and strong tags
(Somewhat important)
The usage of strong and bold tags is perfect. We recommend the use of up to 33 tags for this page.
Image SEO
(Somewhat important)
Alt text (alternative text) is correctly used on all found images.
Social Networks
(Nice to have)
This page is optimized perfectly for social networks.
Additional markup
(Nice to have)
No additional page markup was found.
HTTPS
(Somewhat important)
This website uses HTTPS to protect privacy and integrity of the exchanged data.
All included files are also transferred via HTTPS.

Media list

URLAlt attributeTitle
/assets/img/logo-white.svgStockholm - capital of Scandinavia: Logo
...ges/141001_D3X7484_ZG94onp.width-768.jpgViewing the royal palace
...t_med_Rebecca18359_PvC2nd1.width-768.jpgA woman is walking over the bridge to Skeppsholmen in Central Stockholm. She´s dressed in a white coat ans is looking to the horizon.
/assets/img/sbr-logo.svgStockholms stad logotype
/assets/img/sbr-logo.svgStockholms stad logotype

Page structure

H1 heading
(Critically important)
Welcome to Stockholm
The H1 heading contains the words Welcome to! Use important keywords instead.
Headings
(Important)
Some headings occur twice on the page.
There are 90 headings on the page. The amount of headings should be in a more proper relation to the amount of text.

Heading structure

Heading levelContent
H1 Welcome to Stockholm
H2 Stockholm, where creativity thrives
H2 What's up in Stockholm?
H2 Festival Summer in Stockholm
H2 Next stop: the Stockholm Archipelago
H2 Stockholm's districts
H2 Hi, want to get to know the locals?
H2 20 things I wish I’d known before moving to Stockholm
H2 Have an eventful stay
H2 Adventures in Stockholm
H2 A diversity in great cuisine
H2 Looking for more?
H2 Contact
H2 Categories: ABOUT THIS WEBSITE
H2 Categories: OTHER LINKS
H3 What's on in Stockholm this season
H3 Experience Football Fever in Stockholm This Summer
H3 Beaches in Stockholm: Swimming in the city
H3 What's on in Stockholm this season Duplicate text
H3 Experience Football Fever in Stockholm This Summer Duplicate text
H3 Beaches in Stockholm: Swimming in the city Duplicate text
H3 Sunset Hike in Tyresta National Park
H3 Street Food Festival
H3 Antiques and Flea Market at Karlaplan
H3 Stockholm Archipelago kayak Tour
H3 Experience Swedish history through folk music and dance
H3 Spectacle in the castle park
H3 UEFA Women's Euro at Norra Bantorget
H3 Visit Bellmans house
H3 Discover the Stockholm Archipelago
H3 Hiking in the Stockholm archipelago
H3 Archipelago attractions
H3 Discover the Stockholm Archipelago Duplicate text
H3 Hiking in the Stockholm archipelago Duplicate text
H3 Archipelago attractions Duplicate text
H3 Elena Ramirez
H3 Isabel Samolov
H3 Ben Robertson
H3 Sofia Barré
H3 Shaena Harrison
H3 Magnus Engvall
H3 Nadya Gruner
H3 Lindsey LaMont
H3 Pehr and Richard Hante
H3 Lillie Klefelt
H3 Alexander Eldblom Stefanidis
H3 Nataša Marijana
H3 Innocent Mugenga
H3 Clara Nazhadeian
H3 Saadia Hussain
H3 Jiasi Maciel
H3 Amani Othman
H3 Nick Harinos
H3 Lech Ignatowicz
H3 Anne Pihl
H3 Ingegerd Wallén
H3 Sophie Miskiw
H3 Rachael Dixon
H3 Samantha Govender
H3 Tomas Spragg Nilsson
H3 Anna Blyablina
H3 Alan Koliji
H3 Current and upcoming exhibitions in Stockholm
H3 The biggest Stockholm events in 2025
H3 Upcoming concerts and music festivals
H3 Current and upcoming exhibitions in Stockholm Duplicate text
H3 The biggest Stockholm events in 2025 Duplicate text
H3 Upcoming concerts and music festivals Duplicate text
H3 19 beautiful parks in Stockholm
H3 Be adventurous in the Stockholm archipelago
H3 Find boat tours & bus tours – sightseeing in Stockholm
H3 Enjoy Sweden's right to roam
H3 Sunny walks with stunning views
H3 Hiking trails near Stockholm
H3 A night out with fun and games in Stockholm
H3 Day-trips for history buffs: The historic castles of Stockholm
H3 New and trendy restaurants
H3 Japanese restaurants in Stockholm
H3 The best brunch in Stockholm
H3 Breakfast spots in Stockholm
H3 Classic restaurants in Stockholm
H3 Pizza paradise: The best pizza restaurants in Stockholm
H3 Michelin restaurants in Stockholm
H3 Delicious events in Stockholm
H3 Traditional Swedish food in Stockholm
H3 Great restaurants in the suburbs
H3 Where to find Stockholm's best tapas
H3 A guide to the best burgers in Stockholm
H3 16 great lunches in Stockholm
H3 The best drinks in Stockholm: creative cocktail bars
Some anchor texts are used more than once.
The number of internal links is ok.
None of the anchor texts is too long.
All internal links are not using dynamic parameters.
There are 4 external links on this page.
LinkAttributesAnchor text
https://www.visitstockholm.com/Anchor To main content
/my-list/Subdomain Bookmark iconMy list
https://www.visitstockholm.se/External Subdomain Swedish
https://www.visitstockholm.com/Home
/locals/Subdomain Locals recommend
/events/Subdomain Events
/travel-info/Subdomain Travel info
/my-list/Subdomain My list
https://www.visitstockholm.se/External Subdomain Text duplicate Swedish
https://www.visitstockholm.se/External Subdomain Text duplicate Swedish
/locals/Subdomain Text duplicate Locals recommend
/events/Subdomain Text duplicate Events
/travel-info/Subdomain Text duplicate Travel info
/see-do/activities/whats-on-in...Subdomain What's on in Stockholm this season
/euros-2025/Subdomain Experience Football Fever in Stockholm This Summer
/see-do/activities/swimming-in...Subdomain Beaches in Stockholm: Swimming in the city
/see-do/activities/whats-on-in...Subdomain Text duplicate What's on in Stockholm this season
/euros-2025/Subdomain Text duplicate Experience Football Fever in Stockholm This Summer
/see-do/activities/swimming-in...Subdomain Text duplicate Beaches in Stockholm: Swimming in the city
/events/Subdomain Check out our calendar for more concerts, exhibitions and guided tours
/events/sunset-hike-in-tyresta...Subdomain Sunset Hike in Tyresta National Park
/events/streetfoodfestivalen/n...Subdomain Street Food Festival
/events/antiques-and-flea-mark...Subdomain Antiques and Flea Market at Karlaplan
/events/stockholm-archipelago-...Subdomain Stockholm Archipelago kayak Tour
/events/experience-swedish-his...Subdomain Experience Swedish history through folk music and dance
/events/spektakel-i-slottspark...Subdomain Spectacle in the castle park
/events/fotbolls-em-pa-norra-b...Subdomain UEFA Women's Euro at Norra Bantorget
/events/visit-bellmans-house-2...Subdomain Visit Bellmans house
/eat-drink/nightlife/festival-...Subdomain Enjoy the season: Festival Summer in Stockholm
/see-do/excursions/discover-st...Subdomain Discover the Stockholm Archipelago
/see-do/excursions/adventurous...Subdomain Hiking in the Stockholm archipelago
/see-do/attractions/archipelag...Subdomain Archipelago attractions
/see-do/excursions/discover-st...Subdomain Text duplicate Discover the Stockholm Archipelago
/see-do/excursions/adventurous...Subdomain Text duplicate Hiking in the Stockholm archipelago
/see-do/attractions/archipelag...Subdomain Text duplicate Archipelago attractions
/stockholms-districts/Subdomain Learn about Stockholm's districts
/locals/elena-ramirez/Subdomain Elena Ramirez
/locals/isabel-samolov/Subdomain Isabel Samolov
/locals/ben-robertson/Subdomain Ben Robertson
/locals/sofia-barre/Subdomain Sofia Barré
/locals/shaena-harrison/Subdomain Shaena Harrison
/locals/magnus-engvall/Subdomain Magnus Engvall
/locals/nadya-gruner/Subdomain Nadya Gruner
/locals/lindsey-lamont/Subdomain Lindsey LaMont
/locals/pehr-and-richard-hante/Subdomain Pehr and Richard Hante
/locals/lillie-klefelt/Subdomain Lillie Klefelt
/locals/alexander-eldblom-stef...Subdomain Alexander Eldblom Stefanidis
/locals/natasa-marijana/Subdomain Nataša Marijana
/locals/innocent-mugenga/Subdomain Innocent Mugenga
/locals/clara-nazhadeian/Subdomain Clara Nazhadeian
/locals/saadia-hussain/Subdomain Saadia Hussain
/locals/jiasi-maciel/Subdomain Jiasi Maciel
/locals/amani-othman/Subdomain Amani Othman
/locals/nick-harinos/Subdomain Nick Harinos
/locals/lech-ignatowicz/Subdomain Lech Ignatowicz
/locals/anne-pihl/Subdomain Anne Pihl
/locals/ingegerd-wallen/Subdomain Ingegerd Wallén
/locals/sophie-miskiw/Subdomain Sophie Miskiw
/locals/rachael-dixon/Subdomain Rachael Dixon
/locals/samantha-govender/Subdomain Samantha Govender
/locals/tomas-spragg-nilsson/Subdomain Tomas Spragg Nilsson
/locals/anna-blyablina/Subdomain Anna Blyablina
/locals/alan-koliji/Subdomain Alan Koliji
/locals/Subdomain More tips from locals
/live-work/before/good-know-yo...Subdomain See the full list: 20 things I wish I’d known before moving to Stockholm
/see-do/attractions/exhibition...Subdomain Current and upcoming exhibitions in Stockholm
/see-do/attractions/biggest-up...Subdomain The biggest Stockholm events in 2025
/eat-drink/nightlife/concerts-...Subdomain Upcoming concerts and music festivals
/see-do/attractions/exhibition...Subdomain Text duplicate Current and upcoming exhibitions in Stockholm
/see-do/attractions/biggest-up...Subdomain Text duplicate The biggest Stockholm events in 2025
/eat-drink/nightlife/concerts-...Subdomain Text duplicate Upcoming concerts and music festivals
/see-do/attractions/beautiful-...Subdomain 19 beautiful parks in Stockholm
/see-do/activities/be-adventur...Subdomain Be adventurous in the Stockholm archipelago
/see-do/attractions/boat-and-b...Subdomain Find boat tours & bus tours – sightseeing in Stockholm
/see-do/activities/enjoy-swede...Subdomain Enjoy Sweden's right to roam
/see-do/activities/sunny-walks...Subdomain Sunny walks with stunning views
/see-do/activities/hiking-trails/Subdomain Hiking trails near Stockholm
/eat-drink/nightlife/a-night-o...Subdomain A night out with fun and games in Stockholm
/see-do/excursions/day-trips-t...Subdomain Day-trips for history buffs: The historic castles of Stockholm
/eat-drink/restaurants/new-and...Subdomain New and trendy restaurants
/eat-drink/restaurants/japanes...Subdomain Japanese restaurants in Stockholm
/eat-drink/restaurants/guide-b...Subdomain The best brunch in Stockholm
/eat-drink/cafes/breakfast-spo...Subdomain Breakfast spots in Stockholm
/eat-drink/restaurants/classic...Subdomain Classic restaurants in Stockholm
/eat-drink/restaurants/pizza-p...Subdomain Pizza paradise: The best pizza restaurants in Stockholm
/eat-drink/restaurants/micheli...Subdomain Michelin restaurants in Stockholm
/eat-drink/restaurants/delicio...Subdomain Delicious events in Stockholm
/eat-drink/restaurants/swedish...Subdomain Traditional Swedish food in Stockholm
/eat-drink/restaurants/restaur...Subdomain Great restaurants in the suburbs
/eat-drink/restaurants/where-t...Subdomain Where to find Stockholm's best tapas
/eat-drink/restaurants/burger-...Subdomain A guide to the best burgers in Stockholm
/eat-drink/restaurants/lunch-i...Subdomain 16 great lunches in Stockholm
/eat-drink/nightlife/creative-...Subdomain The best drinks in Stockholm: creative cocktail bars
/see-do/Subdomain See & do
/eat-drink/Subdomain Eat & Drink
/live-work/Subdomain Live & Work
https://www.visitstockholm.com/To start page
/about-visitstockholmcom/Subdomain About visitstockholm.com
/privacy-policy/Subdomain Privacy policy
/accessibility-statement/Subdomain Accessibility statement
/events/submit-your-event/Subdomain Submit an event
https://www.stockholmbusinessr...External Subdomain For media
https://www.visitstockholm.com/Text duplicate To start page

Server configuration

HTTP redirects
(Critically important)
This page redirects to "https://www.visitstockholm.com/"
HTTP header
(Important)
The X-powered header is sent within the response header. (unnecessary)
The web server transmits the web page (HTML) in compressed form.
Performance
(Somewhat important)
The page response time is excellent with 0.30 seconds.
The file size of the HTML document is fine (354 kB).

HTTP Response Header

NameValue
servernginx
dateWed, 23 Jul 2025 06:13:47 GMT
content-typetext/html; charset=utf-8
x-powered-byNext.js
cache-controlno-cache
etag"xp86pgr8xn7rkq"
varyAccept-Encoding
content-encodinggzip
expiresWed, 23 Jul 2025 06:13:46 GMT
x-proxy-cacheHIT
statuscode200
http_versionHTTP/2

External factors

This page is referenced by wikipedia.
This website has excellent links from other websites.
This page has backlinks from 949 referring domains.
This page has 10,585 backlinks.
This page has backlinks from 728 different ip addresses.

Search preview

www.visitstockholm.com
The official guide to Stockholm - Visit Stockholm
Visit Stockholm is your guide to Stockholm and the Stockholm Archipelago. Get tips on restaurants, cafés, bars, shops, events, exhibitions, and activities.

Most important keywords

Following keywords were found. You can check the keyword optimization of this page for each keyword.

KeywordResultRecheck
Stockholm83%Check
Visit Stockholm77%Check
Visit75%Check
Stockholm Archipelago64%Check
guide62%Check
Archipelago54%Check
restaurants54%Check
Events54%Check
exhibitions54%Check
Get54%Check

Automatically check visitstockholm.com including all subpages at once!

Try for free
Guaranteed free of charge during trial period.

Cookie Policy

We use cookies to make our site work and also for analytics and advertising purposes. You can enable or disable optional cookies as desired. See the following links for more information.

We need these so the site can function properly

So we can better understand how visitors use our website

So we can serve you tailored ads and promotions